PUBLISHER: Grand View Research | PRODUCT CODE: 1433703
PUBLISHER: Grand View Research | PRODUCT CODE: 1433703
Healthcare Navigation Platform Growth & Trends
The global healthcare navigation platform market size is estimated to reach USD 17.67 billion by 2030, according to a new report by Grand View Research, Inc. The market is expected to witness a CAGR of 8.49% from 2024 to 2030. Factors such as the rise in adoption of data-driven technologies,growing emphasis on patient-centric care, and the need for improved navigation platforms for organizations are anticipated to drive market growth in the upcoming years. Moreover, substantial investment requirements and a need for more skilled healthcare IT professionals impede the market's expansion.
Customers consistently seek integrated solutions encompassing various aspects of healthcare navigation, such as health benefits guidance, well-being engagement, care coordination, and advocacy. To cater to this demand, service providers are implementing AI and Machine learning technology to innovate or develop new platforms. For instance, in May 2023, Sharecare launched Sharecare+, its digital-first, precision advocacy solution to scale benefits navigation efficiently and integrated clinical care delivery. The purpose of Sharecare+ is to identify the person's needs with the help of its expertise in clinical coaching & lifestyle with AI-powered digital capabilities and a robust set of analytics.
Furthermore, the pricing of healthcare navigation services plays a crucial role in market growth. As the growing demand for healthcare navigation services to help people access the care they need is increasing. The service providers are innovating the services, ensuring that these services are accessible and affordable to the organization and their employees. Moreover, the prices vary based on the type of services as per the requirement of a company. For instance, Healthcare Navigation, LLC offers healthcare navigation and advocacy services in three categories, which are as follows: basic, premium, and platinum. The basic prices of the services may start from USD 1,200/individual per year. For premium, the solution is offered at USD 2,000/year for individuals and customized for couples & families, and platinum is offered at USD 4,000/yearly for individuals.