Website Builder Software Market - Global Website Builder Software Industry Analysis, Size, Share, Growth, Trends, and Forecast 2023-2030 - (By Website Type Coverage, By Deployment Coverage, By End User Coverage, By Geographic Coverage and By Company)

Description

The global market for website builder software is poised for remarkable growth, with projections indicating a surge from US$1.8 billion in 2022 to US$3.12 billion by 2030. Analysts forecast an impressive Compound Annual Growth Rate (CAGR) of 8.2% during the period from 2023 to 2030, fueled by key trends and determinants shaping the industry.

Quick Report Digest

Pacing Internet Penetration: The escalating internet penetration worldwide, especially in developing economies, is driving the demand for simple website-building software. This surge in internet usage, coupled with the expansion of the online retail industry, offers firms a larger audience, thereby boosting the market prospects for website builder software.
Unprecedented Growth of E-commerce: The expansion of the e-commerce industry is a major factor propelling the global market for website builder software. E-commerce platforms provide businesses with efficient transaction processing, effective customer service, and reduced advertising expenses, contributing to the growing demand for website builder software.
Growing Inclination Toward DIY: The Do-It-Yourself (DIY) movement has extended into the digital sphere, empowering individuals and businesses to create their websites without technical expertise. Website builder software caters to this trend by offering user-friendly interfaces, enabling quick and affordable website development.

Major Restraints

Technological Limitations: Despite their benefits, website builder systems may have limitations, particularly in terms of customization, which can hinder businesses requiring complex features or specialized functionalities.
Data Concerns Prevail: Data privacy and security concerns prompt apprehension about third-party platforms' ownership and handling of data. This concern may drive prospective customers towards bespoke solutions that offer greater control over their data.

Key Trends and Opportunities to Look at

Integration of AI: Artificial intelligence (AI) integration in website builder software enables users to construct aesthetically pleasing and functional webpages effortlessly. AI-driven analytics provide valuable insights for optimizing websites, enhancing user engagement, and conversion rates.
Mobile Responsiveness: With over 50% of internet traffic originating from mobile devices, mobile-responsive design capabilities are prioritized in website builder platforms. Failure to provide mobile-responsive design risks obsolescence as mobile internet usage continues to rise.
E-commerce Explosion: As e-commerce sales surge globally, there is a rising demand for website builder platforms offering integrated e-commerce solutions. All-inclusive solutions simplify entry into the e-commerce market for businesses of all sizes.

Regional Frontrunners

North America: North America remains the largest revenue contributor to the global website builder software market, driven by tech-savvy consumers and a robust ecosystem of small and medium-sized businesses. A developed digital infrastructure and the presence of key market players further bolster the region's dominance.
Growing Significance of Data Protection Earns Attractive Growth Potential for Europe: Europe emerges as an important market, propelled by strict data privacy laws such as GDPR. Local website builder platforms adhering to European legislation and providing localized solutions are on the rise, driving market expansion.

Fairfield's Competitive Landscape Analysis

The global website builder software market is characterized by consolidation, with major players introducing new products and enhancing distribution channels to strengthen their global presence. Expectations for further consolidation in the market are high.

Leaders in the Global Website Builder Software Space

GoDaddy Operating Company, LLC
Edicy LLC (Voog)
Jimdo GmbH
The Endurance International Group Inc.
SITE123
semblance
Square Inc.
Squarespace
Google Workspace
WOW Slider
com Inc.
Yola Inc.
Duda
HubSpot Inc.
Webflow

Global Website Builder Software Market is Segmented as Below:

By Website Type:

Static
Dynamic

By Deployment:

Cloud-based
On-Premises

By End User:

Individual
Commercial

By Geographic Coverage:

North America
Europe
Asia Pacific
Latin America
Middle East & Africa

1. Executive Summary

1.1. Global Website Builder Software Market Snapshot
1.2. Future Projections
1.3. Key Market Trends
1.4. Regional Snapshot, by Value, 2022
1.5. Analyst Recommendations

2. Market Overview

2.1. Market Definitions and Segmentations
2.2. Market Dynamics
- 2.2.1. Drivers
- 2.2.2. Restraints
- 2.2.3. Market Opportunities
2.3. Value Chain Analysis
2.4. Porter's Five Forces Analysis
2.5. COVID-19 Impact Analysis
- 2.5.1. Supply
- 2.5.2. Demand
2.6. Impact of Ukraine-Russia Conflict
2.7. Economic Overview
- 2.7.1. World Economic Projections
2.8. PESTLE Analysis

3. Global Website Builder Software Market Outlook, 2018 - 2030

3.1. Global Website Builder Software Market Outlook, by Website Type, Value (US$ Bn), 2018 - 2030
- 3.1.1. Key Highlights
  - 3.1.1.1. Static
  - 3.1.1.2. Dynamic
3.2. Global Website Builder Software Market Outlook, by Deployment, Value (US$ Bn), 2018 - 2030
- 3.2.1. Key Highlights
  - 3.2.1.1. Cloud-based
  - 3.2.1.2. On-premises
3.3. Global Website Builder Software Market Outlook, by End Users, Value (US$ Bn), 2018 - 2030
- 3.3.1. Key Highlights
  - 3.3.1.1. Individual
  - 3.3.1.2. Commercial
3.4. Global Website Builder Software Market Outlook, by Region, Value (US$ Bn), 2018 - 2030
- 3.4.1. Key Highlights
  - 3.4.1.1. North America
  - 3.4.1.2. Europe
  - 3.4.1.3. Asia Pacific
  - 3.4.1.4. Latin America
  - 3.4.1.5. Middle East & Africa

4. North America Website Builder Software Market Outlook, 2018 - 2030

4.1. North America Website Builder Software Market Outlook, by Website Type, Value (US$ Bn), 2018 - 2030
- 4.1.1. Key Highlights
  - 4.1.1.1. Static
  - 4.1.1.2. Dynamic
4.2. North America Website Builder Software Market Outlook, by Deployment, Value (US$ Bn), 2018 - 2030
- 4.2.1. Key Highlights
  - 4.2.1.1. Cloud-based
  - 4.2.1.2. On-premises
4.3. North America Website Builder Software Market Outlook, by End Users, Value (US$ Bn), 2018 - 2030
- 4.3.1. Key Highlights
  - 4.3.1.1. Individual
  - 4.3.1.2. Commercial
- 4.3.2. BPS Analysis/Market Attractiveness Analysis
4.4. North America Website Builder Software Market Outlook, by Country, Value (US$ Bn), 2018 - 2030
- 4.4.1. Key Highlights
  - 4.4.1.1. U.S. Website Builder Software Market by Website Type, Value (US$ Bn), 2018 - 2030
  - 4.4.1.2. U.S. Website Builder Software Market Deployment, Value (US$ Bn), 2018 - 2030
  - 4.4.1.3. U.S. Website Builder Software Market End Users, Value (US$ Bn), 2018 - 2030
  - 4.4.1.4. Canada Website Builder Software Market by Website Type, Value (US$ Bn), 2018 - 2030
  - 4.4.1.5. Canada Website Builder Software Market Deployment, Value (US$ Bn), 2018 - 2030
  - 4.4.1.6. Canada Website Builder Software Market End Users, Value (US$ Bn), 2018 - 2030
- 4.4.2. BPS Analysis/Market Attractiveness Analysis

5. Europe Website Builder Software Market Outlook, 2018 - 2030

5.1. Europe Website Builder Software Market Outlook, by Website Type, Value (US$ Bn), 2018 - 2030
- 5.1.1. Key Highlights
  - 5.1.1.1. Static
  - 5.1.1.2. Dynamic
5.2. Europe Website Builder Software Market Outlook, by Deployment, Value (US$ Bn), 2018 - 2030
- 5.2.1. Key Highlights
  - 5.2.1.1. Cloud-based
  - 5.2.1.2. On-premises
5.3. Europe Website Builder Software Market Outlook, by End Users, Value (US$ Bn), 2018 - 2030
- 5.3.1. Key Highlights
  - 5.3.1.1. Individual
  - 5.3.1.2. Commercial
- 5.3.2. BPS Analysis/Market Attractiveness Analysis
5.4. Europe Website Builder Software Market Outlook, by Country, Value (US$ Bn), 2018 - 2030
- 5.4.1. Key Highlights
  - 5.4.1.1. Germany Website Builder Software Market by Website Type, Value (US$ Bn), 2018 - 2030
  - 5.4.1.2. Germany Website Builder Software Market Deployment, Value (US$ Bn), 2018 - 2030
  - 5.4.1.3. Germany Website Builder Software Market End Users, Value (US$ Bn), 2018 - 2030
  - 5.4.1.4. U.K. Website Builder Software Market by Website Type, Value (US$ Bn), 2018 - 2030
  - 5.4.1.5. U.K. Website Builder Software Market Deployment, Value (US$ Bn), 2018 - 2030
  - 5.4.1.6. U.K. Website Builder Software Market End Users, Value (US$ Bn), 2018 - 2030
  - 5.4.1.7. France Website Builder Software Market by Website Type, Value (US$ Bn), 2018 - 2030
  - 5.4.1.8. France Website Builder Software Market Deployment, Value (US$ Bn), 2018 - 2030
  - 5.4.1.9. France Website Builder Software Market End Users, Value (US$ Bn), 2018 - 2030
  - 5.4.1.10. Italy Website Builder Software Market by Website Type, Value (US$ Bn), 2018 - 2030
  - 5.4.1.11. Italy Website Builder Software Market Deployment, Value (US$ Bn), 2018 - 2030
  - 5.4.1.12. Italy Website Builder Software Market End Users, Value (US$ Bn), 2018 - 2030
  - 5.4.1.13. Turkey Website Builder Software Market by Website Type, Value (US$ Bn), 2018 - 2030
  - 5.4.1.14. Turkey Website Builder Software Market Deployment, Value (US$ Bn), 2018 - 2030
  - 5.4.1.15. Turkey Website Builder Software Market End Users, Value (US$ Bn), 2018 - 2030
  - 5.4.1.16. Russia Website Builder Software Market by Website Type, Value (US$ Bn), 2018 - 2030
  - 5.4.1.17. Russia Website Builder Software Market Deployment, Value (US$ Bn), 2018 - 2030
  - 5.4.1.18. Russia Website Builder Software Market End Users, Value (US$ Bn), 2018 - 2030
  - 5.4.1.19. Rest of Europe Website Builder Software Market by Website Type, Value (US$ Bn), 2018 - 2030
  - 5.4.1.20. Rest of Europe Website Builder Software Market Deployment, Value (US$ Bn), 2018 - 2030
  - 5.4.1.21. Rest of Europe Website Builder Software Market End Users, Value (US$ Bn), 2018 - 2030
- 5.4.2. BPS Analysis/Market Attractiveness Analysis

6. Asia Pacific Website Builder Software Market Outlook, 2018 - 2030

6.1. Asia Pacific Website Builder Software Market Outlook, by Website Type, Value (US$ Bn), 2018 - 2030
- 6.1.1. Key Highlights
  - 6.1.1.1. Static
  - 6.1.1.2. Dynamic
6.2. Asia Pacific Website Builder Software Market Outlook, by Deployment, Value (US$ Bn), 2018 - 2030
- 6.2.1. Key Highlights
  - 6.2.1.1. Cloud-based
  - 6.2.1.2. On-premises
6.3. Asia Pacific Website Builder Software Market Outlook, by End Users, Value (US$ Bn), 2018 - 2030
- 6.3.1. Key Highlights
  - 6.3.1.1. Individual
  - 6.3.1.2. Commercial
- 6.3.2. BPS Analysis/Market Attractiveness Analysis
6.4. Asia Pacific Website Builder Software Market Outlook, by Country, Value (US$ Bn), 2018 - 2030
- 6.4.1. Key Highlights
  - 6.4.1.1. China Website Builder Software Market by Website Type, Value (US$ Bn), 2018 - 2030
  - 6.4.1.2. China Website Builder Software Market Deployment, Value (US$ Bn), 2018 - 2030
  - 6.4.1.3. China Website Builder Software Market End Users, Value (US$ Bn), 2018 - 2030
  - 6.4.1.4. Japan Website Builder Software Market by Website Type, Value (US$ Bn), 2018 - 2030
  - 6.4.1.5. Japan Website Builder Software Market Deployment, Value (US$ Bn), 2018 - 2030
  - 6.4.1.6. Japan Website Builder Software Market End Users, Value (US$ Bn), 2018 - 2030
  - 6.4.1.7. South Korea Website Builder Software Market by Website Type, Value (US$ Bn), 2018 - 2030
  - 6.4.1.8. South Korea Website Builder Software Market Deployment, Value (US$ Bn), 2018 - 2030
  - 6.4.1.9. South Korea Website Builder Software Market End Users, Value (US$ Bn), 2018 - 2030
  - 6.4.1.10. India Website Builder Software Market by Website Type, Value (US$ Bn), 2018 - 2030
  - 6.4.1.11. India Website Builder Software Market Deployment, Value (US$ Bn), 2018 - 2030
  - 6.4.1.12. India Website Builder Software Market End Users, Value (US$ Bn), 2018 - 2030
  - 6.4.1.13. Southeast Asia Website Builder Software Market by Website Type, Value (US$ Bn), 2018 - 2030
  - 6.4.1.14. Southeast Asia Website Builder Software Market Deployment, Value (US$ Bn), 2018 - 2030
  - 6.4.1.15. Southeast Asia Website Builder Software Market End Users, Value (US$ Bn), 2018 - 2030
  - 6.4.1.16. Rest of Asia Pacific Website Builder Software Market by Website Type, Value (US$ Bn), 2018 - 2030
  - 6.4.1.17. Rest of Asia Pacific Website Builder Software Market Deployment, Value (US$ Bn), 2018 - 2030
  - 6.4.1.18. Rest of Asia Pacific Website Builder Software Market End Users, Value (US$ Bn), 2018 - 2030
- 6.4.2. BPS Analysis/Market Attractiveness Analysis

7. Latin America Website Builder Software Market Outlook, 2018 - 2030

7.1. Latin America Website Builder Software Market Outlook, by Website Type, Value (US$ Bn), 2018 - 2030
- 7.1.1. Key Highlights
  - 7.1.1.1. Static
  - 7.1.1.2. Dynamic
7.2. Latin America Website Builder Software Market Outlook, by Deployment, Value (US$ Bn), 2018 - 2030
- 7.2.1. Key Highlights
  - 7.2.1.1. Cloud-based
  - 7.2.1.2. On-premises
7.3. Latin America Website Builder Software Market Outlook, by End Users, Value (US$ Bn), 2018 - 2030
- 7.3.1. Key Highlights
  - 7.3.1.1. Individual
  - 7.3.1.2. Commercial
- 7.3.2. BPS Analysis/Market Attractiveness Analysis
7.4. Latin America Website Builder Software Market Outlook, by Country, Value (US$ Bn), 2018 - 2030
- 7.4.1. Key Highlights
  - 7.4.1.1. Brazil Website Builder Software Market by Website Type, Value (US$ Bn), 2018 - 2030
  - 7.4.1.2. Brazil Website Builder Software Market Deployment, Value (US$ Bn), 2018 - 2030
  - 7.4.1.3. Brazil Website Builder Software Market End Users, Value (US$ Bn), 2018 - 2030
  - 7.4.1.4. Mexico Website Builder Software Market by Website Type, Value (US$ Bn), 2018 - 2030
  - 7.4.1.5. Mexico Website Builder Software Market Deployment, Value (US$ Bn), 2018 - 2030
  - 7.4.1.6. Mexico Website Builder Software Market End Users, Value (US$ Bn), 2018 - 2030
  - 7.4.1.7. Argentina Website Builder Software Market by Website Type, Value (US$ Bn), 2018 - 2030
  - 7.4.1.8. Argentina Website Builder Software Market Deployment, Value (US$ Bn), 2018 - 2030
  - 7.4.1.9. Argentina Website Builder Software Market End Users, Value (US$ Bn), 2018 - 2030
  - 7.4.1.10. Rest of Latin America Website Builder Software Market by Website Type, Value (US$ Bn), 2018 - 2030
  - 7.4.1.11. Rest of Latin America Website Builder Software Market Deployment, Value (US$ Bn), 2018 - 2030
  - 7.4.1.12. Rest of Latin America Website Builder Software Market End Users, Value (US$ Bn), 2018 - 2030
- 7.4.2. BPS Analysis/Market Attractiveness Analysis

8. Middle East & Africa Website Builder Software Market Outlook, 2018 - 2030

8.1. Middle East & Africa Website Builder Software Market Outlook, by Website Type, Value (US$ Bn), 2018 - 2030
- 8.1.1. Key Highlights
  - 8.1.1.1. Static
  - 8.1.1.2. Dynamic
8.2. Middle East & Africa Website Builder Software Market Outlook, by Deployment, Value (US$ Bn), 2018 - 2030
- 8.2.1. Key Highlights
  - 8.2.1.1. Cloud-based
  - 8.2.1.2. On-premises
8.3. Middle East & Africa Website Builder Software Market Outlook, by End Users, Value (US$ Bn), 2018 - 2030
- 8.3.1. Key Highlights
  - 8.3.1.1. Individual
  - 8.3.1.2. Commercial
- 8.3.2. BPS Analysis/Market Attractiveness Analysis
8.4. Middle East & Africa Website Builder Software Market Outlook, by Country, Value (US$ Bn), 2018 - 2030
- 8.4.1. Key Highlights
  - 8.4.1.1. GCC Website Builder Software Market by Website Type, Value (US$ Bn), 2018 - 2030
  - 8.4.1.2. GCC Website Builder Software Market Deployment, Value (US$ Bn), 2018 - 2030
  - 8.4.1.3. GCC Website Builder Software Market End Users, Value (US$ Bn), 2018 - 2030
  - 8.4.1.4. South Africa Website Builder Software Market by Website Type, Value (US$ Bn), 2018 - 2030
  - 8.4.1.5. South Africa Website Builder Software Market Deployment, Value (US$ Bn), 2018 - 2030
  - 8.4.1.6. South Africa Website Builder Software Market End Users, Value (US$ Bn), 2018 - 2030
  - 8.4.1.7. Egypt Website Builder Software Market by Website Type, Value (US$ Bn), 2018 - 2030
  - 8.4.1.8. Egypt Website Builder Software Market Deployment, Value (US$ Bn), 2018 - 2030
  - 8.4.1.9. Egypt Website Builder Software Market End Users, Value (US$ Bn), 2018 - 2030
  - 8.4.1.10. Nigeria Website Builder Software Market by Website Type, Value (US$ Bn), 2018 - 2030
  - 8.4.1.11. Nigeria Website Builder Software Market Deployment, Value (US$ Bn), 2018 - 2030
  - 8.4.1.12. Nigeria Website Builder Software Market End Users, Value (US$ Bn), 2018 - 2030
  - 8.4.1.13. Rest of Middle East & Africa Website Builder Software Market by Website Type, Value (US$ Bn), 2018 - 2030
  - 8.4.1.14. Rest of Middle East & Africa Website Builder Software Market Deployment, Value (US$ Bn), 2018 - 2030
  - 8.4.1.15. Rest of Middle East & Africa Website Builder Software Market End Users, Value (US$ Bn), 2018 - 2030
- 8.4.2. BPS Analysis/Market Attractiveness Analysis

9. Competitive Landscape

9.1. End Users vs. Application Heatmap
9.2. Manufacturer vs Application Heatmap
9.3. Company Market Share Analysis, 2022
9.4. Competitive Dashboard
9.5. Company Profiles
- 9.5.1. GoDaddy Operating Company, LLC
  - 9.5.1.1. Company Overview
  - 9.5.1.2. Product Portfolio
  - 9.5.1.3. Financial Overview
  - 9.5.1.4. Business Strategies and Development
- 9.5.2. Edicy LLC (Voog)
  - 9.5.2.1. Company Overview
  - 9.5.2.2. Product Portfolio
  - 9.5.2.3. Financial Overview
  - 9.5.2.4. Business Strategies and Development
- 9.5.3. Jimdo GmbH
  - 9.5.3.1. Company Overview
  - 9.5.3.2. Product Portfolio
  - 9.5.3.3. Financial Overview
  - 9.5.3.4. Business Strategies and Development
- 9.5.4. The Endurance International Group Inc.
  - 9.5.4.1. Company Overview
  - 9.5.4.2. Product Portfolio
  - 9.5.4.3. Financial Overview
  - 9.5.4.4. Business Strategies and Development
- 9.5.5. SITE123.
  - 9.5.5.1. Company Overview
  - 9.5.5.2. Product Portfolio
  - 9.5.5.3. Financial Overview
  - 9.5.5.4. Business Strategies and Development
- 9.5.6. simblainc
  - 9.5.6.1. Company Overview
  - 9.5.6.2. Product Portfolio
  - 9.5.6.3. Financial Overview
  - 9.5.6.4. Business Strategies and Development
- 9.5.7. Square Inc.
  - 9.5.7.1. Company Overview
  - 9.5.7.2. Product Portfolio
  - 9.5.7.3. Financial Overview
  - 9.5.7.4. Business Strategies and Development
- 9.5.8. Squarespace
  - 9.5.8.1. Company Overview
  - 9.5.8.2. Product Portfolio
  - 9.5.8.3. Financial Overview
  - 9.5.8.4. Business Strategies and Development
- 9.5.9. Google Workspace
  - 9.5.9.1. Company Overview
  - 9.5.9.2. Product Portfolio
  - 9.5.9.3. Business Strategies and Development
- 9.5.10. WOW Slider
  - 9.5.10.1. Company Overview
  - 9.5.10.2. Product Portfolio
  - 9.5.10.3. Financial Overview
  - 9.5.10.4. Business Strategies and Development
- 9.5.11. Wix.com Inc.
  - 9.5.11.1. Company Overview
  - 9.5.11.2. Product Portfolio
  - 9.5.11.3. Financial Overview
  - 9.5.11.4. Business Strategies and Development
- 9.5.12. Yola Inc.
  - 9.5.12.1. Company Overview
  - 9.5.12.2. Product Portfolio
  - 9.5.12.3. Financial Overview
  - 9.5.12.4. Business Strategies and Development
- 9.5.13. Duda
  - 9.5.13.1. Company Overview
  - 9.5.13.2. Product Portfolio
  - 9.5.13.3. Financial Overview
  - 9.5.13.4. Business Strategies and Development
- 9.5.14. HubSpot Inc
  - 9.5.14.1. Company Overview
  - 9.5.14.2. Product Portfolio
  - 9.5.14.3. Financial Overview
  - 9.5.14.4. Business Strategies and Development
- 9.5.15. Webflow
  - 9.5.15.1. Company Overview
  - 9.5.15.2. Product Portfolio
  - 9.5.15.3. Financial Overview
  - 9.5.15.4. Business Strategies and Development

10. Appendix

10.1. Research Methodology
10.2. Report Assumptions
10.3. Acronyms and Abbreviations