Sales Analytics Software Market - Global Industry Analysis, Size, Share, Growth, Trends, and Forecast 2031 - By Product, Technology, Grade, Application, End-user, Region: (North America, Europe, Asia Pacific, Latin America and Middle East and Africa)

Description

The sales analytics software market is expected to grow significantly during the forecast period. The increasing demand for cloud-based sales analytics software among small and medium-sized businesses (SMEs) is a major factor driving market growth. The market is projected to grow from $5.05 billion in 2024 to $11.39 billion by 2031, reflecting a compound annual growth rate (CAGR) of 12.30%.

Factors Driving Sales Analytics Software Sales

The rise in the adoption of sales analytics software by multiple organizations and the growing demand for cloud-based solutions among SMEs are key factors boosting market growth. Additionally, increased awareness about the benefits of sales analytics solutions and the acceleration of digital transformation worldwide further fuel market expansion. Emerging trends such as social media analytics and text analytics, coupled with the need for insights for business planning, provide numerous opportunities for market growth.

The availability of large amounts of data and low-cost data center services from cloud vendors have lowered upfront investment costs for SMEs, facilitating their entry into the market. As a result, SMEs are increasingly using sales analytics to gain deeper insights into business operations, competitive advantages, and revenue growth.

Lucrative Opportunities in the Sales Analytics Software Market

Cloud-based sales analytics allow organizations to maintain consistency of information across devices while reducing investment costs. This information can be accessed anywhere and at any time, making it highly advantageous for various end users, including banking, financial services, insurance (BFSI), retail, healthcare, manufacturing, telecommunications, IT, and media and entertainment.

The ability of sales analytics software to enable better and faster decision-making and provide a competitive edge by timely data analysis has propelled the market forward. The demand for sales analytics software has grown due to benefits such as easy access to critical company indicators, valuable customer behavior insights, increased revenue, and enhanced productivity.

Moreover, businesses use sales analytics for real-time forecasting and monitoring of events that may impact performance. The ability to quickly mitigate risks by optimizing decisions regarding unexpected events like cyber-attacks drives the sales analytics software industry forward.

Challenges in the Sales Analytics Software Market

Despite its numerous features, the sales analytics software market faces challenges. High implementation costs and the availability of open-source solutions are factors restraining market growth. Additionally, creating awareness among customers about the software and its features, and the lack of a skilled workforce, are major challenges that could hinder market growth.

Key drivers include the increasing trend of social media channels, the need for accurate ROI calculations on online marketing efforts, and the need to understand customer behavior. Increased investment in marketing analytics to maximize Marketing Return on Investment (MROI) and gain a competitive advantage is also driving market growth. Additionally, the need for traffic analysis on specific online marketing channels contributes to market expansion.

Segmentation Outlook for the Sales Analytics Software Market

Social Media Marketing: This segment is expected to hold a larger market size, driven by tools like Brandwatch that track and analyze data from multiple sources, including social networks. These tools provide the data needed to assess social media marketing strategies at both macro and micro levels.
Cloud-Based Deployment: The cloud segment is expected to grow at the highest rate due to benefits like better flexibility, high security, and cost-effectiveness. Cloud deployment helps businesses achieve cross-channel communication with customers, enabling information sharing via emails, text messages, push alerts, in-app, and web notifications. It also allows sharing online and offline reviews and feedback reports with customers.

Regional Growth Opportunities

North America

North America is expected to dominate the market, thanks to high social media usage and the availability of high-speed internet services. The region's significant e-commerce ecosystem offers opportunities to analyze data from e-commerce sales, providing insights into customer preferences and helping design efficient marketing strategies.

Asia Pacific

The Asia Pacific region is also expected to hold a significant revenue share, driven by AI development hubs in Singapore, Vietnam, and Malaysia. The emergence of start-ups offering AI-enabled analytics services and the rapid implementation of digital government initiatives in countries like Singapore, China, and Japan are fueling market growth.

Competitive Analysis

Several top companies in the sales analytics software market are focusing on industry collaborations, mergers and acquisitions, and partnerships to strengthen their market positions. These strategies are helping them leverage the opportunities in the sales analytics software market. Key players include GoodData, InsightSquared, Datapine, Looker, Alteryx, Oracle, Aviso, Sisense, Cien, Brandwise, CallidusCloud, SalesChoice, Collective[i], and Salesforce.

Recent Developments

GoodData: In March 2022, GoodData released dashboard plugins for enhanced customization without the need for GoodData support, allowing customers to personalize their experience and achieve success based on their specific needs.
InsightSquared: In June 2021, InsightSquared introduced the InsightSquared Platform for Bullhorn, a modern activity reporting and dashboarding solution that helps recruiting firms gain a competitive advantage using data. The platform goes beyond traditional reporting to understand which activities led to successful placements and why.
Aviso AI: In December 2021, Aviso AI launched the industry's first revenue intelligence-focused Value Estimation Calculator for AI sales platforms. This tool helps commercial sales leaders and CROs quantify the value of an integrated revenue intelligence approach to their business.

Key Companies Profiled

GoodData
InsightSquared
Datapine
Looker
Alteryx
Oracle
Aviso
Sisense
Cien
Brandwise
CallidusCloud
SalesChoice
Collective[i]
Salesforce

Key Segments Covered

By Application

Social Media Marketing
E-mail Marketing
Search Engine Marketing
Content Marketing
Other Applications

By Deployment

On-Premise Deployment
Cloud Deployment

By Organization Size

SMEs
Large Enterprises

By Industry Vertical

Retail
Consumer Goods
Industrial Use
BFSI
Media & Communication
Healthcare
Other Industry Verticals

By Region

North America
Europe
Asia Pacific
Middle East and Africa
Latin America

1. Executive Summary

1.1. Global Sales Analytics Software Market Snapshot
1.2. Future Projections
1.3. Key Market Trends
1.4. Regional Snapshot, by Value, 2024
1.5. Analyst Recommendations

2. Market Overview

2.1. Market Definitions and Segmentations
2.2. Market Dynamics
- 2.2.1. Drivers
- 2.2.2. Restraints
- 2.2.3. Market Opportunities
2.3. Value Chain Analysis
2.4. Porter's Five Forces Analysis
2.5. COVID-19 Impact Analysis
- 2.5.1. Supply
- 2.5.2. Demand
2.6. Impact of Ukraine-Russia Conflict
2.7. Economic Overview
- 2.7.1. World Economic Projections
2.8. PESTLE Analysis

3. Global Sales Analytics Software Market Outlook, 2019 - 2031

3.1. Global Sales Analytics Software Market Outlook, by Application, Value (US$ Bn), 2019 - 2031
- 3.1.1. Key Highlights
  - 3.1.1.1. Social Media Marketing
  - 3.1.1.2. E-mail Marketing
  - 3.1.1.3. Search Engine Marketing
  - 3.1.1.4. Content Marketing
  - 3.1.1.5. Other
3.2. Global Sales Analytics Software Market Outlook, by Deployment, Value (US$ Bn), 2019 - 2031
- 3.2.1. Key Highlights
  - 3.2.1.1. On-premise
  - 3.2.1.2. Cloud
3.3. Global Sales Analytics Software Market Outlook, by Organization Size, Value (US$ Bn), 2019 - 2031
- 3.3.1. Key Highlights
  - 3.3.1.1. Small and Medium Enterprises (SMEs)
  - 3.3.1.2. Large Enterprises
3.4. Global Sales Analytics Software Market Outlook, by Industrial Vertical, Value (US$ Bn), 2019 - 2031
- 3.4.1. Key Highlights
  - 3.4.1.1. Retail
  - 3.4.1.2. Consumer Goods
  - 3.4.1.3. Industrial Use
  - 3.4.1.4. BFSI
  - 3.4.1.5. Media & Communication
  - 3.4.1.6. Healthcare
  - 3.4.1.7. Other
3.5. Global Sales Analytics Software Market Outlook, by Region, Value (US$ Bn), 2019 - 2031
- 3.5.1. Key Highlights
  - 3.5.1.1. North America
  - 3.5.1.2. Europe
  - 3.5.1.3. Asia Pacific
  - 3.5.1.4. Latin America
  - 3.5.1.5. Middle East & Africa

4. North America Sales Analytics Software Market Outlook, 2019 - 2031

4.1. North America Sales Analytics Software Market Outlook, by Application, Value (US$ Bn), 2019 - 2031
- 4.1.1. Key Highlights
  - 4.1.1.1. Social Media Marketing
  - 4.1.1.2. E-mail Marketing
  - 4.1.1.3. Search Engine Marketing
  - 4.1.1.4. Content Marketing
  - 4.1.1.5. Other
4.2. North America Sales Analytics Software Market Outlook, by Deployment, Value (US$ Bn), 2019 - 2031
- 4.2.1. Key Highlights
  - 4.2.1.1. On-premise
  - 4.2.1.2. Cloud
4.3. North America Sales Analytics Software Market Outlook, by Organization Size, Value (US$ Bn), 2019 - 2031
- 4.3.1. Key Highlights
  - 4.3.1.1. Small and Medium Enterprises (SMEs)
  - 4.3.1.2. Large Enterprises
4.4. North America Sales Analytics Software Market Outlook, by Industrial Vertical, Value (US$ Bn), 2019 - 2031
- 4.4.1. Key Highlights
  - 4.4.1.1. Retail
  - 4.4.1.2. Consumer Goods
  - 4.4.1.3. Industrial Use
  - 4.4.1.4. BFSI
  - 4.4.1.5. Media & Communication
  - 4.4.1.6. Healthcare
  - 4.4.1.7. Other
- 4.4.2. BPS Analysis/Market Attractiveness Analysis
4.5. North America Sales Analytics Software Market Outlook, by Country, Value (US$ Bn), 2019 - 2031
- 4.5.1. Key Highlights
  - 4.5.1.1. U.S. Sales Analytics Software Market by Application, Value (US$ Bn), 2019 - 2031
  - 4.5.1.2. U.S. Sales Analytics Software Market by Deployment, Value (US$ Bn), 2019 - 2031
  - 4.5.1.3. U.S. Sales Analytics Software Market by Organization Size, Value (US$ Bn), 2019 - 2031
  - 4.5.1.4. U.S. Sales Analytics Software Market by Industrial Vertical, Value (US$ Bn), 2019 - 2031
  - 4.5.1.5. Canada Sales Analytics Software Market by Application, Value (US$ Bn), 2019 - 2031
  - 4.5.1.6. Canada Sales Analytics Software Market by Deployment, Value (US$ Bn), 2019 - 2031
  - 4.5.1.7. Canada Sales Analytics Software Market by Organization Size, Value (US$ Bn), 2019 - 2031
  - 4.5.1.8. Canada Sales Analytics Software Market by Industrial Vertical, Value (US$ Bn), 2019 - 2031
- 4.5.2. BPS Analysis/Market Attractiveness Analysis

5. Europe Sales Analytics Software Market Outlook, 2019 - 2031

5.1. Europe Sales Analytics Software Market Outlook, by Application, Value (US$ Bn), 2019 - 2031
- 5.1.1. Key Highlights
  - 5.1.1.1. Social Media Marketing
  - 5.1.1.2. E-mail Marketing
  - 5.1.1.3. Search Engine Marketing
  - 5.1.1.4. Content Marketing
  - 5.1.1.5. Other
5.2. Europe Sales Analytics Software Market Outlook, by Deployment, Value (US$ Bn), 2019 - 2031
- 5.2.1. Key Highlights
  - 5.2.1.1. On-premise
  - 5.2.1.2. Cloud
5.3. Europe Sales Analytics Software Market Outlook, by Organization Size, Value (US$ Bn), 2019 - 2031
- 5.3.1. Key Highlights
  - 5.3.1.1. Small and Medium Enterprises (SMEs)
  - 5.3.1.2. Large Enterprises
5.4. Europe Sales Analytics Software Market Outlook, by Industrial Vertical, Value (US$ Bn), 2019 - 2031
- 5.4.1. Key Highlights
  - 5.4.1.1. Retail
  - 5.4.1.2. Consumer Goods
  - 5.4.1.3. Industrial Use
  - 5.4.1.4. BFSI
  - 5.4.1.5. Media & Communication
  - 5.4.1.6. Healthcare
  - 5.4.1.7. Other
- 5.4.2. BPS Analysis/Market Attractiveness Analysis
5.5. Europe Sales Analytics Software Market Outlook, by Country, Value (US$ Bn), 2019 - 2031
- 5.5.1. Key Highlights
  - 5.5.1.1. Germany Sales Analytics Software Market by Application, Value (US$ Bn), 2019 - 2031
  - 5.5.1.2. Germany Sales Analytics Software Market by Deployment, Value (US$ Bn), 2019 - 2031
  - 5.5.1.3. Germany Sales Analytics Software Market by Organization Size, Value (US$ Bn), 2019 - 2031
  - 5.5.1.4. Germany Sales Analytics Software Market by Industrial Vertical, Value (US$ Bn), 2019 - 2031
  - 5.5.1.5. U.K. Sales Analytics Software Market by Application, Value (US$ Bn), 2019 - 2031
  - 5.5.1.6. U.K. Sales Analytics Software Market by Deployment, Value (US$ Bn), 2019 - 2031
  - 5.5.1.7. U.K. Sales Analytics Software Market by Organization Size, Value (US$ Bn), 2019 - 2031
  - 5.5.1.8. U.K. Sales Analytics Software Market by Industrial Vertical, Value (US$ Bn), 2019 - 2031
  - 5.5.1.9. France Sales Analytics Software Market by Application, Value (US$ Bn), 2019 - 2031
  - 5.5.1.10. France Sales Analytics Software Market by Deployment, Value (US$ Bn), 2019 - 2031
  - 5.5.1.11. France Sales Analytics Software Market by Organization Size, Value (US$ Bn), 2019 - 2031
  - 5.5.1.12. France Sales Analytics Software Market by Industrial Vertical, Value (US$ Bn), 2019 - 2031
  - 5.5.1.13. Italy Sales Analytics Software Market by Application, Value (US$ Bn), 2019 - 2031
  - 5.5.1.14. Italy Sales Analytics Software Market by Deployment, Value (US$ Bn), 2019 - 2031
  - 5.5.1.15. Italy Sales Analytics Software Market by Organization Size, Value (US$ Bn), 2019 - 2031
  - 5.5.1.16. Italy Sales Analytics Software Market by Industrial Vertical, Value (US$ Bn), 2019 - 2031
  - 5.5.1.17. Turkey Sales Analytics Software Market by Application, Value (US$ Bn), 2019 - 2031
  - 5.5.1.18. Turkey Sales Analytics Software Market by Deployment, Value (US$ Bn), 2019 - 2031
  - 5.5.1.19. Turkey Sales Analytics Software Market by Organization Size, Value (US$ Bn), 2019 - 2031
  - 5.5.1.20. Turkey Sales Analytics Software Market by Industrial Vertical, Value (US$ Bn), 2019 - 2031
  - 5.5.1.21. Russia Sales Analytics Software Market by Application, Value (US$ Bn), 2019 - 2031
  - 5.5.1.22. Russia Sales Analytics Software Market by Deployment, Value (US$ Bn), 2019 - 2031
  - 5.5.1.23. Russia Sales Analytics Software Market by Organization Size, Value (US$ Bn), 2019 - 2031
  - 5.5.1.24. Russia Sales Analytics Software Market by Industrial Vertical, Value (US$ Bn), 2019 - 2031
  - 5.5.1.25. Rest of Europe Sales Analytics Software Market by Application, Value (US$ Bn), 2019 - 2031
  - 5.5.1.26. Rest of Europe Sales Analytics Software Market by Deployment, Value (US$ Bn), 2019 - 2031
  - 5.5.1.27. Rest of Europe Sales Analytics Software Market by Organization Size, Value (US$ Bn), 2019 - 2031
  - 5.5.1.28. Rest of Europe Sales Analytics Software Market by Industrial Vertical, Value (US$ Bn), 2019 - 2031
- 5.5.2. BPS Analysis/Market Attractiveness Analysis

6. Asia Pacific Sales Analytics Software Market Outlook, 2019 - 2031

6.1. Asia Pacific Sales Analytics Software Market Outlook, by Application, Value (US$ Bn), 2019 - 2031
- 6.1.1. Key Highlights
  - 6.1.1.1. Social Media Marketing
  - 6.1.1.2. E-mail Marketing
  - 6.1.1.3. Search Engine Marketing
  - 6.1.1.4. Content Marketing
  - 6.1.1.5. Other
6.2. Asia Pacific Sales Analytics Software Market Outlook, by Deployment, Value (US$ Bn), 2019 - 2031
- 6.2.1. Key Highlights
  - 6.2.1.1. On-premise
  - 6.2.1.2. Cloud
6.3. Asia Pacific Sales Analytics Software Market Outlook, by Organization Size, Value (US$ Bn), 2019 - 2031
- 6.3.1. Key Highlights
  - 6.3.1.1. Small and Medium Enterprises (SMEs)
  - 6.3.1.2. Large Enterprises
6.4. Asia Pacific Sales Analytics Software Market Outlook, by Industrial Vertical, Value (US$ Bn), 2019 - 2031
- 6.4.1. Key Highlights
  - 6.4.1.1. Retail
  - 6.4.1.2. Consumer Goods
  - 6.4.1.3. Industrial Use
  - 6.4.1.4. BFSI
  - 6.4.1.5. Media & Communication
  - 6.4.1.6. Healthcare
  - 6.4.1.7. Other
- 6.4.2. BPS Analysis/Market Attractiveness Analysis
6.5. Asia Pacific Sales Analytics Software Market Outlook, by Country, Value (US$ Bn), 2019 - 2031
- 6.5.1. Key Highlights
  - 6.5.1.1. China Sales Analytics Software Market by Application, Value (US$ Bn), 2019 - 2031
  - 6.5.1.2. China Sales Analytics Software Market by Deployment, Value (US$ Bn), 2019 - 2031
  - 6.5.1.3. China Sales Analytics Software Market by Organization Size, Value (US$ Bn), 2019 - 2031
  - 6.5.1.4. China Sales Analytics Software Market by Industrial Vertical, Value (US$ Bn), 2019 - 2031
  - 6.5.1.5. Japan Sales Analytics Software Market by Application, Value (US$ Bn), 2019 - 2031
  - 6.5.1.6. Japan Sales Analytics Software Market by Deployment, Value (US$ Bn), 2019 - 2031
  - 6.5.1.7. Japan Sales Analytics Software Market by Organization Size, Value (US$ Bn), 2019 - 2031
  - 6.5.1.8. Japan Sales Analytics Software Market by Industrial Vertical, Value (US$ Bn), 2019 - 2031
  - 6.5.1.9. South Korea Sales Analytics Software Market by Application, Value (US$ Bn), 2019 - 2031
  - 6.5.1.10. South Korea Sales Analytics Software Market by Deployment, Value (US$ Bn), 2019 - 2031
  - 6.5.1.11. South Korea Sales Analytics Software Market by Organization Size, Value (US$ Bn), 2019 - 2031
  - 6.5.1.12. South Korea Sales Analytics Software Market by Industrial Vertical, Value (US$ Bn), 2019 - 2031
  - 6.5.1.13. India Sales Analytics Software Market by Application, Value (US$ Bn), 2019 - 2031
  - 6.5.1.14. India Sales Analytics Software Market by Deployment, Value (US$ Bn), 2019 - 2031
  - 6.5.1.15. India Sales Analytics Software Market by Organization Size, Value (US$ Bn), 2019 - 2031
  - 6.5.1.16. India Sales Analytics Software Market by Industrial Vertical, Value (US$ Bn), 2019 - 2031
  - 6.5.1.17. Southeast Asia Sales Analytics Software Market by Application, Value (US$ Bn), 2019 - 2031
  - 6.5.1.18. Southeast Asia Sales Analytics Software Market by Deployment, Value (US$ Bn), 2019 - 2031
  - 6.5.1.19. Southeast Asia Sales Analytics Software Market by Organization Size, Value (US$ Bn), 2019 - 2031
  - 6.5.1.20. Southeast Asia Sales Analytics Software Market by Industrial Vertical, Value (US$ Bn), 2019 - 2031
  - 6.5.1.21. Rest of Asia Pacific Sales Analytics Software Market by Application, Value (US$ Bn), 2019 - 2031
  - 6.5.1.22. Rest of Asia Pacific Sales Analytics Software Market by Deployment, Value (US$ Bn), 2019 - 2031
  - 6.5.1.23. Rest of Asia Pacific Sales Analytics Software Market by Organization Size, Value (US$ Bn), 2019 - 2031
  - 6.5.1.24. Rest of Asia Pacific Sales Analytics Software Market by Industrial Vertical, Value (US$ Bn), 2019 - 2031
- 6.5.2. BPS Analysis/Market Attractiveness Analysis

7. Latin America Sales Analytics Software Market Outlook, 2019 - 2031

7.1. Latin America Sales Analytics Software Market Outlook, by Application, Value (US$ Bn), 2019 - 2031
- 7.1.1. Key Highlights
  - 7.1.1.1. Social Media Marketing
  - 7.1.1.2. E-mail Marketing
  - 7.1.1.3. Search Engine Marketing
  - 7.1.1.4. Content Marketing
  - 7.1.1.5. Other
7.2. Latin America Sales Analytics Software Market Outlook, by Deployment, Value (US$ Bn), 2019 - 2031
- 7.2.1. Key Highlights
  - 7.2.1.1. On-premise
  - 7.2.1.2. Cloud
7.3. Latin America Sales Analytics Software Market Outlook, by Organization Size, Value (US$ Bn), 2019 - 2031
- 7.3.1. Key Highlights
  - 7.3.1.1. Small and Medium Enterprises (SMEs)
  - 7.3.1.2. Large Enterprises
7.4. Latin America Sales Analytics Software Market Outlook, by Industrial Vertical, Value (US$ Bn), 2019 - 2031
- 7.4.1. Key Highlights
  - 7.4.1.1. Retail
  - 7.4.1.2. Consumer Goods
  - 7.4.1.3. Industrial Use
  - 7.4.1.4. BFSI
  - 7.4.1.5. Media & Communication
  - 7.4.1.6. Healthcare
  - 7.4.1.7. Other
- 7.4.2. BPS Analysis/Market Attractiveness Analysis
7.5. Latin America Sales Analytics Software Market Outlook, by Country, Value (US$ Bn), 2019 - 2031
- 7.5.1. Key Highlights
  - 7.5.1.1. Brazil Sales Analytics Software Market by Application, Value (US$ Bn), 2019 - 2031
  - 7.5.1.2. Brazil Sales Analytics Software Market by Deployment, Value (US$ Bn), 2019 - 2031
  - 7.5.1.3. Brazil Sales Analytics Software Market by Organization Size, Value (US$ Bn), 2019 - 2031
  - 7.5.1.4. Brazil Sales Analytics Software Market by Industrial Vertical, Value (US$ Bn), 2019 - 2031
  - 7.5.1.5. Mexico Sales Analytics Software Market by Application, Value (US$ Bn), 2019 - 2031
  - 7.5.1.6. Mexico Sales Analytics Software Market by Deployment, Value (US$ Bn), 2019 - 2031
  - 7.5.1.7. Mexico Sales Analytics Software Market by Organization Size, Value (US$ Bn), 2019 - 2031
  - 7.5.1.8. Mexico Sales Analytics Software Market by Industrial Vertical, Value (US$ Bn), 2019 - 2031
  - 7.5.1.9. Argentina Sales Analytics Software Market by Application, Value (US$ Bn), 2019 - 2031
  - 7.5.1.10. Argentina Sales Analytics Software Market by Deployment, Value (US$ Bn), 2019 - 2031
  - 7.5.1.11. Argentina Sales Analytics Software Market by Organization Size, Value (US$ Bn), 2019 - 2031
  - 7.5.1.12. Argentina Sales Analytics Software Market by Industrial Vertical, Value (US$ Bn), 2019 - 2031
  - 7.5.1.13. Rest of Latin America Sales Analytics Software Market by Application, Value (US$ Bn), 2019 - 2031
  - 7.5.1.14. Rest of Latin America Sales Analytics Software Market by Deployment, Value (US$ Bn), 2019 - 2031
  - 7.5.1.15. Rest of Latin America Sales Analytics Software Market by Organization Size, Value (US$ Bn), 2019 - 2031
  - 7.5.1.16. Rest of Latin America Sales Analytics Software Market by Industrial Vertical, Value (US$ Bn), 2019 - 2031
- 7.5.2. BPS Analysis/Market Attractiveness Analysis

8. Middle East & Africa Sales Analytics Software Market Outlook, 2019 - 2031

8.1. Middle East & Africa Sales Analytics Software Market Outlook, by Application, Value (US$ Bn), 2019 - 2031
- 8.1.1. Key Highlights
  - 8.1.1.1. Social Media Marketing
  - 8.1.1.2. E-mail Marketing
  - 8.1.1.3. Search Engine Marketing
  - 8.1.1.4. Content Marketing
  - 8.1.1.5. Other
8.2. Middle East & Africa Sales Analytics Software Market Outlook, by Deployment, Value (US$ Bn), 2019 - 2031
- 8.2.1. Key Highlights
  - 8.2.1.1. On-premise
  - 8.2.1.2. Cloud
8.3. Middle East & Africa Sales Analytics Software Market Outlook, by Organization Size, Value (US$ Bn), 2019 - 2031
- 8.3.1. Key Highlights
  - 8.3.1.1. Small and Medium Enterprises (SMEs)
  - 8.3.1.2. Large Enterprises
8.4. Middle East & Africa Sales Analytics Software Market Outlook, by Industrial Vertical, Value (US$ Bn), 2019 - 2031
- 8.4.1. Key Highlights
  - 8.4.1.1. Retail
  - 8.4.1.2. Consumer Goods
  - 8.4.1.3. Industrial Use
  - 8.4.1.4. BFSI
  - 8.4.1.5. Media & Communication
  - 8.4.1.6. Healthcare
  - 8.4.1.7. Other
- 8.4.2. BPS Analysis/Market Attractiveness Analysis
8.5. Middle East & Africa Sales Analytics Software Market Outlook, by Country, Value (US$ Bn), 2019 - 2031
- 8.5.1. Key Highlights
  - 8.5.1.1. GCC Sales Analytics Software Market by Application, Value (US$ Bn), 2019 - 2031
  - 8.5.1.2. GCC Sales Analytics Software Market by Deployment, Value (US$ Bn), 2019 - 2031
  - 8.5.1.3. GCC Sales Analytics Software Market by Organization Size, Value (US$ Bn), 2019 - 2031
  - 8.5.1.4. GCC Sales Analytics Software Market by Industrial Vertical, Value (US$ Bn), 2019 - 2031
  - 8.5.1.5. South Africa Sales Analytics Software Market by Application, Value (US$ Bn), 2019 - 2031
  - 8.5.1.6. South Africa Sales Analytics Software Market by Deployment, Value (US$ Bn), 2019 - 2031
  - 8.5.1.7. South Africa Sales Analytics Software Market by Organization Size, Value (US$ Bn), 2019 - 2031
  - 8.5.1.8. South Africa Sales Analytics Software Market by Industrial Vertical, Value (US$ Bn), 2019 - 2031
  - 8.5.1.9. Egypt Sales Analytics Software Market by Application, Value (US$ Bn), 2019 - 2031
  - 8.5.1.10. Egypt Sales Analytics Software Market by Deployment, Value (US$ Bn), 2019 - 2031
  - 8.5.1.11. Egypt Sales Analytics Software Market by Organization Size, Value (US$ Bn), 2019 - 2031
  - 8.5.1.12. Egypt Sales Analytics Software Market by Industrial Vertical, Value (US$ Bn), 2019 - 2031
  - 8.5.1.13. Nigeria Sales Analytics Software Market by Application, Value (US$ Bn), 2019 - 2031
  - 8.5.1.14. Nigeria Sales Analytics Software Market by Deployment, Value (US$ Bn), 2019 - 2031
  - 8.5.1.15. Nigeria Sales Analytics Software Market by Organization Size, Value (US$ Bn), 2019 - 2031
  - 8.5.1.16. Nigeria Sales Analytics Software Market by Industrial Vertical, Value (US$ Bn), 2019 - 2031
  - 8.5.1.17. Rest of Middle East & Africa Sales Analytics Software Market by Application, Value (US$ Bn), 2019 - 2031
  - 8.5.1.18. Rest of Middle East & Africa Sales Analytics Software Market by Deployment, Value (US$ Bn), 2019 - 2031
  - 8.5.1.19. Rest of Middle East & Africa Sales Analytics Software Market by Organization Size, Value (US$ Bn), 2019 - 2031
  - 8.5.1.20. Rest of Middle East & Africa Sales Analytics Software Market by Industrial Vertical, Value (US$ Bn), 2019 - 2031
- 8.5.2. BPS Analysis/Market Attractiveness Analysis

9. Competitive Landscape

9.1. Company Market Share Analysis, 2024
9.2. Competitive Dashboard
9.3. Company Profiles
- 9.3.1. GoodData
  - 9.3.1.1. Company Overview
  - 9.3.1.2. Product Portfolio
  - 9.3.1.3. Financial Overview
  - 9.3.1.4. Business Strategies and Development
- 9.3.2. InsightSquared
  - 9.3.2.1. Company Overview
  - 9.3.2.2. Product Portfolio
  - 9.3.2.3. Financial Overview
  - 9.3.2.4. Business Strategies and Development
- 9.3.3. Datapine
  - 9.3.3.1. Company Overview
  - 9.3.3.2. Product Portfolio
  - 9.3.3.3. Financial Overview
  - 9.3.3.4. Business Strategies and Development
- 9.3.4. Looker
  - 9.3.4.1. Company Overview
  - 9.3.4.2. Product Portfolio
  - 9.3.4.3. Financial Overview
  - 9.3.4.4. Business Strategies and Development
- 9.3.5. Alteryx
  - 9.3.5.1. Company Overview
  - 9.3.5.2. Product Portfolio
  - 9.3.5.3. Financial Overview
  - 9.3.5.4. Business Strategies and Development
- 9.3.6. Oracle
  - 9.3.6.1. Company Overview
  - 9.3.6.2. Product Portfolio
  - 9.3.6.3. Financial Overview
  - 9.3.6.4. Business Strategies and Development
- 9.3.7. Aviso
  - 9.3.7.1. Company Overview
  - 9.3.7.2. Product Portfolio
  - 9.3.7.3. Financial Overview
  - 9.3.7.4. Business Strategies and Development
- 9.3.8. Sisense
  - 9.3.8.1. Company Overview
  - 9.3.8.2. Product Portfolio
  - 9.3.8.3. Financial Overview
  - 9.3.8.4. Business Strategies and Development
- 9.3.9. Cien
  - 9.3.9.1. Company Overview
  - 9.3.9.2. Product Portfolio
  - 9.3.9.3. Financial Overview
  - 9.3.9.4. Business Strategies and Development
- 9.3.10. Brandwise
  - 9.3.10.1. Company Overview
  - 9.3.10.2. Product Portfolio
  - 9.3.10.3. Financial Overview
  - 9.3.10.4. Business Strategies and Development
- 9.3.11. CallidusCloud
  - 9.3.11.1. Company Overview
  - 9.3.11.2. Product Portfolio
  - 9.3.11.3. Financial Overview
  - 9.3.11.4. Business Strategies and Development
- 9.3.12. SalesChoice
  - 9.3.12.1. Company Overview
  - 9.3.12.2. Product Portfolio
  - 9.3.12.3. Financial Overview
  - 9.3.12.4. Business Strategies and Development
- 9.3.13. Collective[i]
  - 9.3.13.1. Company Overview
  - 9.3.13.2. Product Portfolio
  - 9.3.13.3. Financial Overview
  - 9.3.13.4. Business Strategies and Development
- 9.3.14. Salesforce
  - 9.3.14.1. Company Overview
  - 9.3.14.2. Product Portfolio
  - 9.3.14.3. Financial Overview
  - 9.3.14.4. Business Strategies and Development

10. Appendix

10.1. Research Methodology
10.2. Report Assumptions
10.3. Acronyms and Abbreviations