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PUBLISHER: Euromonitor International | PRODUCT CODE: 1584809

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PUBLISHER: Euromonitor International | PRODUCT CODE: 1584809

Consumer Health in Indonesia

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Consumer Health in Indonesia is set to enjoy robust growth in current value terns in 2024, supported by heightened awareness of preventative health, a burgeoning middle class, and urbanisation. At the same time, increased accessibility to health products - both online and offline - has transformed consumer habits. While the effects of the COVID-19 pandemic have diminished, it has left a lasting impression on Indonesians: a renewed focus on health, a proactive approach to medications at the first...

Euromonitor International's Consumer Health in Indonesia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2019-2023, allowing you to identify the sectors driving growth. Forecasts to 2028 illustrate how the market is set to change.

Product coverage: Allergy Care, Herbal/Traditional Products, OTC, Paediatric Consumer Health, Sports Nutrition, Vitamins and Dietary Supplements, Weight Management and Wellbeing.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Consumer Health market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market's major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Product Code: CHID

TABLE OF CONTENTS

List Of Contents And Tables

EXECUTIVE SUMMARY

  • Consumer health in 2024: The big picture
  • 2024 key trends
  • Competitive landscape
  • Retailing developments
  • What next for consumer health?

MARKET INDICATORS

  • Table 1 Consumer Expenditure on Health Goods and Medical Services: Value 2019-2024
  • Table 2 Life Expectancy at Birth 2019-2024

MARKET DATA

  • Table 3 Sales of Consumer Health by Category: Value 2019-2024
  • Table 4 Sales of Consumer Health by Category: % Value Growth 2019-2024
  • Table 5 NBO Company Shares of Consumer Health: % Value 2020-2024
  • Table 6 LBN Brand Shares of Consumer Health: % Value 2021-2024
  • Table 7 Penetration of Private Label in Consumer Health by Category: % Value 2019-2024
  • Table 8 Distribution of Consumer Health by Format: % Value 2019-2024
  • Table 9 Distribution of Consumer Health by Format and Category: % Value 2024
  • Table 10 Forecast Sales of Consumer Health by Category: Value 2024-2029
  • Table 11 Forecast Sales of Consumer Health by Category: % Value Growth 2024-2029

APPENDIX

  • OTC registration and classification
  • Vitamins and dietary supplements registration and classification
  • Self-medication/self-care and preventive medicine
  • Switches

DISCLAIMER

DEFINITIONS

SOURCES

  • Summary 1 Research Sources

ANALGESICS IN INDONESIA

KEY DATA FINDINGS

2024 DEVELOPMENTS

  • Accessibility of warungs supports everyday demand
  • Seasonal weather fluctuations and health outbreaks drive increased analgesic demand in Indonesia
  • Increasing use of digital engagement by leading manufacturers

PROSPECTS AND OPPORTUNITIES

  • Trend towards self-medication will drive growth for both systemic and topical analgesics
  • Growing incidence of HFMD may increase demand for paediatric analgesics
  • Potential for development of kratom as natural ingredient in analgesics

CATEGORY DATA

  • Table 12 Sales of Analgesics by Category: Value 2019-2024
  • Table 13 Sales of Analgesics by Category: % Value Growth 2019-2024
  • Table 14 NBO Company Shares of Analgesics: % Value 2020-2024
  • Table 15 LBN Brand Shares of Analgesics: % Value 2021-2024
  • Table 16 Forecast Sales of Analgesics by Category: Value 2024-2029
  • Table 17 Forecast Sales of Analgesics by Category: % Value Growth 2024-2029

COUGH, COLD AND ALLERGY (HAY FEVER) REMEDIES IN INDONESIA

KEY DATA FINDINGS

2024 DEVELOPMENTS

  • Pancaroba continues to drive demand for cough, cold remedies
  • Innovative aromatherapy-inspired inhalers for younger generations
  • Innovations in paediatric cough and cold remedies focus on addressing safety concerns

PROSPECTS AND OPPORTUNITIES

  • Increased demand for cough, cold, and allergy remedies amid poor air quality
  • Increase in popularity of pharyngeal preparations
  • WHO launches new guidelines on medicine procurement planning

CATEGORY DATA

  • Table 18 Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: Value 2019-2024
  • Table 19 Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: % Value Growth 2019-2024
  • Table 20 NBO Company Shares of Cough, Cold and Allergy (Hay Fever) Remedies: % Value 2020-2024
  • Table 21 LBN Brand Shares of Cough, Cold and Allergy (Hay Fever) Remedies: % Value 2021-2024
  • Table 22 Forecast Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: Value 2024-2029
  • Table 23 Forecast Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: % Value Growth 2024-2029

DIGESTIVE REMEDIES IN INDONESIA

KEY DATA FINDINGS

2024 DEVELOPMENTS

  • High prevalence of diarrhoea cases ensures continued need for digestive remedies
  • Eid celebrations drive demand for antacids
  • Promag maintains its lead, but Phapros and Mylanta see stronger growth - 2023

PROSPECTS AND OPPORTUNITIES

  • Tourism revival will contribute to continued growth,
  • Evolving consumer habits could curb growth
  • GenieBiome set to enter Indonesian market with innovative digestive remedies

CATEGORY DATA

  • Table 24 Sales of Digestive Remedies by Category: Value 2019-2024
  • Table 25 Sales of Digestive Remedies by Category: % Value Growth 2019-2024
  • Table 26 NBO Company Shares of Digestive Remedies: % Value 2020-2024
  • Table 27 LBN Brand Shares of Digestive Remedies: % Value 2021-2024
  • Table 28 Forecast Sales of Digestive Remedies by Category: Value 2024-2029
  • Table 29 Forecast Sales of Digestive Remedies by Category: % Value Growth 2024-2029

DERMATOLOGICALS IN INDONESIA

KEY DATA FINDINGS

2024 DEVELOPMENTS

  • Rising demand for nappy rash treatments, while topical antifungals see strong uptake in rural areas
  • Herbal products are growing in popularity
  • Rising demand for medicated powder, driven by limited awareness of the most effective treatments for skin conditions

PROSPECTS AND OPPORTUNITIES

  • Steady growth anticipated, driven by climate and lack of access to clean living conditions
  • Rising trend of hijab usage among women will drive demand for medicated hair care products
  • Lice treatment players expected to experiment with new formats

CATEGORY DATA

  • Table 30 Sales of Dermatologicals by Category: Value 2019-2024
  • Table 31 Sales of Dermatologicals by Category: % Value Growth 2019-2024
  • Table 32 NBO Company Shares of Dermatologicals: % Value 2020-2024
  • Table 33 LBN Brand Shares of Dermatologicals: % Value 2021-2024
  • Table 34 LBN Brand Shares of Hair Loss Treatments: % Value 2021-2024
  • Table 35 Forecast Sales of Dermatologicals by Category: Value 2024-2029
  • Table 36 Forecast Sales of Dermatologicals by Category: % Value Growth 2024-2029

SLEEP AIDS IN INDONESIA

KEY DATA FINDINGS

2024 DEVELOPMENTS

  • Insomnia is becoming a more prevalent issue amongst young people
  • Indonesians explore innovative sleep solutions
  • Local brands dominate the market

PROSPECTS AND OPPORTUNITIES

  • Continued growth expected as modern lives hamper sleep duration and quality
  • Sleep patches emerge as promising alternatives to oral remedies
  • Adaptogen-based supplements are expected to gain traction

CATEGORY DATA

  • Table 37 Sales of Sleep Aids: Value 2019-2024
  • Table 38 Sales of Sleep Aids: % Value Growth 2019-2024
  • Table 39 NBO Company Shares of Sleep Aids: % Value 2020-2024
  • Table 40 LBN Brand Shares of Sleep Aids: % Value 2021-2024
  • Table 41 Forecast Sales of Sleep Aids: Value 2024-2029
  • Table 42 Forecast Sales of Sleep Aids: % Value Growth 2024-2029

EYE CARE IN INDONESIA

KEY DATA FINDINGS

2024 DEVELOPMENTS

  • Growing demand amid rising screen time and dry eye concerns
  • Environmental factors play crucial role in development of eye problems
  • Rohto maintains its lead while Insto forges strong connection with consumers

PROSPECTS AND OPPORTUNITIES

  • Environmental factors will fuel demand for eye care
  • Rising interest in e-sports may lead to further increase in eye-related problems
  • Increasing screen time among Indonesian students sparks concerns for eye health

CATEGORY DATA

  • Table 43 Sales of Eye Care by Category: Value 2019-2024
  • Table 44 Sales of Eye Care by Category: % Value Growth 2019-2024
  • Table 45 NBO Company Shares of Eye Care: % Value 2020-2024
  • Table 46 LBN Brand Shares of Eye Care: % Value 2021-2024
  • Table 47 Forecast Sales of Eye Care by Category: Value 2024-2029
  • Table 48 Forecast Sales of Eye Care by Category: % Value Growth 2024-2029

WOUND CARE IN INDONESIA

KEY DATA FINDINGS

2024 DEVELOPMENTS

  • Increase in physical activity drives wound care sales
  • Rising demand amid increase in C-section deliveries
  • Hansaplast maintains its dominance thanks to two-pronged strategy education and new product innovation

PROSPECTS AND OPPORTUNITIES

  • More sports activities and the rising population will contribute to growth
  • Hansaplast will retain its dominance, thanks to development of personalised wound care solutions
  • Physical retail will remain dominant

CATEGORY DATA

  • Table 49 Sales of Wound Care by Category: Value 2019-2024
  • Table 50 Sales of Wound Care by Category: % Value Growth 2019-2024
  • Table 51 NBO Company Shares of Wound Care: % Value 2020-2024
  • Table 52 LBN Brand Shares of Wound Care: % Value 2021-2024
  • Table 53 Forecast Sales of Wound Care by Category: Value 2024-2029
  • Table 54 Forecast Sales of Wound Care by Category: % Value Growth 2024-2029

VITAMINS IN INDONESIA

KEY DATA FINDINGS

2024 DEVELOPMENTS

  • Demand stabilises, following high growth seen during COVID-19 pandemic
  • Consumer preferences favour traditional supplement forms
  • Evolving vitamin consumption habits, with a focus on aesthetics

PROSPECTS AND OPPORTUNITIES

  • Middle and upper classes will drive vitamin consumption in Indonesia
  • Rising popularity of vitamins with specific functions, including immunity, stamina-boosting and eye-health properties
  • Continued impact of social media advertising

CATEGORY DATA

  • Table 55 Sales of Vitamins by Category: Value 2019-2024
  • Table 56 Sales of Vitamins by Category: % Value Growth 2019-2024
  • Table 57 Sales of Multivitamins by Positioning: % Value 2019-2024
  • Table 58 NBO Company Shares of Vitamins: % Value 2020-2024
  • Table 59 LBN Brand Shares of Vitamins: % Value 2021-2024
  • Table 60 Forecast Sales of Vitamins by Category: Value 2024-2029
  • Table 61 Forecast Sales of Vitamins by Category: % Value Growth 2024-2029

DIETARY SUPPLEMENTS IN INDONESIA

KEY DATA FINDINGS

2024 DEVELOPMENTS

  • Rising awareness of mainlining optimal health drives growth in dietary supplements
  • Growing appeal of herbal combination dietary supplements
  • Urban mobility drives demand for combination dietary supplements

PROSPECTS AND OPPORTUNITIES

  • High prevalence of osteopenia and osteoporosis will drive demand for calcium supplements
  • Heart disease will remain a critical concern
  • Targeted supplements will become more popular

CATEGORY DATA

  • Table 62 Sales of Dietary Supplements by Category: Value 2019-2024
  • Table 63 Sales of Dietary Supplements by Category: % Value Growth 2019-2024
  • Table 64 Sales of Dietary Supplements by Positioning: % Value 2019-2024
  • Table 65 NBO Company Shares of Dietary Supplements: % Value 2020-2024
  • Table 66 LBN Brand Shares of Dietary Supplements: % Value 2021-2024
  • Table 67 Forecast Sales of Dietary Supplements by Category: Value 2024-2029
  • Table 68 Forecast Sales of Dietary Supplements by Category: % Value Growth 2024-2029

WEIGHT MANAGEMENT AND WELLBEING IN INDONESIA

KEY DATA FINDINGS

2024 DEVELOPMENTS

  • Obesity remains prevalent in Indonesia
  • Demand remains restricted by presence of alternative weight loss methods
  • Traditional slimming teas continue to be preferred, despite growing popularity of international brands

PROSPECTS AND OPPORTUNITIES

  • Sustained interest in diet and health among young Indonesians
  • Safety of weight loss supplements is becoming a growing concern
  • Opportunities for plant-based meal replacements in Indonesia's evolving market

CATEGORY DATA

  • Table 69 Sales of Weight Management and Wellbeing by Category: Value 2019-2024
  • Table 70 Sales of Weight Management and Wellbeing by Category: % Value Growth 2019-2024
  • Table 71 NBO Company Shares of Weight Management and Wellbeing: % Value 2020-2024
  • Table 72 LBN Brand Shares of Weight Management and Wellbeing: % Value 2021-2024
  • Table 73 Forecast Sales of Weight Management and Wellbeing by Category: Value 2024-2029
  • Table 74 Forecast Sales of Weight Management and Wellbeing by Category: % Value Growth 2024-2029

SPORTS NUTRITION IN INDONESIA

KEY DATA FINDINGS

2024 DEVELOPMENTS

  • Rising interest in fitness and nutrition drives demand
  • Local brands benefit from strong presence
  • E-commerce continues to grow in popularity, but remains a small channel

PROSPECTS AND OPPORTUNITIES

  • Promising outlook for sports nutrition, fuelled by rise of sportainment and healthy lifestyles
  • Different forms of vegetable protein likely to be explored
  • Flavour innovations in non-protein supplements

CATEGORY DATA

  • Table 75 Sales of Sports Nutrition by Category: Value 2019-2024
  • Table 76 Sales of Sports Nutrition by Category: % Value Growth 2019-2024
  • Table 77 NBO Company Shares of Sports Nutrition: % Value 2020-2024
  • Table 78 LBN Brand Shares of Sports Nutrition: % Value 2021-2024
  • Table 79 Forecast Sales of Sports Nutrition by Category: Value 2024-2029
  • Table 80 Forecast Sales of Sports Nutrition by Category: % Value Growth 2024-2029

HERBAL/TRADITIONAL PRODUCTS IN INDONESIA

KEY DATA FINDINGS

2024 DEVELOPMENTS

  • Herbal and traditional remedies are enduringly popular in Indonesia, with some seeing innovative applications
  • Emphasis on innovative marketing practices
  • Local players lead sales

PROSPECTS AND OPPORTUNITIES

  • Herbal medicine set to become more widely utilised across healthcare services
  • Health benefits of Habbatussauda will be leveraged by manufacturers
  • Greater focus on reducing reliance on imports and growing export market for "jamu"

CATEGORY DATA

  • Table 81 Sales of Herbal/Traditional Products by Category: Value 2019-2024
  • Table 82 Sales of Herbal/Traditional Products by Category: % Value Growth 2019-2024
  • Table 83 NBO Company Shares of Herbal/Traditional Products: % Value 2020-2024
  • Table 84 LBN Brand Shares of Herbal/Traditional Products: % Value 2021-2024
  • Table 85 Forecast Sales of Herbal/Traditional Products by Category: Value 2024-2029
  • Table 86 Forecast Sales of Herbal/Traditional Products by Category: % Value Growth 2024-2029

PAEDIATRIC CONSUMER HEALTH IN INDONESIA

KEY DATA FINDINGS

2024 DEVELOPMENTS

  • Children's health remains key parental focus
  • Uptick in HFMD cases may increase demand for paediatric analgesics
  • Pancaroba boosts demand for cough and cold remedies

PROSPECTS AND OPPORTUNITIES

  • Innovations in paediatric cough and cold remedies focus on addressing safety concerns
  • Increasing screen time among Indonesian students sparks concerns for eye health
  • Post-pandemic rise in active lifestyles boosts demand for paediatric health products

CATEGORY DATA

  • Table 87 Sales of Paediatric Consumer Health by Category: Value 2019-2024
  • Table 88 Sales of Paediatric Consumer Health by Category: % Value Growth 2019-2024
  • Table 89 NBO Company Shares of Paediatric Consumer Health: % Value 2020-2024
  • Table 90 LBN Brand Shares of Paediatric Consumer Health: % Value 2021-2024
  • Table 91 Forecast Sales of Paediatric Consumer Health by Category: Value 2024-2029
  • Table 92 Forecast Sales of Paediatric Consumer Health by Category: % Value Growth 2024-2029
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