Investment Priorities for the Workplace and Video Conferencing

Description

Highlights from Frost & Sullivan s Surveys of Business Leaders and IT Decision-makers

As employee presence in offices surges to its highest level in more than four years, companies are realigning their workspace and technology investments amid a new landscape. The workplace is becoming more flexible, technologically advanced, and environmentally conscious while also being flexible to accommodate potential policy shifts.

Frost & Sullivan's research team analyzes emerging work practices and technologies that address the new future of work. This workplace trends report summarizes the state of hybrid work, its impact on office space and meeting rooms, and the overall implications for the adoption of AI and video conferencing based on key ITDM survey findings. This report is complemented by additional ITDM survey reports published by Frost & Sullivan in 2024.

The pace of structural changes impacting the workplace and adoption of collaboration technologies-from shifts in hybrid work to advances in AI and sustainability targets-is accelerating. In the context of the workplace, three converging trends are reshaping the future of workplace and collaboration technology adoption:

Focus on customer and employee experience
Office modernization and reimagined workspaces
AI-driven technology transformation These trends herald significant shifts in technologies that will be adopted to create the flexible and modern workplace.

Frost & Sullivan's 2024 information technology decision-maker (ITDM) surveys provide insights into end-user organizations' UCC investment priorities. This analysis specifically presents findings related to workplace and video conferencing and is complemented by additional survey-based reports on unified communications-as-a-service (UCaaS), communications platform-as-a-service (CPaaS), frontline solutions, and various verticals. In addition, this report also presents results related to AI and sustainability from a 2024 survey of ITDMs on cloud, IoT, AI, immersive, and metaverse technologies.

Product Code: KA93-64

Research Objectives and Methodology

Research Objectives
Research Methodology

Introduction and Key Findings

Introduction
Key Findings

Workplace Transformation

Emergence of the Experiential Workplace
Hybrid Work Stabilization
Office Space Continues to Evolve
C-suite Influence Remains High While the Influence of Line-of-Business Heads is Growing
A Strong Focus on ESG and Sustainability
Key Approaches to Sustainability

AI Adoption and Use Cases

Enterprise AI Deployments Move Beyond Proof-of-Concept Stage
Improving Operational Efficiency is a Key Driver for AI Investments
Data Concerns and Ability to Assess ROI are Key Challenges
AI Deployments Across Business Functions
Importance of AI Features in Communications and Collaboration Tools

Communications and Collaboration Investments

Increasing Investments in Communications and Collaboration Tools
Primary Drivers for Investments in Communications and Collaboration Solutions
Customers Show a Strong Preference for a Single Stack: Phone, Chat, and Meetings on a Unified Platform
Current State of Technology Consolidation
Future Plans for Technology Consolidation

Video Adoption

Ongoing Meeting Room Modernization Feeds Into Greater Video Adoption
Video Conferencing and Group Chat are Table Stakes
Migration to Cloud Video Conferencing
Use of Video in Contact Centers and by Frontline Workers
Current Video Device Adoption
Investment Plans for Video Devices Among Current Adopters

Video Conferencing Capabilities and Features

Technologies Used in Meeting Rooms
Top Selection Criteria for Room Video Conferencing Devices
Key Capabilities for Room Video Conferencing Devices

Respondent Demographics of the Annual Communications and Collaboration Survey

Respondent Demographics

Respondent Demographics of the Annual Cloud, IoT, AI, Immersive Technologies, and Metaverse Survey

Respondent Demographics

Appendix

Growth Opportunities Fuel the Growth Pipeline Engine™
Why Is It Increasingly Difficult to Grow?
The Strategic Imperative 8™

Next Steps

Benefits and Impacts of Growth Opportunities
Next Steps
List of Exhibits
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