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PUBLISHER: Fairfield Market Research | PRODUCT CODE: 1509726

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PUBLISHER: Fairfield Market Research | PRODUCT CODE: 1509726

Smart Mirror Market - Global Industry Analysis, Size, Share, Growth, Trends, and Forecast 2031 - By Product, Technology, Grade, Application, End-user, Region: (North America, Europe, Asia Pacific, Latin America and Middle East and Africa)

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The global smart mirror market is poised for significant growth over the next decade.The market is projected to grow significantly, with its value expected to reach $4.31748 billion in 2024 and soaring to $19.03 billion by 2031, reflecting an impressive CAGR of 23.6% throughout the forecast period. With technological advancements and increasing consumer demand for innovative products, the market is set to experience a substantial compound annual growth rate (CAGR) throughout the forecast period.

Market Drivers

The demand for smart mirrors-also known as interactive mirrors, mirror TVs, and magic mirrors-is rapidly increasing, particularly in office and commercial spaces. This surge is largely driven by their growing use in the retail sector to enhance customer experiences. Retailers are leveraging smart mirrors to provide a unique and interactive shopping experience, which is anticipated to continue boosting product demand significantly.

Smart rearview mirrors are also gaining traction in the automotive industry for improving safety and simplifying camera systems. These mirrors offer a platform for customers to try on new clothes, check sizes, and share their looks on social media. Additionally, smart mirrors are being adopted in vehicles for their ability to function as intelligent rearview systems, enhancing both safety and convenience.

Cost Challenges

Despite the promising growth, the smart mirror market faces challenges, particularly regarding the high cost of manufacturing and installation compared to traditional mirrors. The integration of expensive components such as sensors, cameras, networking systems, and displays increases the overall cost of smart mirrors, limiting market penetration. This cost factor restricts adoption primarily to high-end consumers and industries that can afford the investment.

Market Analysis and Regional Insights

North America led the market with a major share and is expected to maintain this position throughout the forecast period. The region's early adoption of technology and significant investment in smart infrastructure contribute to this leadership. Europe also held a substantial market share, highlighting significant regional demand.

U.S. Market Trends

The U.S. remains the most lucrative market for smart mirrors in North America, driven by significant adoption in the retail sector. The country's focus on fashion, makeup, and eyewear in retail contributes to the prominence of smart mirrors. The U.S. market is characterized by innovative retail experiences that incorporate advanced technologies, making it a dominant player in the global smart mirror market.

South Korea's Automotive Sector

In South Korea, smart mirrors are increasingly used to replace convex mirrors in cars, enhancing safety features. These mirrors improve visibility in low light conditions, reduce driver fatigue, and offer better rearview images, helping drivers make safer decisions. The automotive sector in South Korea is known for its technological innovations, which supports the adoption of smart mirrors.

Germany's Economic and Technological Advantages

Germany, with its economic prosperity and strong automotive industry presence, is a lucrative market for smart mirrors. The high number of affluent consumers and technological advancements in the automotive and retail sectors contribute to this market's growth. Germany's position as a technological hub in Europe makes it a key player in the adoption of smart mirror technology.

Key Market Segments

Component Insights

The market is segmented by components into sensors, displays, cameras, and others (including microphones, speakers, and communication devices). Cameras account for a substantial portion of the global market share due to their ability to provide interactive care with real-time video, investigate skin conditions, and suggest skincare products. Cameras are essential in enhancing the functionality of smart mirrors, making them a critical component in the market.

Application Insights

The application segments include the automotive sector, consumer & residential, healthcare, and retail sector & advertising. The retail sector and advertising segment holds a significant share of the global market. High-end apparel and accessory stores are increasingly replacing conventional mirrors with smart mirrors in trial rooms, enabling customers to virtually try on clothes. This virtual try-on capability enhances the shopping experience and boosts consumer engagement.

Competitive Analysis

Major players in the smart mirror market are collaborating and forming partnerships to enhance their product offerings. Key developments include:

Seura Solutions: Launched vanity mirrors offering tailor-made and expertly crafted products for personalized reflections. These vanity mirrors cater to various lifestyle needs, making them a versatile addition to the market.

Gentex Corporation: Teamed up with Volkswagen to provide Bluetooth-enabled automatic-dimming mirrors with integrated HomeLink buttons for operating a range of smart home devices. This collaboration highlights the integration of smart home technologies with automotive solutions.

Gentex Corporation: Acquired Guardian Optical Technologies to enhance driver and cabin monitoring solutions with multimodal sensor technology. This acquisition underscores the importance of advanced sensor technology in smart mirror applications.

Lululemon Athletica: Acquired Mirror, an in-home fitness company, to offer wall-mounted mirror technology for on-demand fitness training sessions. This acquisition emphasizes the expanding application of smart mirrors in the fitness industry.

Key Companies Profiled

Gentex Corporation

Magna International Inc.

Pro Display

Evervue

Seura

Dension

Alke

ad notam AG

Tech2o

Samsung Electronics Co., Ltd.

Toshiba

Panasonic

Perseus Mirrors

Key Segments of Smart Mirror Market Industry Research

By Component

Sensors

Displays

Camera

Others (Mic, Speaker, and Communication devices)

By Application

Automotive Sector

Consumer & Residential

Healthcare

Retail Sector & Advertising

By Region

North America

Latin America

Europe

East Asia

South Asia Pacific

Middle East and Africa

Table of Contents

1. Executive Summary

  • 1.1. Global Smart Mirror Market Snapshot
  • 1.2. Future Projections
  • 1.3. Key Market Trends
  • 1.4. Regional Snapshot, by Value, 2023
  • 1.5. Analyst Recommendations

2. Market Overview

  • 2.1. Market Definitions and Segmentations
  • 2.2. Market Dynamics
    • 2.2.1. Drivers
    • 2.2.2. Restraints
    • 2.2.3. Market Opportunities
  • 2.3. Value Chain Analysis
  • 2.4. Porter's Five Forces Analysis
  • 2.5. COVID-19 Impact Analysis
    • 2.5.1. Supply
    • 2.5.2. Demand
  • 2.6. Economic Overview
    • 2.6.1. World Economic Projections
  • 2.7. PESTLE Analysis

3. Global Smart Mirror Market Outlook, 2018 - 2031

  • 3.1. Global Smart Mirror Market Outlook, by Component, Value (US$ Bn), 2018 - 2031
    • 3.1.1. Key Highlights
      • 3.1.1.1. Sensors
      • 3.1.1.2. Displays
      • 3.1.1.3. Camera
      • 3.1.1.4. Others (Mic, Speaker, and Communication devices)
  • 3.2. Global Smart Mirror Market Outlook, by Application, Value (US$ Bn), 2018 - 2031
    • 3.2.1. Key Highlights
      • 3.2.1.1. Automotive Sector
      • 3.2.1.2. Consumer & Residential
      • 3.2.1.3. Healthcare
      • 3.2.1.4. Retail Sector & Advertising
  • 3.3. Global Smart Mirror Market Outlook, by Region, Value (US$ Bn), 2018 - 2031
    • 3.3.1. Key Highlights
      • 3.3.1.1. North America
      • 3.3.1.2. Europe
      • 3.3.1.3. Asia Pacific
      • 3.3.1.4. Latin America
      • 3.3.1.5. Middle East & Africa

4. North America Smart Mirror Market Outlook, 2018 - 2031

  • 4.1. North America Smart Mirror Market Outlook, by Component, Value (US$ Bn), 2018 - 2031
    • 4.1.1. Key Highlights
      • 4.1.1.1. Sensors
      • 4.1.1.2. Displays
      • 4.1.1.3. Camera
      • 4.1.1.4. Others (Mic, Speaker, and Communication devices)
  • 4.2. North America Smart Mirror Market Outlook, by Application, Value (US$ Bn), 2018 - 2031
    • 4.2.1. Key Highlights
      • 4.2.1.1. Automotive Sector
      • 4.2.1.2. Consumer & Residential
      • 4.2.1.3. Healthcare
      • 4.2.1.4. Retail Sector & Advertising
  • 4.3. North America Smart Mirror Market Outlook, by Country, Value (US$ Bn), 2018 - 2031
    • 4.3.1. Key Highlights
      • 4.3.1.1. U.S. Smart Mirror Market by Component, Value (US$ Bn), 2018 - 2031
      • 4.3.1.2. U.S. Smart Mirror Market by Application, Value (US$ Bn), 2018 - 2031
      • 4.3.1.3. Canada Smart Mirror Market by Component, Value (US$ Bn), 2018 - 2031
      • 4.3.1.4. Canada Smart Mirror Market by Application, Value (US$ Bn), 2018 - 2031
    • 4.3.2. BPS Analysis/Market Attractiveness Analysis

5. Europe Smart Mirror Market Outlook, 2018 - 2031

  • 5.1. Europe Smart Mirror Market Outlook, by Component, Value (US$ Bn), 2018 - 2031
    • 5.1.1. Key Highlights
      • 5.1.1.1. Sensors
      • 5.1.1.2. Displays
      • 5.1.1.3. Camera
      • 5.1.1.4. Others (Mic, Speaker, and Communication devices)
  • 5.2. Europe Smart Mirror Market Outlook, by Application, Value (US$ Bn), 2018 - 2031
    • 5.2.1. Key Highlights
      • 5.2.1.1. Automotive Sector
      • 5.2.1.2. Consumer & Residential
      • 5.2.1.3. Healthcare
      • 5.2.1.4. Retail Sector & Advertising
  • 5.3. Europe Smart Mirror Market Outlook, by Country, Value (US$ Bn), 2018 - 2031
    • 5.3.1. Key Highlights
      • 5.3.1.1. Germany Smart Mirror Market by Component, Value (US$ Bn), 2018 - 2031
      • 5.3.1.2. Germany Smart Mirror Market by Application, Value (US$ Bn), 2018 - 2031
      • 5.3.1.3. U.K. Smart Mirror Market by Component, Value (US$ Bn), 2018 - 2031
      • 5.3.1.4. U.K. Smart Mirror Market by Application, Value (US$ Bn), 2018 - 2031
      • 5.3.1.5. France Smart Mirror Market by Component, Value (US$ Bn), 2018 - 2031
      • 5.3.1.6. France Smart Mirror Market by Application, Value (US$ Bn), 2018 - 2031
      • 5.3.1.7. Italy Smart Mirror Market by Component, Value (US$ Bn), 2018 - 2031
      • 5.3.1.8. Italy Smart Mirror Market by Application, Value (US$ Bn), 2018 - 2031
      • 5.3.1.9. Turkey Smart Mirror Market by Component, Value (US$ Bn), 2018 - 2031
      • 5.3.1.10. Turkey Smart Mirror Market by Application, Value (US$ Bn), 2018 - 2031
      • 5.3.1.11. Russia Smart Mirror Market by Component, Value (US$ Bn), 2018 - 2031
      • 5.3.1.12. Russia Smart Mirror Market by Application, Value (US$ Bn), 2018 - 2031
      • 5.3.1.13. Rest of Europe Smart Mirror Market by Component, Value (US$ Bn), 2018 - 2031
      • 5.3.1.14. Rest of Europe Smart Mirror Market by Application, Value (US$ Bn), 2018 - 2031
    • 5.3.2. BPS Analysis/Market Attractiveness Analysis

6. Asia Pacific Smart Mirror Market Outlook, 2018 - 2031

  • 6.1. Asia Pacific Smart Mirror Market Outlook, by Component, Value (US$ Bn), 2018 - 2031
    • 6.1.1. Key Highlights
      • 6.1.1.1. Sensors
      • 6.1.1.2. Displays
      • 6.1.1.3. Camera
      • 6.1.1.4. Others (Mic, Speaker, and Communication devices)
  • 6.2. Asia Pacific Smart Mirror Market Outlook, by Application, Value (US$ Bn), 2018 - 2031
    • 6.2.1. Key Highlights
      • 6.2.1.1. Automotive Sector
      • 6.2.1.2. Consumer & Residential
      • 6.2.1.3. Healthcare
      • 6.2.1.4. Retail Sector & Advertising
    • 6.2.2. BPS Analysis/Market Attractiveness Analysis
  • 6.3. Asia Pacific Smart Mirror Market Outlook, by Country, Value (US$ Bn), 2018 - 2031
    • 6.3.1. Key Highlights
      • 6.3.1.1. China Smart Mirror Market by Component, Value (US$ Bn), 2018 - 2031
      • 6.3.1.2. China Smart Mirror Market by Application, Value (US$ Bn), 2018 - 2031
      • 6.3.1.3. Japan Smart Mirror Market by Component, Value (US$ Bn), 2018 - 2031
      • 6.3.1.4. Japan Smart Mirror Market by Application, Value (US$ Bn), 2018 - 2031
      • 6.3.1.5. South Korea Smart Mirror Market by Component, Value (US$ Bn), 2018 - 2031
      • 6.3.1.6. South Korea Smart Mirror Market by Application, Value (US$ Bn), 2018 - 2031
      • 6.3.1.7. India Smart Mirror Market by Component, Value (US$ Bn), 2018 - 2031
      • 6.3.1.8. India Smart Mirror Market by Application, Value (US$ Bn), 2018 - 2031
      • 6.3.1.9. Southeast Asia Smart Mirror Market by Component, Value (US$ Bn), 2018 - 2031
      • 6.3.1.10. Southeast Asia Smart Mirror Market by Application, Value (US$ Bn), 2018 - 2031
      • 6.3.1.11. Rest of Asia Pacific Smart Mirror Market by Component, Value (US$ Bn), 2018 - 2031
      • 6.3.1.12. Rest of Asia Pacific Smart Mirror Market by Application, Value (US$ Bn), 2018 - 2031
    • 6.3.2. BPS Analysis/Market Attractiveness Analysis

7. Latin America Smart Mirror Market Outlook, 2018 - 2031

  • 7.1. Latin America Smart Mirror Market Outlook, by Component, Value (US$ Bn), 2018 - 2031
    • 7.1.1. Key Highlights
      • 7.1.1.1. Sensors
      • 7.1.1.2. Displays
      • 7.1.1.3. Camera
      • 7.1.1.4. Others (Mic, Speaker, and Communication devices)
  • 7.2. Latin America Smart Mirror Market Outlook, by Application, Value (US$ Bn), 2018 - 2031
      • 7.2.1.1. Automotive Sector
      • 7.2.1.2. Consumer & Residential
      • 7.2.1.3. Healthcare
      • 7.2.1.4. Retail Sector & Advertising
    • 7.2.2. BPS Analysis/Market Attractiveness Analysis
  • 7.3. Latin America Smart Mirror Market Outlook, by Country, Value (US$ Bn), 2018 - 2031
    • 7.3.1. Key Highlights
      • 7.3.1.1. Brazil Smart Mirror Market by Component, Value (US$ Bn), 2018 - 2031
      • 7.3.1.2. Brazil Smart Mirror Market by Application, Value (US$ Bn), 2018 - 2031
      • 7.3.1.3. Mexico Smart Mirror Market by Component, Value (US$ Bn), 2018 - 2031
      • 7.3.1.4. Mexico Smart Mirror Market by Application, Value (US$ Bn), 2018 - 2031
      • 7.3.1.5. Argentina Smart Mirror Market by Component, Value (US$ Bn), 2018 - 2031
      • 7.3.1.6. Argentina Smart Mirror Market by Application, Value (US$ Bn), 2018 - 2031
      • 7.3.1.7. Rest of Latin America Smart Mirror Market by Component, Value (US$ Bn), 2018 - 2031
      • 7.3.1.8. Rest of Latin America Smart Mirror Market by Application, Value (US$ Bn), 2018 - 2031
    • 7.3.2. BPS Analysis/Market Attractiveness Analysis

8. Middle East & Africa Smart Mirror Market Outlook, 2018 - 2031

  • 8.1. Middle East & Africa Smart Mirror Market Outlook, by Component, Value (US$ Bn), 2018 - 2031
    • 8.1.1. Key Highlights
      • 8.1.1.1. Sensors
      • 8.1.1.2. Displays
      • 8.1.1.3. Camera
      • 8.1.1.4. Others (Mic, Speaker, and Communication devices)
  • 8.2. Middle East & Africa Smart Mirror Market Outlook, by Application, Value (US$ Bn), 2018 - 2031
    • 8.2.1. Key Highlights
      • 8.2.1.1. Automotive Sector
      • 8.2.1.2. Consumer & Residential
      • 8.2.1.3. Healthcare
      • 8.2.1.4. Retail Sector & Advertising
    • 8.2.2. BPS Analysis/Market Attractiveness Analysis
  • 8.3. Middle East & Africa Smart Mirror Market Outlook, by Country, Value (US$ Bn), 2018 - 2031
    • 8.3.1. Key Highlights
      • 8.3.1.1. GCC Smart Mirror Market by Component, Value (US$ Bn), 2018 - 2031
      • 8.3.1.2. GCC Smart Mirror Market by Application, Value (US$ Bn), 2018 - 2031
      • 8.3.1.3. South Africa Smart Mirror Market by Component, Value (US$ Bn), 2018 - 2031
      • 8.3.1.4. South Africa Smart Mirror Market by Application, Value (US$ Bn), 2018 - 2031
      • 8.3.1.5. Egypt Smart Mirror Market by Component, Value (US$ Bn), 2018 - 2031
      • 8.3.1.6. Egypt Smart Mirror Market by Application, Value (US$ Bn), 2018 - 2031
      • 8.3.1.7. Nigeria Smart Mirror Market by Component, Value (US$ Bn), 2018 - 2031
      • 8.3.1.8. Nigeria Smart Mirror Market by Application, Value (US$ Bn), 2018 - 2031
      • 8.3.1.9. Rest of Middle East & Africa Smart Mirror Market by Component, Value (US$ Bn), 2018 - 2031
      • 8.3.1.10. Rest of Middle East & Africa Smart Mirror Market by Application, Value (US$ Bn), 2018 - 2031
    • 8.3.2. BPS Analysis/Market Attractiveness Analysis

9. Competitive Landscape

  • 9.1. Company Market Share Analysis, 2023
  • 9.2. Competitive Dashboard
  • 9.3. Company Profiles
    • 9.3.1. Gentex Corporation.
      • 9.3.1.1. Company Overview
      • 9.3.1.2. Therapy Portfolio
      • 9.3.1.3. Financial Overview
      • 9.3.1.4. Business Strategies and Development
    • 9.3.2. Magna International Inc.
      • 9.3.2.1. Company Overview
      • 9.3.2.2. Therapy Portfolio
      • 9.3.2.3. Financial Overview
      • 9.3.2.4. Business Strategies and Development
    • 9.3.3. Pro Display
      • 9.3.3.1. Company Overview
      • 9.3.3.2. Therapy Portfolio
      • 9.3.3.3. Financial Overview
      • 9.3.3.4. Business Strategies and Development
    • 9.3.4. Evervue
      • 9.3.4.1. Company Overview
      • 9.3.4.2. Therapy Portfolio
      • 9.3.4.3. Financial Overview
      • 9.3.4.4. Business Strategies and Development
    • 9.3.5. Seura
      • 9.3.5.1. Company Overview
      • 9.3.5.2. Therapy Portfolio
      • 9.3.5.3. Financial Overview
      • 9.3.5.4. Business Strategies and Development
    • 9.3.6. Dension
      • 9.3.6.1. Company Overview
      • 9.3.6.2. Therapy Portfolio
      • 9.3.6.3. Financial Overview
      • 9.3.6.4. Business Strategies and Development
    • 9.3.7. Alke
      • 9.3.7.1. Company Overview
      • 9.3.7.2. Therapy Portfolio
      • 9.3.7.3. Financial Overview
      • 9.3.7.4. Business Strategies and Development
    • 9.3.8. ad notam AG
      • 9.3.8.1. Company Overview
      • 9.3.8.2. Therapy Portfolio
      • 9.3.8.3. Financial Overview
      • 9.3.8.4. Business Strategies and Development
    • 9.3.9. Tech2o
      • 9.3.9.1. Company Overview
      • 9.3.9.2. Therapy Portfolio
      • 9.3.9.3. Financial Overview
      • 9.3.9.4. Business Strategies and Development
    • 9.3.10. Samsung Electronics Co., Ltd.
      • 9.3.10.1. Company Overview
      • 9.3.10.2. Therapy Portfolio
      • 9.3.10.3. Financial Overview
      • 9.3.10.4. Business Strategies and Development
    • 9.3.11. Others
      • 9.3.11.1. Company Overview
      • 9.3.11.2. Therapy Portfolio
      • 9.3.11.3. Financial Overview
      • 9.3.11.4. Business Strategies and Development

10. Appendix

  • 10.1. Research Methodology
  • 10.2. Report Assumptions
  • 10.3. Acronyms and Abbreviations
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