Guarana Market Size - By Form (Powder, Liquid), Application (Food & Beverages [Bakery & Confectionary, Beverages ], Cosmetics, Pharmaceutical [Herbal Supplements]), Growth Prospects, Regional Outlook & Global Forecast, 2023-2032

PUBLISHED: November 23, 2023

PAGES: 70 Pages

DELIVERY TIME: 2-3 business days

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The global guarana market is anticipated to register a growth rate of 7% during 2023-2032 driven by increased health consciousness, rising demand for natural stimulants, and a growing preference for plant-based products.

According to an article by Beverage Daily in 2022, an impressive 85% of consumers prioritize healthier eating, with 27% cutting sugar and 25% increasing fluid intake. There is escalating demand for natural and healthier alternatives to conventional energy drinks. Guarana, with its high caffeine content and natural stimulant properties, has become a favored ingredient in the energy beverage sector. Additionally, the global trend towards health and wellness is boosting the adoption of guarana in various dietary supplements. The increasing awareness about the potential health benefits of guarana, such as improved cognitive function and metabolism, is further driving the market growth.

The worldwide guarana industry is classified based on form, application, and region.

The powder form segment is set for sustained growth between 2023-2032 owing to its convenience, versatility, and application in various food & beverages. Guarana powder is not only utilized in energy drinks but is also finding its way into the formulation of dietary supplements, functional foods, and even beauty products. Its adaptability in different applications makes guarana powder a sought-after ingredient.

The food & beverages application segment is expected to showcase decent growth trend through 2032 driven by the product usage in a wide array of products, including carbonated beverages, energy drinks, chocolates, and snacks. As consumers become more discerning about the ingredients in their food and beverages, the natural and plant-based profile of guarana makes it an ideal choice. It is being favored by unique flavor pallet, coupled with its energy-boosting properties.

Asia Pacific guarana market is poised to undergo expansion during the forecast period, driven by factors such as a burgeoning population, rising disposable income, and a growing awareness of health & wellness. Countries like Brazil, known for being a major producer of guarana, have witnessed increased export activities to meet the escalating demand in the APAC nations. Moreover, the cultural significance of natural and traditional remedies in the region, coupled with the inclination towards herbal and plant-based products, further fuels the adoption of guarana.

Product Code: 2738

Chapter 1 Methodology & Scope

1.1 Market definitions
1.2 Base estimates & calculations
- 1.2.1 Forecast calculations
1.3 Data sources
- 1.3.1 Primary
- 1.3.2 Secondary
  - 1.3.2.1 Paid sources
  - 1.3.2.2 Public sources

Chapter 2 Executive Summary

2.1 Global guarana industry 360 degree synopsis, 2018 - 2032
- 2.1.1 Business trends
- 2.1.2 Region trends
- 2.1.3 Form trends
- 2.1.4 Application trends

Chapter 3 Global Guarana Industry Insights

3.1 Industry segmentation
3.2 Industry landscape, 2018 - 2032
3.3 Industry ecosystem analysis
- 3.3.1 Raw materials
- 3.3.2 Manufacturers
- 3.3.3 Distributors
- 3.3.4 Vendor matrix
- 3.3.5 Distribution channel analysis
- 3.3.6 Profit margin trend
- 3.3.7 Impact of COVID-19 on industry value chain
3.4 Pricing analysis
- 3.4.1 COVID-19 impact on pricing trends, 2018 - 2032
- 3.4.2 Cost structure analysis, 2022
3.5 Regulatory landscape
- 3.5.1 North America
- 3.5.2 Europe
- 3.5.3 APAC
- 3.5.4 LATAM
- 3.5.5 MEA
3.6 Raw material analysis
- 3.6.1 Impact of COVID-19 on guarana seeds
3.7 Technology landscape
3.8 Industry Impact Forces
- 3.8.1 Growth drivers
  - 3.8.1.1 North America: Rising demand for dietary supplements
  - 3.8.1.2 Europe: Growing beverage industry
  - 3.8.1.3 APAC: Product incorporation in pharmaceuticals
  - 3.8.1.4 LATAM: Product consumption in food & beverage sector
  - 3.8.1.5 MEA: Strong product demand from health supplements market
- 3.8.2 Industry pitfalls & challenges
  - 3.8.2.1 Supply chain disruptions due to concentrated production in Latin America
3.9 Innovation & sustainability
3.10 Growth potential analysis, 2022
- 3.10.1 Emerging business models
3.11 Porter's analysis
3.12 Competitive Landscape, 2022
- 3.12.1 Company market share, 2022
- 3.12.2 Top player overview
- 3.12.3 Strategy dashboard
- 3.12.4 Impact of COVID-19 on consumer buying behaviour
3.13 PESTEL analysis
3.14 Impact of COVID-19 on guarana demand, by application
- 3.14.1 Food & beverages
- 3.14.2 Cosmetics
- 3.14.3 Pharmaceutical
3.15 Impact of COVID-19 on world economy

Chapter 4 Global Guarana Market, By Form

4.1 Key form trends
4.2 Liquid
- 4.2.1 Global liquid guarana market,2018 - 2032, (Tons) (USD Million)
- 4.2.2 Global liquid guarana market by region,2018 - 2032, (Tons) (USD Million)
4.3 Powder
- 4.3.1 Global powder guarana market,2018 - 2032, (Tons) (USD Million)
- 4.3.2 Global powder guarana market by region,2018 - 2032, (Tons) (USD Million)

Chapter 5 Global Guarana Market, By Application

5.1 Key application trends
5.2 Food & Beverages
- 5.2.1 Global guarana market from food & beverages application, 2018 - 2032, (Tons) (USD Million)
- 5.2.2 Global guarana market from food & beverages application by region, 2018 - 2032, (Tons) (USD Million)
- 5.2.3 Bakery & confectionary
  - 5.2.3.1 Global guarana market from bakery & confectionary application, 2018 - 2032, (Tons) (USD Million)
  - 5.2.3.2 Global guarana market from bakery & confectionary application by region, 2018 - 2032, (Tons) (USD Million)
- 5.2.4 Beverages
  - 5.2.4.1 Global guarana market from beverages application, 2018 - 2032, (Tons) (USD Million)
  - 5.2.4.2 Global guarana market from beverages application by region, 2018 - 2032, (Tons) (USD Million)
  - 5.2.4.3 Soft drinks
    - 5.2.4.3.1 Global guarana market from soft drinks application, 2018 - 2032, (Tons) (USD Million)
    - 5.2.4.3.2 Global guarana market from soft drinks application by region, 2018 - 2032, (Tons) (USD Million)
  - 5.2.4.4 Energy drinks
    - 5.2.4.4.1 Global guarana market from energy drinks application, 2018 - 2032, (Tons) (USD Million)
    - 5.2.4.4.2 Global guarana market from energy drinks application by region, 2018 - 2032, (Tons) (USD Million)
- 5.2.5 Other
  - 5.2.5.1 Global guarana market from other food & beverage application, 2018 - 2032, (Tons) (USD Million)
  - 5.2.5.2 Global guarana market from other food & beverage application by region, 2018 - 2032, (Tons) (USD Million)
5.3 Cosmetics
- 5.3.1 Global guarana market from cosmetics application, 2018 - 2032, (Tons) (USD Million)
- 5.3.2 Global guarana market from cosmetics application by region, 2018 - 2032, (Tons) (USD Million)
5.4 Pharmaceutical
- 5.4.1 Global guarana market from pharmaceutical application, 2018 - 2032, (Tons) (USD Million)
- 5.4.2 Global guarana market from pharmaceutical application by region, 2018 - 2032, (Tons) (USD Million)
- 5.4.3 Herbal supplements
  - 5.4.3.1 Global guarana market from herbal supplements application, 2018 - 2032, (Tons) (USD Million)
  - 5.4.3.2 Global guarana market from herbal supplements application by region, 2018 - 2032, (Tons) (USD Million)
- 5.4.4 Other
  - 5.4.4.1 Global guarana market from other pharmaceutical application, 2018 - 2032, (Tons) (USD Million)
  - 5.4.4.2 Global guarana market from other pharmaceutical application by region, 2018 - 2032, (Tons) (USD Million)

Chapter 6 Global Guarana Market, By Region

6.1 Key regional trends
6.2 North America
- 6.2.1 North America guarana market, 2018 - 2032, (Tons) (USD Million)
- 6.2.2 North America guarana market by form, 2018 - 2032, (Tons) (USD Million)
- 6.2.3 North America guarana market by application, 2018 - 2032, (Tons) (USD Million)
6.3 Europe
- 6.3.1 Europe guarana market, 2018 - 2032, (Tons) (USD Million)
- 6.3.2 Europe guarana market by form, 2018 - 2032, (Tons) (USD Million)
- 6.3.3 Europe guarana market by application, 2018 - 2032, (Tons) (USD Million)
6.4 Asia Pacific (APAC)
- 6.4.1 APAC guarana market, 2018 - 2032, (Tons) (USD Million)
- 6.4.2 APAC guarana market by form, 2018 - 2032, (Tons) (USD Million)
- 6.4.3 APAC guarana market by application, 2018 - 2032, (Tons) (USD Million)
6.5 Latin America (LATAM)
- 6.5.1 LATAM guarana market, 2018 - 2032, (Tons) (USD Million)
- 6.5.2 LATAM guarana market by form, 2018 - 2032, (Tons) (USD Million)
- 6.5.3 LATAM guarana market by application, 2018 - 2032, (Tons) (USD Million)
6.6 Middle East & Africa (MEA)
- 6.6.1 MEA guarana market, 2018 - 2032, (Tons) (USD Million)
- 6.6.2 MEA guarana market by form, 2018 - 2032, (Tons) (USD Million)
- 6.6.3 MEA guarana market by application, 2018 - 2032, (Tons) (USD Million)

Chapter 7 Company Profiles

7.1 Ambev
- 7.1.1 Business overview
- 7.1.2 Financial data
- 7.1.3 Product landscape
- 7.1.4 SWOT analysis
- 7.1.5 Strategic outlook
7.2 Prover Basil
- 7.2.1 Business overview
- 7.2.2 Financial data
- 7.2.3 Product landscape
- 7.2.4 SWOT analysis
- 7.2.5 Strategic outlook
7.3 The Green Labs LLC
- 7.3.1 Business overview
- 7.3.2 Financial data
- 7.3.3 Product landscape
- 7.3.4 SWOT analysis
- 7.3.5 Strategic outlook
7.4 Nutra Green Biotechnology Co., Ltd.
- 7.4.1 Business overview
- 7.4.2 Financial data
- 7.4.3 Product landscape
- 7.4.4 SWOT analysis
- 7.4.5 Strategic outlook
7.5 Natural Amazon Herbs Producao De Extratos Ltd.
- 7.5.1 Business overview
- 7.5.2 Financial data
- 7.5.3 Product landscape
- 7.5.4 SWOT analysis
- 7.5.5 Strategic outlook
7.6 Vistaspice
- 7.6.1 Business overview
- 7.6.2 Financial data
- 7.6.3 Product landscape
- 7.6.4 SWOT analysis
- 7.6.5 Strategic outlook
7.7 Iris Trade Inc.
- 7.7.1 Business overview
- 7.7.2 Financial data
- 7.7.3 Product landscape
- 7.7.4 SWOT analysis
- 7.7.5 Strategic outlook
7.8 Herboflora
- 7.8.1 Business overview
- 7.8.2 Financial data
- 7.8.3 Product landscape
- 7.8.4 SWOT analysis
- 7.8.5 Strategic outlook
7.9 Duas Rodas Industrial
- 7.9.1 Business overview
- 7.9.2 Financial data
- 7.9.3 Product landscape
- 7.9.4 SWOT analysis
- 7.9.5 Strategic outlook
7.10 AR De Sousa Ribeiro
- 7.10.1 Business overview
- 7.10.2 Financial data
- 7.10.3 Product landscape
- 7.10.4 SWOT analysis
- 7.10.5 Strategic outlook

Product Code: 2738

Data Tables

TABLE 1 Global guarana industry 360 degree synopsis, 2018 - 2032
TABLE 2 Global guarana market estimates & forecast, 2018 - 2032, (Tons) (USD Million)
TABLE 3 Global guarana market estimates & forecast volume by region, 2018 - 2032, (Tons)
TABLE 4 Global guarana market estimates & forecast revenue by region, 2018 - 2032, (USD Million)
TABLE 5 Global guarana market estimates & forecast volume by form, 2018 - 2032, (Tons)
TABLE 6 Global guarana market estimates & forecast revenue by form, 2018 - 2032, (USD Million)
TABLE 7 Global guarana market estimates & forecast volume by application, 2018 - 2032, (Tons)
TABLE 8 Global guarana market estimates & forecast revenue by application, 2018 - 2032, (USD Million)
TABLE 9 Global liquid guarana market market,2018 - 2032, (Tons) (USD Million)
TABLE 10 Global liquid guarana market volume by region,2018 - 2032, (Tons)
TABLE 11 Global liquid guarana market revenue by region,2018 - 2032, (USD Million)
TABLE 12 Global powder guarana market market,2018 - 2032, (Tons) (USD Million)
TABLE 13 Global powder guarana market volume by region,2018 - 2032, (Tons)
TABLE 14 Global powder guarana market revenue by region,2018 - 2032, (USD Million)
TABLE 15 Global guarana market from food & beverages application, 2018 - 2032, (Tons) (USD Million)
TABLE 16 Global guarana market volume from food & beverages application by region, 2018 - 2032, (Tons)
TABLE 17 Global guarana market revenue from food & beverages application by region, 2018 - 2032, (USD Million)
TABLE 18 Global guarana market from bakery & confectionary application, 2018 - 2032, (Tons) (USD Million)
TABLE 19 Global guarana market volume from bakery & confectionary application by region, 2018 - 2032, (Tons)
TABLE 20 Global guarana market revenue from bakery & confectionary application by region, 2018 - 2032, (USD Million)
TABLE 21 Global guarana market from beverages application, 2018 - 2032, (Tons) (USD Million)
TABLE 22 Global guarana market volume from beverages application by region, 2018 - 2032, (Tons)
TABLE 23 Global guarana market revenue from beverages application by region, 2018 - 2032, (USD Million)
TABLE 24 Global guarana market from soft drinks application, 2018 - 2032, (Tons) (USD Million)
TABLE 25 Global guarana market volume from soft drinks application by region, 2018 - 2032, (Tons)
TABLE 26 Global guarana market revenue from soft drinks application by region, 2018 - 2032, (USD Million)
TABLE 27 Global guarana market from energy drinks application, 2018 - 2032, (Tons) (USD Million)
TABLE 28 Global guarana market volume from energy drinks application by region, 2018 - 2032, (Tons)
TABLE 29 Global guarana market revenue from energy drinks application by region, 2018 - 2032, (USD Million)
TABLE 30 Global guarana market from other food & beverage application, 2018 - 2032, (Tons) (USD Million)
TABLE 31 Global guarana market volume from other food & beverage application by region, 2018 - 2032, (Tons)
TABLE 32 Global guarana market revenue from other food & beverage application by region, 2018 - 2032, (USD Million)
TABLE 33 Global guarana market from cosmetics application, 2018 - 2032, (Tons) (USD Million)
TABLE 34 Global guarana market volume from cosmetics application by region, 2018 - 2032, (Tons)
TABLE 35 Global guarana market revenue from cosmetics application by region, 2018 - 2032, (USD Million)
TABLE 36 Global guarana market from pharmaceutical application, 2018 - 2032, (Tons) (USD Million)
TABLE 37 Global guarana market volume from pharmaceutical application by region, 2018 - 2032, (Tons)
TABLE 38 Global guarana market revenue from pharmaceutical application by region, 2018 - 2032, (USD Million)
TABLE 39 Global guarana market from herbal supplements application, 2018 - 2032, (Tons) (USD Million)
TABLE 40 Global guarana market volume from herbal supplements application by region, 2018 - 2032, (Tons)
TABLE 41 Global guarana market revenue from herbal supplements application by region, 2018 - 2032, (USD Million)
TABLE 42 Global guarana market from other pharmaceutical application, 2018 - 2032, (Tons) (USD Million)
TABLE 43 Global guarana market volume from other pharmaceutical application by region, 2018 - 2032, (Tons)
TABLE 44 Global guarana market revenue from other pharmaceutical application by region, 2018 - 2032, (USD Million)
TABLE 45 North America guarana market, 2018 - 2032, (Tons) (USD Million)
TABLE 46 North America guarana market volume by form, 2018 - 2032, (Tons)
TABLE 47 North America guarana market revenue, by form, 2018 - 2032, (USD Million)
TABLE 48 North America guarana market volume by application, 2018 - 2032, (Tons)
TABLE 49 North America guarana market revenue by application, 2018 - 2032, (USD Million)
TABLE 50 Europe guarana market, 2018 - 2032, (Tons) (USD Million)
TABLE 51 Europe guarana market volume by form, 2018 - 2032, (Tons)
TABLE 52 Europe guarana market revenue, by form, 2018 - 2032, (USD Million)
TABLE 53 Europe guarana market volume by application, 2018 - 2032, (Tons)
TABLE 54 Europe guarana market revenue by application, 2018 - 2032, (USD Million)
TABLE 55 APAC guarana market, 2018 - 2032, (Tons) (USD Million)
TABLE 56 APAC guarana market volume by form, 2018 - 2032, (Tons)
TABLE 57 APAC guarana market revenue, by form, 2018 - 2032, (USD Million)
TABLE 58 APAC guarana market volume by application, 2018 - 2032, (Tons)
TABLE 59 APAC guarana market revenue by application, 2018 - 2032, (USD Million)
TABLE 60 LATAM guarana market, 2018 - 2032, (Tons) (USD Million)
TABLE 61 LATAM guarana market volume by form, 2018 - 2032, (Tons)
TABLE 62 LATAM guarana market revenue, by form, 2018 - 2032, (USD Million)
TABLE 63 LATAM guarana market volume by application, 2018 - 2032, (Tons)
TABLE 64 LATAM guarana market revenue by application, 2018 - 2032, (USD Million)
TABLE 65 MEA guarana market, 2018 - 2032, (Tons) (USD Million)
TABLE 66 MEA guarana market volume by form, 2018 - 2032, (Tons)
TABLE 67 MEA guarana market revenue, by form, 2018 - 2032, (USD Million)
TABLE 68 MEA guarana market volume by application, 2018 - 2032, (Tons)
TABLE 69 MEA guarana market revenue by application, 2018 - 2032, (USD Million)

Charts & Figures

FIG. 1 Industry segmentation
FIG. 2 Global guarana market industry landscape, volume & revenue (Tons) (USD Million), 2018 - 2032
FIG. 3 Industry ecosytem analysis
FIG. 4 Cost structure analysis, 2022
FIG. 5 SWOT analysis, Ambev
FIG. 6 SWOT analysis, Prover Basil
FIG. 7 SWOT analysis, The Green Labs LLC
FIG. 8 SWOT analysis, Nutra Green Biotechnology Co., Ltd.
FIG. 9 SWOT analysis, Natural Amazon Herbs Producao De Extratos Ltd
FIG. 10 SWOT analysis, Vistaspice
FIG. 11 SWOT analysis, Iris Trade Inc
FIG. 12 SWOT analysis, Herboflora
FIG. 13 SWOT analysis, Duas Rodas Industrial
FIG. 14 SWOT analysis, AR De Sousa Ribeiro