Dog Treat Launcher Market, Opportunity, Growth Drivers, Industry Trend Analysis and Forecast, 2024-2032

Description

The Global Dog Treat Launcher Market expanded to USD 310.4 million in 2023 and will grow at 6.2% CAGR from 2024 to 2032, spurred by the growing number of pet owners worldwide, coupled with increasing awareness of pet wellness. As more people adopt pets, they seek effective tools to enhance their pets' training and enrichment. Rising awareness about the importance of pet health and mental stimulation further fuels demand for interactive products like treat launchers. These devices provide engaging ways to reinforce training and promote physical activity, appealing to a broad segment of pet owners committed to their pets' well-being.

The dog treat launcher industry is divided into range, age, price range, distribution channel, and region.

The dog treat launchers with a range of 1.8 to 2.5 meters achieved USD 110.9 million in 2023 and will grow to USD 196.4 million by 2032. These launchers are popular for their versatility, effectively serving both indoor and outdoor environments. Ideal for medium-sized dogs, they provide a considerable range of play and training without requiring excessive force. Compared to shorter models, they offer a longer throw distance, enhancing the play experience for active dogs. Positioned at a mid-range price point, they appeal to a wide range of pet owners seeking a balance between quality and affordability.

The junior age group of dogs dominated the market with a 61% share in 2023 and will continue growing. Treat launchers are particularly effective for this age group as they reinforce training and socialization early in a dog's life, helping to establish positive behavior patterns and strengthen the bond between the puppy and its owner. Junior dogs are highly responsive to positive reinforcement and treat launchers enhance this by dispensing treats during training, making learning more effective. For adult dogs, especially those with high energy levels, treat launchers that offer longer throw distances are preferred for more vigorous exercise and engagement.

North America dog treat launcher market garnered USD 95.3 million in 2023 and will reach USD 169.8 million by 2032 due to its high pet ownership rates and advanced pet care industry. The region's strong focus on pet wellness and innovation drives demand for interactive training tools. Additionally, North America's well-established e-commerce platforms and retail channels facilitate widespread access to these products. As consumers increasingly prioritize engaging and effective training solutions for their pets, North America will emerge as a key contributor to the market's growth.

Product Code: 11130

Chapter 1 Methodology and Scope

1.1 Market scope and definitions
1.2 Base estimates and calculations
1.3 Forecast calculations
1.4 Data sources
- 1.4.1 Primary
- 1.4.2 Secondary
  - 1.4.2.1 Paid sources
  - 1.4.2.2 Public sources

Chapter 2 Executive Summary

2.1 Industry 360° synopsis, 2021-2032

Chapter 3 Industry Insights

3.1 Industry ecosystem analysis
- 3.1.1 Factor affecting the value chain
- 3.1.2 Profit margin analysis
- 3.1.3 Disruptions
- 3.1.4 Future outlook
- 3.1.5 Manufacturers
- 3.1.6 Distributors
3.2 Supplier landscape
3.3 Profit margin analysis
3.4 Raw material analysis
3.5 Key news and initiatives
3.6 Regulatory landscape
3.7 Impact forces
- 3.7.1 Growth drivers
  - 3.7.1.1 Increasing dog ownership
  - 3.7.1.2 Pet health and wellness awareness
  - 3.7.1.3 Advancements in technology
  - 3.7.1.4 Pet training and behavior management
- 3.7.2 Industry pitfalls and challenges
  - 3.7.2.1 Product safety and design
  - 3.7.2.2 Quality control and consistency
3.8 Growth potential analysis
3.9 Porter's analysis
3.10 PESTEL analysis

Chapter 4 Competitive Landscape, 2023

4.1 Introduction
4.2 Company market share analysis
4.3 Competitive positioning matrix
4.4 Strategic outlook matrix

Chapter 5 Market Estimates and Forecast, By Range, 2021-2032 (USD Million) (Million Units)

5.1 Key trends
5.2 Up to 1.7m
5.3 1.8 to 2.5m
5.4 2.5 to 3m
5.5 Above 3m

Chapter 6 Market Estimates and Forecast, By Age, 2021-2032 (USD Million) (Million Units)

6.1 Key trends
6.2 Junior
6.3 Adult

Chapter 7 Market Estimates and Forecast, By Price Range, 2021-2032 (USD Million) (Million Units)

7.1 Key trends
7.2 Low
7.3 Mid
7.4 High

Chapter 8 Market Estimates and Forecast, By Distribution Channel, 2021-2032 (USD Million) (Million Units)

8.1 Online
- 8.1.1 E-commerce
- 8.1.2 Company owned websites
8.2 Offline
- 8.2.1 Hypermarkets and Supermarkets
- 8.2.2 Specialty Stores
- 8.2.3 Others (Individual stores, etc.)

Chapter 9 Market Estimates and Forecast, By Region, 2021-2032 (USD Million) (Million Units)

9.1 Key trends
9.2 North America
- 9.2.1 U.S.
- 9.2.2 Canada
9.3 Europe
- 9.3.1 UK
- 9.3.2 Germany
- 9.3.3 France
- 9.3.4 Italy
- 9.3.5 Spain
- 9.3.6 Russia
- 9.3.7 Rest of Europe
9.4 Asia Pacific
- 9.4.1 China
- 9.4.2 India
- 9.4.3 Japan
- 9.4.4 South Korea
- 9.4.5 Australia
- 9.4.6 Rest of Asia Pacific
9.5 Latin America
- 9.5.1 Brazil
- 9.5.2 Mexico
- 9.5.3 Rest of Latin America
9.6 MEA
- 9.6.1 South Africa
- 9.6.2 Saudi Arabia
- 9.6.3 UAE
- 9.6.4 Rest of MEA

Chapter 10 Company Profiles

10.1 BarkBox
10.2 Chuckit!
10.3 Hyper Pet
10.4 KONG Company
10.5 Mammoth Pet Products
10.6 Nerf Dog
10.7 Outward Hound
10.8 Paws and Pals
10.9 Pet Stages
10.10 PetSafe
10.11 Ruffwear
10.12 The Company of Animals
10.13 Trixie
10.14 West Paw Design
10.15 ZippyPaws