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PUBLISHER: Grand View Research | PRODUCT CODE: 1493348

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PUBLISHER: Grand View Research | PRODUCT CODE: 1493348

North America Digital Avatar Market Size, Share & Trends Analysis Report By Product (Interactive Digital Avatar, Non-Interactive Digital Avatar), By Category, By Industry Vertical, And Segment Forecasts, 2024 - 2030

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North America Digital Avatar Market Growth & Trends:

The North America digital avatar market size is anticipated to reach USD 100.61 billion by 2030, registering a CAGR of 46.2% from 2024 to 2030, according to a new report by Grand View Research, Inc. The market is rapidly growing due to technological advancement, increasing online presence, and rising popularity of virtual environments. The accelerated shift towards using digital avatars in the gaming industry continues to expand with new games and platforms emphasizing customizable avatars. It includes not only traditional gaming platforms but also mobile and cloud gaming. Furthermore, advances in VR and AR technologies have opened new avenues for digital avatars, especially in immersive experiences.

As a hub for tech innovation, North America sees significant investments in these sectors. Integrating AI and machine learning (ML) for more realistic and autonomous avatars could open new possibilities for personalization and interaction within digital spaces. Consumers are increasingly seeking personalized interactions, and digital avatars serve as a means for them to craft virtual representations that closely resemble their real-life attributes. This personalization trend extends across various sectors, such as social media, e-commerce, and virtual events. It enables individuals to establish emotional connections and enhance engagement through tailored digital personas that reflect their unique characteristics and preferences.

North America Digital Avatar Market Report Highlights:

  • The non-interactive digital avatar product segment accounted for the largest revenue share of 57.8% in 2023. The segment will grow further due to the rising usage of non-interactive digital avatars by companies to guide customers through their websites or video games
  • The virtual agents & assistants category segment dominated the market in 2023 and is expected to grow at a significant CAGR from 2024 to 2030. Using virtual agents to solve customer queries round-the-clock in less time drives the market demand
  • In terms of industry vertical, the gaming & entertainment segment accounted for the maximum revenue share in 2023 due to the high demand for digital avatars to enhance the gaming experience
  • In March 2026, UneeQ partnered with Qatar Airways and launched the first ever digital human in aviation, Sama 2.0, to elevate the passenger experience. This unique innovation creates an immersive experience for the passengers as Sama 2.0 provides details about the aircraft and plays multiple games with passengers
Product Code: GVR-4-68040-285-7

Table of Contents

Chapter 1. Methodology and Scope

  • 1.1. Market Segmentation & Scope
  • 1.2. Segment Definitions
    • 1.2.1. Product
    • 1.2.2. Category
    • 1.2.3. Industry Vertical
    • 1.2.4. Estimates and forecasts timeline
  • 1.3. Research Methodology
    • 1.3.1. Information Procurement
    • 1.3.2. Information or Data Analysis
    • 1.3.3. Market Formulation & Data Visualization
    • 1.3.4. Data Validation & Publishing
  • 1.4. Research Scope and Assumptions
    • 1.4.1. List of Data Sources

Chapter 2. Executive Summary

  • 2.1. Market Outlook
  • 2.2. Segment Outlook
    • 2.2.1. Product Outlook
    • 2.2.2. Category Outlook
    • 2.2.3. Industry Vertical Outlook
  • 2.3. Competitive Insights

Chapter 3. North America Digital Avatar Market Variables, Trends, & Scope

  • 3.1. Market Introduction/Lineage Outlook
  • 3.2. Market Size and Growth Prospects (USD Million)
  • 3.3. Industry Value Chain Analysis
  • 3.4. Market Dynamics
    • 3.4.1. Market Drivers Analysis
      • 3.4.1.1. Potential R&D in North America Digital Avatar
    • 3.4.2. Market Restraints Analysis
      • 3.4.2.1. Lack of skilled workforce and high implementation cost
      • 3.4.2.2. Vast demonstrative data requirement
    • 3.4.3. Industry Opportunities
    • 3.4.4. Industry Challenges
  • 3.5. North America Digital Avatar Market Analysis Tools
    • 3.5.1. Porter's Analysis
      • 3.5.1.1. Bargaining power of the suppliers
      • 3.5.1.2. Bargaining power of the buyers
      • 3.5.1.3. Threats of substitution
      • 3.5.1.4. Threats from new entrants
      • 3.5.1.5. Competitive rivalry
    • 3.5.2. PESTEL Analysis
      • 3.5.2.1. Political landscape
      • 3.5.2.2. Economic and Social landscape
      • 3.5.2.3. Technological landscape
      • 3.5.2.4. Environmental landscape
      • 3.5.2.5. Legal landscape

Chapter 4. North America Digital Avatar Market: Product Estimates & Trend Analysis

  • 4.1. Segment Dashboard
  • 4.2. North America Digital Avatar Market: Product Movement Analysis, 2023 & 2030 (USD Million)
  • 4.3. Interactive Digital Avatar
    • 4.3.1. Interactive Digital Avatar Market Revenue Estimates and Forecasts, 2017 - 2030 (USD Million)
  • 4.4. Non-Interactive Digital Avatar
    • 4.4.1. Non-Interactive Digital Avatar Market Revenue Estimates and Forecasts, 2017 - 2030 (USD Million)

Chapter 5. North America Digital Avatar Market: Category Estimates & Trend Analysis

  • 5.1. Segment Dashboard
  • 5.2. North America Digital Avatar Market: Category Movement Analysis, 2023 & 2030 (USD Million)
  • 5.3. Virtual Agents & Assistants
    • 5.3.1. Virtual Agents & Assistants Market Revenue Estimates and Forecasts, 2017 - 2030 (USD Million)
  • 5.4. Virtual Influencers
    • 5.4.1. Virtual Influencers Market Revenue Estimates and Forecasts, 2017 - 2030 (USD Million)
  • 5.5. Digital Avatar in Gaming
    • 5.5.1. Digital Avatar in Gaming Market Revenue Estimates and Forecasts, 2017 - 2030 (USD Million)
  • 5.6. Others
    • 5.6.1. Others Market Revenue Estimates and Forecasts, 2017 - 2030 (USD Million)

Chapter 6. North America Digital Avatar Market: Industry Vertical Estimates & Trend Analysis

  • 6.1. Segment Dashboard
  • 6.2. North America Digital Avatar Market: Industry Vertical Movement Analysis, 2023 & 2030 (USD Million)
  • 6.3. BFSI
    • 6.3.1. BFSI Market Revenue Estimates and Forecasts, 2017 - 2030 (USD Million)
  • 6.4. Retail & E-commerce
    • 6.4.1. Retail & E-commerce Market Revenue Estimates and Forecasts, 2017 - 2030 (USD Million)
  • 6.5. Healthcare
    • 6.5.1. Healthcare Market Revenue Estimates and Forecasts, 2017 - 2030 (USD Million)
  • 6.6. Gaming & Entertainment
    • 6.6.1. Gaming & Entertainment Market Revenue Estimates and Forecasts, 2017 - 2030 (USD Million)
  • 6.7. Education & Training
    • 6.7.1. Education & Training Market Revenue Estimates and Forecasts, 2017 - 2030 (USD Million)
  • 6.8. Automotive
    • 6.8.1. Automotive Market Revenue Estimates and Forecasts, 2017 - 2030 (USD Million)
  • 6.9. IT & Telecom
    • 6.9.1. IT & Telecom Market Revenue Estimates and Forecasts, 2017 - 2030 (USD Million)
  • 6.10. Others
    • 6.10.1. Others Market Revenue Estimates and Forecasts, 2017 - 2030 (USD Million)

Chapter 7. North America Digital Avatar Market: Country Estimates & Trend Analysis

  • 7.1. North America Digital Avatar Market Share, By Country, 2023 & 2030, USD Million
    • 7.1.1. U.S.
      • 7.1.1.1. U.S. Digital Avatar Market Estimates and Forecasts, 2017 - 2030 (USD Million)
    • 7.1.2. Canada
      • 7.1.2.1. Canada Digital Avatar Market Estimates and Forecasts, 2017 - 2030 (USD Million)

Chapter 8. Competitive Landscape

  • 8.1. Recent Developments & Impact Analysis by Key Market Participants
  • 8.2. Company Categorization
  • 8.3. Company Market Positioning
  • 8.4. Company Heat Map Analysis
  • 8.5. Strategy Mapping
    • 8.5.1. Expansion
    • 8.5.2. Mergers & Acquisition
    • 8.5.3. Partnerships & Collaborations
    • 8.5.4. New Product Launches
    • 8.5.5. Research And Development
  • 8.6. Company Profiles
    • 8.6.1. AI Foundation
      • 8.6.1.1. Participant's Overview
      • 8.6.1.2. Financial Performance
      • 8.6.1.3. Product Benchmarking
      • 8.6.1.4. Recent Developments/ Strategic Initiatives
    • 8.6.2. DeepBrain AI.
      • 8.6.2.1. Participant's Overview
      • 8.6.2.2. Financial Performance
      • 8.6.2.3. Product Benchmarking
      • 8.6.2.4. Recent Developments/Strategic Initiatives
    • 8.6.3. Didimo, Inc.
      • 8.6.3.1. Participant's Overview
      • 8.6.3.2. Financial Performance
      • 8.6.3.3. Product Benchmarking
      • 8.6.3.4. Recent Developments/ Strategic Initiatives
    • 8.6.4. Epic Games, Inc.
      • 8.6.4.1. Participant's Overview
      • 8.6.4.2. Financial Performance
      • 8.6.4.3. Product Benchmarking
      • 8.6.4.4. Recent Developments/ Strategic Initiatives
    • 8.6.5. Microsoft
      • 8.6.5.1. Participant's Overview
      • 8.6.5.2. Financial Performance
      • 8.6.5.3. Product Benchmarking
      • 8.6.5.4. Recent Developments/ Strategic Initiatives
    • 8.6.6. NEON
      • 8.6.6.1. Participant's Overview
      • 8.6.6.2. Financial Performance
      • 8.6.6.3. Product Benchmarking
      • 8.6.6.4. Recent Developments/ Strategic Initiatives
    • 8.6.7. NVIDIA Corporation
      • 8.6.7.1. Participant's Overview
      • 8.6.7.2. Financial Performance
      • 8.6.7.3. Product Benchmarking
      • 8.6.7.4. Recent Developments/ Strategic Initiatives
    • 8.6.8. Pinscreen
      • 8.6.8.1. Participant's Overview
      • 8.6.8.2. Financial Performance
      • 8.6.8.3. Product Benchmarking
      • 8.6.8.4. Recent Developments/ Strategic Initiatives
    • 8.6.9. Ready Player Me, Inc.
      • 8.6.9.1. Participant's Overview
      • 8.6.9.2. Financial Performance
      • 8.6.9.3. Product Benchmarking
      • 8.6.9.4. Recent Developments/ Strategic Initiatives
    • 8.6.10. Soul Machines
      • 8.6.10.1. Participant's Overview
      • 8.6.10.2. Financial Performance
      • 8.6.10.3. Product Benchmarking
      • 8.6.10.4. Recent Developments/ Strategic Initiatives
    • 8.6.11. Spatial Systems, Inc.
      • 8.6.11.1. Participant's Overview
      • 8.6.11.2. Financial Performance
      • 8.6.11.3. Product Benchmarking
      • 8.6.11.4. Recent Developments/ Strategic Initiatives
    • 8.6.12. UneeQ
      • 8.6.12.1. Participant's Overview
      • 8.6.12.2. Financial Performance
      • 8.6.12.3. Product Benchmarking
      • 8.6.12.4. Recent Developments/ Strategic Initiatives
    • 8.6.13. Wolf3D
      • 8.6.13.1. Participant's Overview
      • 8.6.13.2. Financial Performance
      • 8.6.13.3. Product Benchmarking
      • 8.6.13.4. Recent Developments/ Strategic Initiatives
Product Code: GVR-4-68040-285-7

List of Tables

  • Table 1 List of Abbreviation
  • Table 2 North America digital avatar market 2017 - 2030 (USD Million)
  • Table 3 North America digital avatar market by Product, 2017 - 2030 (USD Million)
  • Table 4 North America digital avatar market by Category, 2017 - 2030 (USD Million)
  • Table 5 North America digital avatar market by Industry Vertical, 2017 - 2030 (USD Million)
  • Table 6 U.S. digital avatar market by Product, 2017 - 2030 (USD Million)
  • Table 7 U.S. digital avatar market by Category, 2017 - 2030 (USD Million)
  • Table 8 U.S. digital avatar market by Industry Vertical, 2017 - 2030 (USD Million)
  • Table 9 Canada digital avatar market by Product, 2017 - 2030 (USD Million)
  • Table 10 Canada digital avatar market by Category, 2017 - 2030 (USD Million)
  • Table 11 Canada digital avatar market by Industry Vertical, 2017 - 2030 (USD Million)

List of Figures

  • Fig. 1 Market Research Process
  • Fig. 2 North America Digital Avatar Market Segmentation
  • Fig. 3 North America Digital Avatar Market Category landscape
  • Fig. 4 Information Procurement
  • Fig. 5 Data Analysis Models
  • Fig. 6 Market Formulation and Validation
  • Fig. 7 Data Validating & Publishing
  • Fig. 8 Market Snapshot
  • Fig. 9 Segment Snapshot (1/2)
  • Fig. 10 Segment Snapshot (2/2)
  • Fig. 11 Competitive Landscape Snapshot
  • Fig. 12 North America Digital Avatar Market - Market Size and Growth Prospects (USD Million)
  • Fig. 13 North America Digital Avatar Market: Industry Value Chain Analysis
  • Fig. 14 North America Digital Avatar Market: Market Dynamics
  • Fig. 15 North America Digital Avatar Market: PORTER's Analysis
  • Fig. 16 North America Digital Avatar Market: PESTEL Analysis
  • Fig. 17 North America Digital Avatar Market Share by Product, 2023 & 2030 (USD Million)
  • Fig. 18 North America Digital Avatar Market, by Product: Market Share, 2023 & 2030
  • Fig. 19 Interactive Digital Avatar Market Estimates & Forecasts, 2017 - 2030 (Revenue, USD Million)
  • Fig. 20 Non-Interactive Digital Avatar Market Estimates & Forecasts, 2017 - 2030 (Revenue, USD Million)
  • Fig. 21 North America Digital Avatar Market Share by Category, 2023 & 2030 (USD Million)
  • Fig. 22 North America Digital Avatar Market, by Category: Market Share, 2023 & 2030
  • Fig. 23 Virtual Agents & Assistants Market Estimates & Forecasts, 2017 - 2030 (Revenue, USD Million)
  • Fig. 24 Virtual Influencers Market Estimates & Forecasts, 2017 - 2030 (Revenue, USD Million)
  • Fig. 25 Digital Avatar in Gaming Market Estimates & Forecasts, 2017 - 2030 (Revenue, USD Million)
  • Fig. 26 Others Market Estimates & Forecasts, 2017 - 2030 (Revenue, USD Million)
  • Fig. 27 North America Digital Avatar Market, Share by Industry Vertical: Key Takeaways
  • Fig. 28 North America Digital Avatar Market, by Industry Vertical: Market Share, 2023 & 2030
  • Fig. 29 Healthcare Market Estimates & Forecasts, 2017 - 2030 (Revenue, USD Million)
  • Fig. 30 BFSI Market Estimates & Forecasts, 2017 - 2030 (Revenue, USD Million)
  • Fig. 31 Gaming & Entertainment Market Estimates & Forecasts, 2017 - 2030 (Revenue, USD Million)
  • Fig. 32 Retail & E-commerce Market Estimates & Forecasts, 2017 - 2030 (Revenue, USD Million)
  • Fig. 33 Education & Training Market Estimates & Forecasts, 2017 - 2030 (Revenue, USD Million)
  • Fig. 34 Automotive Market Estimates & Forecasts, 2017 - 2030 (Revenue, USD Million)
  • Fig. 35 IT & Telecom Market Estimates & Forecasts, 2017 - 2030 (Revenue, USD Million)
  • Fig. 36 Others Market Estimates & Forecasts, 2017 - 2030 (Revenue, USD Million)
  • Fig. 37 North America Digital Avatar Market Estimates and Forecasts, 2017 - 2030 (USD Million)
  • Fig. 38 U.S. North America Digital Avatar Market Estimates and Forecasts, 2017 - 2030 (USD Million)
  • Fig. 39 Canada North America Digital Avatar Market Estimates and Forecasts, 2017 - 2030 (USD Million)
  • Fig. 40 Key Company Categorization
  • Fig. 41 Company Market Positioning
  • Fig. 42 Strategic Framework
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Christine Sirois

Manager - Americas

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