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PUBLISHER: Euromonitor International | PRODUCT CODE: 1635589

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PUBLISHER: Euromonitor International | PRODUCT CODE: 1635589

Fresh Food in Italy

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Fresh food in Italy underwent significant changes in 2023/2024, influenced by various economic, social and environmental factors. The COVID-19 pandemic and subsequent crises, such as rising commodity prices and the fallout from Russia's war in Ukraine, caused Italians to review their purchasing habits and eating behaviours. With elevated inflation and rising food and energy prices resulting in a cost of living crisis, Italians became more price-conscious including when it came to shopping for fr...

Euromonitor International's Fresh Food in Italy report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data in volume terms 2020-2024, allowing you to identify the sectors driving growth. It offers strategic analysis of key factors influencing the market - be they new product developments, consumption patterns and distribution data. Forecasts to 2029 illustrate how the market is set to change.

Product coverage: Eggs, Fish and Seafood, Fruits, Meat, Nuts, Pulses, Starchy Roots, Sugar and Sweeteners, Vegetables.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Fresh Food market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market's major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Product Code: FREFIT

TABLE OF CONTENTS

List Of Contents And Tables

EXECUTIVE SUMMARY

  • Fresh food in 2024: The big picture
  • 2024 key trends
  • Retailing developments
  • What next for fresh food?

MARKET DATA

  • Table 1 Total Sales of Fresh Food by Category: Total Volume 2019-2024
  • Table 2 Total Sales of Fresh Food by Category: % Total Volume Growth 2019-2024
  • Table 3 Retail Sales of Fresh Food by Category: Volume 2019-2024
  • Table 4 Retail Sales of Fresh Food by Category: % Volume Growth 2019-2024
  • Table 5 Retail Sales of Fresh Food by Category: Value 2019-2024
  • Table 6 Retail Sales of Fresh Food by Category: % Value Growth 2019-2024
  • Table 7 Retail Sales of Fresh Food by Packaged vs Unpackaged: % Volume 2019-2024
  • Table 8 Retail Distribution of Fresh Food by Format: % Volume 2019-2024
  • Table 9 Forecast Total Sales of Fresh Food by Category: Total Volume 2024-2029
  • Table 10 Forecast Total Sales of Fresh Food by Category: % Total Volume Growth 2024-2029
  • Table 11 Forecast Retail Sales of Fresh Food by Category: Volume 2024-2029
  • Table 12 Forecast Retail Sales of Fresh Food by Category: % Volume Growth 2024-2029
  • Table 13 Forecast Retail Sales of Fresh Food by Category: Value 2024-2029
  • Table 14 Forecast Retail Sales of Fresh Food by Category: % Value Growth 2024-2029

DISCLAIMER

SOURCES

  • Summary 1 Research Sources

MEAT IN ITALY

KEY DATA FINDINGS

2024 DEVELOPMENTS

  • Economic pressures and production challenges limit growth opportunities for meat in 2024
  • Chicken rules the roost as pork, lamb, beef and veal sales slump

PROSPECTS AND OPPORTUNITIES

  • Consumers expected to focus on quality over quantity while convenience will likely also inform demand
  • Animal welfare concerns like to have a growing influence on the market
  • Summary 2 Major Processors of Meat 2024

CATEGORY DATA

  • Table 15 Total Sales of Meat by Category: Total Volume 2019-2024
  • Table 16 Total Sales of Meat by Category: % Total Volume Growth 2019-2024
  • Table 17 Retail Sales of Meat by Category: Volume 2019-2024
  • Table 18 Retail Sales of Meat by Category: % Volume Growth 2019-2024
  • Table 19 Retail Sales of Meat by Category: Value 2019-2024
  • Table 20 Retail Sales of Meat by Category: % Value Growth 2019-2024
  • Table 21 Retail Sales of Meat by Packaged vs Unpackaged: % Volume 2019-2024
  • Table 22 Forecast Sales of Meat by Category: Total Volume 2024-2029
  • Table 23 Forecast Sales of Meat by Category: % Total Volume Growth 2024-2029
  • Table 24 Forecast Retail Sales of Meat by Category: Volume 2024-2029
  • Table 25 Forecast Retail Sales of Meat by Category: % Volume Growth 2024-2029
  • Table 26 Forecast Retail Sales of Meat by Category: Value 2024-2029
  • Table 27 Forecast Retail Sales of Meat by Category: % Value Growth 2024-2029

FISH AND SEAFOOD IN ITALY

KEY DATA FINDINGS

2024 DEVELOPMENTS

  • Fresh fish a popular choice among health conscious consumers
  • Consumers favour convenient and affordable options when it comes to fish and seafood

PROSPECTS AND OPPORTUNITIES

  • Invasion of blue crabs threatens local production of fish and seafood
  • Calm waters ahead for fish and seafood
  • Summary 3 Major Processors of Fish and Seafood 2024

CATEGORY DATA

  • Table 28 Total Sales of Fish and Seafood by Category: Total Volume 2019-2024
  • Table 29 Total Sales of Fish and Seafood by Category: % Total Volume Growth 2019-2024
  • Table 30 Retail Sales of Fish and Seafood by Category: Volume 2019-2024
  • Table 31 Retail Sales of Fish and Seafood by Category: % Volume Growth 2019-2024
  • Table 32 Retail Sales of Fish and Seafood by Category: Value 2019-2024
  • Table 33 Retail Sales of Fish and Seafood by Category: % Value Growth 2019-2024
  • Table 34 Retail Sales of Fish and Seafood by Packaged vs Unpackaged: % Volume 2019-2024
  • Table 35 Forecast Total Sales of Fish and Seafood by Category: Total Volume 2024-2029
  • Table 36 Forecast Total Sales of Fish and Seafood by Category: % Total Volume Growth 2024-2029
  • Table 37 Forecast Retail Sales of Fish and Seafood by Category: Volume 2024-2029
  • Table 38 Forecast Retail Sales of Fish and Seafood by Category: % Volume Growth 2024-2029
  • Table 39 Forecast Retail Sales of Fish and Seafood by Category: Value 2024-2029
  • Table 40 Forecast Retail Sales of Fish and Seafood by Category: % Value Growth 2024-2029

PULSES IN ITALY

KEY DATA FINDINGS

2024 DEVELOPMENTS

  • Pulses benefit from being seen as a healthy, affordable and sustainable ingredient
  • Packaged pulses presenting strong competition

PROSPECTS AND OPPORTUNITIES

  • Sustainability concerns expected to boost demand for pulses over the forecast period
  • Pulses finding appeal among younger consumers
  • Summary 4 Major Processors of Pulses 2024

CATEGORY DATA

  • Table 41 Total Sales of Pulses by Category: Total Volume 2019-2024
  • Table 42 Total Sales of Pulses by Category: % Total Volume Growth 2019-2024
  • Table 43 Retail Sales of Pulses by Category: Volume 2019-2024
  • Table 44 Retail Sales of Pulses by Category: % Volume Growth 2019-2024
  • Table 45 Retail Sales of Pulses by Category: Value 2019-2024
  • Table 46 Retail Sales of Pulses by Category: % Value Growth 2019-2024
  • Table 47 Retail Sales of Pulses by Packaged vs Unpackaged: % Volume 2019-2024
  • Table 48 Forecast Total Sales of Pulses by Category: Total Volume 2024-2029
  • Table 49 Forecast Total Sales of Pulses by Category: % Total Volume Growth 2024-2029
  • Table 50 Forecast Retail Sales of Pulses by Category: Volume 2024-2029
  • Table 51 Forecast Retail Sales of Pulses by Category: % Volume Growth 2024-2029
  • Table 52 Forecast Retail Sales of Pulses by Category: Value 2024-2029
  • Table 53 Forecast Retail Sales of Pulses by Category: % Value Growth 2024-2029

VEGETABLES IN ITALY

KEY DATA FINDINGS

2024 DEVELOPMENTS

  • Another tough year for vegetables as high prices and climate change negatively impact sales
  • Provenance a growing factor in the purchasing decision as consumers look to make more responsible choices

PROSPECTS AND OPPORTUNITIES

  • Focus on health and wellbeing should drive demand for fresh vegetables
  • New vegetables such as the Zucchiolo could add fresh impetus to the market
  • Summary 5 Major Processors of Vegetables 2024

CATEGORY DATA

  • Table 54 Total Sales of Vegetables by Category: Total Volume 2019-2024
  • Table 55 Total Sales of Vegetables by Category: % Total Volume Growth 2019-2024
  • Table 56 Retail Sales of Vegetables by Category: Volume 2019-2024
  • Table 57 Retail Sales of Vegetables by Category: % Volume Growth 2019-2024
  • Table 58 Retail Sales of Vegetables by Category: Value 2019-2024
  • Table 59 Retail Sales of Vegetables by Category: % Value Growth 2019-2024
  • Table 60 Retail Sales of Vegetables by Packaged vs Unpackaged: % Volume 2019-2024
  • Table 61 Forecast Total Sales of Vegetables by Category: Total Volume 2024-2029
  • Table 62 Forecast Total Sales of Vegetables by Category: % Total Volume Growth 2024-2029
  • Table 63 Forecast Retail Sales of Vegetables by Category: Volume 2024-2029
  • Table 64 Forecast Retail Sales of Vegetables by Category: % Volume Growth 2024-2029
  • Table 65 Forecast Retail Sales of Vegetables by Category: Value 2024-2029
  • Table 66 Forecast Retail Sales of Vegetables by Category: % Value Growth 2024-2029

STARCHY ROOTS IN ITALY

KEY DATA FINDINGS

2024 DEVELOPMENTS

  • Potatoes remain a staple in the Italian diet despite the supply challenges facing the market
  • Italians retain a strong appetite for starchy roots at home and when eating out

PROSPECTS AND OPPORTUNITIES

  • New varieties and more sustainable options could help fuel demand for potatoes over the forecast period
  • Sweet potatoes finding appeal thanks to their taste, affordability and versatility
  • Summary 6 Major Processors of Starchy Roots 2024

CATEGORY DATA

  • Table 67 Total Sales of Starchy Roots by Category: Total Volume 2019-2024
  • Table 68 Total Sales of Starchy Roots by Category: % Total Volume Growth 2019-2024
  • Table 69 Retail Sales of Starchy Roots by Category: Volume 2019-2024
  • Table 70 Retail Sales of Starchy Roots by Category: % Volume Growth 2019-2024
  • Table 71 Retail Sales of Starchy Roots by Category: Value 2019-2024
  • Table 72 Retail Sales of Starchy Roots by Category: % Value Growth 2019-2024
  • Table 73 Retail Sales of Starchy Roots by Packaged vs Unpackaged: % Volume 2019-2024
  • Table 74 Forecast Total Sales of Starchy Roots by Category: Total Volume 2024-2029
  • Table 75 Forecast Total Sales of Starchy Roots by Category: % Total Volume Growth 2024-2029
  • Table 76 Forecast Retail Sales of Starchy Roots by Category: Volume 2024-2029
  • Table 77 Forecast Retail Sales of Starchy Roots by Category: % Volume Growth 2024-2029
  • Table 78 Forecast Retail Sales of Starchy Roots by Category: Value 2024-2029
  • Table 79 Forecast Retail Sales of Starchy Roots by Category: % Value Growth 2024-2029

FRUITS IN ITALY

KEY DATA FINDINGS

2024 DEVELOPMENTS

  • Mixed results seen in fruits in 2024 as unstable weather and financial pressures impact the market
  • Banana sees ripening demand with consumers attracted to the taste, convenience and affordability of these fruits

PROSPECTS AND OPPORTUNITIES

  • Brighter outlook for fruits with inflation stabilising but sustainability concerns are likely to inform development strategies
  • Exotic and organic fruits set to find growing appeal among Italians
  • Summary 7 Major Processors of Fruits 2024

CATEGORY DATA

  • Table 80 Total Sales of Fruits by Category: Total Volume 2019-2024
  • Table 81 Total Sales of Fruits by Category: % Total Volume Growth 2019-2024
  • Table 82 Retail Sales of Fruits by Category: Volume 2019-2024
  • Table 83 Retail Sales of Fruits by Category: % Volume Growth 2019-2024
  • Table 84 Retail Sales of Fruits by Category: Value 2019-2024
  • Table 85 Retail Sales of Fruits by Category: % Value Growth 2019-2024
  • Table 86 Retail Sales of Fruits by Packaged vs Unpackaged: % Volume 2019-2024
  • Table 87 Forecast Total Sales of Fruits by Category: Total Volume 2024-2029
  • Table 88 Forecast Total Sales of Fruits by Category: % Total Volume Growth 2024-2029
  • Table 89 Forecast Retail Sales of Fruits by Category: Volume 2024-2029
  • Table 90 Forecast Retail Sales of Fruits by Category: % Volume Growth 2024-2029
  • Table 91 Forecast Retail Sales of Fruits by Category: Value 2024-2029
  • Table 92 Forecast Retail Sales of Fruits by Category: % Value Growth 2024-2029

NUTS IN ITALY

KEY DATA FINDINGS

2024 DEVELOPMENTS

  • Italians show a growing appetite for nuts as they look to make healthier dietary choices
  • Domestic producers face obstacles but pistachio nuts continue to deliver excellent results

PROSPECTS AND OPPORTUNITIES

  • Demand for nuts set to continue growing but with an increased focus on sustainability
  • Healthy eating trend set to remain the key growth driver for nuts
  • Summary 8 Major Processors of Nuts 2024

CATEGORY DATA

  • Table 93 Total Sales of Nuts by Category: Total Volume 2019-2024
  • Table 94 Total Sales of Nuts by Category: % Total Volume Growth 2019-2024
  • Table 95 Retail Sales of Nuts by Category: Volume 2019-2024
  • Table 96 Retail Sales of Nuts by Category: % Volume Growth 2019-2024
  • Table 97 Retail Sales of Nuts by Category: Value 2019-2024
  • Table 98 Retail Sales of Nuts by Category: % Value Growth 2019-2024
  • Table 99 Retail Sales of Nuts by Packaged vs Unpackaged: % Volume 2019-2024
  • Table 100 Forecast Total Sales of Nuts by Category: Total Volume 2024-2029
  • Table 101 Forecast Total Sales of Nuts by Category: % Total Volume Growth 2024-2029
  • Table 102 Forecast Retail Sales of Nuts by Category: Volume 2024-2029
  • Table 103 Forecast Retail Sales of Nuts by Category: % Volume Growth 2024-2029
  • Table 104 Forecast Retail Sales of Nuts by Category: Value 2024-2029
  • Table 105 Forecast Retail Sales of Nuts by Category: % Value Growth 2024-2029

EGGS IN ITALY

KEY DATA FINDINGS

2024 DEVELOPMENTS

  • Eggs remain a staple of the Italian diet
  • Eggs find appeal among those looking to follow high-protein diets

PROSPECTS AND OPPORTUNITIES

  • Consumers likely to demand higher production standards as the focus on animal welfare intensifies
  • Marketing and innovation should support growth in eggs
  • Summary 9 Major Processors of Eggs 2024

CATEGORY DATA

  • Table 106 Total Sales of Eggs: Total Volume 2019-2024
  • Table 107 Total Sales of Eggs: % Total Volume Growth 2019-2024
  • Table 108 Retail Sales of Eggs: Volume 2019-2024
  • Table 109 Retail Sales of Eggs: % Volume Growth 2019-2024
  • Table 110 Retail Sales of Eggs: Value 2019-2024
  • Table 111 Retail Sales of Eggs: % Value Growth 2019-2024
  • Table 112 Retail Sales of Eggs by Packaged vs Unpackaged: % Volume 2019-2024
  • Table 113 Forecast Total Sales of Eggs: Total Volume 2024-2029
  • Table 114 Forecast Total Sales of Eggs: % Total Volume Growth 2024-2029
  • Table 115 Forecast Retail Sales of Eggs: Volume 2024-2029
  • Table 116 Forecast Retail Sales of Eggs: % Volume Growth 2024-2029
  • Table 117 Forecast Retail Sales of Eggs: Value 2024-2029
  • Table 118 Forecast Retail Sales of Eggs: % Value Growth 2024-2029

SUGAR AND SWEETENERS IN ITALY

KEY DATA FINDINGS

2024 DEVELOPMENTS

  • Supply challenges continue to impact sales of sugar in Italy
  • Health concerns driving down sales of sugar and sweeteners

PROSPECTS AND OPPORTUNITIES

  • Players may need to innovate to overcome negative perceptions of sweeteners
  • Health and sustainability concerns likely to inform the growth and development of sugar and sweeteners over the forecast period
  • Summary 10 Major Processors of Sugar and Sweeteners 2024

CATEGORY DATA

  • Table 119 Total Sales of Sugar and Sweeteners: Total Volume 2019-2024
  • Table 120 Total Sales of Sugar and Sweeteners: % Total Volume Growth 2019-2024
  • Table 121 Retail Sales of Sugar and Sweeteners: Volume 2019-2024
  • Table 122 Retail Sales of Sugar and Sweeteners: % Volume Growth 2019-2024
  • Table 123 Retail Sales of Sugar and Sweeteners: Value 2019-2024
  • Table 124 Retail Sales of Sugar and Sweeteners: % Value Growth 2019-2024
  • Table 125 Retail Sales of Sugar and Sweeteners by Packaged vs Unpackaged: % Volume 2019-2024
  • Table 126 Forecast Total Sales of Sugar and Sweeteners: Total Volume 2024-2029
  • Table 127 Forecast Total Sales of Sugar and Sweeteners: % Total Volume Growth 2024-2029
  • Table 128 Forecast Retail Sales of Sugar and Sweeteners: Volume 2024-2029
  • Table 129 Forecast Retail Sales of Sugar and Sweeteners: % Volume Growth 2024-2029
  • Table 130 Forecast Retail Sales of Sugar and Sweeteners: Value 2024-2029
  • Table 131 Forecast Retail Sales of Sugar and Sweeteners: % Value Growth 2024-2029
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Christine Sirois

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