The Business of Esports 2024

An analysis of the Business of Esports in 2024, including a look at the key commercial entities linked to the teams, publishers, athletes, and tournaments themselves, including social media, viewing figures, and key sponsorship deals.

As of the beginning of 2024, Team Liquid are the most valuable esports team. Team Liquid have won numerous championships in various games such as Dota 2, League of Legends, and Counter-Strike: Global Offensive. The bigger teams are continuously looking to exploit new revenue streams as their popularity grows in the space. One of the biggest growth areas in recent years has been the evolution of themselves as a brand that consumers engage with, creating new content away from gaming as well as increasing their merchandising opportunities.

The League of Legends World Championship 2023 attracted a peak of six million fans. The M5 World Championship (Mobile Legends: Bang Bang) which saw a peak viewership of over five million, highlights the popularity of mobile gaming in Asia. Away from obvious popularity of gaming on the Asian continent, other tournaments to feature in the top ten most popular esports tournaments include the Mid-Season Invitational and the BLAST.tv Paris Major. Hosted in London, the Mid-Season Invitational 2023 reached a peak viewership of just under 2.3 million, making it the most popular edition to date by over 100,000 viewers.

A detailed overview of the key facts and analysis of the Business of Esports 2024. The report identifies the sponsorship players in the market, pinpoints the most popular tournaments and most popular players, teams, organizations and games.

Who should buy

Investors who are attempting to understand the current dynamics of the sponsorship landscape of Esports and viewership industry professionals who want a detailed analysis on the popularity of the tournaments, teams, players, organizations, and games.

Scope

The Business of Esports 2024 report provides a clear and in-depth look at the key commercial entities linked to the teams, publishers, athletes, and tournaments themselves, including social media, viewing figures, and key sponsorship deals.

Reasons to Buy

For those wanting an in-depth analysis of the Business of Esports 2024, in the sense of both business and popularity.