This report examines the growing trend of companies attempting to realize financial/environmental cost savings by replacing traditional packaging with paper-based alternatives.
Paperization is presenting a solution to the sustainability downsides of certain glass, metal, and plastic packaging options. The expectations of both consumers and regulators are driving companies to seek more environmentally friendly packaging, while commercial concerns make preserving profit margins a priority.
Scope
- The paperization start-up ecosystem has broadly transitioned from an innovation and product development focus to a production capacity-scaling focus.
- Brands are exploring paper and board alternatives to traditional product packages.
- New specialized production lines will be required for new paper packages to secure market share.
Reasons to Buy
- Understand the drivers and inhibitors of the paperization trend and how it is likely to develop in the future
- Access innovation examples to understand how companies in different sectors are responding to the paperization trend
- Identify the consumer trends driving and complicating the paperization trend
- Understand how the paperization start-up ecosystem has grown and changed, and what it might do next