Activewear Market, Opportunity, Growth Drivers, Industry Trend Analysis and Forecast, 2024-2032

Description

The Global Activewear Market is poised to witness a 5.4% CAGR during 2024-2032, driven by increasing health and fitness awareness. As more people adopt healthier lifestyles and prioritize physical activity, the demand for performance-oriented and comfortable apparel rises. Activities like yoga, running, and high-intensity interval training (HIIT) require specialized clothing that balances functionality and style. Advanced fabric technologies, such as moisture-wicking and enhanced flexibility, meet consumers' needs for both performance and fashion.

Additionally, the market benefits from the athleisure trend, which integrates athletic apparel into casual wear. This trend attracts a broader audience beyond traditional fitness enthusiasts. Influential fitness personalities and celebrities endorsing activewear brands, along with collaborations between athletic brands and high-fashion designers, further drive industry growth.

The overall activewear market is segmented based on product type, usage, consumer group, pricing, distribution channel, and region.

The accessories segment is poised to witness high demand through 2032, driven by the need for supplementary products that support and optimize workout routines. As consumers become more health-conscious and seek to improve their performance, innovative technologies and functional designs are being integrated into accessories. For example, fitness trackers with advanced health monitoring features and sports bags designed with ergonomic considerations cater to the evolving needs of active individuals. The growing popularity of fitness-focused lifestyles and the desire for a comprehensive approach to health and wellness are favoring the popularity of accessories.

The yoga and Pilates segment will hold a notable market share by 2032, owing to the increasing popularity of the low-impact, mind-body exercise practices. As more individuals turn to yoga and Pilates for their physical and mental well-being, the demand for specialized activewear designed to enhance flexibility, comfort, and performance has surged. The rise of wellness culture and the growing number of yoga studios and Pilates classes contribute to the segment expansion.

Europe activewear market will experience robust growth over 2024-2032, driven by a heightened emphasis on health and fitness across the region. There is a growing array of fitness and wellness programs, as well as a rising interest in outdoor sports and recreational activities. The strong focus on sustainability, with many brands prioritizing eco-friendly materials and ethical manufacturing processes, appeals to environmentally conscious consumers. The integration of cutting-edge technology and fashionable designs in activewear also contributes to the market expansion, as consumers seek both functionality and aesthetics in their workout attire.

Product Code: 7357

Chapter 1 Methodology and Scope

1.1 Market scope and definitions
1.2 Research design
- 1.2.1 Research approach
- 1.2.2 Data collection methods
1.3 Base estimates and calculations
- 1.3.1 Base year calculation
- 1.3.2 Key trends for market estimation
1.4 Forecast model
1.5 Primary research and validation
- 1.5.1 Primary sources
- 1.5.2 Data mining sources

Chapter 2 Executive Summary

2.1 Industry 360° synopsis

Chapter 3 Industry Insights

3.1 Industry ecosystem analysis
- 3.1.1 Factor affecting the value chain
- 3.1.2 Profit margin analysis
- 3.1.3 Disruptions
- 3.1.4 Future outlook
- 3.1.5 Manufacturers
- 3.1.6 Distributors
- 3.1.7 Retailers
3.2 Industry impact forces
- 3.2.1 Growth drivers
  - 3.2.1.1 Rising health and fitness awareness
  - 3.2.1.2 Social media influence
  - 3.2.1.3 Expanding participation in outdoor sports
- 3.2.2 Industry pitfalls and challenges
  - 3.2.2.1 Fierce competition
  - 3.2.2.2 Sustainability concerns
3.3 Growth potential analysis
3.4 Porter's analysis
3.5 PESTEL analysis

Chapter 4 Competitive Landscape, 2023

4.1 Company market share analysis
4.2 Competitive positioning matrix
4.3 Strategic outlook matrix

Chapter 5 Global Activewear Market Estimates and Forecast, By Product Type (USD Billion)

5.1 Key trends
5.2 Apparel
5.3 Footwear
5.4 Accessories

Chapter 6 Global Activewear Market Estimates and Forecast, By Usage (USD Billion)

6.1 Key trends
6.2 Running
6.3 Outdoor sports
6.4 Yoga and pilates
6.5 Gym and fitness training
6.6 Recreational activities
6.7 Others

Chapter 7 Global Activewear Market Estimates and Forecast, By Consumer Group (USD Billion)

7.1 Key trends
7.2 Male
7.3 Female
7.4 Kids

Chapter 8 Global Activewear Market Estimates and Forecast, By Pricing (USD Billion)

8.1 Key trends
8.2 Low
8.3 Medium
8.4 High

Chapter 9 Global Activewear Market Estimates and Forecast, By Distribution Channel (USD Billion)

9.1 Key trends
9.2 Online
9.3 Offline

Chapter 10 Global Activewear Market Estimates and Forecast, By region (USD Billion)

10.1 Key trends, by regions
10.2 North America
- 10.2.1 U.S.
- 10.2.2 Canada
10.3 Europe
- 10.3.1 Germany
- 10.3.2 UK
- 10.3.3 France
- 10.3.4 Italy
- 10.3.5 Spain
- 10.3.6 Rest of Europe
10.4 Asia Pacific
- 10.4.1 China
- 10.4.2 India
- 10.4.3 Japan
- 10.4.4 South Korea
- 10.4.5 Australia
- 10.4.6 Rest of Asia Pacific
10.5 Latin America
- 10.5.1 Brazil
- 10.5.2 Mexico
- 10.5.3 Argentina
- 10.5.4 Rest of Latin America
10.6 MEA
- 10.6.1 Saudi Arabia
- 10.6.2 UAE
- 10.6.3 South Africa
- 10.6.4 Rest of MEA

Chapter 11 Company Profiles

11.1 Adidas AG
11.2 Adidas AG
11.3 ASICS Corporation
11.4 ASOA PLC
11.5 Champion
11.6 Columbia Sportswear Company
11.7 Fila Holdings Corporation
11.8 Gymshark
11.9 Lululemon Athletica Inc.
11.10 New Balance
11.11 NIKE
11.12 PUMA SE
11.13 Sketchers
11.14 Squat Wolf
11.15 Under Armour Inc.
11.16 VF Corporation