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PUBLISHER: Grand View Research | PRODUCT CODE: 1530373

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PUBLISHER: Grand View Research | PRODUCT CODE: 1530373

Breakfast Cereal Market Size, Share & Trends Analysis Report By Product (Hot Cereals, Ready-to-eat), By Distribution Channel (Supermarkets & Hypermarkets, Convenience Stores, E-commerce), By Region, And Segment Forecasts, 2024 - 2030

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Breakfast Cereal Market Growth & Trends:

The global breakfast cereal market size is expected to reach USD 50.66 billion by 2030, registering a CAGR of 3.5% from 2024 to 2030, according to a new report by Grand View Research, Inc. The modern landscape of breakfast consumption is characterized by an increasing shift toward on-the-go options driven by the fast-paced nature of contemporary lifestyles. This trend presents a significant growth driver for the global market. With time constraints and convenience taking center stage, individuals opt for quick and portable breakfast solutions. With their inherent convenience and ease of preparation, breakfast cereals cater to this demand, making them an ideal choice for busy professionals, students, and individuals with demanding schedules.

Emerging economies are witnessing a paradigm shift in the purchasing behavior and habits of consumers. Rapid urbanization and the growth of the middle-class population in developing economies have resulted in changing lifestyles and

a rise in the demand for ready-to-consume breakfast options. For instance, in September 2022, Nestle India launched the CEREGROW Grain Selection, a nutritious cereal for toddlers. Inspired by traditional ingredients such as ragi, mixed fruits, and ghee, the CEREGROW Grain Selection is available across major retail and online stores in India.

The market is witnessing a surge in demand for organic cereals, driven by increasing awareness of their health benefits and a growing preference for natural and sustainable food choices. Consumers are becoming more discerning about the ingredients in their food, seeking options that are free from artificial additives, preservatives, and genetically modified organisms (GMOs). This shift toward organic foods reflects a broader trend of prioritizing health and well-being, with consumers actively seeking food products that align with their values and contribute to a healthier lifestyle.

Organic cereals are perceived to be more nutritious and wholesome, containing higher levels of vitamins, minerals, and antioxidants. The growing concerns about the environmental impact of conventional farming practices, including the use of pesticides and herbicides, have also played a significant role in the increased popularity of organic cereals. Consumers are increasingly opting for products that are produced in an environmentally responsible manner, supporting sustainable agriculture and reducing their carbon footprint.

Breakfast Cereal Market Report Highlights:

  • The hot breakfast cereal segment is expected to grow at a CAGR of 4.7% from 2024 to 2030. The rising adoption of nutritious breakfast options is spurring the demand for multigrain cereals, including grains, seeds, and beans. The vast benefits of incorporating these organic and whole-grain-based cereals into diets are further driving market growth
  • The e-commerce segment is expected to grow at a CAGR of 5.6% from 2024 to 2030. The rise of online grocery delivery services like Instacart, Walmart, and Amazon Fresh has accelerated e-commerce penetration in the market. This has made it easier for consumers to purchase breakfast cereals online
  • Asia Pacific is expected to witness a CAGR of 5.4% from 2024 to 2030. Factors including the rising popularity of convenience foods, the increasing workforce, and the changing lifestyles of consumers drive the Asia Pacific regional market
Product Code: GVR-2-68038-111-5

Table of Contents

Chapter 1. Methodology and Scope

  • 1.1. Market Segmentation & Scope
  • 1.2. Market Definition
  • 1.3. Information Procurement
    • 1.3.1. Purchased Database
    • 1.3.2. GVR's Internal Database
    • 1.3.3. Secondary Sources & Third-Party Perspectives
    • 1.3.4. Primary Research
  • 1.4. Information Analysis
    • 1.4.1. Data Analysis Models
  • 1.5. Market Formulation & Data Visualization
  • 1.6. Data Validation & Publishing

Chapter 2. Executive Summary

  • 2.1. Market Outlook
  • 2.2. Product Outlook
  • 2.3. Distribution Channel Outlook
  • 2.4. Regional Outlook
  • 2.5. Competitive Insights

Chapter 3. Breakfast Cereal Market Variables, Trends & Scope

  • 3.1. Market Lineage Outlook
  • 3.2. Industry Value Chain Analysis
    • 3.2.1. Sales/Retail Channel Analysis
    • 3.2.2. Profit Margin Analysis
  • 3.3. Market Dynamics
    • 3.3.1. Market Driver Analysis
    • 3.3.2. Market Restraint Analysis
    • 3.3.3. Industry Challenges
    • 3.3.4. Industry Opportunities
  • 3.4. Industry Analysis - Porter's
  • 3.5. Market Entry Strategies

Chapter 4. Consumer Behavior Analysis

  • 4.1. Demographic Analysis
  • 4.2. Consumer Trends and Preferences
  • 4.3. Factors Affecting Buying Decision
  • 4.4. Consumer Product Adoption
  • 4.5. Observations & Recommendations

Chapter 5. Breakfast Cereal Market: Product Analysis & Estimates

  • 5.1. Product Analysis & Market Share, 2023 & 2030
  • 5.2. Hot Cereals
    • 5.2.1. Market estimates and forecast, 2018 - 2030 (USD Million)
  • 5.3. Ready-to-eat
    • 5.3.1. Market estimates and forecast, 2018 - 2030 (USD Million)

Chapter 6. Breakfast Cereal Market: Distribution Channel Estimates & Trend Analysis

  • 6.1. Supermarkets & Hypermarkets
    • 6.1.1. Market estimates and forecast, 2018 - 2030 (USD Million)
  • 6.2. Convenience Stores
    • 6.2.1. Market estimates and forecast, 2018 - 2030 (USD Million)
  • 6.3. E-commerce
    • 6.3.1. Market estimates and forecast, 2018 - 2030 (USD Million)
  • 6.4. Others
    • 6.4.1. Market estimates and forecast, 2018 - 2030 (USD Million)

Chapter 7. Breakfast Cereal Market: Regional Estimates & Trend Analysis

  • 7.1. Regional Movement Analysis & Market Share, 2023 & 2030
  • 7.2. North America
    • 7.2.1. Market estimates and forecast, 2018 - 2030 (USD Million)
    • 7.2.2. U.S.
      • 7.2.2.1. Key country dynamics
      • 7.2.2.2. Market estimates and forecast, 2018 - 2030 (USD Million)
  • 7.3. Europe
    • 7.3.1. Market estimates and forecast, 2018 - 2030 (USD Million)
    • 7.3.2. U.K.
      • 7.3.2.1. Key country dynamics
      • 7.3.2.2. Market estimates and forecast, 2018 - 2030 (USD Million)
    • 7.3.3. Germany
      • 7.3.3.1. Key country dynamics
      • 7.3.3.2. Market estimates and forecast, 2018 - 2030 (USD Million)
    • 7.3.4. France
      • 7.3.4.1. Key country dynamics
      • 7.3.4.2. Market estimates and forecast, 2018 - 2030 (USD Million)
  • 7.4. Asia Pacific
    • 7.4.1. Market estimates and forecast, 2018 - 2030 (USD Million)
    • 7.4.2. China
      • 7.4.2.1. Key country dynamics
      • 7.4.2.2. Market estimates and forecast, 2018 - 2030 (USD Million)
    • 7.4.3. Japan
      • 7.4.3.1. Key country dynamics
      • 7.4.3.2. Market estimates and forecast, 2018 - 2030 (USD Million)
    • 7.4.4. India
      • 7.4.4.1. Key country dynamics
      • 7.4.4.2. Market estimates and forecast, 2018 - 2030 (USD Million)
  • 7.5. Central & South America
    • 7.5.1. Market estimates and forecast, 2018 - 2030 (USD Million)
    • 7.5.2. Brazil
      • 7.5.2.1. Key country dynamics
      • 7.5.2.2. Market estimates and forecast, 2018 - 2030 (USD Million)
  • 7.6. Middle East & Africa
    • 7.6.1. Market estimates and forecast, 2018 - 2030 (USD Million)
    • 7.6.2. South Africa
      • 7.6.2.1. Key country dynamics
      • 7.6.2.2. Market estimates and forecast, 2018 - 2030 (USD Million)

Chapter 8. Competitive Analysis

  • 8.1. Recent developments & impact analysis, by key market participants
  • 8.2. Company Categorization
  • 8.3. Participant's Overview
  • 8.4. Financial Performance
  • 8.5. Product Benchmarking
  • 8.6. Company Market Share Analysis, 2023 (%)
  • 8.7. Company Heat Map Analysis
  • 8.8. Strategy Mapping
  • 8.9. Company Profiles
  • 8.10. Kellogg Co.
    • 8.10.1. Company Overview
    • 8.10.2. Financial Performance
    • 8.10.3. Product Benchmarking
    • 8.10.4. Strategic Initiatives
  • 8.11. General Mills Inc.
    • 8.11.1. Company Overview
    • 8.11.2. Financial Performance
    • 8.11.3. Product Benchmarking
    • 8.11.4. Strategic Initiatives
  • 8.12. Post Holdings, Inc.
    • 8.12.1. Company Overview
    • 8.12.2. Financial Performance
    • 8.12.3. Product Benchmarking
    • 8.12.4. Strategic Initiatives
  • 8.13. Nestle S.A.
    • 8.13.1. Company Overview
    • 8.13.2. Financial Performance
    • 8.13.3. Product Benchmarking
    • 8.13.4. Strategic Initiatives
  • 8.14. PepsiCo
    • 8.14.1. Company Overview
    • 8.14.2. Financial Performance
    • 8.14.3. Product Benchmarking
    • 8.14.4. Strategic Initiatives
  • 8.15. Nature's Path Foods.
    • 8.15.1. Company Overview
    • 8.15.2. Financial Performance
    • 8.15.3. Product Benchmarking
    • 8.15.4. Strategic Initiatives
  • 8.16. Calbee
    • 8.16.1. Company Overview
    • 8.16.2. Financial Performance
    • 8.16.3. Product Benchmarking
    • 8.16.4. Strategic Initiatives
  • 8.17. B&G Foods, Inc.
    • 8.17.1. Company Overview
    • 8.17.2. Financial Performance
    • 8.17.3. Product Benchmarking
    • 8.17.4. Strategic Initiatives
  • 8.18. Bob's Red Mill Natural Foods
    • 8.18.1. Company Overview
    • 8.18.2. Financial Performance
    • 8.18.3. Product Benchmarking
    • 8.18.4. Strategic Initiatives
  • 8.19. Marico Limited
    • 8.19.1. Company Overview
    • 8.19.2. Financial Performance
    • 8.19.3. Product Benchmarking
    • 8.19.4. Strategic Initiatives
Product Code: GVR-2-68038-111-5

List of Tables

  • Table 1 Breakfast cereals market - Driving factor market analysis
  • Table 2 Breakfast cereals market - Restraint factor market analysis
  • Table 3 Hot breakfast cereals market estimates & forecast, 2018 - 2030 (USD Million)
  • Table 4 Ready-to-eat breakfast cereals market estimates & forecast, 2018 - 2030 (USD Million)
  • Table 5 Breakfast cereals market estimates & forecast through supermarkets & hypermarkets, 2018 - 2030 (USD Million)
  • Table 6 Breakfast cereals market estimates & forecast from convenience stores, 2018 - 2030 (USD Million)
  • Table 7 Breakfast cereals market estimates & forecast from e-commerce, 2018 - 2030 (USD Million)
  • Table 8 Breakfast cereals market estimates & forecast through other distribution channels, 2018 - 2030 (USD Million)
  • Table 9 North America breakfast cereal market estimates & forecast, 2018 - 2030 (USD Million)
  • Table 10 North America breakfast cereal market estimates & forecast, by product, 2018 - 2030 (USD Million)
  • Table 11 North America breakfast cereal market estimates & forecast, by distribution channel, 2018 - 2030 (USD Million)
  • Table 12 U.S. breakfast cereal market estimates & forecast, 2018 - 2030 (USD Million)
  • Table 13 U.S. breakfast cereal market estimates & forecast, by product, 2018 - 2030 (USD Million)
  • Table 14 U.S. breakfast cereal market estimates & forecast, by distribution channel, 2018 - 2030 (USD Million)
  • Table 15 Europe breakfast cereal market estimates & forecast, 2018 - 2030 (USD Million)
  • Table 16 Europe breakfast cereal market estimates & forecast, by product, 2018 - 2030 (USD Million)
  • Table 17 Europe breakfast cereal market estimates & forecast, by distribution channel, 2018 - 2030 (USD Million)
  • Table 18 Germany breakfast cereal market estimates & forecast, 2018 - 2030 (USD Million)
  • Table 19 Germany breakfast cereal market estimates & forecast, by product, 2018 - 2030 (USD Million)
  • Table 20 Germany breakfast cereal market estimates & forecast, by distribution channel, 2018 - 2030 (USD Million)
  • Table 21 U.K. breakfast cereal market estimates & forecast, 2018 - 2030 (USD Million)
  • Table 22 U.K. breakfast cereal market estimates & forecast, by product, 2018 - 2030 (USD Million)
  • Table 23 U.K. breakfast cereal market estimates & forecast, by distribution channel, 2018 - 2030 (USD Million)
  • Table 24 France breakfast cereal market estimates & forecast, 2018 - 2030 (USD Million)
  • Table 25 France breakfast cereal market estimates & forecast, by product, 2018 - 2030 (USD Million)
  • Table 26 France breakfast cereal market estimates & forecast, by distribution channel, 2018 - 2030 (USD Million)
  • Table 27 Asia Pacific breakfast cereal market estimates & forecast, 2018 - 2030 (USD Million)
  • Table 28 Asia Pacific breakfast cereal market estimates & forecast, by product, 2018 - 2030 (USD Million)
  • Table 29 Asia Pacific breakfast cereal market estimates & forecast, by distribution channel, 2018 - 2030 (USD Million)
  • Table 30 China breakfast cereal market estimates & forecast, 2018 - 2030 (USD Million)
  • Table 31 China breakfast cereal market estimates & forecast, by product, 2018 - 2030 (USD Million)
  • Table 32 China breakfast cereal market estimates & forecast, by distribution channel, 2018 - 2030 (USD Million)
  • Table 33 India breakfast cereal market estimates & forecast, 2018 - 2030 (USD Million)
  • Table 34 India breakfast cereal market estimates & forecast, by product, 2018 - 2030 (USD Million)
  • Table 35 India breakfast cereal market estimates & forecast, by distribution channel, 2018 - 2030 (USD Million)
  • Table 36 Japan breakfast cereal market estimates & forecast, 2018 - 2030 (USD Million)
  • Table 37 Japan breakfast cereal market estimates & forecast, by product, 2018 - 2030 (USD Million)
  • Table 38 Japan breakfast cereal market estimates & forecast, by distribution channel, 2018 - 2030 (USD Million)
  • Table 39 Central & South America breakfast cereal market estimates & forecast, 2018 - 2030 (USD Million)
  • Table 40 Central & South America breakfast cereal market estimates & forecast, by product, 2018 - 2030 (USD Million)
  • Table 41 Central & South America breakfast cereal market estimates & forecast, by distribution channel, 2018 - 2030 (USD Million)
  • Table 42 Brazil breakfast cereal market estimates & forecast, 2018 - 2030 (USD Million)
  • Table 43 Brazil breakfast cereal market estimates & forecast, by product, 2018 - 2030 (USD Million)
  • Table 44 Brazil breakfast cereal market estimates & forecast, by distribution channel, 2018 - 2030 (USD Million)
  • Table 45 Middle East & Africa breakfast cereal market estimates & forecast, 2018 - 2030 (USD Million)
  • Table 46 Middle East & Africa breakfast cereal market estimates & forecast, by product, 2018 - 2030 (USD Million)
  • Table 47 Middle East & Africa breakfast cereal market estimates & forecast, by distribution channel, 2018 - 2030 (USD Million)
  • Table 48 South Africa breakfast cereal market estimates & forecast, 2018 - 2030 (USD Million)
  • Table 49 South Africa breakfast cereal market estimates & forecast, by product, 2018 - 2030 (USD Million)
  • Table 50 South Africa breakfast cereal market estimates & forecast, by distribution channel, 2018 - 2030 (USD Million)
  • Table 51 Company market share, 2023

List of Figures

  • Fig. 1 Breakfast cereal market segmentation
  • Fig. 2 Information procurement
  • Fig. 3 Primary research pattern
  • Fig. 4 Primary research approaches
  • Fig. 5 Primary research process
  • Fig. 6 Market Snapshot
  • Fig. 7 Product Snapshot
  • Fig. 8 Distribution Channel Snapshot
  • Fig. 9 Competitive Landscape Snapshot
  • Fig. 10 Global breakfast cereal market size, 2018 to 2030 (USD Billion)
  • Fig. 11 Breakfast cereal market - Penetration & growth prospect mapping
  • Fig. 12 Breakfast cereals market: Value chain analysis
  • Fig. 13 Breakfast cereals market - Profit margin analysis
  • Fig. 14 Breakfast cereals market: Market dynamics
  • Fig. 15 Organic food sales in the U.S., 2017 - 2021 (USD Billion)
  • Fig. 16 Breakfast cereals market: Porter's five forces analysis
  • Fig. 17 Roadmap of the breakfast cereals market
  • Fig. 18 Factors affecting buying decision
  • Fig. 19 Product Movement Analysis & Market Share, 2023 & 2030
  • Fig. 20 Breakfast cereals market, by distribution channel: Market share, 2023 & 2030
  • Fig. 21 Breakfast cereals market, by region: Market share, 2023 & 2030
  • Fig. 22 Market Participant Categorization, 2023
  • Fig. 23 Company market share analysis, 2023
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