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PUBLISHER: Global Industry Analysts, Inc. | PRODUCT CODE: 1577512

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PUBLISHER: Global Industry Analysts, Inc. | PRODUCT CODE: 1577512

Transactional and Marketing E-Mails

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Table of Contents

Global Transactional and Marketing E-Mails Market to Reach US$85.0 Billion by 2030

The global market for Transactional and Marketing E-Mails estimated at US$38.2 Billion in the year 2023, is expected to reach US$85.0 Billion by 2030, growing at a CAGR of 12.1% over the analysis period 2023-2030. Marketing Application, one of the segments analyzed in the report, is expected to record a 12.4% CAGR and reach US$52.2 Billion by the end of the analysis period. Growth in the Transactional Application segment is estimated at 11.7% CAGR over the analysis period.

The U.S. Market is Estimated at US$10.4 Billion While China is Forecast to Grow at 16.4% CAGR

The Transactional and Marketing E-Mails market in the U.S. is estimated at US$10.4 Billion in the year 2023. China, the world's second largest economy, is forecast to reach a projected market size of US$18.5 Billion by the year 2030 trailing a CAGR of 16.4% over the analysis period 2023-2030. Among the other noteworthy geographic markets are Japan and Canada, each forecast to grow at a CAGR of 9.1% and 10.6% respectively over the analysis period. Within Europe, Germany is forecast to grow at approximately 9.6% CAGR.

Global Transactional and Marketing Emails Market – Key Trends & Drivers Summarized

Why Are Transactional and Marketing Emails Becoming Essential for Businesses Worldwide?

Transactional and marketing emails have become critical tools for businesses globally, as they offer a direct and effective way to communicate with customers, build relationships, and drive engagement. Transactional emails, which are triggered by user actions (such as purchase confirmations, password resets, or shipping notifications), provide critical information that customers expect. These emails ensure that essential transactions between a business and its customers are smooth, timely, and transparent. Unlike marketing emails, which are promotional in nature, transactional emails focus on delivering relevant, necessary content, and have extremely high open rates because recipients expect them. Businesses in industries such as e-commerce, banking, travel, and hospitality rely heavily on transactional emails to maintain seamless customer interactions and provide a professional user experience.

Marketing emails, on the other hand, are a key component of customer outreach, branding, and revenue generation strategies. Through targeted campaigns, businesses use marketing emails to promote new products, share news, offer discounts, and nurture leads. With the ability to reach large audiences at a relatively low cost, email marketing provides an excellent return on investment (ROI) and has been proven effective in driving both online and offline sales. Advances in automation, segmentation, and personalization allow businesses to craft highly relevant and engaging messages, improving their chances of converting prospects into loyal customers. Given the rise of digital communication and online retail, the importance of transactional and marketing emails has grown significantly, making them essential tools in any business’s customer engagement strategy.

How Are Technological Advancements Enhancing Transactional and Marketing Emails?

Technological advancements are drastically improving the effectiveness and personalization of both transactional and marketing emails, allowing businesses to create more tailored, efficient, and results-driven communications. One of the most impactful advancements has been the rise of email automation platforms. These platforms allow businesses to set up automated email workflows that are triggered by user behavior, such as a welcome email after signing up or a follow-up after abandoning a shopping cart. Automation ensures that emails are sent at the right time, providing timely, relevant content without manual intervention, thus saving time while maintaining customer engagement. Furthermore, these platforms can segment audiences based on specific criteria—such as purchase history, geographic location, or engagement level—enabling businesses to send targeted marketing campaigns that resonate with particular customer groups.

Personalization has also been enhanced through artificial intelligence (AI) and machine learning algorithms, which allow companies to analyze customer behavior, preferences, and past interactions to deliver more relevant content. With AI, businesses can dynamically tailor the subject lines, email body, and call-to-action buttons to suit each recipient, increasing the likelihood of conversions. For example, a customer who frequently purchases a particular product category might receive personalized recommendations and offers related to that category. Additionally, AI can predict the optimal time to send emails, boosting open rates and engagement by ensuring that messages land in the inbox when recipients are most likely to check their emails. These technologies are not only improving engagement rates but also enabling businesses to build stronger relationships with their customers through more meaningful, customized interactions.

Moreover, advancements in analytics and real-time tracking have empowered businesses to measure the performance of their email campaigns more accurately. Email marketing platforms provide detailed insights into metrics like open rates, click-through rates, bounce rates, and conversions, allowing marketers to optimize their strategies based on data-driven insights. A/B testing tools, for instance, enable businesses to test different versions of emails to determine which design, copy, or offer performs better, helping marketers continuously refine their campaigns. The integration of transactional emails with marketing platforms also allows companies to upsell or cross-sell products through subtle promotional content included in essential transactional emails, blurring the line between the two types of email communication. These technological innovations are transforming how businesses approach both transactional and marketing emails, making them more efficient, personalized, and impactful.

How Are Changing Consumer Behaviors and Preferences Shaping the Email Marketing Landscape?

Shifting consumer behaviors and preferences are significantly shaping the landscape of transactional and marketing emails, particularly as consumers demand more relevant, personalized, and value-driven communications. One of the key trends influencing this market is the growing expectation for highly tailored content. Modern consumers, accustomed to personalized experiences across digital platforms, now expect the same level of customization in their emails. Generic, one-size-fits-all email blasts are increasingly being ignored, while emails that are tailored to individual preferences, past purchases, and browsing behavior are more likely to capture attention and drive engagement. Businesses that fail to personalize their marketing emails risk being overlooked in a crowded inbox. Personalization is no longer limited to inserting a recipient's first name—advanced segmentation, dynamic content, and behavior-triggered emails are becoming the standard in customer communication.

Additionally, consumers are becoming more selective about the marketing emails they engage with, valuing quality over quantity. Inboxes are often cluttered with promotional messages, leading many recipients to unsubscribe from emails that they perceive as irrelevant or overwhelming. This shift has prompted businesses to focus on delivering high-value content, such as personalized offers, exclusive access, or educational material, to maintain subscriber interest. Furthermore, privacy concerns and the introduction of stricter data protection laws, such as the General Data Protection Regulation (GDPR) in Europe, have led to changes in how businesses collect and use customer data for email marketing. Consumers are now more conscious of their data privacy rights and prefer to engage with brands that demonstrate transparency and respect for their personal information. As a result, companies are prioritizing data security and obtaining clear consent from customers, ensuring compliance while building trust.

Mobile optimization is another critical factor shaping consumer interaction with transactional and marketing emails. With the majority of emails now being opened on smartphones, consumers expect seamless, mobile-friendly experiences. Emails that are not optimized for mobile devices—whether due to poor design, slow loading times, or broken links—are likely to result in lower engagement and higher unsubscribe rates. Responsive email design, which adapts to different screen sizes, is now a necessity. Additionally, the rise of interactive emails—where users can complete actions such as making a purchase, filling out a survey, or RSVPing for an event directly within the email—caters to the growing demand for convenience and speed in digital interactions. These changing consumer preferences are driving businesses to refine their email marketing strategies, focusing on delivering personalized, mobile-friendly, and value-driven content that aligns with consumer expectations.

What Is Driving the Growth of the Global Transactional and Marketing Emails Market?

The growth of the global transactional and marketing emails market is being driven by several key factors, including the expansion of e-commerce, the increasing importance of customer engagement, and advancements in digital marketing technologies. One of the primary drivers is the rise of e-commerce and online shopping, which has led to a growing need for businesses to communicate effectively with their customers throughout the purchase journey. Transactional emails play a crucial role in keeping customers informed about order confirmations, shipping updates, and account-related activities, while marketing emails help businesses build relationships, promote new products, and encourage repeat purchases. As e-commerce continues to grow globally, especially in emerging markets, the demand for robust and automated email communication systems is expected to rise.

Another significant driver of market growth is the increasing focus on customer engagement and retention. Businesses are recognizing that it is more cost-effective to retain existing customers than to acquire new ones, and email remains one of the most effective channels for building long-term customer relationships. Transactional emails, with their high open rates, offer businesses the opportunity to provide excellent customer service and drive engagement by including personalized content or recommendations. Meanwhile, marketing emails allow businesses to stay top-of-mind with their audience, nurturing leads, promoting loyalty programs, and fostering brand affinity. With customer expectations for personalized, relevant communication growing, email marketing has become a vital tool for companies seeking to deepen customer engagement and boost lifetime value.

Technological advancements, such as automation, AI, and data analytics, are also fueling the growth of the transactional and marketing emails market. Automation has made it easier for businesses to scale their email marketing efforts by setting up complex, multi-step workflows that trigger emails based on customer actions or inaction. This allows companies to maintain continuous communication with their customers without manual effort. AI and machine learning are enhancing email personalization by analyzing customer data to create hyper-targeted campaigns that cater to individual preferences and behaviors. As businesses increasingly rely on data-driven strategies, email marketing platforms that offer sophisticated analytics, segmentation, and A/B testing capabilities are gaining traction. The ability to measure and optimize campaign performance in real time is empowering businesses to improve their marketing ROI and customer retention rates.

Finally, the growth of mobile internet usage and the increasing penetration of smartphones are driving the expansion of email as a marketing channel. As consumers spend more time on their mobile devices, emails remain a convenient and accessible way for businesses to reach their audience. With the rise of omnichannel marketing strategies, companies are using emails to create seamless experiences that connect their digital marketing efforts across social media, websites, and apps. The combination of these factors—e-commerce expansion, customer engagement, technological innovation, and mobile adoption—is propelling the global transactional and marketing emails market, making it a critical tool for businesses across industries looking to engage with their customers and drive growth.

Select Competitors (Total 36 Featured) -

  • Amazon Web Services, Inc.
  • Bird B.V
  • Brevo (ex Sendinblue)
  • Constant Contact, Inc.
  • DMi Partners
  • Elastic Email
  • Ignite Visibility
  • Inbox Army LLC
  • Klaviyo
  • MailerSend Inc.
Show more
Product Code: MCP24340

TABLE OF CONTENTS

I. METHODOLOGY

II. EXECUTIVE SUMMARY

  • 1. MARKET OVERVIEW
    • Influencer Market Insights
    • World Market Trajectories
    • Transactional and Marketing E-Mails - Global Key Competitors Percentage Market Share in 2024 (E)
    • Competitive Market Presence - Strong/Active/Niche/Trivial for Players Worldwide in 2024 (E)
  • 2. FOCUS ON SELECT PLAYERS
  • 3. MARKET TRENDS & DRIVERS
    • Increasing Focus on Personalization Drives Growth in Transactional and Marketing E-Mails
    • Case Overview: Increasing Use of E-Mails in Customer Retention Strategies Bodes Well for Market Growth
    • Focus on Enhancing Customer Engagement Spurs Demand for Interactive E-Mail Campaigns
    • Growth in E-Commerce and Digital Transactions Expands Opportunities for Transactional E-Mails
    • Case Overview: GDPR and Data Privacy Regulations Drive Adoption of Compliant E-Mail Marketing Solutions
    • Focus on Deliverability and Inbox Placement Propels Demand for Advanced E-Mail Solutions
    • Growing Popularity of Mobile-Friendly E-Mail Designs Bodes Well for E-Mail Marketing Services
    • Focus on Reducing Spam and Improving E-Mail Relevance Drives Adoption of AI-Enhanced Platforms
    • Focus on Integrating E-Mail Campaigns with CRM Systems Expands Opportunities for Data Synchronization
  • 4. GLOBAL MARKET PERSPECTIVE
    • TABLE 1: World Transactional and Marketing E-Mails Market Analysis of Annual Sales in US$ Million for Years 2014 through 2030
    • TABLE 2: World Recent Past, Current & Future Analysis for Transactional and Marketing E-Mails by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2023 through 2030 and % CAGR
    • TABLE 3: World Historic Review for Transactional and Marketing E-Mails by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2014 through 2022 and % CAGR
    • TABLE 4: World 16-Year Perspective for Transactional and Marketing E-Mails by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets for Years 2014, 2024 & 2030
    • TABLE 5: World Recent Past, Current & Future Analysis for Marketing Application by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2023 through 2030 and % CAGR
    • TABLE 6: World Historic Review for Marketing Application by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2014 through 2022 and % CAGR
    • TABLE 7: World 16-Year Perspective for Marketing Application by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa for Years 2014, 2024 & 2030
    • TABLE 8: World Recent Past, Current & Future Analysis for Transactional Application by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2023 through 2030 and % CAGR
    • TABLE 9: World Historic Review for Transactional Application by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2014 through 2022 and % CAGR
    • TABLE 10: World 16-Year Perspective for Transactional Application by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa for Years 2014, 2024 & 2030

III. MARKET ANALYSIS

  • UNITED STATES
    • Transactional and Marketing E-Mails Market Presence - Strong/Active/Niche/Trivial - Key Competitors in the United States for 2024 (E)
    • TABLE 11: USA Recent Past, Current & Future Analysis for Transactional and Marketing E-Mails by Application - Marketing Application and Transactional Application - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 12: USA Historic Review for Transactional and Marketing E-Mails by Application - Marketing Application and Transactional Application Markets - Independent Analysis of Annual Sales in US$ Million for Years 2014 through 2022 and % CAGR
    • TABLE 13: USA 16-Year Perspective for Transactional and Marketing E-Mails by Application - Percentage Breakdown of Value Sales for Marketing Application and Transactional Application for the Years 2014, 2024 & 2030
  • CANADA
    • TABLE 14: Canada Recent Past, Current & Future Analysis for Transactional and Marketing E-Mails by Application - Marketing Application and Transactional Application - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 15: Canada Historic Review for Transactional and Marketing E-Mails by Application - Marketing Application and Transactional Application Markets - Independent Analysis of Annual Sales in US$ Million for Years 2014 through 2022 and % CAGR
    • TABLE 16: Canada 16-Year Perspective for Transactional and Marketing E-Mails by Application - Percentage Breakdown of Value Sales for Marketing Application and Transactional Application for the Years 2014, 2024 & 2030
  • JAPAN
    • Transactional and Marketing E-Mails Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Japan for 2024 (E)
    • TABLE 17: Japan Recent Past, Current & Future Analysis for Transactional and Marketing E-Mails by Application - Marketing Application and Transactional Application - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 18: Japan Historic Review for Transactional and Marketing E-Mails by Application - Marketing Application and Transactional Application Markets - Independent Analysis of Annual Sales in US$ Million for Years 2014 through 2022 and % CAGR
    • TABLE 19: Japan 16-Year Perspective for Transactional and Marketing E-Mails by Application - Percentage Breakdown of Value Sales for Marketing Application and Transactional Application for the Years 2014, 2024 & 2030
  • CHINA
    • Transactional and Marketing E-Mails Market Presence - Strong/Active/Niche/Trivial - Key Competitors in China for 2024 (E)
    • TABLE 20: China Recent Past, Current & Future Analysis for Transactional and Marketing E-Mails by Application - Marketing Application and Transactional Application - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 21: China Historic Review for Transactional and Marketing E-Mails by Application - Marketing Application and Transactional Application Markets - Independent Analysis of Annual Sales in US$ Million for Years 2014 through 2022 and % CAGR
    • TABLE 22: China 16-Year Perspective for Transactional and Marketing E-Mails by Application - Percentage Breakdown of Value Sales for Marketing Application and Transactional Application for the Years 2014, 2024 & 2030
  • EUROPE
    • Transactional and Marketing E-Mails Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Europe for 2024 (E)
    • TABLE 23: Europe Recent Past, Current & Future Analysis for Transactional and Marketing E-Mails by Geographic Region - France, Germany, Italy, UK, Spain, Russia and Rest of Europe Markets - Independent Analysis of Annual Sales in US$ Million for Years 2023 through 2030 and % CAGR
    • TABLE 24: Europe Historic Review for Transactional and Marketing E-Mails by Geographic Region - France, Germany, Italy, UK, Spain, Russia and Rest of Europe Markets - Independent Analysis of Annual Sales in US$ Million for Years 2014 through 2022 and % CAGR
    • TABLE 25: Europe 16-Year Perspective for Transactional and Marketing E-Mails by Geographic Region - Percentage Breakdown of Value Sales for France, Germany, Italy, UK, Spain, Russia and Rest of Europe Markets for Years 2014, 2024 & 2030
    • TABLE 26: Europe Recent Past, Current & Future Analysis for Transactional and Marketing E-Mails by Application - Marketing Application and Transactional Application - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 27: Europe Historic Review for Transactional and Marketing E-Mails by Application - Marketing Application and Transactional Application Markets - Independent Analysis of Annual Sales in US$ Million for Years 2014 through 2022 and % CAGR
    • TABLE 28: Europe 16-Year Perspective for Transactional and Marketing E-Mails by Application - Percentage Breakdown of Value Sales for Marketing Application and Transactional Application for the Years 2014, 2024 & 2030
  • FRANCE
    • Transactional and Marketing E-Mails Market Presence - Strong/Active/Niche/Trivial - Key Competitors in France for 2024 (E)
    • TABLE 29: France Recent Past, Current & Future Analysis for Transactional and Marketing E-Mails by Application - Marketing Application and Transactional Application - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 30: France Historic Review for Transactional and Marketing E-Mails by Application - Marketing Application and Transactional Application Markets - Independent Analysis of Annual Sales in US$ Million for Years 2014 through 2022 and % CAGR
    • TABLE 31: France 16-Year Perspective for Transactional and Marketing E-Mails by Application - Percentage Breakdown of Value Sales for Marketing Application and Transactional Application for the Years 2014, 2024 & 2030
  • GERMANY
    • Transactional and Marketing E-Mails Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Germany for 2024 (E)
    • TABLE 32: Germany Recent Past, Current & Future Analysis for Transactional and Marketing E-Mails by Application - Marketing Application and Transactional Application - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 33: Germany Historic Review for Transactional and Marketing E-Mails by Application - Marketing Application and Transactional Application Markets - Independent Analysis of Annual Sales in US$ Million for Years 2014 through 2022 and % CAGR
    • TABLE 34: Germany 16-Year Perspective for Transactional and Marketing E-Mails by Application - Percentage Breakdown of Value Sales for Marketing Application and Transactional Application for the Years 2014, 2024 & 2030
  • ITALY
    • TABLE 35: Italy Recent Past, Current & Future Analysis for Transactional and Marketing E-Mails by Application - Marketing Application and Transactional Application - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 36: Italy Historic Review for Transactional and Marketing E-Mails by Application - Marketing Application and Transactional Application Markets - Independent Analysis of Annual Sales in US$ Million for Years 2014 through 2022 and % CAGR
    • TABLE 37: Italy 16-Year Perspective for Transactional and Marketing E-Mails by Application - Percentage Breakdown of Value Sales for Marketing Application and Transactional Application for the Years 2014, 2024 & 2030
  • UNITED KINGDOM
    • Transactional and Marketing E-Mails Market Presence - Strong/Active/Niche/Trivial - Key Competitors in the United Kingdom for 2024 (E)
    • TABLE 38: UK Recent Past, Current & Future Analysis for Transactional and Marketing E-Mails by Application - Marketing Application and Transactional Application - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 39: UK Historic Review for Transactional and Marketing E-Mails by Application - Marketing Application and Transactional Application Markets - Independent Analysis of Annual Sales in US$ Million for Years 2014 through 2022 and % CAGR
    • TABLE 40: UK 16-Year Perspective for Transactional and Marketing E-Mails by Application - Percentage Breakdown of Value Sales for Marketing Application and Transactional Application for the Years 2014, 2024 & 2030
  • SPAIN
    • TABLE 41: Spain Recent Past, Current & Future Analysis for Transactional and Marketing E-Mails by Application - Marketing Application and Transactional Application - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 42: Spain Historic Review for Transactional and Marketing E-Mails by Application - Marketing Application and Transactional Application Markets - Independent Analysis of Annual Sales in US$ Million for Years 2014 through 2022 and % CAGR
    • TABLE 43: Spain 16-Year Perspective for Transactional and Marketing E-Mails by Application - Percentage Breakdown of Value Sales for Marketing Application and Transactional Application for the Years 2014, 2024 & 2030
  • RUSSIA
    • TABLE 44: Russia Recent Past, Current & Future Analysis for Transactional and Marketing E-Mails by Application - Marketing Application and Transactional Application - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 45: Russia Historic Review for Transactional and Marketing E-Mails by Application - Marketing Application and Transactional Application Markets - Independent Analysis of Annual Sales in US$ Million for Years 2014 through 2022 and % CAGR
    • TABLE 46: Russia 16-Year Perspective for Transactional and Marketing E-Mails by Application - Percentage Breakdown of Value Sales for Marketing Application and Transactional Application for the Years 2014, 2024 & 2030
  • REST OF EUROPE
    • TABLE 47: Rest of Europe Recent Past, Current & Future Analysis for Transactional and Marketing E-Mails by Application - Marketing Application and Transactional Application - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 48: Rest of Europe Historic Review for Transactional and Marketing E-Mails by Application - Marketing Application and Transactional Application Markets - Independent Analysis of Annual Sales in US$ Million for Years 2014 through 2022 and % CAGR
    • TABLE 49: Rest of Europe 16-Year Perspective for Transactional and Marketing E-Mails by Application - Percentage Breakdown of Value Sales for Marketing Application and Transactional Application for the Years 2014, 2024 & 2030
  • ASIA-PACIFIC
    • Transactional and Marketing E-Mails Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Asia-Pacific for 2024 (E)
    • TABLE 50: Asia-Pacific Recent Past, Current & Future Analysis for Transactional and Marketing E-Mails by Geographic Region - Australia, India, South Korea and Rest of Asia-Pacific Markets - Independent Analysis of Annual Sales in US$ Million for Years 2023 through 2030 and % CAGR
    • TABLE 51: Asia-Pacific Historic Review for Transactional and Marketing E-Mails by Geographic Region - Australia, India, South Korea and Rest of Asia-Pacific Markets - Independent Analysis of Annual Sales in US$ Million for Years 2014 through 2022 and % CAGR
    • TABLE 52: Asia-Pacific 16-Year Perspective for Transactional and Marketing E-Mails by Geographic Region - Percentage Breakdown of Value Sales for Australia, India, South Korea and Rest of Asia-Pacific Markets for Years 2014, 2024 & 2030
    • TABLE 53: Asia-Pacific Recent Past, Current & Future Analysis for Transactional and Marketing E-Mails by Application - Marketing Application and Transactional Application - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 54: Asia-Pacific Historic Review for Transactional and Marketing E-Mails by Application - Marketing Application and Transactional Application Markets - Independent Analysis of Annual Sales in US$ Million for Years 2014 through 2022 and % CAGR
    • TABLE 55: Asia-Pacific 16-Year Perspective for Transactional and Marketing E-Mails by Application - Percentage Breakdown of Value Sales for Marketing Application and Transactional Application for the Years 2014, 2024 & 2030
  • AUSTRALIA
    • Transactional and Marketing E-Mails Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Australia for 2024 (E)
    • TABLE 56: Australia Recent Past, Current & Future Analysis for Transactional and Marketing E-Mails by Application - Marketing Application and Transactional Application - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 57: Australia Historic Review for Transactional and Marketing E-Mails by Application - Marketing Application and Transactional Application Markets - Independent Analysis of Annual Sales in US$ Million for Years 2014 through 2022 and % CAGR
    • TABLE 58: Australia 16-Year Perspective for Transactional and Marketing E-Mails by Application - Percentage Breakdown of Value Sales for Marketing Application and Transactional Application for the Years 2014, 2024 & 2030
  • INDIA
    • Transactional and Marketing E-Mails Market Presence - Strong/Active/Niche/Trivial - Key Competitors in India for 2024 (E)
    • TABLE 59: India Recent Past, Current & Future Analysis for Transactional and Marketing E-Mails by Application - Marketing Application and Transactional Application - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 60: India Historic Review for Transactional and Marketing E-Mails by Application - Marketing Application and Transactional Application Markets - Independent Analysis of Annual Sales in US$ Million for Years 2014 through 2022 and % CAGR
    • TABLE 61: India 16-Year Perspective for Transactional and Marketing E-Mails by Application - Percentage Breakdown of Value Sales for Marketing Application and Transactional Application for the Years 2014, 2024 & 2030
  • SOUTH KOREA
    • TABLE 62: South Korea Recent Past, Current & Future Analysis for Transactional and Marketing E-Mails by Application - Marketing Application and Transactional Application - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 63: South Korea Historic Review for Transactional and Marketing E-Mails by Application - Marketing Application and Transactional Application Markets - Independent Analysis of Annual Sales in US$ Million for Years 2014 through 2022 and % CAGR
    • TABLE 64: South Korea 16-Year Perspective for Transactional and Marketing E-Mails by Application - Percentage Breakdown of Value Sales for Marketing Application and Transactional Application for the Years 2014, 2024 & 2030
  • REST OF ASIA-PACIFIC
    • TABLE 65: Rest of Asia-Pacific Recent Past, Current & Future Analysis for Transactional and Marketing E-Mails by Application - Marketing Application and Transactional Application - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 66: Rest of Asia-Pacific Historic Review for Transactional and Marketing E-Mails by Application - Marketing Application and Transactional Application Markets - Independent Analysis of Annual Sales in US$ Million for Years 2014 through 2022 and % CAGR
    • TABLE 67: Rest of Asia-Pacific 16-Year Perspective for Transactional and Marketing E-Mails by Application - Percentage Breakdown of Value Sales for Marketing Application and Transactional Application for the Years 2014, 2024 & 2030
  • LATIN AMERICA
    • Transactional and Marketing E-Mails Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Latin America for 2024 (E)
    • TABLE 68: Latin America Recent Past, Current & Future Analysis for Transactional and Marketing E-Mails by Geographic Region - Argentina, Brazil, Mexico and Rest of Latin America Markets - Independent Analysis of Annual Sales in US$ Million for Years 2023 through 2030 and % CAGR
    • TABLE 69: Latin America Historic Review for Transactional and Marketing E-Mails by Geographic Region - Argentina, Brazil, Mexico and Rest of Latin America Markets - Independent Analysis of Annual Sales in US$ Million for Years 2014 through 2022 and % CAGR
    • TABLE 70: Latin America 16-Year Perspective for Transactional and Marketing E-Mails by Geographic Region - Percentage Breakdown of Value Sales for Argentina, Brazil, Mexico and Rest of Latin America Markets for Years 2014, 2024 & 2030
    • TABLE 71: Latin America Recent Past, Current & Future Analysis for Transactional and Marketing E-Mails by Application - Marketing Application and Transactional Application - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 72: Latin America Historic Review for Transactional and Marketing E-Mails by Application - Marketing Application and Transactional Application Markets - Independent Analysis of Annual Sales in US$ Million for Years 2014 through 2022 and % CAGR
    • TABLE 73: Latin America 16-Year Perspective for Transactional and Marketing E-Mails by Application - Percentage Breakdown of Value Sales for Marketing Application and Transactional Application for the Years 2014, 2024 & 2030
  • ARGENTINA
    • TABLE 74: Argentina Recent Past, Current & Future Analysis for Transactional and Marketing E-Mails by Application - Marketing Application and Transactional Application - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 75: Argentina Historic Review for Transactional and Marketing E-Mails by Application - Marketing Application and Transactional Application Markets - Independent Analysis of Annual Sales in US$ Million for Years 2014 through 2022 and % CAGR
    • TABLE 76: Argentina 16-Year Perspective for Transactional and Marketing E-Mails by Application - Percentage Breakdown of Value Sales for Marketing Application and Transactional Application for the Years 2014, 2024 & 2030
  • BRAZIL
    • TABLE 77: Brazil Recent Past, Current & Future Analysis for Transactional and Marketing E-Mails by Application - Marketing Application and Transactional Application - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 78: Brazil Historic Review for Transactional and Marketing E-Mails by Application - Marketing Application and Transactional Application Markets - Independent Analysis of Annual Sales in US$ Million for Years 2014 through 2022 and % CAGR
    • TABLE 79: Brazil 16-Year Perspective for Transactional and Marketing E-Mails by Application - Percentage Breakdown of Value Sales for Marketing Application and Transactional Application for the Years 2014, 2024 & 2030
  • MEXICO
    • TABLE 80: Mexico Recent Past, Current & Future Analysis for Transactional and Marketing E-Mails by Application - Marketing Application and Transactional Application - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 81: Mexico Historic Review for Transactional and Marketing E-Mails by Application - Marketing Application and Transactional Application Markets - Independent Analysis of Annual Sales in US$ Million for Years 2014 through 2022 and % CAGR
    • TABLE 82: Mexico 16-Year Perspective for Transactional and Marketing E-Mails by Application - Percentage Breakdown of Value Sales for Marketing Application and Transactional Application for the Years 2014, 2024 & 2030
  • REST OF LATIN AMERICA
    • TABLE 83: Rest of Latin America Recent Past, Current & Future Analysis for Transactional and Marketing E-Mails by Application - Marketing Application and Transactional Application - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 84: Rest of Latin America Historic Review for Transactional and Marketing E-Mails by Application - Marketing Application and Transactional Application Markets - Independent Analysis of Annual Sales in US$ Million for Years 2014 through 2022 and % CAGR
    • TABLE 85: Rest of Latin America 16-Year Perspective for Transactional and Marketing E-Mails by Application - Percentage Breakdown of Value Sales for Marketing Application and Transactional Application for the Years 2014, 2024 & 2030
  • MIDDLE EAST
    • Transactional and Marketing E-Mails Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Middle East for 2024 (E)
    • TABLE 86: Middle East Recent Past, Current & Future Analysis for Transactional and Marketing E-Mails by Geographic Region - Iran, Israel, Saudi Arabia, UAE and Rest of Middle East Markets - Independent Analysis of Annual Sales in US$ Million for Years 2023 through 2030 and % CAGR
    • TABLE 87: Middle East Historic Review for Transactional and Marketing E-Mails by Geographic Region - Iran, Israel, Saudi Arabia, UAE and Rest of Middle East Markets - Independent Analysis of Annual Sales in US$ Million for Years 2014 through 2022 and % CAGR
    • TABLE 88: Middle East 16-Year Perspective for Transactional and Marketing E-Mails by Geographic Region - Percentage Breakdown of Value Sales for Iran, Israel, Saudi Arabia, UAE and Rest of Middle East Markets for Years 2014, 2024 & 2030
    • TABLE 89: Middle East Recent Past, Current & Future Analysis for Transactional and Marketing E-Mails by Application - Marketing Application and Transactional Application - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 90: Middle East Historic Review for Transactional and Marketing E-Mails by Application - Marketing Application and Transactional Application Markets - Independent Analysis of Annual Sales in US$ Million for Years 2014 through 2022 and % CAGR
    • TABLE 91: Middle East 16-Year Perspective for Transactional and Marketing E-Mails by Application - Percentage Breakdown of Value Sales for Marketing Application and Transactional Application for the Years 2014, 2024 & 2030
  • IRAN
    • TABLE 92: Iran Recent Past, Current & Future Analysis for Transactional and Marketing E-Mails by Application - Marketing Application and Transactional Application - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 93: Iran Historic Review for Transactional and Marketing E-Mails by Application - Marketing Application and Transactional Application Markets - Independent Analysis of Annual Sales in US$ Million for Years 2014 through 2022 and % CAGR
    • TABLE 94: Iran 16-Year Perspective for Transactional and Marketing E-Mails by Application - Percentage Breakdown of Value Sales for Marketing Application and Transactional Application for the Years 2014, 2024 & 2030
  • ISRAEL
    • TABLE 95: Israel Recent Past, Current & Future Analysis for Transactional and Marketing E-Mails by Application - Marketing Application and Transactional Application - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 96: Israel Historic Review for Transactional and Marketing E-Mails by Application - Marketing Application and Transactional Application Markets - Independent Analysis of Annual Sales in US$ Million for Years 2014 through 2022 and % CAGR
    • TABLE 97: Israel 16-Year Perspective for Transactional and Marketing E-Mails by Application - Percentage Breakdown of Value Sales for Marketing Application and Transactional Application for the Years 2014, 2024 & 2030
  • SAUDI ARABIA
    • TABLE 98: Saudi Arabia Recent Past, Current & Future Analysis for Transactional and Marketing E-Mails by Application - Marketing Application and Transactional Application - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 99: Saudi Arabia Historic Review for Transactional and Marketing E-Mails by Application - Marketing Application and Transactional Application Markets - Independent Analysis of Annual Sales in US$ Million for Years 2014 through 2022 and % CAGR
    • TABLE 100: Saudi Arabia 16-Year Perspective for Transactional and Marketing E-Mails by Application - Percentage Breakdown of Value Sales for Marketing Application and Transactional Application for the Years 2014, 2024 & 2030
  • UNITED ARAB EMIRATES
    • TABLE 101: UAE Recent Past, Current & Future Analysis for Transactional and Marketing E-Mails by Application - Marketing Application and Transactional Application - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 102: UAE Historic Review for Transactional and Marketing E-Mails by Application - Marketing Application and Transactional Application Markets - Independent Analysis of Annual Sales in US$ Million for Years 2014 through 2022 and % CAGR
    • TABLE 103: UAE 16-Year Perspective for Transactional and Marketing E-Mails by Application - Percentage Breakdown of Value Sales for Marketing Application and Transactional Application for the Years 2014, 2024 & 2030
  • REST OF MIDDLE EAST
    • TABLE 104: Rest of Middle East Recent Past, Current & Future Analysis for Transactional and Marketing E-Mails by Application - Marketing Application and Transactional Application - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 105: Rest of Middle East Historic Review for Transactional and Marketing E-Mails by Application - Marketing Application and Transactional Application Markets - Independent Analysis of Annual Sales in US$ Million for Years 2014 through 2022 and % CAGR
    • TABLE 106: Rest of Middle East 16-Year Perspective for Transactional and Marketing E-Mails by Application - Percentage Breakdown of Value Sales for Marketing Application and Transactional Application for the Years 2014, 2024 & 2030
  • AFRICA
    • Transactional and Marketing E-Mails Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Africa for 2024 (E)
    • TABLE 107: Africa Recent Past, Current & Future Analysis for Transactional and Marketing E-Mails by Application - Marketing Application and Transactional Application - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 108: Africa Historic Review for Transactional and Marketing E-Mails by Application - Marketing Application and Transactional Application Markets - Independent Analysis of Annual Sales in US$ Million for Years 2014 through 2022 and % CAGR
    • TABLE 109: Africa 16-Year Perspective for Transactional and Marketing E-Mails by Application - Percentage Breakdown of Value Sales for Marketing Application and Transactional Application for the Years 2014, 2024 & 2030

IV. COMPETITION

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