PUBLISHER: Grand View Research | PRODUCT CODE: 1530546
PUBLISHER: Grand View Research | PRODUCT CODE: 1530546
The global mirin market size is expected to reach USD 658.1 million by 2030, growing at a CAGR of 5.5% from 2024 to 2030, according to a new report by Grand View Research, Inc. Mirin, a sweet rice wine integral to Japanese cooking, is gaining global popularity due to its culinary versatility and cultural significance. Its ability to enhance flavors with a unique umami taste and sweetness makes it a valuable ingredient in a variety of dishes, from marinades and glazes to sauces and dressings. The global rise in Japanese cuisine, including sushi, teriyaki, and ramen, has spurred interest in authentic ingredients like mirin. Additionally, the trend of fusion cooking sees chefs and home cooks incorporating mirin into diverse culinary traditions.
Health-conscious consumers appreciate mirin for its natural fermentation process, perceiving it as a healthier alternative to refined sugars and artificial sweeteners. Its status as a premium, gourmet ingredient also attracts food enthusiasts and professional chefs looking to elevate their dishes. Increased availability in specialty food stores and online retailers has made mirin more accessible, contributing to its growing demand.
Consumer interest in mirin is driven by the desire to replicate authentic Japanese recipes, culinary exploration, and the cultural experience of using traditional Japanese ingredients. Trends such as the rise in Japanese restaurants, the popularity of home cooking, the health and wellness movement, and the influence of culinary education through cooking shows and social media are all fueling the market growth for Mirin. The shift towards gourmet and specialty products in home kitchens further boosts its popularity, making mirin a sought-after ingredient worldwide.