Cleaning Products Market Opportunity, Growth Drivers, Industry Trend Analysis, and Forecast 2024

Description

The Global Cleaning Products Market was valued at USD 302.9 billion in 2023 and is projected to grow at a CAGR of 5.3% between 2024 and 2032. The increased focus on hygiene and cleanliness, heightened by the COVID-19 pandemic, continues to drive demand for disinfectants and sanitizers in both residential and commercial sectors. Awareness around cleanliness, essential for preventing the spread of diseases, remains a key factor influencing consumer behavior. This, combined with urbanization and the growing global population, is boosting the demand for cleaning products worldwide. Urbanization is a significant factor in the growth of the cleaning products market.

As more people reside in urban areas, the need for consistent cleaning in households, offices, and public spaces increases. This growth is further supported by rising disposable incomes, which enable consumers to invest in high-quality, premium, and eco-friendly cleaning solutions. Additionally, the increasing demand for effective cleaning products in healthcare facilities, educational institutions, and public services further boosts the market. The surface cleaners segment generated USD 82.7 billion in revenue in 2023 and is expected to grow at a CAGR of 5.7% in the coming years.

The need for frequent cleaning in commercial spaces, public transport, and residential areas, driven by rising urbanization and hygiene standards, has significantly contributed to the growth of this segment. Furthermore, higher disposable incomes are encouraging both consumers and businesses to invest in premium and advanced surface cleaning products, ensuring cleanliness and hygiene in various environments. The market is segmented by ingredients into synthetic and organic products. The synthetic segment leads with 57.2% of the total market share and is anticipated to grow at a CAGR of 4.7%.

Market Scope
Start Year	2023
Forecast Year	2024-2032
Start Value	$302.9 Billion
Forecast Value	$476.6 Billion
CAGR	5.3%

Synthetic cleaning products are cost-effective, widely available, and continuously improved through advancements in chemical formulations. However, rising environmental awareness is fueling the demand for organic cleaning products, which are seen as safer and more environmentally friendly. Regionally, Asia Pacific held 35.2% of the market share in 2023 and is expected to grow at a CAGR of 5.9%, driven by urbanization and economic growth. North America is also experiencing strong growth, with a CAGR of 5.5%, supported by strict regulations, technological advancements, and high disposable incomes, which drive demand for premium and eco-friendly cleaning products.

Product Code: 11530

Chapter 1 Methodology & Scope

1.1 Market scope & definitions
1.2 Base estimates & calculations
1.3 Forecast calculations
1.4 Data sources
- 1.4.1 Primary
- 1.4.2 Secondary
  - 1.4.2.1 Paid sources
  - 1.4.2.2 Public sources

Chapter 2 Executive Summary

2.1 Industry 360° synopsis, 2021-2032

Chapter 3 Industry Insights

3.1 Industry ecosystem analysis
- 3.1.1 Factor affecting the value chain
- 3.1.2 Profit margin analysis
- 3.1.3 Disruptions
- 3.1.4 Future outlook
- 3.1.5 Manufacturers
- 3.1.6 Distributors
3.2 Supplier landscape
3.3 Profit margin analysis
3.4 Key news & initiatives
3.5 Regulatory landscape
3.6 Impact forces
- 3.6.1 Growth drivers
  - 3.6.1.1 Rising demand for natural and organic products
  - 3.6.1.2 Increased awareness of hygiene and health
  - 3.6.1.3 Urbanization and growing population
- 3.6.2 Industry pitfalls & challenges
  - 3.6.2.1 Regulatory compliance and standards
  - 3.6.2.2 Changing consumer preferences and trends
3.7 Growth potential analysis
3.8 Porter's analysis
3.9 PESTEL analysis
3.10 Consumer behavior analysis

Chapter 4 Competitive Landscape, 2023

4.1 Introduction
4.2 Company market share analysis
4.3 Competitive positioning matrix
4.4 Strategic outlook matrix

Chapter 5 Cleaning Products Market Estimates & Forecast, By Product Type, 2021-2032 (USD Billion)

5.1 Key trends
5.2 Surface cleaners
5.3 Toilet cleaners
5.4 Glass & metal cleaners
5.5 Floor cleaners
5.6 Fabric cleaners
5.7 Dishwashing products
5.8 Others (personal care cleaners, building cleaner, etc.)

Chapter 6 Cleaning Products Market Estimates & Forecast, By Ingredient, 2021-2032 (USD Billion)

6.1 Key trends
6.2 Organic
6.3 Synthetic

Chapter 7 Cleaning Products Market Estimates & Forecast, By Price Range, 2021-2032 (USD Billion)

7.1 Key trends
7.2 Economy
7.3 Medium
7.4 High

Chapter 8 Cleaning Products Market Estimates & Forecast, By End Use, 2021-2032 (USD Billion)

8.1 Key trends
8.2 Household
8.3 Commercial
- 8.3.1 Healthcare facilities
- 8.3.2 Hotels, restaurants & resorts
- 8.3.3 Educational institutions
- 8.3.4 Commercial laundry
- 8.3.5 Others (warehouses, office spaces, etc.)
8.4 Industrial

Chapter 9 Cleaning Products Market Estimates & Forecast, By Distribution Channel, 2021-2032 (USD Billion)

9.1 Key trends
9.2 Online
- 9.2.1 E-Commerce sites
- 9.2.2 Company website
9.3 Offline
- 9.3.1 Hypermarket & supermarkets
- 9.3.2 Specialty stores
- 9.3.3 Other retail stores

Chapter 10 Cleaning Products Market Estimates & Forecast, By Region, 2021-2032 (USD Billion)

10.1 Key trends
10.2 North America
- 10.2.1 U.S.
- 10.2.2 Canada
10.3 Europe
- 10.3.1 UK
- 10.3.2 Germany
- 10.3.3 France
- 10.3.4 Italy
- 10.3.5 Spain
10.4 Asia Pacific
- 10.4.1 China
- 10.4.2 India
- 10.4.3 Japan
- 10.4.4 South Korea
- 10.4.5 Australia
- 10.4.6 Malaysia
- 10.4.7 Indonesia
10.5 Latin America
- 10.5.1 Brazil
- 10.5.2 Mexico
10.6 MEA
- 10.6.1 South Africa
- 10.6.2 Saudi Arabia
- 10.6.3 UAE

Chapter 11 Company Profiles

11.1 Azelis
11.2 Blue Wonder
11.3 Bona
11.4 Borer Chemie
11.5 Ecolab
11.6 Henkel
11.7 Hygeniq
11.8 NCH
11.9 Nerta
11.10 Nouryon
11.11 Pollet
11.12 Procter & Gamble
11.13 Reckitt Benckiser
11.14 Solenis
11.15 Unilever

Cleaning Products Market Opportunity, Growth Drivers, Industry Trend Analysis, and Forecast 2024 - 2032