PUBLISHER: Grand View Research | PRODUCT CODE: 1512078
PUBLISHER: Grand View Research | PRODUCT CODE: 1512078
The Europe anime market size is anticipated to reach USD 9.02 billion by 2030, according to a new report by Grand View Research, Inc. The market is expected to expand at a CAGR of 11.1% from 2024 to 2030. The popularity of anime merchandise, such as figures, clothing, and accessories, contributes to the growth of the European anime market. Figures are highly sought-after collectibles among fans, offering detailed representations of beloved characters in various poses and costumes. Collectors often invest in rare or limited edition figures, contributing to the market growth in the region.
The COVID-19 pandemic positively affected the anime market in Europe. With lockdowns and social distancing measures in place across many European countries, people turned to indoor activities for entertainment and distraction. With its diverse range of genres and readily available streaming options, anime became an attractive choice for individuals seeking entertainment during these challenging times. As a result, there was a surge in demand for anime content, leading to increased viewership and engagement across various platforms.
Moreover, the localization efforts undertaken by distributors drive the growth of the anime market in the region. Localization involves translating anime content into multiple languages, including subtitles or dubbing, to cater to the linguistic diversity of European audiences. By providing localized versions of anime, distributors make the content more accessible and appealing to a broader audience.x