The Business of Formula E 2024-25

The "Business of Formula E 2024-25" report is part of the GlobalData's 'Business of' series of sport competition profiles. The report takes a deep dive into the motor racing series which sought to highlight electric technology innovation. The report explores the biggest rights linked to the competition and its 11 participating teams. Specifically, it looks at the main media and sponsorship rights for the series, as well as a breakdown of all sponsorship portfolios for the competing teams. The report also looks at the social media followings of these teams and the potential ticket revenue on offer across the season.

The series aims to balance free-to-air and pay-tv media rights globally, as it continues to look to build fanbase. Formula E has 13 active sponsorship deals this season which equates to $72.2 million in revenue. Sponsorship appeal for the individual teams remains limited, with teams averaging just over seven deals.

Key Highlights

• Breakdown of main global broadcasters in the sport. Coverage of the main series sponsorship deals. Highlights of ePrix title partners.
• Analysis against the individual team sponsorship standings. Potential ticket money revenue from across the season. Social media breakdown of the series, competitors and Formula E teams.

Scope

• The main aims of this report is to highlight commercial landscape across one of the leading motor racing competitions. The report breaks down these commercial partnerships by series and offers an extensive breakdown of the biggest deals for the competing teams.

Reasons to Buy

• Formula E is a global sport with continued interest in expanding its global fanbase. The series looks to build its profile and compete against other leading motor racing series' such as Formula One and MotoGP for fan support . The report highlights the key commercial figures linked to the series for the 2024-25 season.