Growth Opportunities in Embedded Payments, Global, 2024-2029

Customer Preferences and Advanced Technologies are Driving Transformational Growth through Open Banking Initiatives and Application Programming Interfaces

As commerce shifts toward digital platforms, the need for embedded payments becomes greater. Integrating payment capability into apps or websites streamlines payment processing for consumers and businesses. Embedded payments also help businesses adapt to changing macroeconomic conditions and optimize operational processes, reducing development costs and improving revenue streams. Businesses that utilize embedded payments can adapt swiftly to evolving payment trends (e.g., pay later, one-click payments), ensuring resilience and the ability to capitalize on emerging opportunities, fostering sustained growth.

In this analysis, Frost & Sullivan looks at the growing adoption of embedded payment solutions for 3 verticals: retail, travel, and public sector. Businesses across industries beyond retail and commerce increasingly embrace embedded payments to enhance service offerings while adding new monetization engines to their existing business models.

The analysis covers 4 regions: Asia-Pacific, Europe, the Middle East and Africa, and North America. The study period is 2023-2029, with 2023 as the base year and 2024-2029 as the forecast period. We identify key developments of embedded payments in selected regions, including industry landscape, market potential, and outlook in the payments space.

Other pertinent information include:

• Industry trends
• Growth drivers and barriers
• Revenue forecast and analysis by region and vertical
• Regulatory landscape
• Benchmarking global providers of embedded payments

Notably, we provide insights into advanced technologies and changes in customer behavior and regulations, which create opportunities for stakeholders across the payment value chain.