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PUBLISHER: Grand View Research | PRODUCT CODE: 1363300

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PUBLISHER: Grand View Research | PRODUCT CODE: 1363300

Automatic Content Recognition Market Size, Share & Trends Analysis Report By Component (Software, Services), By Content, By Platform, By Technology, By Industry Vertical, By End-use, By Region, And Segment Forecasts, 2023 - 2030

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Description

Table of Contents

List of Tables

Automatic Content Recognition Market Growth & Trends:

The global automatic content recognition market size is estimated to reach USD 8.45 billion by 2030, registering an estimated CAGR of 16.6% from 2023 to 2030, according to a new report by Grand View Research, Inc.. The significant growth is attributed to the increase in developments in smart TVs and streaming devices, upsurge in the use of automatic content recognition by media and entertainment companies, and the demand for audience measurement and analytics. Advances in machine learning and artificial intelligence and their significance in analyzing vast amounts of data and recognizing patterns and trends are expected to encourage market growth in upcoming years.

The primary function of automatic content recognition (ACR) technology is to identify and analyze audio, video, or other content in real-time, instigating its usage across various industries, especially media & entertainment. Several market players are keen on providing innovative and efficient ACR technology solutions to gain a competitive edge. For instance, Google LLC provides Vision AI, which comprises an innovative and fully managed development environment, Vertex AI Vision. It helps users create computer vision applications or derive insights from images and videos with pre-trained APIs, AutoML, or custom models.

ACR is used to identify content consumers view in real-time, allowing advertisers to deliver more relevant and targeted advertisements. It plays a substantial role in delivering targeted ads to consumers. The responsible use of ACR technology in advertising can benefit consumers and companies as long as privacy and security are maintained.

ACR technology works across various media platforms, including linear cable television, CTV systems, and video games. The marketing and advertising efforts in different industries, such as consumer electronics, BFSI, retail and e-commerce, etc., can benefit from using ACR technology for targeted advertising. The share of TV and other digital ad spending is further projected to create opportunities for the market. For instance, according to the Dentsu Global Ad Spend Forecasts, 2023, the digital spend is anticipated to reach US$424.3 billion by the end of 2023, accounting for about 58.3% of all advertising spend.

Automatic Content Recognition Market Report Highlights:

  • In terms of component, the software segment held the largest revenue share of over 74% in 2022 owing to the rising demand for ACR software, which identifies and gathers TV viewership data
  • In terms of content, the audio segment held the largest revenue share of over 41% in 2022. The rising use of audio content recognition systems for preventing copyright infringement is fueling the segment's growth
  • In terms of platform, the over-the-top (OTT) segment is anticipated to witness the fastest CAGR of around 18% from 2023 to 2030, owing to an upsurge in worldwide usage of smart devices and content streaming services
  • In terms of technology, the optical character recognition (OCR) segment is anticipated to witness the fastest CAGR of around 17% over the forecast period due to the growing need for digital documentation
  • In terms of industry vertical, the media & entertainment segment captured a sizeable share of around 23% in 2022 owing to the proliferation of mobile TV and multi-screen services for content viewing and the rise of video-on-demand (VOD), over-the-top (OTT), and subscription-based streaming services
  • In terms of end-use, the ad-tracking segment is expected to witness the fastest CAGR of over 18% during the forecast period owing to the constantly evolving AdTech landscape and the need for improved targeting and enhanced advertising strategies
  • Based on region, Asia-Pacific is anticipated to grow at a notable CAGR of over 18% over the forecast period, owing to the surge in content consumption in the region
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Product Code: GVR-4-68040-128-2

Table of Contents

Chapter 1. Methodology and Scope

  • 1.1. Market Segmentation & Scope
  • 1.2. Market Definition
  • 1.3. Information Procurement
    • 1.3.1. Purchased Database
    • 1.3.2. GVR's Internal Database
    • 1.3.3. Secondary Sources & Third-Party Perspectives
    • 1.3.4. Primary Research
  • 1.4. Information Analysis
    • 1.4.1. Data Analysis Models
  • 1.5. Market Formulation & Data Visualization
  • 1.6. Data Validation & Publishing

Chapter 2. Executive Summary

  • 2.1. Market Snapshot
  • 2.2. Segment Snapshot
  • 2.3. Competitive Landscape

Chapter 3. Industry Outlook

  • 3.1. Market Lineage Outlook
  • 3.2. Industry Value Chain Analysis
  • 3.3. Market Dynamics
    • 3.3.1. Market Driver Analysis
    • 3.3.2. Market Restraint Analysis
    • 3.3.3. Market challenges
    • 3.3.4. Market opportunities
  • 3.4. Industry Analysis Tools
    • 3.4.1. PORTER'S ANALYSIS
    • 3.4.2. MACROECONOMIC ANALYSIS
  • 3.5. Automatic Content Recognition Market - COVID-19 Impact Analysis

Chapter 4. Automatic Content Recognition Market: Component Estimates & Trend Analysis

  • 4.1. Component Movement Analysis & Market Share, 2022 & 2030
  • 4.2. Automatic Content Recognition Estimates & Forecast, By Component (USD Million)
    • 4.2.1. Services
    • 4.2.2. Services

Chapter 5. Automatic Content Recognition Market: Content Estimates & Trend Analysis

  • 5.1. Content Movement Analysis & Market Share, 2022 & 2030
  • 5.2. Automatic Content Recognition Market Estimates & Forecast, By Content (USD Million)
    • 5.2.1. Audio
    • 5.2.2. Video
    • 5.2.3. Text
    • 5.2.4. Image

Chapter 6. Automatic Content Recognition Market: Platform Estimates & Trend Analysis

  • 6.1. Platform Movement Analysis & Market Share, 2022 & 2030
  • 6.2. Automatic Content Recognition Market Estimates & Forecast, By Platform (USD Million)
    • 6.2.1. Smart TVs
    • 6.2.2. Linear TVs
    • 6.2.3. Over-The-Top (OTT)
    • 6.2.4. Others

Chapter 7. Automatic Content Recognition Market: Technology Estimates & Trend Analysis

  • 7.1. Technology Movement Analysis & Market Share, 2022 & 2030
  • 7.2. Automatic Content Recognition Market Estimates & Forecast, By Technology (USD Million)
    • 7.2.1. Audio & Video Watermarking
    • 7.2.2. Audio & Video Fingerprinting
    • 7.2.3. Speech Recognition
    • 7.2.4. Optical Character Recognition (OCR)
    • 7.2.5. Others

Chapter 8. Automatic Content Recognition Market: Industry Vertical Estimates & Trend Analysis

  • 8.1. Industry Vertical Movement Analysis & Market Share, 2022 & 2030
  • 8.2. Automatic Content Recognition Market Estimates & Forecast, By Industry Vertical (USD Million)
    • 8.2.1. Media & Entertainment
    • 8.2.2. IT & Telecommunication
    • 8.2.3. Automotive
    • 8.2.4. Retail & E-commerce
    • 8.2.5. Education
    • 8.2.6. Healthcare
    • 8.2.7. Consumer Electronics
    • 8.2.8. Government & Defense
    • 8.2.9. Others

Chapter 9. Automatic Content Recognition Market: End-use Estimates & Trend Analysis

  • 9.1. End-use Movement Analysis & Market Share, 2022 & 2030
  • 9.2. Automatic Content Recognition Market Estimates & Forecast, By End-use (USD Million)
    • 9.2.1. Audience Measurement
    • 9.2.2. Content Enhancement
    • 9.2.3. Broadcast Monitoring
    • 9.2.4. Content Filtering
    • 9.2.5. Ad-tracking
    • 9.2.6. Others

Chapter 10. Automatic Content Recognition Market: Regional Estimates & Trend Analysis

  • 10.1 Automatic Content Recognition Market: Regional Outlook
  • 10.2 North America
    • 10.2.1 North America automatic content recognition market estimates & forecasts, 2018 - 2030 (USD Million)
    • 10.2.2 U.S.
      • 10.2.2.1 U.S. automatic content recognition market estimates & forecasts, 2018 - 2030 (USD Million)
    • 10.2.3 Canada
      • 10.2.3.1 Canada automatic content recognition market estimates & forecasts, 2018 - 2030 (USD Million)
  • 10.3 Europe
    • 10.3.1 Europe automatic content recognition market estimates & forecasts, 2018 - 2030 (USD Million)
    • 10.3.2 UK
      • 10.3.2.1 UK automatic content recognition market estimates & forecasts, 2018 - 2030 (USD Million)
    • 10.3.3 Germany
      • 10.3.3.1 Germany automatic content recognition market estimates & forecasts, 2018 - 2030 (USD Million)
    • 10.3.4 France
      • 10.3.4.1 France automatic content recognition market estimates & forecasts, 2018 - 2030 (USD Million)
    • 10.3.5 Italy
      • 10.3.5.1 Italy automatic content recognition market estimates & forecasts, 2018 - 2030 (USD Million)
    • 10.3.6 Spain
      • 10.3.6.1 Spain automatic content recognition market estimates & forecasts, 2018 - 2030 (USD Million)
  • 10.4 Asia Pacific
    • 10.4.1 Asia Pacific automatic content recognition market estimates & forecasts, 2018 - 2030 (USD Million)
    • 10.4.2 China
      • 10.4.2.1 China automatic content recognition market estimates & forecasts, 2018 - 2030 (USD Million)
    • 10.4.3 Japan
      • 10.4.3.1 Japan automatic content recognition market estimates & forecasts, 2018 - 2030 (USD Million)
    • 10.4.4 India
      • 10.4.4.1 India automatic content recognition market estimates & forecasts, 2018 - 2030 (USD Million)
    • 10.4.5 South Korea
      • 10.4.5.1 South Korea automatic content recognition market estimates & forecasts, 2018 - 2030 (USD Million)
    • 10.4.6 Australia
      • 10.4.6.1 Australia automatic content recognition market estimates & forecasts, 2018 - 2030 (USD Million)
  • 10.5 Latin America
    • 10.5.1 Latin America automatic content recognition market estimates & forecasts, 2018 - 2030 (USD Million)
    • 10.5.2 Brazil
      • 10.5.2.1 Brazil automatic content recognition market estimates & forecasts, 2018 - 2030 (USD Million)
    • 10.5.3 Mexico
      • 10.5.3.1 Mexico automatic content recognition market estimates & forecasts, 2018 - 2030 (USD Million)
  • 10.6 Middle East and Africa (MEA)
    • 10.6.1 MEA automatic content recognition market estimates & forecasts, 2018 - 2030 (USD Million)
    • 10.6.2 Saudi Arabia
      • 10.6.2.1 Saudi Arabia automatic content recognition market estimates & forecasts, 2018 - 2030 (USD Million)
    • 10.6.3 UAE
      • 10.6.3.1 UAE automatic content recognition market estimates & forecasts, 2018 - 2030 (USD Million)
    • 10.6.4 South Africa
      • 10.6.4.1 South Africa automatic content recognition market estimates & forecasts, 2018 - 2030 (USD Million)

Chapter 11. Competitive Landscape

  • 11.1 Key Participants
    • 11.1.1. ACRCloud
    • 11.1.2. Apple Inc.
    • 11.1.3. Audible Magic Corporation
    • 11.1.4. Clarifai Inc.
    • 11.1.5. Digimarc Corporation
    • 11.1.6. Google LLC (Alphabet Inc.)
    • 11.1.7. Gracenote
    • 11.1.8. IBM Corporation
    • 11.1.9. KT Corporation
    • 11.1.10. Kudelski Group
    • 11.1.11. Microsoft Corporation
    • 11.1.12. Nuance Communications Inc.
  • 11.2 Recent Development & Impact, By Key Market Participants
  • 11.3 Company Categorization
  • 11.4 Participant's Overview
  • 11.5 Financial Performance
  • 11.6 Product Benchmarking
  • 11.7 Company Market Positioning
  • 11.8 Company Market Share Analysis, 2022
  • 11.9 Company Heat Map Analysis
  • 11.10 Strategy Mapping
    • 11.10.1 Expansion
    • 11.10.2 Mergers & Acquisition
    • 11.10.3 Collaborations
    • 11.10.4 New product launches
    • 11.10.5 Research & Development
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Product Code: GVR-4-68040-128-2

List of Tables

  • Table 1 Automatic Content Recognition Market Revenue Estimates and Forecast, By Component, 2018 - 2030 (USD Million)
  • Table 2 Automatic Content Recognition Market Revenue Estimates and Forecast, By Content, 2018 - 2030 (USD Million)
  • Table 3 Automatic Content Recognition Market Revenue Estimates and Forecast, By Platform, 2018 - 2030 (USD Million)
  • Table 4 Automatic Content Recognition Market Revenue Estimates and Forecast, By Technology, 2018 - 2030 (USD Million)
  • Table 5 Automatic Content Recognition Market Revenue Estimates and Forecast, By Industry Vertical, 2018 - 2030 (USD Million)
  • Table 6 Automatic Content Recognition Market Revenue Estimates and Forecast, By End-use, 2018 - 2030 (USD Million)
  • Table 7 Recent Developments & Impact Analysis, By Key Market Participants
  • Table 8 Key company categorization
  • Table 9 Company Heat Map Analysis
  • Table 10 Key companies undergoing expansions
  • Table 11 Key companies involved in mergers and acquisitions
  • Table 12 Key companies undergoing collaborations
  • Table 13 Key companies launching new products
  • Table 14 Key Companies undertaking R&D activities

List of Figures

  • Fig. 1 Automatic Content Recognition Market Segmentation
  • Fig. 2 Information Procurement
  • Fig. 3 Data Analysis Models
  • Fig. 4 Market Formulation and Validation
  • Fig. 5 Data Validating & Publishing
  • Fig. 6 Market Snapshot
  • Fig. 7 Segment Snapshot
  • Fig. 8 Competitive Landscape Snapshot
  • Fig. 9 Automatic Content Recognition Market Value, 2022 (USD Million)
  • Fig. 10 Automatic Content Recognition- Industry Value Chain Analysis
  • Fig. 11 Automatic Content Recognition Market Dynamics
  • Fig. 12 Key Market Driver Impact
  • Fig. 13 Key Market Restraint Impact
  • Fig. 14 Automatic Content Recognition Market: PORTER's Five Forces Analysis
  • Fig. 15 Automatic Content Recognition Market: Macroeconomic Analysis
  • Fig. 16 Automatic Content Recognition Market, by component, Key Takeaways
  • Fig. 17 Component movement analysis & market share, 2022 & 2030 (USD Million)
  • Fig. 18 Automatic Content Recognition Market, by content, Key Takeaways
  • Fig. 19 Content movement analysis & market share, 2022 & 2030 (USD Million)
  • Fig. 20 Automatic Content Recognition Market, by platform, Key Takeaways
  • Fig. 21 Platform movement analysis & market share, 2022 & 2030 (USD Million)
  • Fig. 22 Automatic Content Recognition Market, by technology, Key Takeaways
  • Fig. 23 Technology movement analysis & market share, 2022 & 2030 (USD Million)
  • Fig. 24 Automatic Content Recognition Market, by industry vertical, Key Takeaways
  • Fig. 25 Industry Vertical movement analysis & market share, 2022 & 2030 (USD Million)
  • Fig. 26 Automatic Content Recognition Market, by end-use, Key Takeaways
  • Fig. 27 End-use movement analysis & market share, 2022 & 2030 (USD Million)
  • Fig. 28 Regional market size estimates & forecasts, 2022 & 2030 (USD Million)
  • Fig. 29 Regional movement analysis & market share, 2022 & 2030 (USD Million)
  • Fig. 30 Key Company Categorization
  • Fig. 31 Company Market Share Analysis, 2022
  • Fig. 32 Strategic framework
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