ADAS and AD Sensor Suite Strategies, Europe, 2024-2030

Description

OEMs Strategies Will Drive Transformational Growth by Using LiDAR as a Primary Sensor with Cameras and Imaging Radar to Meet the Rise of Eyes-off Driving

The global automotive industry is going through a transformation with the convergence of the connected, autonomous, shared, and electric (CASE) trends. Connectivity and autonomous driving (AD) features are leading this transformation. Globally, OEMs are looking to introduce various advanced driver assistance system (ADAS) features ranging from L0 to L2+. The European market is at the forefront of innovation and advancements in the ADAS space, with features such as automatic emergency braking (AEB) mandated across the European Union.

Increasing levels of autonomy create a need for more sensors in passenger vehicles. OEMs are looking to provide more value for money options to consumers by bundling multiple ADAS functions using the same hardware.

OEMs are also want to leverage favorable regulations and technological advancements to provide eyes-off driving in flagship and premium models.

This study investigates the sensor suite strategies of European OEMs that enable ADAS and AD.

Key Issues Addressed

What types of sensors are OEMs looking to employ?
What are they key ADAS and AD offerings from different OEMs?
What are the different types of partnerships OEMs and their tier suppliers cultivate?
What is the expected demand for multiple sensors among different OEMs?

Product Code: PFNQ-46

Transformation in Sensor Suite Strategies

Why is it Increasingly Difficult to Grow?
The Strategic Imperative 8™
The Impact of the Top 3 Strategic Imperatives on the ADAS and AD Sensors Industry

Ecosystem

Research Scope

Sensor Types

Sensor Suite Components
Analysis of Sensor Suites
Individual Sensor Performance Capabilities
Recent Trends in Passenger Vehicle Sensor Suites

Growth Generator-Growth Drivers and Restraints

Growth Drivers
Growth Restraints

Mercedes-Benz

Mercedes-Benz-ADAS & AD Products on Offer
Mercedes-Benz-Sensor Suite Based on Autonomy Level
Mercedes-Benz-ADAS Features
Mercedes-Benz-Autonomy Level Trends
Mercedes-Benz-Sensor Volumes
Mercedes-Benz-Key Takeaways

BMW

BMW-ADAS & AD Products on Offer
BMW-Sensor Suite Based on Autonomy Level
BMW-ADAS Features
BMW-Autonomy Level Trends
BMW-Sensor Volumes
BMW-Key Takeaways

Geely

Polestar-ADAS & AD Products on Offer
Polestar 3-Sensor Suite Based on Autonomy Level
Geely-ADAS Features
Geely-Autonomy Level Trends
Geely-Sensor Volumes
Geely-Key Takeaways

Volkswagen

Volkswagen-ADAS & AD Products on Offer
Audi Pre Sense 360
Volkswagen-ADAS Features
Volkswagen-Autonomy Level Trends
Volkswagen-Sensor Volumes
Volkswagen-Key Takeaways

Renault-Nissan-Mitsubishi

Renault-Nissan-Mitsubishi-ADAS & AD Case Studies
Renault-Nissan-Mitsubishi-ADAS Features
Renault-Nissan-Mitsubishi-Autonomy Level Trends
Renault-Nissan-Mitsubishi-Sensor Volumes
Renault-Nissan-Mitsubishi-Key Takeaways

Growth Opportunity Universe

Growth Opportunity 1Rise of Imaging Radar
Growth Opportunity 1Rise of Imaging Radar
Growth Opportunity 2Addition of LiDAR
Growth Opportunity 2Addition of LiDAR
Growth Opportunity 3High-performance Computing Systems
Growth Opportunity 3High-performance Computing Systems

Best Practices Recognition

Best Practices Recognition

Frost Radar

Frost Radar

Next Steps

Benefits and Impacts of Growth Opportunities
Next Steps
List of Exhibits
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