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PUBLISHER: Global Industry Analysts, Inc. | PRODUCT CODE: 1656239

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PUBLISHER: Global Industry Analysts, Inc. | PRODUCT CODE: 1656239

Customer Intelligence Platform

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Table of Contents

Global Customer Intelligence Platform Market to Reach US$14.6 Billion by 2030

The global market for Customer Intelligence Platform estimated at US$3.4 Billion in the year 2024, is expected to reach US$14.6 Billion by 2030, growing at a CAGR of 27.4% over the analysis period 2024-2030. Customer Intelligence Platform, one of the segments analyzed in the report, is expected to record a 24.2% CAGR and reach US$8.6 Billion by the end of the analysis period. Growth in the Customer Intelligence Services segment is estimated at 33.2% CAGR over the analysis period.

The U.S. Market is Estimated at US$940.4 Million While China is Forecast to Grow at 26.1% CAGR

The Customer Intelligence Platform market in the U.S. is estimated at US$940.4 Million in the year 2024. China, the world's second largest economy, is forecast to reach a projected market size of US$2.2 Billion by the year 2030 trailing a CAGR of 26.1% over the analysis period 2024-2030. Among the other noteworthy geographic markets are Japan and Canada, each forecast to grow at a CAGR of 24.1% and 23.4% respectively over the analysis period. Within Europe, Germany is forecast to grow at approximately 18.7% CAGR.

Global Customer Intelligence Platform Market - Key Trends and Drivers Summarized

Customer Intelligence Platforms (CIPs) are reshaping the business landscape by enabling comprehensive insights through the integration of data across multiple customer touchpoints and channels. These platforms provide a sophisticated evolution in customer data management, allowing businesses to personalize interactions based on detailed customer profiles. By meticulously gathering, identifying, and analyzing customer-related data from various channels, CIPs facilitate the crafting of highly relevant and timely interactions tailored to individual customer needs and preferences. The ability of CIPs to synthesize diverse data points into a unified analytical framework empowers businesses to probe deep into customer desires and behaviors, enhancing decision-making across marketing, sales, and customer service departments.

The growth and adoption of Customer Intelligence Platforms are driven by several key factors that reflect the evolving demands of a data-driven marketplace. The proliferation of digital channels has resulted in a surge of accessible customer data, ranging from social media interactions to mobile app usage, which these platforms can analyze to provide actionable insights. Consumers' growing expectations for personalized experiences have pushed businesses to adopt CIPs for more accurate audience segmentation and tailored marketing efforts. Additionally, advancements in AI and machine learning have significantly enhanced the predictive capabilities of CIPs, enabling sophisticated sentiment analysis and automated personalization strategies. Competitive pressures in the market further incentivize companies to leverage these platforms to gain insights into customer preferences, helping them to stay ahead of the competition.

Integration capabilities of CIPs with existing marketing tech stacks allow for seamless adoption, augmenting the value of current investments without the need for significant infrastructural changes. In an environment of stringent data privacy regulations, CIPs also offer robust data governance and compliance features, making them increasingly favorable for businesses aiming to mitigate legal risks. Furthermore, the ability of these platforms to support real-time analytics and decision-making enables companies to swiftly respond to customer behaviors and market changes, enhancing operational responsiveness. As the importance of customer experience continues to grow as a key business differentiator, the demand for CIPs is expected to increase, driving their further development and sophistication in the business technology ecosystem.

SCOPE OF STUDY:

The report analyzes the Customer Intelligence Platform market in terms of units by the following Segments, and Geographic Regions/Countries:

Segments:

Component (Platform, Services); Data Channel (Mobile, Web, Social Media, eMail, In-Store, Other Data Channels); Vertical (BFSI, Retail & eCommerce, Telecom, Healthcare, Government & Defense, Manufacturing, Energy, Other Verticals)

Geographic Regions/Countries:

World; United States; Canada; Japan; China; Europe (France; Germany; Italy; United Kingdom; and Rest of Europe); Asia-Pacific; Rest of World.

Select Competitors (Total 23 Featured) -

  • ActionIQ, Inc.
  • Algonomy Software Private Limited
  • IBM Corporation
  • Lifesight
  • Netbase Quid
  • Oracle Corporation
  • TransUnion L.L.C.
  • UserIQ
  • Verint Systems, Inc.
  • Zeta Global
Show more
Product Code: MCP23220

TABLE OF CONTENTS

I. METHODOLOGY

II. EXECUTIVE SUMMARY

  • 1. MARKET OVERVIEW
    • Influencer Market Insights
    • World Market Trajectories
    • Global Economic Update
    • Customer Intelligence Platform - Global Key Competitors Percentage Market Share in 2025 (E)
    • Competitive Market Presence - Strong/Active/Niche/Trivial for Players Worldwide in 2025 (E)
  • 2. FOCUS ON SELECT PLAYERS
  • 3. MARKET TRENDS & DRIVERS
    • Advancements in Data Analytics and Machine Learning Propel Customer Intelligence Capabilities
    • Integration of Artificial Intelligence Strengthens Business Case for Real-Time Customer Insights
    • Rising Demand for Personalized Marketing Drives Adoption of Customer Intelligence Platforms
    • Companies Step Up Use of Use of Big Data Analytics to Know Their Customers Better
    • Here's How Customer Intelligence Platforms Are Transforming the Retail Industry
    • Growing Need for Customer Retention in Competitive Markets Spurs Demand for Intelligent Insights
    • Advancements in Predictive Analytics Generate Opportunities for Proactive Customer Engagement
    • Cloud-Based Solutions Drive Scalability and Accessibility in Customer Intelligence Deployment
    • Adoption of Customer Intelligence Platforms in Financial Services: A Look at Risk and Compliance
    • AI Powered Customer Intelligence Platforms Poised to Score High in the Market
    • Privacy Regulations Impact Deployment and Utilization of Customer Data
  • 4. GLOBAL MARKET PERSPECTIVE
    • TABLE 1: World Customer Intelligence Platform Market Analysis of Annual Sales in US$ Thousand for Years 2022 through 2030
    • TABLE 2: World Recent Past, Current & Future Analysis for Customer Intelligence Platform by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2024 through 2030 and % CAGR
    • TABLE 3: World Historic Review for Customer Intelligence Platform by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2022 through 2023 and % CAGR
    • TABLE 4: World 8-Year Perspective for Customer Intelligence Platform by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets for Years 2022, 2025 & 2030
    • TABLE 5: World Recent Past, Current & Future Analysis for Platform by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2024 through 2030 and % CAGR
    • TABLE 6: World Historic Review for Platform by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2022 through 2023 and % CAGR
    • TABLE 7: World 8-Year Perspective for Platform by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2022, 2025 & 2030
    • TABLE 8: World Recent Past, Current & Future Analysis for Services by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2024 through 2030 and % CAGR
    • TABLE 9: World Historic Review for Services by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2022 through 2023 and % CAGR
    • TABLE 10: World 8-Year Perspective for Services by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2022, 2025 & 2030
    • TABLE 11: World Recent Past, Current & Future Analysis for Retail & eCommerce by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2024 through 2030 and % CAGR
    • TABLE 12: World Historic Review for Retail & eCommerce by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2022 through 2023 and % CAGR
    • TABLE 13: World 8-Year Perspective for Retail & eCommerce by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2022, 2025 & 2030
    • TABLE 14: World Recent Past, Current & Future Analysis for Telecom by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2024 through 2030 and % CAGR
    • TABLE 15: World Historic Review for Telecom by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2022 through 2023 and % CAGR
    • TABLE 16: World 8-Year Perspective for Telecom by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2022, 2025 & 2030
    • TABLE 17: World Recent Past, Current & Future Analysis for Healthcare by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2024 through 2030 and % CAGR
    • TABLE 18: World Historic Review for Healthcare by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2022 through 2023 and % CAGR
    • TABLE 19: World 8-Year Perspective for Healthcare by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2022, 2025 & 2030
    • TABLE 20: World Recent Past, Current & Future Analysis for Government & Defense by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2024 through 2030 and % CAGR
    • TABLE 21: World Historic Review for Government & Defense by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2022 through 2023 and % CAGR
    • TABLE 22: World 8-Year Perspective for Government & Defense by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2022, 2025 & 2030
    • TABLE 23: World Recent Past, Current & Future Analysis for Manufacturing by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2024 through 2030 and % CAGR
    • TABLE 24: World Historic Review for Manufacturing by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2022 through 2023 and % CAGR
    • TABLE 25: World 8-Year Perspective for Manufacturing by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2022, 2025 & 2030
    • TABLE 26: World Recent Past, Current & Future Analysis for Energy by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2024 through 2030 and % CAGR
    • TABLE 27: World Historic Review for Energy by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2022 through 2023 and % CAGR
    • TABLE 28: World 8-Year Perspective for Energy by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2022, 2025 & 2030
    • TABLE 29: World Recent Past, Current & Future Analysis for Other Verticals by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2024 through 2030 and % CAGR
    • TABLE 30: World Historic Review for Other Verticals by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2022 through 2023 and % CAGR
    • TABLE 31: World 8-Year Perspective for Other Verticals by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2022, 2025 & 2030
    • TABLE 32: World Recent Past, Current & Future Analysis for BFSI by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2024 through 2030 and % CAGR
    • TABLE 33: World Historic Review for BFSI by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2022 through 2023 and % CAGR
    • TABLE 34: World 8-Year Perspective for BFSI by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2022, 2025 & 2030
    • TABLE 35: World Recent Past, Current & Future Analysis for Mobile by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2024 through 2030 and % CAGR
    • TABLE 36: World Historic Review for Mobile by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2022 through 2023 and % CAGR
    • TABLE 37: World 8-Year Perspective for Mobile by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2022, 2025 & 2030
    • TABLE 38: World Recent Past, Current & Future Analysis for Web by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2024 through 2030 and % CAGR
    • TABLE 39: World Historic Review for Web by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2022 through 2023 and % CAGR
    • TABLE 40: World 8-Year Perspective for Web by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2022, 2025 & 2030
    • TABLE 41: World Recent Past, Current & Future Analysis for Social Media by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2024 through 2030 and % CAGR
    • TABLE 42: World Historic Review for Social Media by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2022 through 2023 and % CAGR
    • TABLE 43: World 8-Year Perspective for Social Media by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2022, 2025 & 2030
    • TABLE 44: World Recent Past, Current & Future Analysis for eMail by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2024 through 2030 and % CAGR
    • TABLE 45: World Historic Review for eMail by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2022 through 2023 and % CAGR
    • TABLE 46: World 8-Year Perspective for eMail by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2022, 2025 & 2030
    • TABLE 47: World Recent Past, Current & Future Analysis for In-Store by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2024 through 2030 and % CAGR
    • TABLE 48: World Historic Review for In-Store by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2022 through 2023 and % CAGR
    • TABLE 49: World 8-Year Perspective for In-Store by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2022, 2025 & 2030
    • TABLE 50: World Recent Past, Current & Future Analysis for Other Data Channels by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2024 through 2030 and % CAGR
    • TABLE 51: World Historic Review for Other Data Channels by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2022 through 2023 and % CAGR
    • TABLE 52: World 8-Year Perspective for Other Data Channels by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2022, 2025 & 2030

III. MARKET ANALYSIS

  • UNITED STATES
    • Customer Intelligence Platform Market Presence - Strong/Active/Niche/Trivial - Key Competitors in the United States for 2025 (E)
    • TABLE 53: USA Recent Past, Current & Future Analysis for Customer Intelligence Platform by Component - Platform and Services - Independent Analysis of Annual Sales in US$ Thousand for the Years 2024 through 2030 and % CAGR
    • TABLE 54: USA Historic Review for Customer Intelligence Platform by Component - Platform and Services Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2022 through 2023 and % CAGR
    • TABLE 55: USA 8-Year Perspective for Customer Intelligence Platform by Component - Percentage Breakdown of Value Sales for Platform and Services for the Years 2022, 2025 & 2030
    • TABLE 56: USA Recent Past, Current & Future Analysis for Customer Intelligence Platform by Vertical - Retail & eCommerce, Telecom, Healthcare, Government & Defense, Manufacturing, Energy, Other Verticals and BFSI - Independent Analysis of Annual Sales in US$ Thousand for the Years 2024 through 2030 and % CAGR
    • TABLE 57: USA Historic Review for Customer Intelligence Platform by Vertical - Retail & eCommerce, Telecom, Healthcare, Government & Defense, Manufacturing, Energy, Other Verticals and BFSI Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2022 through 2023 and % CAGR
    • TABLE 58: USA 8-Year Perspective for Customer Intelligence Platform by Vertical - Percentage Breakdown of Value Sales for Retail & eCommerce, Telecom, Healthcare, Government & Defense, Manufacturing, Energy, Other Verticals and BFSI for the Years 2022, 2025 & 2030
    • TABLE 59: USA Recent Past, Current & Future Analysis for Customer Intelligence Platform by Data Channel - Mobile, Web, Social Media, eMail, In-Store and Other Data Channels - Independent Analysis of Annual Sales in US$ Thousand for the Years 2024 through 2030 and % CAGR
    • TABLE 60: USA Historic Review for Customer Intelligence Platform by Data Channel - Mobile, Web, Social Media, eMail, In-Store and Other Data Channels Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2022 through 2023 and % CAGR
    • TABLE 61: USA 8-Year Perspective for Customer Intelligence Platform by Data Channel - Percentage Breakdown of Value Sales for Mobile, Web, Social Media, eMail, In-Store and Other Data Channels for the Years 2022, 2025 & 2030
  • CANADA
    • TABLE 62: Canada Recent Past, Current & Future Analysis for Customer Intelligence Platform by Component - Platform and Services - Independent Analysis of Annual Sales in US$ Thousand for the Years 2024 through 2030 and % CAGR
    • TABLE 63: Canada Historic Review for Customer Intelligence Platform by Component - Platform and Services Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2022 through 2023 and % CAGR
    • TABLE 64: Canada 8-Year Perspective for Customer Intelligence Platform by Component - Percentage Breakdown of Value Sales for Platform and Services for the Years 2022, 2025 & 2030
    • TABLE 65: Canada Recent Past, Current & Future Analysis for Customer Intelligence Platform by Vertical - Retail & eCommerce, Telecom, Healthcare, Government & Defense, Manufacturing, Energy, Other Verticals and BFSI - Independent Analysis of Annual Sales in US$ Thousand for the Years 2024 through 2030 and % CAGR
    • TABLE 66: Canada Historic Review for Customer Intelligence Platform by Vertical - Retail & eCommerce, Telecom, Healthcare, Government & Defense, Manufacturing, Energy, Other Verticals and BFSI Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2022 through 2023 and % CAGR
    • TABLE 67: Canada 8-Year Perspective for Customer Intelligence Platform by Vertical - Percentage Breakdown of Value Sales for Retail & eCommerce, Telecom, Healthcare, Government & Defense, Manufacturing, Energy, Other Verticals and BFSI for the Years 2022, 2025 & 2030
    • TABLE 68: Canada Recent Past, Current & Future Analysis for Customer Intelligence Platform by Data Channel - Mobile, Web, Social Media, eMail, In-Store and Other Data Channels - Independent Analysis of Annual Sales in US$ Thousand for the Years 2024 through 2030 and % CAGR
    • TABLE 69: Canada Historic Review for Customer Intelligence Platform by Data Channel - Mobile, Web, Social Media, eMail, In-Store and Other Data Channels Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2022 through 2023 and % CAGR
    • TABLE 70: Canada 8-Year Perspective for Customer Intelligence Platform by Data Channel - Percentage Breakdown of Value Sales for Mobile, Web, Social Media, eMail, In-Store and Other Data Channels for the Years 2022, 2025 & 2030
  • JAPAN
    • Customer Intelligence Platform Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Japan for 2025 (E)
    • TABLE 71: Japan Recent Past, Current & Future Analysis for Customer Intelligence Platform by Component - Platform and Services - Independent Analysis of Annual Sales in US$ Thousand for the Years 2024 through 2030 and % CAGR
    • TABLE 72: Japan Historic Review for Customer Intelligence Platform by Component - Platform and Services Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2022 through 2023 and % CAGR
    • TABLE 73: Japan 8-Year Perspective for Customer Intelligence Platform by Component - Percentage Breakdown of Value Sales for Platform and Services for the Years 2022, 2025 & 2030
    • TABLE 74: Japan Recent Past, Current & Future Analysis for Customer Intelligence Platform by Vertical - Retail & eCommerce, Telecom, Healthcare, Government & Defense, Manufacturing, Energy, Other Verticals and BFSI - Independent Analysis of Annual Sales in US$ Thousand for the Years 2024 through 2030 and % CAGR
    • TABLE 75: Japan Historic Review for Customer Intelligence Platform by Vertical - Retail & eCommerce, Telecom, Healthcare, Government & Defense, Manufacturing, Energy, Other Verticals and BFSI Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2022 through 2023 and % CAGR
    • TABLE 76: Japan 8-Year Perspective for Customer Intelligence Platform by Vertical - Percentage Breakdown of Value Sales for Retail & eCommerce, Telecom, Healthcare, Government & Defense, Manufacturing, Energy, Other Verticals and BFSI for the Years 2022, 2025 & 2030
    • TABLE 77: Japan Recent Past, Current & Future Analysis for Customer Intelligence Platform by Data Channel - Mobile, Web, Social Media, eMail, In-Store and Other Data Channels - Independent Analysis of Annual Sales in US$ Thousand for the Years 2024 through 2030 and % CAGR
    • TABLE 78: Japan Historic Review for Customer Intelligence Platform by Data Channel - Mobile, Web, Social Media, eMail, In-Store and Other Data Channels Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2022 through 2023 and % CAGR
    • TABLE 79: Japan 8-Year Perspective for Customer Intelligence Platform by Data Channel - Percentage Breakdown of Value Sales for Mobile, Web, Social Media, eMail, In-Store and Other Data Channels for the Years 2022, 2025 & 2030
  • CHINA
    • Customer Intelligence Platform Market Presence - Strong/Active/Niche/Trivial - Key Competitors in China for 2025 (E)
    • TABLE 80: China Recent Past, Current & Future Analysis for Customer Intelligence Platform by Component - Platform and Services - Independent Analysis of Annual Sales in US$ Thousand for the Years 2024 through 2030 and % CAGR
    • TABLE 81: China Historic Review for Customer Intelligence Platform by Component - Platform and Services Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2022 through 2023 and % CAGR
    • TABLE 82: China 8-Year Perspective for Customer Intelligence Platform by Component - Percentage Breakdown of Value Sales for Platform and Services for the Years 2022, 2025 & 2030
    • TABLE 83: China Recent Past, Current & Future Analysis for Customer Intelligence Platform by Vertical - Retail & eCommerce, Telecom, Healthcare, Government & Defense, Manufacturing, Energy, Other Verticals and BFSI - Independent Analysis of Annual Sales in US$ Thousand for the Years 2024 through 2030 and % CAGR
    • TABLE 84: China Historic Review for Customer Intelligence Platform by Vertical - Retail & eCommerce, Telecom, Healthcare, Government & Defense, Manufacturing, Energy, Other Verticals and BFSI Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2022 through 2023 and % CAGR
    • TABLE 85: China 8-Year Perspective for Customer Intelligence Platform by Vertical - Percentage Breakdown of Value Sales for Retail & eCommerce, Telecom, Healthcare, Government & Defense, Manufacturing, Energy, Other Verticals and BFSI for the Years 2022, 2025 & 2030
    • TABLE 86: China Recent Past, Current & Future Analysis for Customer Intelligence Platform by Data Channel - Mobile, Web, Social Media, eMail, In-Store and Other Data Channels - Independent Analysis of Annual Sales in US$ Thousand for the Years 2024 through 2030 and % CAGR
    • TABLE 87: China Historic Review for Customer Intelligence Platform by Data Channel - Mobile, Web, Social Media, eMail, In-Store and Other Data Channels Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2022 through 2023 and % CAGR
    • TABLE 88: China 8-Year Perspective for Customer Intelligence Platform by Data Channel - Percentage Breakdown of Value Sales for Mobile, Web, Social Media, eMail, In-Store and Other Data Channels for the Years 2022, 2025 & 2030
  • EUROPE
    • Customer Intelligence Platform Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Europe for 2025 (E)
    • TABLE 89: Europe Recent Past, Current & Future Analysis for Customer Intelligence Platform by Geographic Region - France, Germany, Italy, UK and Rest of Europe Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2024 through 2030 and % CAGR
    • TABLE 90: Europe Historic Review for Customer Intelligence Platform by Geographic Region - France, Germany, Italy, UK and Rest of Europe Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2022 through 2023 and % CAGR
    • TABLE 91: Europe 8-Year Perspective for Customer Intelligence Platform by Geographic Region - Percentage Breakdown of Value Sales for France, Germany, Italy, UK and Rest of Europe Markets for Years 2022, 2025 & 2030
    • TABLE 92: Europe Recent Past, Current & Future Analysis for Customer Intelligence Platform by Component - Platform and Services - Independent Analysis of Annual Sales in US$ Thousand for the Years 2024 through 2030 and % CAGR
    • TABLE 93: Europe Historic Review for Customer Intelligence Platform by Component - Platform and Services Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2022 through 2023 and % CAGR
    • TABLE 94: Europe 8-Year Perspective for Customer Intelligence Platform by Component - Percentage Breakdown of Value Sales for Platform and Services for the Years 2022, 2025 & 2030
    • TABLE 95: Europe Recent Past, Current & Future Analysis for Customer Intelligence Platform by Vertical - Retail & eCommerce, Telecom, Healthcare, Government & Defense, Manufacturing, Energy, Other Verticals and BFSI - Independent Analysis of Annual Sales in US$ Thousand for the Years 2024 through 2030 and % CAGR
    • TABLE 96: Europe Historic Review for Customer Intelligence Platform by Vertical - Retail & eCommerce, Telecom, Healthcare, Government & Defense, Manufacturing, Energy, Other Verticals and BFSI Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2022 through 2023 and % CAGR
    • TABLE 97: Europe 8-Year Perspective for Customer Intelligence Platform by Vertical - Percentage Breakdown of Value Sales for Retail & eCommerce, Telecom, Healthcare, Government & Defense, Manufacturing, Energy, Other Verticals and BFSI for the Years 2022, 2025 & 2030
    • TABLE 98: Europe Recent Past, Current & Future Analysis for Customer Intelligence Platform by Data Channel - Mobile, Web, Social Media, eMail, In-Store and Other Data Channels - Independent Analysis of Annual Sales in US$ Thousand for the Years 2024 through 2030 and % CAGR
    • TABLE 99: Europe Historic Review for Customer Intelligence Platform by Data Channel - Mobile, Web, Social Media, eMail, In-Store and Other Data Channels Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2022 through 2023 and % CAGR
    • TABLE 100: Europe 8-Year Perspective for Customer Intelligence Platform by Data Channel - Percentage Breakdown of Value Sales for Mobile, Web, Social Media, eMail, In-Store and Other Data Channels for the Years 2022, 2025 & 2030
  • FRANCE
    • Customer Intelligence Platform Market Presence - Strong/Active/Niche/Trivial - Key Competitors in France for 2025 (E)
    • TABLE 101: France Recent Past, Current & Future Analysis for Customer Intelligence Platform by Component - Platform and Services - Independent Analysis of Annual Sales in US$ Thousand for the Years 2024 through 2030 and % CAGR
    • TABLE 102: France Historic Review for Customer Intelligence Platform by Component - Platform and Services Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2022 through 2023 and % CAGR
    • TABLE 103: France 8-Year Perspective for Customer Intelligence Platform by Component - Percentage Breakdown of Value Sales for Platform and Services for the Years 2022, 2025 & 2030
    • TABLE 104: France Recent Past, Current & Future Analysis for Customer Intelligence Platform by Vertical - Retail & eCommerce, Telecom, Healthcare, Government & Defense, Manufacturing, Energy, Other Verticals and BFSI - Independent Analysis of Annual Sales in US$ Thousand for the Years 2024 through 2030 and % CAGR
    • TABLE 105: France Historic Review for Customer Intelligence Platform by Vertical - Retail & eCommerce, Telecom, Healthcare, Government & Defense, Manufacturing, Energy, Other Verticals and BFSI Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2022 through 2023 and % CAGR
    • TABLE 106: France 8-Year Perspective for Customer Intelligence Platform by Vertical - Percentage Breakdown of Value Sales for Retail & eCommerce, Telecom, Healthcare, Government & Defense, Manufacturing, Energy, Other Verticals and BFSI for the Years 2022, 2025 & 2030
    • TABLE 107: France Recent Past, Current & Future Analysis for Customer Intelligence Platform by Data Channel - Mobile, Web, Social Media, eMail, In-Store and Other Data Channels - Independent Analysis of Annual Sales in US$ Thousand for the Years 2024 through 2030 and % CAGR
    • TABLE 108: France Historic Review for Customer Intelligence Platform by Data Channel - Mobile, Web, Social Media, eMail, In-Store and Other Data Channels Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2022 through 2023 and % CAGR
    • TABLE 109: France 8-Year Perspective for Customer Intelligence Platform by Data Channel - Percentage Breakdown of Value Sales for Mobile, Web, Social Media, eMail, In-Store and Other Data Channels for the Years 2022, 2025 & 2030
  • GERMANY
    • Customer Intelligence Platform Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Germany for 2025 (E)
    • TABLE 110: Germany Recent Past, Current & Future Analysis for Customer Intelligence Platform by Component - Platform and Services - Independent Analysis of Annual Sales in US$ Thousand for the Years 2024 through 2030 and % CAGR
    • TABLE 111: Germany Historic Review for Customer Intelligence Platform by Component - Platform and Services Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2022 through 2023 and % CAGR
    • TABLE 112: Germany 8-Year Perspective for Customer Intelligence Platform by Component - Percentage Breakdown of Value Sales for Platform and Services for the Years 2022, 2025 & 2030
    • TABLE 113: Germany Recent Past, Current & Future Analysis for Customer Intelligence Platform by Vertical - Retail & eCommerce, Telecom, Healthcare, Government & Defense, Manufacturing, Energy, Other Verticals and BFSI - Independent Analysis of Annual Sales in US$ Thousand for the Years 2024 through 2030 and % CAGR
    • TABLE 114: Germany Historic Review for Customer Intelligence Platform by Vertical - Retail & eCommerce, Telecom, Healthcare, Government & Defense, Manufacturing, Energy, Other Verticals and BFSI Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2022 through 2023 and % CAGR
    • TABLE 115: Germany 8-Year Perspective for Customer Intelligence Platform by Vertical - Percentage Breakdown of Value Sales for Retail & eCommerce, Telecom, Healthcare, Government & Defense, Manufacturing, Energy, Other Verticals and BFSI for the Years 2022, 2025 & 2030
    • TABLE 116: Germany Recent Past, Current & Future Analysis for Customer Intelligence Platform by Data Channel - Mobile, Web, Social Media, eMail, In-Store and Other Data Channels - Independent Analysis of Annual Sales in US$ Thousand for the Years 2024 through 2030 and % CAGR
    • TABLE 117: Germany Historic Review for Customer Intelligence Platform by Data Channel - Mobile, Web, Social Media, eMail, In-Store and Other Data Channels Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2022 through 2023 and % CAGR
    • TABLE 118: Germany 8-Year Perspective for Customer Intelligence Platform by Data Channel - Percentage Breakdown of Value Sales for Mobile, Web, Social Media, eMail, In-Store and Other Data Channels for the Years 2022, 2025 & 2030
  • ITALY
    • TABLE 119: Italy Recent Past, Current & Future Analysis for Customer Intelligence Platform by Component - Platform and Services - Independent Analysis of Annual Sales in US$ Thousand for the Years 2024 through 2030 and % CAGR
    • TABLE 120: Italy Historic Review for Customer Intelligence Platform by Component - Platform and Services Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2022 through 2023 and % CAGR
    • TABLE 121: Italy 8-Year Perspective for Customer Intelligence Platform by Component - Percentage Breakdown of Value Sales for Platform and Services for the Years 2022, 2025 & 2030
    • TABLE 122: Italy Recent Past, Current & Future Analysis for Customer Intelligence Platform by Vertical - Retail & eCommerce, Telecom, Healthcare, Government & Defense, Manufacturing, Energy, Other Verticals and BFSI - Independent Analysis of Annual Sales in US$ Thousand for the Years 2024 through 2030 and % CAGR
    • TABLE 123: Italy Historic Review for Customer Intelligence Platform by Vertical - Retail & eCommerce, Telecom, Healthcare, Government & Defense, Manufacturing, Energy, Other Verticals and BFSI Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2022 through 2023 and % CAGR
    • TABLE 124: Italy 8-Year Perspective for Customer Intelligence Platform by Vertical - Percentage Breakdown of Value Sales for Retail & eCommerce, Telecom, Healthcare, Government & Defense, Manufacturing, Energy, Other Verticals and BFSI for the Years 2022, 2025 & 2030
    • TABLE 125: Italy Recent Past, Current & Future Analysis for Customer Intelligence Platform by Data Channel - Mobile, Web, Social Media, eMail, In-Store and Other Data Channels - Independent Analysis of Annual Sales in US$ Thousand for the Years 2024 through 2030 and % CAGR
    • TABLE 126: Italy Historic Review for Customer Intelligence Platform by Data Channel - Mobile, Web, Social Media, eMail, In-Store and Other Data Channels Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2022 through 2023 and % CAGR
    • TABLE 127: Italy 8-Year Perspective for Customer Intelligence Platform by Data Channel - Percentage Breakdown of Value Sales for Mobile, Web, Social Media, eMail, In-Store and Other Data Channels for the Years 2022, 2025 & 2030
  • UNITED KINGDOM
    • Customer Intelligence Platform Market Presence - Strong/Active/Niche/Trivial - Key Competitors in the United Kingdom for 2025 (E)
    • TABLE 128: UK Recent Past, Current & Future Analysis for Customer Intelligence Platform by Component - Platform and Services - Independent Analysis of Annual Sales in US$ Thousand for the Years 2024 through 2030 and % CAGR
    • TABLE 129: UK Historic Review for Customer Intelligence Platform by Component - Platform and Services Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2022 through 2023 and % CAGR
    • TABLE 130: UK 8-Year Perspective for Customer Intelligence Platform by Component - Percentage Breakdown of Value Sales for Platform and Services for the Years 2022, 2025 & 2030
    • TABLE 131: UK Recent Past, Current & Future Analysis for Customer Intelligence Platform by Vertical - Retail & eCommerce, Telecom, Healthcare, Government & Defense, Manufacturing, Energy, Other Verticals and BFSI - Independent Analysis of Annual Sales in US$ Thousand for the Years 2024 through 2030 and % CAGR
    • TABLE 132: UK Historic Review for Customer Intelligence Platform by Vertical - Retail & eCommerce, Telecom, Healthcare, Government & Defense, Manufacturing, Energy, Other Verticals and BFSI Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2022 through 2023 and % CAGR
    • TABLE 133: UK 8-Year Perspective for Customer Intelligence Platform by Vertical - Percentage Breakdown of Value Sales for Retail & eCommerce, Telecom, Healthcare, Government & Defense, Manufacturing, Energy, Other Verticals and BFSI for the Years 2022, 2025 & 2030
    • TABLE 134: UK Recent Past, Current & Future Analysis for Customer Intelligence Platform by Data Channel - Mobile, Web, Social Media, eMail, In-Store and Other Data Channels - Independent Analysis of Annual Sales in US$ Thousand for the Years 2024 through 2030 and % CAGR
    • TABLE 135: UK Historic Review for Customer Intelligence Platform by Data Channel - Mobile, Web, Social Media, eMail, In-Store and Other Data Channels Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2022 through 2023 and % CAGR
    • TABLE 136: UK 8-Year Perspective for Customer Intelligence Platform by Data Channel - Percentage Breakdown of Value Sales for Mobile, Web, Social Media, eMail, In-Store and Other Data Channels for the Years 2022, 2025 & 2030
  • REST OF EUROPE
    • TABLE 137: Rest of Europe Recent Past, Current & Future Analysis for Customer Intelligence Platform by Component - Platform and Services - Independent Analysis of Annual Sales in US$ Thousand for the Years 2024 through 2030 and % CAGR
    • TABLE 138: Rest of Europe Historic Review for Customer Intelligence Platform by Component - Platform and Services Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2022 through 2023 and % CAGR
    • TABLE 139: Rest of Europe 8-Year Perspective for Customer Intelligence Platform by Component - Percentage Breakdown of Value Sales for Platform and Services for the Years 2022, 2025 & 2030
    • TABLE 140: Rest of Europe Recent Past, Current & Future Analysis for Customer Intelligence Platform by Vertical - Retail & eCommerce, Telecom, Healthcare, Government & Defense, Manufacturing, Energy, Other Verticals and BFSI - Independent Analysis of Annual Sales in US$ Thousand for the Years 2024 through 2030 and % CAGR
    • TABLE 141: Rest of Europe Historic Review for Customer Intelligence Platform by Vertical - Retail & eCommerce, Telecom, Healthcare, Government & Defense, Manufacturing, Energy, Other Verticals and BFSI Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2022 through 2023 and % CAGR
    • TABLE 142: Rest of Europe 8-Year Perspective for Customer Intelligence Platform by Vertical - Percentage Breakdown of Value Sales for Retail & eCommerce, Telecom, Healthcare, Government & Defense, Manufacturing, Energy, Other Verticals and BFSI for the Years 2022, 2025 & 2030
    • TABLE 143: Rest of Europe Recent Past, Current & Future Analysis for Customer Intelligence Platform by Data Channel - Mobile, Web, Social Media, eMail, In-Store and Other Data Channels - Independent Analysis of Annual Sales in US$ Thousand for the Years 2024 through 2030 and % CAGR
    • TABLE 144: Rest of Europe Historic Review for Customer Intelligence Platform by Data Channel - Mobile, Web, Social Media, eMail, In-Store and Other Data Channels Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2022 through 2023 and % CAGR
    • TABLE 145: Rest of Europe 8-Year Perspective for Customer Intelligence Platform by Data Channel - Percentage Breakdown of Value Sales for Mobile, Web, Social Media, eMail, In-Store and Other Data Channels for the Years 2022, 2025 & 2030
  • ASIA-PACIFIC
    • Customer Intelligence Platform Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Asia-Pacific for 2025 (E)
    • TABLE 146: Asia-Pacific Recent Past, Current & Future Analysis for Customer Intelligence Platform by Component - Platform and Services - Independent Analysis of Annual Sales in US$ Thousand for the Years 2024 through 2030 and % CAGR
    • TABLE 147: Asia-Pacific Historic Review for Customer Intelligence Platform by Component - Platform and Services Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2022 through 2023 and % CAGR
    • TABLE 148: Asia-Pacific 8-Year Perspective for Customer Intelligence Platform by Component - Percentage Breakdown of Value Sales for Platform and Services for the Years 2022, 2025 & 2030
    • TABLE 149: Asia-Pacific Recent Past, Current & Future Analysis for Customer Intelligence Platform by Vertical - Retail & eCommerce, Telecom, Healthcare, Government & Defense, Manufacturing, Energy, Other Verticals and BFSI - Independent Analysis of Annual Sales in US$ Thousand for the Years 2024 through 2030 and % CAGR
    • TABLE 150: Asia-Pacific Historic Review for Customer Intelligence Platform by Vertical - Retail & eCommerce, Telecom, Healthcare, Government & Defense, Manufacturing, Energy, Other Verticals and BFSI Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2022 through 2023 and % CAGR
    • TABLE 151: Asia-Pacific 8-Year Perspective for Customer Intelligence Platform by Vertical - Percentage Breakdown of Value Sales for Retail & eCommerce, Telecom, Healthcare, Government & Defense, Manufacturing, Energy, Other Verticals and BFSI for the Years 2022, 2025 & 2030
    • TABLE 152: Asia-Pacific Recent Past, Current & Future Analysis for Customer Intelligence Platform by Data Channel - Mobile, Web, Social Media, eMail, In-Store and Other Data Channels - Independent Analysis of Annual Sales in US$ Thousand for the Years 2024 through 2030 and % CAGR
    • TABLE 153: Asia-Pacific Historic Review for Customer Intelligence Platform by Data Channel - Mobile, Web, Social Media, eMail, In-Store and Other Data Channels Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2022 through 2023 and % CAGR
    • TABLE 154: Asia-Pacific 8-Year Perspective for Customer Intelligence Platform by Data Channel - Percentage Breakdown of Value Sales for Mobile, Web, Social Media, eMail, In-Store and Other Data Channels for the Years 2022, 2025 & 2030
  • REST OF WORLD
    • TABLE 155: Rest of World Recent Past, Current & Future Analysis for Customer Intelligence Platform by Component - Platform and Services - Independent Analysis of Annual Sales in US$ Thousand for the Years 2024 through 2030 and % CAGR
    • TABLE 156: Rest of World Historic Review for Customer Intelligence Platform by Component - Platform and Services Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2022 through 2023 and % CAGR
    • TABLE 157: Rest of World 8-Year Perspective for Customer Intelligence Platform by Component - Percentage Breakdown of Value Sales for Platform and Services for the Years 2022, 2025 & 2030
    • TABLE 158: Rest of World Recent Past, Current & Future Analysis for Customer Intelligence Platform by Vertical - Retail & eCommerce, Telecom, Healthcare, Government & Defense, Manufacturing, Energy, Other Verticals and BFSI - Independent Analysis of Annual Sales in US$ Thousand for the Years 2024 through 2030 and % CAGR
    • TABLE 159: Rest of World Historic Review for Customer Intelligence Platform by Vertical - Retail & eCommerce, Telecom, Healthcare, Government & Defense, Manufacturing, Energy, Other Verticals and BFSI Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2022 through 2023 and % CAGR
    • TABLE 160: Rest of World 8-Year Perspective for Customer Intelligence Platform by Vertical - Percentage Breakdown of Value Sales for Retail & eCommerce, Telecom, Healthcare, Government & Defense, Manufacturing, Energy, Other Verticals and BFSI for the Years 2022, 2025 & 2030
    • TABLE 161: Rest of World Recent Past, Current & Future Analysis for Customer Intelligence Platform by Data Channel - Mobile, Web, Social Media, eMail, In-Store and Other Data Channels - Independent Analysis of Annual Sales in US$ Thousand for the Years 2024 through 2030 and % CAGR
    • TABLE 162: Rest of World Historic Review for Customer Intelligence Platform by Data Channel - Mobile, Web, Social Media, eMail, In-Store and Other Data Channels Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2022 through 2023 and % CAGR
    • TABLE 163: Rest of World 8-Year Perspective for Customer Intelligence Platform by Data Channel - Percentage Breakdown of Value Sales for Mobile, Web, Social Media, eMail, In-Store and Other Data Channels for the Years 2022, 2025 & 2030

IV. COMPETITION

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Jeroen Van Heghe

Manager - EMEA

+32-2-535-7543

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Christine Sirois

Manager - Americas

+1-860-674-8796

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