PUBLISHER: Grand View Research | PRODUCT CODE: 1530391
PUBLISHER: Grand View Research | PRODUCT CODE: 1530391
The global hemp protein powder market size is estimated to reach USD 451.3 million in 2030, growing at a CAGR of 15.7% from 2024 to 2030, according to a new report by Grand View Research, Inc. The legalization of hemp cultivation in several countries, particularly in North America and Europe, is facilitating greater production and availability of hemp protein powder. This regulatory shift is also driving investment in hemp-based product innovation and marketing.
The market presents several opportunities for growth and expansion. One significant opportunity lies in the increasing demand for organic and non-GMO products. As consumers become more health-conscious and environmentally aware, they are seeking out products that align with their values. Companies that can offer certified organic and non-GMO hemp protein powder are likely to capture a larger share of the market. Another opportunity exists in the development of new product formulations and applications.
For instance, incorporating hemp protein into ready-to-drink beverages, protein bars, and other convenient formats can attract a broader consumer base. Furthermore, there is potential for growth in emerging markets, where increasing disposable incomes and awareness of health and wellness trends are driving demand for premium nutritional products. Companies that can establish a presence in these markets through effective distribution and marketing strategies will likely see substantial growth.
The rising incidence of lifestyle-related diseases is driving consumers to seek healthier dietary options. Hemp protein powder, with its high protein content, low fat, high fiber, and rich nutrient profile, is becoming a preferred choice for those looking to improve their diet and manage their health more effectively.
North America accounted for the largest share of the market and is estimated to expand at a significant CAGR over the forecast period. Increased marketing efforts and educational campaigns about the benefits of hemp protein powder have raised awareness and stimulated demand in the North America region. Consumer education initiatives highlight its nutritional value and versatility in culinary applications.
Major players in the market include Manitoba Harvest, Navitas Organics, Nutiva, Evo Hemp, Sunwarrior, India Hemp and Co., Terrasoul Superfoods, India Hemp Organics, Anthonys Goods and Health Horizons. These companies are recognized for their expertise in producing hemp-based products, including hemp protein powder, and have established themselves in the health food and dietary supplement markets.