PUBLISHER: Grand View Research | PRODUCT CODE: 1512069
PUBLISHER: Grand View Research | PRODUCT CODE: 1512069
The U.S. skiing and snowboarding market size is expected to reach USD 7.74 billion by 2030, and expanding at a CAGR of 5.0% from 2024 to 2030 according to a new report by Grand View Research, Inc. The increasing number of snow sports tournaments, competitions, and events is expected to significantly boost sales of skiing and snowboarding equipment across the U.S.
In December 2023, U.S. Ski & Snowboard, the national governing body for Olympic skiing and snowboarding, enhanced its merchandise program through an exclusive collaboration with Backcountry, the premier outdoor gear and apparel specialty retailer. Backcountry's apparel design team upgraded the U.S. Ski & Snowboard merchandise lineup. The upgrade introduced t-shirts and fresh hoodie designs that capture the essence of the organization with contemporary silhouettes and graphics. The collection featured lifestyle and fan merchandise, such as the Big Air Snowboard Long-Sleeve Crew, priced at USD 34, the Stripe Team Hoodie at USD 69, and the Big Air Ski T-Shirt at USD 29.
Skiing and snowboarding are two of the most popular winter sports in the U.S. Bindings are the connection between the rider's boots and the snowboard or skis. They play a crucial role in transmitting the rider's movements and providing stability and control. In recent years, bindings for skiing and snowboarding have undergone significant advancements in technology and design. These improvements have not only enhanced the performance and safety of these sports but have also made them more popular among enthusiasts.
In the U.S., skiing and snowboarding helmets have become increasingly popular due to their significant role in preventing head injuries. According to the National Ski Areas Association, the use of helmets among skiers and riders has seen a significant increase over the past two decades. From the 2002/03 season to the 2021/22 season, the overall percentage of individuals opting to wear helmets has drastically grown, rising from 25% to 90%.