Oat Milk Market Size - By Source, Type, Packaging Form and Sales Channel, Regional Outlook, Covid-19 Impact Analysis, Competitive Market Share & Forecast, 2023-2032

List of Tables

The global oat milk market is expected to register a CAGR of 10.2% during 2023-2032 driven by an increasing focus on health and sustainability.

According to a report by McKinsey & Company in 2022, across surveyed nations, a resounding 70% express a clear aspiration for better health. Essential to this goal is food, with 50% of consumers, spanning all age groups, affirming that healthy eating stands as a top priority. Health-conscious consumers are turning to oat milk as a nutritious and heart-healthy alternative to traditional dairy. Oat milk is cholesterol-free, low in saturated fat, and rich in beta-glucans, promoting heart health and overall well-being. Additionally, the rising prevalence of lactose intolerance and dairy allergies has prompted consumers to seek plant-based alternatives, with oat milk emerging as a versatile and tasty option.

The overall oat milk market is classified based on source, packaging form, sales channel, and region.

The conventional source segment is expected to experience a surge in demand during the forecast period driven by efficiency & scalability, mass appeal and accessibility. Oats, the primary ingredient in oat milk, are sourced through conventional farming methods that prioritize high productivity using fertilizers and precision farming practices. This segment caters to the mass consumer base, ensuring a steady supply of oat milk.

The specialty stores segment is poised for decent growth through 2032 driven by artisanal production, premium experience, and variety & organic options. These stores offer artisanal oat milk products and curated selections that offer a premium experience. They appeal to consumers seeking variety, organic options, and distinctive flavor profiles in their plant-based beverages. The emphasis on premium ingredients and specialized production processes distinguishes these specialty stores.

Asia Pacific oat milk market is set for unprecedented growth through 2032 driven by a changing dietary preference, a growing awareness of health and wellness, and an increasing demand for dairy alternatives. Countries such as China, Japan, and India are witnessing a surge in oat milk consumption, fueled by a rising middle-class population and a shift towards plant-based diets. Furthermore, the region's rich agricultural landscape, enabling local oat milk production and reducing dependence on imports will shape the market dynamics.

Product Code: 4600

Chapter 1 Methodology & Scope

1.1 Methodology
1.2 Market definitions
1.3 Market estimation & forecast parameters
1.4 Data sources
- 1.4.1 Primary
- 1.4.2 Secondary
  - 1.4.2.1 Paid sources
  - 1.4.2.2 Public sources

Chapter 2 Executive Summary

2.1 Oat milk industry 360 degree synopsis, 2023 - 2032
- 2.1.1 Business trends
- 2.1.2 Source trends
- 2.1.3 Type trends
- 2.1.4 Packaging form trends
- 2.1.5 Sales channel trends
- 2.1.6 Regional trends

Chapter 3 Oat Milk Industry Insights

3.1 Industry segmentation
3.2 Industry size & forecast, 2018 - 2032
3.3 Industry ecosystem analysis
- 3.3.1 Vendor matrix
- 3.3.2 Distribution channel analysis
  - 3.3.2.1 Distributors
  - 3.3.2.2 Technology Providers
3.4 Regulatory landscape
- 3.4.1 U.S.
- 3.4.2 Europe
- 3.4.3 Asia Pacific
3.5 Pricing analysis
- 3.5.1 North America
- 3.5.2 Europe
- 3.5.3 Asia Pacific
- 3.5.4 Latin America
- 3.5.5 Middle East & Africa
- 3.5.6 Cost structure analysis
3.6 Industry impact forces
- 3.6.1 Growth drivers
  - 3.6.1.1 North America: Rising cases of lactose intolerance and increasing demand low calorie milk substitutes
- 3.6.2 Industry pitfalls & challenges
  - 3.6.2.1 Easy availability of substitute products
3.7 Growth potential analysis, 2022
- 3.7.1 Emerging business model
  - 3.7.1.1 Acquisition
3.8 Innovation & sustainability
3.9 Technological landscape
3.10 Competitive landscape, 2022
- 3.10.1 Company market share analysis, 2022
- 3.10.2 Top players overview
- 3.10.3 Strategy dashboard
3.11 Porter's analysis
3.12 PESTEL analysis

Chapter 4 Oat Milk Market, By Source

4.1 Key source trends
4.2 Organic
- 4.2.1 Global organic oat milk market estimates and forecast, 2018 - 2032, (Million Litres) (USD Million)
- 4.2.2 Global organic oat milk market, by region, 2018 - 2032, (Million Litres) (USD Million)
4.3 Conventional
- 4.3.1 Global conventional oat milk market estimates and forecast, 2018 - 2032, (Million Litres) (USD Million)
- 4.3.2 Global conventional oat milk market, by region, 2018 - 2032, (Million Litres) (USD Million)

Chapter 5 Oat Milk Market, By Type

5.1 Key type trends
5.2 Flavoured
- 5.2.1 Global flavoured oat milk market estimates and forecast, 2018 - 2032, (Million Litres) (USD Million)
- 5.2.2 Global flavoured oat milk market from, by region, 2018 - 2032, (Million Litres) (USD Million)
5.3 Unflavoured
- 5.3.1 Global unflavoured oat milk market estimates and forecast, 2018 - 2032, (Million Litres) (USD Million)
- 5.3.2 Global unflavoured oat milk market from, by region, 2018 - 2032, (Million Litres) (USD Million)

Chapter 6 Oat Milk Market, By Packaging Form

6.1 Key packaging form trends
6.2 Carton
- 6.2.1 Global oat milk market estimates and forecast from carton, 2018 - 2032, (Million Litres) (USD Million)
- 6.2.2 Global oat milk market from carton, by region, 2018 - 2032, (Million Litres) (USD Million)
6.3 Bottle
- 6.3.1 Global oat milk market estimates and forecast from bottle, 2018 - 2032, (Million Litres) (USD Million)
- 6.3.2 Global oat milk market from bottle, by region, 2018 - 2032, (Million Litres) (USD Million)
6.4 Others
- 6.4.1 Global oat milk market estimates and forecast from others, 2018 - 2032, (Million Litres) (USD Million)
- 6.4.2 Global oat milk market from others, by region, 2018 - 2032, (Million Litres) (USD Million)

Chapter 7 Oat Milk Market, By Sales Channel

7.1 Key sales channel trends
7.2 Mainstream Stores
- 7.2.1 Global oat milk market estimates and forecast from carton, 2018 - 2032, (Million Litres) (USD Million)
- 7.2.2 Global oat milk market from mainstream stores, by region, 2018 - 2032, (Million Litres) (USD Million)
7.3 Speciality Stores
- 7.3.1 Global oat milk market estimates and forecast from speciality stores, 2018 - 2032, (Million Litres) (USD Million)
- 7.3.2 Global oat milk market from speciality stores, by region, 2018 - 2032, (Million Litres) (USD Million)
7.4 Others
- 7.4.1 Global oat milk market estimates and forecast from others, 2018 - 2032, (Million Litres) (USD Million)
- 7.4.2 Global oat milk market from others, by region, 2018 - 2032, (Million Litres) (USD Million)

Chapter 8 Oat Milk Market, By Region

8.1 Key regional trends
8.2 North America
- 8.2.1 North America oat milk market, 2018 - 2032, (Million Litres) (USD Million)
- 8.2.2 North America oat milk market, by source, 2018 - 2032, (Million Litres) (USD Million)
- 8.2.3 North America oat milk market, by type, 2018 - 2032, (Million Litres) (USD Million)
- 8.2.4 North America oat milk market, by packaging form, 2018 - 2032, (Million Litres) (USD Million)
- 8.2.5 North America oat milk market, by sales channel, 2018 - 2032, (Million Litres) (USD Million)
- 8.2.6 U.S.
  - 8.2.6.1 U.S. oat milk market, 2018 - 2032, (Million Litres) (USD Million)
  - 8.2.6.2 U.S. oat milk market, by source, 2018 - 2032, (Million Litres) (USD Million)
  - 8.2.6.3 U.S. oat milk market, by type, 2018 - 2032, (Million Litres) (USD Million)
  - 8.2.6.4 U.S. oat milk market, by packaging form, 2018 - 2032, (Million Litres) (USD Million)
  - 8.2.6.5 U.S. oat milk market, by sales channel, 2018 - 2032, (Million Litres) (USD Million)
- 8.2.7 Canada
  - 8.2.7.1 Canada oat milk market, 2018 - 2032, (Million Litres) (USD Million)
  - 8.2.7.2 Canada oat milk market, by source, 2018 - 2032, (Million Litres) (USD Million)
  - 8.2.7.3 Canada oat milk market, by type, 2018 - 2032, (Million Litres) (USD Million)
  - 8.2.7.4 Canada oat milk market, by packaging form, 2018 - 2032, (Million Litres) (USD Million)
  - 8.2.7.5 Canada oat milk market, by sales channel, 2018 - 2032, (Million Litres) (USD Million)
- 8.2.8 Mexico
  - 8.2.8.1 Mexico oat milk market, 2018 - 2032, (Million Litres) (USD Million)
  - 8.2.8.2 Mexico oat milk market, by source, 2018 - 2032, (Million Litres) (USD Million)
  - 8.2.8.3 Mexico oat milk market, by type, 2018 - 2032, (Million Litres) (USD Million)
  - 8.2.8.4 Mexico oat milk market, by packaging form, 2018 - 2032, (Million Litres) (USD Million)
  - 8.2.8.5 Mexico oat milk market, by sales channel, 2018 - 2032, (Million Litres) (USD Million)
8.3 Europe
- 8.3.1 Europe oat milk market, 2018 - 2032, (Million Litres) (USD Million)
- 8.3.2 Europe oat milk market, by source, 2018 - 2032, (Million Litres) (USD Million)
- 8.3.3 Europe oat milk market, by type, 2018 - 2032, (Million Litres) (USD Million)
- 8.3.4 Europe oat milk market, by packaging form, 2018 - 2032, (Million Litres) (USD Million)
- 8.3.5 Europe oat milk market, by sales channel, 2018 - 2032, (Million Litres) (USD Million)
- 8.3.6 Germany
  - 8.3.6.1 Germany oat milk market, 2018 - 2032, (Million Litres) (USD Million)
  - 8.3.6.2 Germany oat milk market, by source, 2018 - 2032, (Million Litres) (USD Million)
  - 8.3.6.3 Germany oat milk market, by type, 2018 - 2032, (Million Litres) (USD Million)
  - 8.3.6.4 Germany oat milk market, by packaging form, 2018 - 2032, (Million Litres) (USD Million)
- 8.3.7 UK
  - 8.3.7.1 UK oat milk market, 2018 - 2032, (Million Litres) (USD Million)
  - 8.3.7.2 UK oat milk market, by source, 2018 - 2032, (Million Litres) (USD Million)
  - 8.3.7.3 UK oat milk market, by type, 2018 - 2032, (Million Litres) (USD Million)
  - 8.3.7.4 UK oat milk market, by packaging form, 2018 - 2032, (Million Litres) (USD Million)
  - 8.3.7.5 UK oat milk market, by sales channel, 2018 - 2032, (Million Litres) (USD Million)
- 8.3.8 France
  - 8.3.8.1 France oat milk market, 2018 - 2032, (Million Litres) (USD Million)
  - 8.3.8.2 France oat milk market, by source, 2018 - 2032, (Million Litres) (USD Million)
  - 8.3.8.3 France oat milk market, by type, 2018 - 2032, (Million Litres) (USD Million)
  - 8.3.8.4 France oat milk market, by packaging form, 2018 - 2032, (Million Litres) (USD Million)
  - 8.3.8.5 France oat milk market, by sales channel, 2018 - 2032, (Million Litres) (USD Million)
- 8.3.9 Italy
  - 8.3.9.1 Italy oat milk market, 2018 - 2032, (Million Litres) (USD Million)
  - 8.3.9.2 Italy oat milk market, by source, 2018 - 2032, (Million Litres) (USD Million)
  - 8.3.9.3 Italy oat milk market, by type, 2018 - 2032, (Million Litres) (USD Million)
  - 8.3.9.4 Italy oat milk market, by packaging form, 2018 - 2032, (Million Litres) (USD Million)
  - 8.3.9.5 Italy oat milk market, by sales channel, 2018 - 2032, (Million Litres) (USD Million)
- 8.3.10 Russia
  - 8.3.10.1 Russia oat milk market, 2018 - 2032, (Million Litres) (USD Million)
  - 8.3.10.2 Russia oat milk market, by source, 2018 - 2032, (Million Litres) (USD Million)
  - 8.3.10.3 Russia oat milk market, by type, 2018 - 2032, (Million Litres) (USD Million)
  - 8.3.10.4 Russia oat milk market, by packaging form, 2018 - 2032, (Million Litres) (USD Million)
  - 8.3.10.5 Russia oat milk market, by sales channel, 2018 - 2032, (Million Litres) (USD Million)
- 8.3.11 Spain
  - 8.3.11.1 Spain oat milk market, 2018 - 2032, (Million Litres) (USD Million)
  - 8.3.11.2 Spain oat milk market, by source, 2018 - 2032, (Million Litres) (USD Million)
  - 8.3.11.3 Spain oat milk market, by type, 2018 - 2032, (Million Litres) (USD Million)
  - 8.3.11.4 Spain oat milk market, by packaging form, 2018 - 2032, (Million Litres) (USD Million)
  - 8.3.11.5 Spain oat milk market, by sales channel, 2018 - 2032, (Million Litres) (USD Million)
- 8.3.12 Poland
  - 8.3.12.1 Poland oat milk market, 2018 - 2032, (Million Litres) (USD Million)
  - 8.3.12.2 Poland oat milk market, by source, 2018 - 2032, (Million Litres) (USD Million)
  - 8.3.12.3 Poland oat milk market, by type, 2018 - 2032, (Million Litres) (USD Million)
  - 8.3.12.4 Poland oat milk market, by packaging form, 2018 - 2032, (Million Litres) (USD Million)
  - 8.3.12.5 Poland oat milk market, by sales channel, 2018 - 2032, (Million Litres) (USD Million)
8.4 Asia Pacific
- 8.4.1 Asia Pacific oat milk market, 2018 - 2032, (Million Litres) (USD Million)
- 8.4.2 Asia Pacific oat milk market, by source, 2018 - 2032, (Million Litres) (USD Million)
- 8.4.3 Asia Pacific oat milk market, by type, 2018 - 2032, (Million Litres) (USD Million)
- 8.4.4 Asia Pacific oat milk market, by packaging form, 2018 - 2032, (Million Litres) (USD Million)
- 8.4.5 North America oat milk market, by sales channel, 2018 - 2032, (Million Litres) (USD Million)
- 8.4.6 Asia Pacific oat milk market, by sales channel, 2018 - 2032, (Million Litres) (USD Million)
- 8.4.7 China
  - 8.4.7.1 China oat milk market, 2018 - 2032, (Million Litres) (USD Million)
  - 8.4.7.2 China oat milk market, by source, 2018 - 2032, (Million Litres) (USD Million)
  - 8.4.7.3 China oat milk market, by type, 2018 - 2032, (Million Litres) (USD Million)
  - 8.4.7.4 China oat milk market, by packaging form, 2018 - 2032, (Million Litres) (USD Million)
  - 8.4.7.5 China oat milk market, by sales channel, 2018 - 2032, (Million Litres) (USD Million)
- 8.4.8 India
  - 8.4.8.1 India oat milk market, 2018 - 2032, (Million Litres) (USD Million)
  - 8.4.8.2 India oat milk market, by source, 2018 - 2032, (Million Litres) (USD Million)
  - 8.4.8.3 India oat milk market, by type, 2018 - 2032, (Million Litres) (USD Million)
  - 8.4.8.4 India oat milk market, by packaging form, 2018 - 2032, (Million Litres) (USD Million)
  - 8.4.8.5 India oat milk market, by sales channel, 2018 - 2032, (Million Litres) (USD Million)
- 8.4.9 Japan
  - 8.4.9.1 Japan oat milk market, 2018 - 2032, (Million Litres) (USD Million)
  - 8.4.9.2 Japan oat milk market, by source, 2018 - 2032, (Million Litres) (USD Million)
  - 8.4.9.3 Japan oat milk market, by type, 2018 - 2032, (Million Litres) (USD Million)
  - 8.4.9.4 Japan oat milk market, by packaging form, 2018 - 2032, (Million Litres) (USD Million)
  - 8.4.9.5 Japan oat milk market, by sales channel, 2018 - 2032, (Million Litres) (USD Million)
- 8.4.10 South Korea
  - 8.4.10.1 South Korea oat milk market, 2018 - 2032, (Million Litres) (USD Million)
  - 8.4.10.2 South Korea oat milk market, by source, 2018 - 2032, (Million Litres) (USD Million)
  - 8.4.10.3 South Korea oat milk market, by type, 2018 - 2032, (Million Litres) (USD Million)
  - 8.4.10.4 South Korea oat milk market, by packaging form, 2018 - 2032, (Million Litres) (USD Million)
  - 8.4.10.5 South Korea oat milk market, by sales channel, 2018 - 2032, (Million Litres) (USD Million)
- 8.4.11 Australia
  - 8.4.11.1 Australia oat milk market, 2018 - 2032, (Million Litres) (USD Million)
  - 8.4.11.2 Australia oat milk market, by source, 2018 - 2032, (Million Litres) (USD Million)
  - 8.4.11.3 Australia oat milk market, by type, 2018 - 2032, (Million Litres) (USD Million)
  - 8.4.11.4 Australia oat milk market, by packaging form, 2018 - 2032, (Million Litres) (USD Million)
  - 8.4.11.5 Australia oat milk market, by sales channel, 2018 - 2032, (Million Litres) (USD Million)
- 8.4.12 Malaysia
  - 8.4.12.1 Malaysia oat milk market, 2018 - 2032, (Million Litres) (USD Million)
  - 8.4.12.2 Malaysia oat milk market, by source, 2018 - 2032, (Million Litres) (USD Million)
  - 8.4.12.3 Malaysia oat milk market, by type, 2018 - 2032, (Million Litres) (USD Million)
  - 8.4.12.4 Malaysia oat milk market, by packaging form, 2018 - 2032, (Million Litres) (USD Million)
  - 8.4.12.5 Malaysia oat milk market, by sales channel, 2018 - 2032, (Million Litres) (USD Million)
8.5 Latin America
- 8.5.1 Latin America oat milk market, 2018 - 2032, (Million Litres) (USD Million)
- 8.5.2 Latin America oat milk market, by source, 2018 - 2032, (Million Litres) (USD Million)
- 8.5.3 Latin America oat milk market, by type, 2018 - 2032, (Million Litres) (USD Million)
- 8.5.4 Latin America oat milk market, by packaging form, 2018 - 2032, (Million Litres) (USD Million)
- 8.5.5 Latin America oat milk market, by sales channel, 2018 - 2032, (Million Litres) (USD Million)
- 8.5.6 Brazil
  - 8.5.6.1 Brazil oat milk market, 2018 - 2032, (Million Litres) (USD Million)
  - 8.5.6.2 Brazil oat milk market, by source, 2018 - 2032, (Million Litres) (USD Million)
  - 8.5.6.3 Brazil oat milk market, by type, 2018 - 2032, (Million Litres) (USD Million)
  - 8.5.6.4 Brazil oat milk market, by packaging form, 2018 - 2032, (Million Litres) (USD Million)
  - 8.5.6.5 Brazil oat milk market, by sales channel, 2018 - 2032, (Million Litres) (USD Million)
8.6 MEA
- 8.6.1 MEA oat milk market, 2018 - 2032, (Million Litres) (USD Million)
- 8.6.2 MEA oat milk market, by source, 2018 - 2032, (Million Litres) (USD Million)
- 8.6.3 MEA oat milk market, by type, 2018 - 2032, (Million Litres) (USD Million)
- 8.6.4 MEA oat milk market, by packaging form, 2018 - 2032, (Million Litres) (USD Million)
- 8.6.5 MEA oat milk market, by sales channel, 2018 - 2032, (Million Litres) (USD Million)
- 8.6.6 Saudi Arabia
  - 8.6.6.1 Saudi Arabia oat milk market, 2018 - 2032, (Million Litres) (USD Million)
  - 8.6.6.2 Saudi Arabia oat milk market, by source, 2018 - 2032, (Million Litres) (USD Million)
  - 8.6.6.3 Saudi Arabia oat milk market, by type, 2018 - 2032, (Million Litres) (USD Million)
  - 8.6.6.4 Saudi Arabia oat milk market, by packaging form, 2018 - 2032, (Million Litres) (USD Million)
  - 8.6.6.5 Saudi Arabia oat milk market, by sales channel, 2018 - 2032, (Million Litres) (USD Million)
- 8.6.7 UAE
  - 8.6.7.1 UAE oat milk market, 2018 - 2032, (Million Litres) (USD Million)
  - 8.6.7.2 UAE oat milk market, by source, 2018 - 2032, (Million Litres) (USD Million)
  - 8.6.7.3 UAE oat milk market, by type, 2018 - 2032, (Million Litres) (USD Million)
  - 8.6.7.4 UAE oat milk market, by packaging form, 2018 - 2032, (Million Litres) (USD Million)
  - 8.6.7.5 UAE oat milk market, by sales channel, 2018 - 2032, (Million Litres) (USD Million)
- 8.6.8 South Africa
  - 8.6.8.1 South Africa oat milk market, 2018 - 2032, (Million Litres) (USD Million)
  - 8.6.8.2 South Africa oat milk market, by source, 2018 - 2032, (Million Litres) (USD Million)
  - 8.6.8.3 South Africa oat milk market, by type, 2018 - 2032, (Million Litres) (USD Million)
  - 8.6.8.4 South Africa oat milk market, by packaging form, 2018 - 2032, (Million Litres) (USD Million)
  - 8.6.8.5 South Africa oat milk market, by sales channel, 2018 - 2032, (Million Litres) (USD Million)

Chapter 9 Company Profiles

9.1 Danone
- 9.1.1 Business overview
- 9.1.2 Financial data
- 9.1.3 Product landscape
- 9.1.4 SWOT analysis
- 9.1.5 Strategy outlook
9.2 Pacific Food
- 9.2.1 Business overview
- 9.2.2 Financial data
- 9.2.3 Product landscape
- 9.2.4 SWOT analysis
- 9.2.5 Strategy outlook
9.3 Elmhurst
- 9.3.1 Business overview
- 9.3.2 Financial data
- 9.3.3 Product landscape
- 9.3.4 SWOT analysis
- 9.3.5 Strategy outlook
9.4 PepsiCo
- 9.4.1 Business overview
- 9.4.2 Financial data
- 9.4.3 Product landscape
- 9.4.4 SWOT analysis
- 9.4.5 Strategy outlook
9.5 Califia Farms
- 9.5.1 Business overview
- 9.5.2 Financial data
- 9.5.3 Product landscape
- 9.5.4 SWOT analysis
- 9.5.5 Strategy outlook
9.6 Thrive Market
- 9.6.1 Business overview
- 9.6.2 Financial data
- 9.6.3 Product landscape
- 9.6.4 SWOT analysis
- 9.6.5 Strategy outlook
9.7 Happy Planet Foods
- 9.7.1 Business overview
- 9.7.2 Financial data
- 9.7.3 Product landscape
- 9.7.4 SWOT analysis
- 9.7.5 Strategy outlook
9.8 Oatly
- 9.8.1 Business overview
- 9.8.2 Financial data
- 9.8.3 Product landscape
- 9.8.4 SWOT analysis
- 9.8.5 Strategy outlook
9.9 Rise Brewing
- 9.9.1 Business overview
- 9.9.2 Financial data
- 9.9.3 Product landscape
- 9.9.4 SWOT analysis
- 9.9.5 Strategy outlook