PUBLISHER: Grand View Research | PRODUCT CODE: 1530032
PUBLISHER: Grand View Research | PRODUCT CODE: 1530032
The global clean beauty market size is anticipated to reach USD 21.29 billion by 2030 and is expected to grow at a CAGR of 14.8% during the forecast period, according to a new report by Grand View Research, Inc. The market growth is driven by a rising consumer focus on the safety of skincare and beauty products, its environmental consequences, and the potential presence of harmful ingredients in beauty products. With a growing demand for natural alternatives, companies are shifting toward embracing "clean beauty" as the emerging standard in the beauty and personal care industry.
Social media platforms and beauty influencers play a significant role in promoting clean beauty products. The influence of beauty influencers is growing, with consumers increasingly relying on their expertise when making beauty product purchase decisions. Some notable clean beauty influencers include Justine Jenkins, Maison Pur, Celeste Thomas, Bare Beauty Blog by Jessica Morse, and Kabukirune.
The surge in environmental awareness leads to a rise in demand for sustainable beauty products, prompting bloggers to create niche channels focused on ethical, natural, and sustainable products. Sustainable beauty bloggers emphasize eco-friendly choices and feature non-toxic products in their content. Brands such as R.E.M Beauty, Ofra Cosmetics, Tata Harper, and Liz Earle Beauty Co are gaining popularity for their commitment to clean beauty. As consumers prioritize eco-friendly lifestyles, the market for clean beauty products will continue growing, offering diverse and ethical options.
The market for clean beauty products is expanding due to consumer perception that they are safer, of higher quality, and contain non-toxic ingredients compared to traditional ones. However, the lack of standardized definitions for terms like "clean," "natural," and "green" has triggered controversy, emphasizing the need for improved regulation and education in the industry.
The beauty sector has witnessed a significant shift toward sustainability in response to increased consumer awareness of the environmental impact of conventional products. This change is driven by many conscious consumers seeking transparency, ethical practices, and eco-friendly options. To meet this demand, companies are reevaluating formulations, incorporating natural and ethically sourced ingredients, and leveraging innovative technologies to create high-performance, environmentally friendly beauty products.
5.2.1.2.1 Clean Face Care Products Market Estimates & Forecasts, 2018 - 2030 (USD Million)
5.2.1.3.1 Clean Body Care Products Market Estimates & Forecasts, 2018 - 2030 (USD Million)