Flavored and Functional Water Market - Global Industry Analysis, Size, Share, Growth, Trends, and Forecast 2031 - By Product, Technology, Grade, Application, End-user, Region:

Description

The global functional and flavored water market is experiencing a notable surge, driven by rising health consciousness among consumers. This market is gaining popularity as consumers seek healthier alternatives to conventional food and beverages. Functional and flavored water offer such alternatives, with flavored water typically being bottled mineral, purified, or spring water, and functional water providing additional benefits through added ingredients like oxygen, minerals, vitamins, and botanicals.The market is projected to grow from $43.87 billion in 2024 to $101 billion by 2031, with a robust CAGR of 12.60% during this period.

Key Trends Shaping the Functional and Flavored Water Market

Increasing Demand for Functional Water

The global trend toward health and wellness is elevating the demand for clean, flavored, and hygienic drinking water. This has led to a significant increase in the consumption of flavored and functional water, as consumers become more health-conscious. The shift from synthetic ingredients and high-sugar beverages to healthier, low-sugar, and zero-calorie drinks is a key driver of this market. As consumers increasingly seek out beverages that support their health, the flavored and functional water market is poised for steady growth.

Urbanization and Rising Income Levels

Rapid urbanization, increasing disposable incomes, and a higher standard of living are contributing to the growth of the flavored and functional water market. As urban populations expand and incomes rise, consumers are more likely to spend on premium health-focused products. Additionally, the expansion of retail chains is making flavored and functional water more accessible to a broader audience. Companies are also aligning their marketing strategies to promote these products, further fueling market growth.

Health and Lifestyle Trends

The rising prevalence of obesity and the growing awareness of the importance of a healthy lifestyle are key factors driving the flavored and functional water market. As health concerns lead consumers to shy away from artificial flavors and sugary drinks, the appeal of flavored water continues to grow. Functional water, in particular, is attracting attention for its health benefits and affordability. The wide variety of flavors and options available in the market also contributes to its growth, as consumers enjoy exploring new tastes and sticking with their favorites.

Cosmetic Benefits and Consumer Preferences

As income levels rise, particularly in developing nations, consumers are increasingly willing to spend on premium products like functional and flavored water. This is expected to have a positive impact on market growth. Manufacturers are capitalizing on this trend by positioning water as part of health and beauty routines, which is particularly appealing in developing markets. The industrialization in countries like China has led to concerns about water quality, further driving demand for packaged drinking water, including flavored and functional varieties.

Taste and Hydration

Flavored water offers a unique taste that encourages consumers to drink more water. The infusion of fruit flavors into water provides a distinctive taste that can make hydration more enjoyable. Dietitians often recommend flavored water as a way to increase water intake, which is essential for overall health. The enjoyable taste of flavored water is likely to drive increased demand as consumers seek out beverages that are both healthy and flavorful.

Environmental Concerns

Despite the growing popularity of functional and flavored water, the use of plastic bottles for packaging remains a significant environmental concern. The widespread use of plastic packaging not only impacts the environment but also poses health risks. Storing water in plastic bottles can lead to the ingestion of harmful chemicals, and the carbon footprint associated with plastic packaging further exacerbates environmental issues. These concerns may act as a constraint on the growth of the functional and flavored water market.

Regional Insights

Dominance of the European Market

Europe holds a significant share of the global functional and flavored water market, with countries like France and Germany leading in consumption. The high demand for functional water in these countries contributes to Europe's dominant position in the market. France, in particular, accounts for a substantial portion of the European market, highlighting the region's strong preference for health-focused beverages.

Growth in North America, Latin America, and the Middle East

North America is another major consumer of functional and flavored water, with a substantial share of the global market. The convenience of accessing these products through supermarkets, convenience stores, and online retail channels supports their popularity in the region. In Latin America, the demand for functional and flavored water is also growing, although the Middle East and Africa are expected to see even faster growth in the coming years.

Product and Sales Channel Insights

Product Type Preferences

Within the functional and flavored water market, the functional water segment holds a significant market share and is expected to continue its dominance. Functional water, with its added health benefits, is particularly appealing to consumers looking for more than just hydration from their beverages.

Sales Channel Dynamics

Hypermarkets and supermarkets represent the primary sales channels for functional and flavored water, contributing significantly to the market's overall value. These channels' widespread regional and local presence makes the products easily accessible to a large number of consumers. Convenience stores and specialty stores also play a crucial role in the distribution of these products, while online retail is emerging as a growing sales channel, offering consumers the convenience of purchasing from home.

Competitive Analysis

The trend toward a healthier lifestyle is driving the functional and flavored water market, leading to numerous product launches and innovations. Companies are increasingly investing in this market to capitalize on its growing popularity. The functional water trend, which has seen significant advancements over the past decade, is expected to continue its upward trajectory as consumers prioritize health and wellness.

Several major companies have made strategic moves to strengthen their positions in the functional and flavored water market. For instance, Groupe Danone merged with a Turkish bottled water manufacturer to expand its brand presence and distribution network. Similarly, The Coca-Cola Company has partnered with other companies to create a significant presence in the African market. PepsiCo has also expanded its product portfolio with the launch of flavored sparkling water, catering to the growing demand for healthier beverage options. Nestle Waters has increased its production capacity to meet the rising demand for its bottled water brand, which is enriched with minerals.

Key Companies in the Market

Several key players dominate the functional and flavored water market, each contributing to the market's growth through innovation and strategic initiatives. These companies include:

Talking Rain Beverage Company
HINJ7
Propel
Bai Brands, LLC
Body Armor Nutrition LLC
San Pellecrino Essenza
Bubbly
JUST WATER
Lemon Perfect
Spindrift Beverage Co., Inc.
Perrier
Alkazone
CORE
Essentia Water Inc.
NESTLE SPLASH
PepsiCo
AHA
The Coca-Cola Company
Groupe Danone
New York Spring Water
KRAFT Foods

Functional and Flavored Water Industry Research by Category

By Product Type:

Flavored Water
Functional Water

By Sales Channel:

Hypermarkets/Supermarkets
Convenience Stores
Specialty Stores
Departmental Stores
Online Retail

By Region:

North America
Latin America
Europe
South Asia & Pacific
East Asia
Middle East & Africa

1. Executive Summary

1.1. Global Flavored and Functional Water Market Snapshot
1.2. Future Projections
1.3. Key Market Trends
1.4. Regional Snapshot, by Value and Volume, 2023
1.5. Analyst Recommendations

2. Market Overview

2.1. Market Definitions and Segmentations
2.2. Market Dynamics
- 2.2.1. Drivers
- 2.2.2. Restraints
- 2.2.3. Market Opportunities
2.3. Value Chain Analysis
2.4. Porter's Five Forces Analysis
2.5. COVID-19 Impact Analysis
- 2.5.1. Supply
- 2.5.2. Demand
2.6. Impact of Ukraine-Russia Conflict
2.7. Economic Overview
- 2.7.1. World Economic Projections
2.8. PESTLE Analysis

3. Production Output and Trade Statistics, 2019-2023

3.1. Global Flavored and Functional Water Market Production Output, by Region, Value (US$ Bn) and Volume (Liters), 2019-2023
- 3.1.1. North America
- 3.1.2. Europe
- 3.1.3. Asia Pacific
- 3.1.4. Latin America
- 3.1.5. Middle East and Africa

4. Price Analysis, 2019-2023

4.1. Global Average Price Analysis, by Product Type, US$ Per Liters, 2019-2023
4.2. Prominent Factor Affecting Flavored and Functional Water Prices
4.3. Global Average Price Analysis, by Region, US$ Per Liter

5. Global Flavored and Functional Water Market Outlook, 2019-2031

5.1. Global Flavored and Functional Water Market Outlook, by Product Type, Value (US$ Bn) and Volume (Liters), 2019-2031
- 5.1.1. Key Highlights
  - 5.1.1.1. Flavored Water
  - 5.1.1.2. Functional Water
5.2. Global Flavored and Functional Water Market Outlook, by Sales Channel, Value (US$ Bn) and Volume (Liters), 2019-2031
- 5.2.1. Key Highlights
  - 5.2.1.1. Hypermarkets/Supermarkets
  - 5.2.1.2. Convenience Stores
  - 5.2.1.3. Specialty Stores
  - 5.2.1.4. Departmental Stores
  - 5.2.1.5. Online Retail
5.3. Global Flavored and Functional Water Market Outlook, by Region, Value (US$ Bn) and Volume (Liters), 2019-2031
- 5.3.1. Key Highlights
  - 5.3.1.1. North America
  - 5.3.1.2. Europe
  - 5.3.1.3. Asia Pacific
  - 5.3.1.4. Latin America
  - 5.3.1.5. Middle East & Africa

6. North America Flavored and Functional Water Market Outlook, 2019-2031

6.1. North America Flavored and Functional Water Market Outlook, by Product Type, Value (US$ Bn) and Volume (Liters), 2019-2031
- 6.1.1. Key Highlights
  - 6.1.1.1. Flavored Water
  - 6.1.1.2. Functional Water
6.2. North America Flavored and Functional Water Market Outlook, by Sales Channel, Value (US$ Bn) and Volume (Liters), 2019-2031
- 6.2.1. Key Highlights
  - 6.2.1.1. Hypermarkets/Supermarkets
  - 6.2.1.2. Convenience Stores
  - 6.2.1.3. Specialty Stores
  - 6.2.1.4. Departmental Stores
  - 6.2.1.5. Online Retail
6.3. North America Flavored and Functional Water Market Outlook, by Country, Value (US$ Bn) and Volume (Liters), 2019-2031
- 6.3.1. Key Highlights
  - 6.3.1.1. U.S. Flavored and Functional Water Market by Product Type, Value (US$ Bn) and Volume (Liters), 2019-2031
  - 6.3.1.2. U.S. Flavored and Functional Water Market by Sales Channel, Value (US$ Bn) and Volume (Liters), 2019-2031
  - 6.3.1.3. Canada Flavored and Functional Water Market by Product Type, Value (US$ Bn) and Volume (Liters), 2019-2031
  - 6.3.1.4. Canada Flavored and Functional Water Market by Sales Channel, Value (US$ Bn) and Volume (Liters), 2019-2031
- 6.3.2. BPS Analysis/Market Attractiveness Analysis

7. Europe Flavored and Functional Water Market Outlook, 2019-2031

7.1. Europe Flavored and Functional Water Market Outlook, by Product Type, Value (US$ Bn) and Volume (Liters), 2019-2031
- 7.1.1. Key Highlights
  - 7.1.1.1. Flavored Water
  - 7.1.1.2. Functional Water
7.2. Europe Flavored and Functional Water Market Outlook, by Sales Channel, Value (US$ Bn) and Volume (Liters), 2019-2031
- 7.2.1. Key Highlights
  - 7.2.1.1. Hypermarkets/Supermarkets
  - 7.2.1.2. Convenience Stores
  - 7.2.1.3. Specialty Stores
  - 7.2.1.4. Departmental Stores
  - 7.2.1.5. Online Retail
7.3. Europe Flavored and Functional Water Market Outlook, by Country, Value (US$ Bn) and Volume (Liters), 2019-2031
- 7.3.1. Key Highlights
  - 7.3.1.1. Germany Flavored and Functional Water Market by Product Type, Value (US$ Bn) and Volume (Liters), 2019-2031
  - 7.3.1.2. Germany Flavored and Functional Water Market by Sales Channel, Value (US$ Bn) and Volume (Liters), 2019-2031
  - 7.3.1.3. U.K. Flavored and Functional Water Market by Product Type, Value (US$ Bn) and Volume (Liters), 2019-2031
  - 7.3.1.4. U.K. Flavored and Functional Water Market by Sales Channel, Value (US$ Bn) and Volume (Liters), 2019-2031
  - 7.3.1.5. France Flavored and Functional Water Market by Product Type, Value (US$ Bn) and Volume (Liters), 2019-2031
  - 7.3.1.6. France Flavored and Functional Water Market by Sales Channel, Value (US$ Bn) and Volume (Liters), 2019-2031
  - 7.3.1.7. Italy Flavored and Functional Water Market by Product Type, Value (US$ Bn) and Volume (Liters), 2019-2031
  - 7.3.1.8. Italy Flavored and Functional Water Market by Sales Channel, Value (US$ Bn) and Volume (Liters), 2019-2031
  - 7.3.1.9. Turkey Flavored and Functional Water Market by Product Type, Value (US$ Bn) and Volume (Liters), 2019-2031
  - 7.3.1.10. Turkey Flavored and Functional Water Market by Sales Channel, Value (US$ Bn) and Volume (Liters), 2019-2031
  - 7.3.1.11. Russia Flavored and Functional Water Market by Product Type, Value (US$ Bn) and Volume (Liters), 2019-2031
  - 7.3.1.12. Russia Flavored and Functional Water Market by Sales Channel, Value (US$ Bn) and Volume (Liters), 2019-2031
  - 7.3.1.13. Rest of Europe Flavored and Functional Water Market by Product Type, Value (US$ Bn) and Volume (Liters), 2019-2031
  - 7.3.1.14. Rest of Europe Flavored and Functional Water Market by Sales Channel, Value (US$ Bn) and Volume (Liters), 2019-2031
- 7.3.2. BPS Analysis/Market Attractiveness Analysis

8. Asia Pacific Flavored and Functional Water Market Outlook, 2019-2031

8.1. Asia Pacific Flavored and Functional Water Market Outlook, by Product Type, Value (US$ Bn) and Volume (Liters), 2019-2031
- 8.1.1. Key Highlights
  - 8.1.1.1. Flavored Water
  - 8.1.1.2. Functional Water
8.2. Asia Pacific Flavored and Functional Water Market Outlook, by Sales Channel, Value (US$ Bn) and Volume (Liters), 2019-2031
- 8.2.1. Key Highlights
  - 8.2.1.1. Hypermarkets/Supermarkets
  - 8.2.1.2. Convenience Stores
  - 8.2.1.3. Specialty Stores
  - 8.2.1.4. Departmental Stores
  - 8.2.1.5. Online Retail
8.3. Asia Pacific Flavored and Functional Water Market Outlook, by Country, Value (US$ Bn) and Volume (Liters), 2019-2031
- 8.3.1. Key Highlights
  - 8.3.1.1. China Flavored and Functional Water Market by Product Type, Value (US$ Bn) and Volume (Liters), 2019-2031
  - 8.3.1.2. China Flavored and Functional Water Market by Sales Channel, Value (US$ Bn) and Volume (Liters), 2019-2031
  - 8.3.1.3. Japan Flavored and Functional Water Market by Product Type, Value (US$ Bn) and Volume (Liters), 2019-2031
  - 8.3.1.4. Japan Flavored and Functional Water Market by Sales Channel, Value (US$ Bn) and Volume (Liters), 2019-2031
  - 8.3.1.5. South Korea Flavored and Functional Water Market by Product Type, Value (US$ Bn) and Volume (Liters), 2019-2031
  - 8.3.1.6. South Korea Flavored and Functional Water Market by Sales Channel, Value (US$ Bn) and Volume (Liters), 2019-2031
  - 8.3.1.7. India Flavored and Functional Water Market by Product Type, Value (US$ Bn) and Volume (Liters), 2019-2031
  - 8.3.1.8. India Flavored and Functional Water Market by Sales Channel, Value (US$ Bn) and Volume (Liters), 2019-2031
  - 8.3.1.9. Southeast Asia Flavored and Functional Water Market by Product Type, Value (US$ Bn) and Volume (Liters), 2019-2031
  - 8.3.1.10. Southeast Asia Flavored and Functional Water Market by Sales Channel, Value (US$ Bn) and Volume (Liters), 2019-2031
  - 8.3.1.11. Rest of Asia Pacific Flavored and Functional Water Market by Product Type, Value (US$ Bn) and Volume (Liters), 2019-2031
  - 8.3.1.12. Rest of Asia Pacific Flavored and Functional Water Market by Sales Channel, Value (US$ Bn) and Volume (Liters), 2019-2031
- 8.3.2. BPS Analysis/Market Attractiveness Analysis

9. Latin America Flavored and Functional Water Market Outlook, 2019-2031

9.1. Latin America Flavored and Functional Water Market Outlook, by Product Type, Value (US$ Bn) and Volume (Liters), 2019-2031
- 9.1.1. Key Highlights
  - 9.1.1.1. Flavored Water
  - 9.1.1.2. Functional Water
9.2. Latin America Flavored and Functional Water Market Outlook, by Sales Channel, Value (US$ Bn) and Volume (Liters), 2019-2031
- 9.2.1. Key Highlights
  - 9.2.1.1. Hypermarkets/Supermarkets
  - 9.2.1.2. Convenience Stores
  - 9.2.1.3. Specialty Stores
  - 9.2.1.4. Departmental Stores
  - 9.2.1.5. Online Retail
9.3. Latin America Flavored and Functional Water Market Outlook, by Country, Value (US$ Bn) and Volume (Liters), 2019-2031
- 9.3.1. Key Highlights
  - 9.3.1.1. Brazil Flavored and Functional Water Market by Product Type, Value (US$ Bn) and Volume (Liters), 2019-2031
  - 9.3.1.2. Brazil Flavored and Functional Water Market by Sales Channel, Value (US$ Bn) and Volume (Liters), 2019-2031
  - 9.3.1.3. Mexico Flavored and Functional Water Market by Product Type, Value (US$ Bn) and Volume (Liters), 2019-2031
  - 9.3.1.4. Mexico Flavored and Functional Water Market by Sales Channel, Value (US$ Bn) and Volume (Liters), 2019-2031
  - 9.3.1.5. Argentina Flavored and Functional Water Market by Product Type, Value (US$ Bn) and Volume (Liters), 2019-2031
  - 9.3.1.6. Argentina Flavored and Functional Water Market by Sales Channel, Value (US$ Bn) and Volume (Liters), 2019-2031
  - 9.3.1.7. Rest of Latin America Flavored and Functional Water Market by Product Type, Value (US$ Bn) and Volume (Liters), 2019-2031
  - 9.3.1.8. Rest of Latin America Flavored and Functional Water Market by Sales Channel, Value (US$ Bn) and Volume (Liters), 2019-2031
- 9.3.2. BPS Analysis/Market Attractiveness Analysis

10. Middle East & Africa Flavored and Functional Water Market Outlook, 2019-2031

10.1. Middle East & Africa Flavored and Functional Water Market Outlook, by Product Type, Value (US$ Bn) and Volume (Liters), 2019-2031
- 10.1.1. Key Highlights
  - 10.1.1.1. Flavored Water
  - 10.1.1.2. Functional Water
10.2. Middle East & Africa Flavored and Functional Water Market Outlook, by Sales Channel, Value (US$ Bn) and Volume (Liters), 2019-2031
- 10.2.1. Key Highlights
  - 10.2.1.1. Hypermarkets/Supermarkets
  - 10.2.1.2. Convenience Stores
  - 10.2.1.3. Specialty Stores
  - 10.2.1.4. Departmental Stores
  - 10.2.1.5. Online Retail
10.3. Middle East & Africa Flavored and Functional Water Market Outlook, by Country, Value (US$ Bn) and Volume (Liters), 2019-2031
- 10.3.1. Key Highlights
  - 10.3.1.1. GCC Flavored and Functional Water Market by Product Type, Value (US$ Bn) and Volume (Liters), 2019-2031
  - 10.3.1.2. GCC Flavored and Functional Water Market by Sales Channel, Value (US$ Bn) and Volume (Liters), 2019-2031
  - 10.3.1.3. South Africa Flavored and Functional Water Market by Product Type, Value (US$ Bn) and Volume (Liters), 2019-2031
  - 10.3.1.4. South Africa Flavored and Functional Water Market by Sales Channel, Value (US$ Bn) and Volume (Liters), 2019-2031
  - 10.3.1.5. Egypt Flavored and Functional Water Market by Product Type, Value (US$ Bn) and Volume (Liters), 2019-2031
  - 10.3.1.6. Egypt Flavored and Functional Water Market by Sales Channel, Value (US$ Bn) and Volume (Liters), 2019-2031
  - 10.3.1.7. Nigeria Flavored and Functional Water Market by Product Type, Value (US$ Bn) and Volume (Liters), 2019-2031
  - 10.3.1.8. Nigeria Flavored and Functional Water Market by Sales Channel, Value (US$ Bn) and Volume (Liters), 2019-2031
  - 10.3.1.9. Rest of Middle East & Africa Flavored and Functional Water Market by Product Type, Value (US$ Bn) and Volume (Liters), 2019-2031
  - 10.3.1.10. Rest of Middle East & Africa Flavored and Functional Water Market by Sales Channel, Value (US$ Bn) and Volume (Liters), 2019-2031
- 10.3.2. BPS Analysis/Market Attractiveness Analysis

11. Competitive Landscape

11.1. Product vs Indication Heatmap
11.2. Company Market Share Analysis, 2022
11.3. Competitive Dashboard
11.4. Company Profiles
- 11.4.1. Talking Rain Beverage Company
  - 11.4.1.1. Company Overview
  - 11.4.1.2. Product Portfolio
  - 11.4.1.3. Financial Overview
  - 11.4.1.4. Business Strategies and Development
- 11.4.2. HINJ7
  - 11.4.2.1. Company Overview
  - 11.4.2.2. Product Portfolio
  - 11.4.2.3. Financial Overview
  - 11.4.2.4. Business Strategies and Development
- 11.4.3. Propel
  - 11.4.3.1. Company Overview
  - 11.4.3.2. Product Portfolio
  - 11.4.3.3. Financial Overview
  - 11.4.3.4. Business Strategies and Development
- 11.4.4. Bai Brands, LLC
  - 11.4.4.1. Company Overview
  - 11.4.4.2. Product Portfolio
  - 11.4.4.3. Financial Overview
  - 11.4.4.4. Business Strategies and Development
- 11.4.5. Body Armor Nutrition LLC
  - 11.4.5.1. Company Overview
  - 11.4.5.2. Product Portfolio
  - 11.4.5.3. Financial Overview
  - 11.4.5.4. Business Strategies and Development
- 11.4.6. San Pellecrino Essenza
  - 11.4.6.1. Company Overview
  - 11.4.6.2. Product Portfolio
  - 11.4.6.3. Financial Overview
  - 11.4.6.4. Business Strategies and Development
- 11.4.7. Bubbly
  - 11.4.7.1. Company Overview
  - 11.4.7.2. Product Portfolio
  - 11.4.7.3. Financial Overview
  - 11.4.7.4. Business Strategies and Development
- 11.4.8. JUST WATER
  - 11.4.8.1. Company Overview
  - 11.4.8.2. Product Portfolio
  - 11.4.8.3. Financial Overview
  - 11.4.8.4. Business Strategies and Development
- 11.4.9. Lemon Perfect
  - 11.4.9.1. Company Overview
  - 11.4.9.2. Product Portfolio
  - 11.4.9.3. Financial Overview
  - 11.4.9.4. Business Strategies and Development
- 11.4.10. Spindrift Beverage Co., Inc.
  - 11.4.10.1. Company Overview
  - 11.4.10.2. Product Portfolio
  - 11.4.10.3. Financial Overview
  - 11.4.10.4. Business Strategies and Development
- 11.4.11. Perrier
  - 11.4.11.1. Company Overview
  - 11.4.11.2. Product Portfolio
  - 11.4.11.3. Financial Overview
  - 11.4.11.4. Business Strategies and Development
- 11.4.12. Alkazone
  - 11.4.12.1. Company Overview
  - 11.4.12.2. Product Portfolio
  - 11.4.12.3. Financial Overview
  - 11.4.12.4. Business Strategies and Development
- 11.4.13. CORE
  - 11.4.13.1. Company Overview
  - 11.4.13.2. Product Portfolio
  - 11.4.13.3. Financial Overview
  - 11.4.13.4. Business Strategies and Development
- 11.4.14. Essentia Water Inc.
  - 11.4.14.1. Company Overview
  - 11.4.14.2. Product Portfolio
  - 11.4.14.3. Financial Overview
  - 11.4.14.4. Business Strategies and Development
- 11.4.15. NESTLE SPLASH
  - 11.4.15.1. Company Overview
  - 11.4.15.2. Product Portfolio
  - 11.4.15.3. Financial Overview
  - 11.4.15.4. Business Strategies and Development
- 11.4.16. Pepsi Co
  - 11.4.16.1. Company Overview
  - 11.4.16.2. Product Portfolio
  - 11.4.16.3. Financial Overview
  - 11.4.16.4. Business Strategies and Development
- 11.4.17. AHA
  - 11.4.17.1. Company Overview
  - 11.4.17.2. Product Portfolio
  - 11.4.17.3. Financial Overview
  - 11.4.17.4. Business Strategies and Development
- 11.4.18. The Coca-Cola Company
  - 11.4.18.1. Company Overview
  - 11.4.18.2. Product Portfolio
  - 11.4.18.3. Financial Overview
  - 11.4.18.4. Business Strategies and Development
- 11.4.19. Groupe Danone
  - 11.4.19.1. Company Overview
  - 11.4.19.2. Product Portfolio
  - 11.4.19.3. Financial Overview
  - 11.4.19.4. Business Strategies and Development
- 11.4.20. New York Spring Water.
  - 11.4.20.1. Company Overview
  - 11.4.20.2. Product Portfolio
  - 11.4.20.3. Financial Overview
  - 11.4.20.4. Business Strategies and Development
- 11.4.21. KRAFT Foods
  - 11.4.21.1. Company Overview
  - 11.4.21.2. Product Portfolio
  - 11.4.21.3. Financial Overview
  - 11.4.21.4. Business Strategies and Development

12. Appendix

12.1. Research Methodology
12.2. Report Assumptions
12.3. Acronyms and Abbreviations