Dry Shampoo Market, Opportunity, Growth Drivers, Industry Trend Analysis and Forecast, 2024-2032

Description

The Global Dry Shampoo Market, valued at USD 2.51 Billion in 2023, is projected to reach USD 4.09 Billion by 2032, growing at a CAGR of 5.7% from 2024 to 2032. The market's growth is driven by evolving fashion trends and lifestyles. Modern fashion prioritizes frequent styling and a polished appearance with minimal effort, a demand that dry shampoo meets. Individuals, especially those with active lives or frequent travel, seek quick solutions for hair freshness amid busy schedules. Additionally, the trend towards sustainability and minimalism amplifies its appeal, given its water-saving benefits and alignment with eco-conscious values. The rise in working women globally is reshaping the dry shampoo market.

The overall dry shampoo market industry is classified based on product type, product form, function, and region.

The market is segmented based on product types: Natural, Paraben-free, Gluten-Free, and Others (including vegan options). The Natural product segment led the market in 2023, generating USD 0.89 Billion. It is expected to reach USD 1.52 Billion by 2032, with a CAGR of 6.2%. The dominance of natural dry shampoos is driven by health, environmental, and consumer preferences. Consumers are increasingly aware of health risks linked to synthetic chemicals and are opting for natural alternatives, avoiding harmful agents like parabens and sulfates. These products champion an eco-friendly ethos with sustainable ingredients and packaging, resonating with a broader societal push for environmental responsibility. Transparent ingredient lists bolster consumer trust, especially among those with sensitive skin.

Based on Function, the market is divided into Anti-Dandruff, Hair Loss Protection, Color Protection, Daily Care, Multifunction, and Others (like Itchy Scalp and Dryness). The Daily Care segment led the market in 2023, securing a notable 28.06% share. It is projected to reach USD 1.22 Billion by 2032. Dry shampoo is popular for daily hair care due to its convenience and effectiveness in managing hair between washes. It quickly absorbs excess oil, freshens hair, and adds volume without needing water, making it ideal for busy individuals. This quick refresh helps keep hair looking clean and polished, especially for those with hectic schedules or frequent exercise.

Europe leads the dry shampoo market due to its trendsetting in beauty and personal care, focusing on innovation and high product quality. European consumers prefer convenient, efficient, and health-conscious personal care solutions. The fast-paced urban lifestyle in many European cities increases the demand for quick and effective hair care products. The UK leads the European market, growing at a rate of 6.4% and holding a 30.31% share of the global market in 2023. The UK's beauty and personal care sector is known for its innovation in product development and marketing, swiftly embracing and distributing advanced dry shampoo formulations tailored to various consumer preferences.

Product Code: 10683

Chapter 1 Methodology and Scope

1.1 Market scope and definition
1.2 Base estimates and calculations
1.3 Forecast parameters
1.4 Data sources
- 1.4.1 Primary
- 1.4.2 Secondary
  - 1.4.2.1 Paid sources
  - 1.4.2.2 Public sources

Chapter 2 Executive Summary

2.1 Industry 360° synopsis, 2021 - 2032

Chapter 3 Industry Insights

3.1 Industry ecosystem analysis
- 3.1.1 Factor affecting the value chain
- 3.1.2 Profit margin analysis
- 3.1.3 Disruptions
- 3.1.4 Future outlook
- 3.1.5 Manufacturers
- 3.1.6 Distributors
- 3.1.7 Retailer
3.2 Impact forces
- 3.2.1 Growth drivers
  - 3.2.1.1 Rising fashion trend and changing lifestyle
  - 3.2.1.2 Increase in number of working women globally
- 3.2.2 Industry pitfalls and challenges
  - 3.2.2.1 Side effects cause overuse
3.3 Consumer buying behavior analysis
- 3.3.1 Demographic trends
- 3.3.2 Factors affecting buying decision
- 3.3.3 Consumer product adoption
- 3.3.4 Preferred distribution channel
- 3.3.5 Preferred price range
3.4 Ingredient Analysis
3.5 Regulatory landscape
3.6 Growth potential analysis
3.7 Porter's analysis
3.8 PESTEL analysis

Chapter 4 Competitive Landscape, 2023

4.1 Introduction
4.2 Company market share analysis
4.3 Competitive positioning matrix
4.4 Strategic outlook matrix

Chapter 5 Market Estimates and Forecast, By Product Type, 2021 - 2032, (USD Billion) (Million Units)

5.1 Key trends
5.2 Natural
5.3 Paraben free
5.4 Gluten Free
5.5 Others (vegan etc)

Chapter 6 Market Estimates and Forecast, By Product Foam, 2021 - 2032, (USD Billion) (Million Units)

6.1 Key trends
6.2 Aerosol Spray
6.3 Foam
6.4 Powder
6.5 Liquid

Chapter 7 Market Estimates and Forecast, By Scent, 2021 - 2032, (USD Billion) (Million Units)

7.1 Key trends
7.2 Citrus
7.3 Out of scope
7.4 Pear Blossom
7.5 Red Berries and Italian mandarin
7.6 Divine dark
7.7 Others (coffee, marine etc)

Chapter 8 Market Estimates and Forecast, By Function, 2021 - 2032, (USD Billion) (Million Units)

8.1 Key trends
8.2 Anti-dandruff
8.3 Hair loss protection
8.4 Color protection
8.5 Daily care
8.6 Multifunction
8.7 Others (Itchy scalp, dryness, etc)

Chapter 9 Market Estimates and Forecast, By Consumer Group, 2021 - 2032, (USD Billion) (Million Units)

9.1 Key trends
9.2 Male
9.3 Female
9.4 Unisex

Chapter 10 Market Estimates and Forecast, By Distribution Channel, 2021 - 2032, (USD Billion) (Million Units)

10.1 Key trends
10.2 Online
- 10.2.1 Company websites
- 10.2.2 E-commerce
10.3 Offline
- 10.3.1 Mega Retail stores
- 10.3.2 Specialty stores
- 10.3.3 Others (Pharma, Independent stores, etc.)

Chapter 11 Market Estimates and Forecast, By Region, 2021 - 2032, (USD Billion) (Million Units)

11.1 Key trends
11.2 North America
- 11.2.1 U.S.
- 11.2.2 Canada
11.3 Europe
- 11.3.1 Germany
- 11.3.2 UK
- 11.3.3 France
- 11.3.4 Italy
- 11.3.5 Spain
- 11.3.6 Rest of Europe
11.4 Asia Pacific
- 11.4.1 China
- 11.4.2 India
- 11.4.3 Japan
- 11.4.4 South Korea
- 11.4.5 Australia
- 11.4.6 Rest of Asia Pacific
11.5 Latin America
- 11.5.1 Brazil
- 11.5.2 Mexico
- 11.5.3 Rest of Latin America
11.6 MEA
- 11.6.1 UAE
- 11.6.2 Saudi Arabia
- 11.6.3 South Africa
- 11.6.4 Rest of MEA

Chapter 12 Company Profiles (Business Overview, Financial Data, Product Landscape, Strategic Outlook, SWOT Analysis)

12.1 Church and Dwight Co., Inc.
12.2 Kao Corporation
12.3 The Estee Lauder Companies Inc.
12.4 Loreal Group
12.5 Procter and Gamble Company
12.6 Unilever
12.7 Henkel AG and Co. KGaA
12.8 BBLUNT
12.9 MacAndrews and Forbes (Revlon)
12.10 Philosophy, Inc.
12.11 Coty Inc.
12.12 Shiseido Company Limited
12.13 Pierre Fabre Group
12.14 LVMH Group
12.15 Church and Dwight Co Inc.