PUBLISHER: Euromonitor International | PRODUCT CODE: 1564609
PUBLISHER: Euromonitor International | PRODUCT CODE: 1564609
Sports Nutrition in Malaysia
Sports nutrition will continue to see dynamic growth in current value terms in 2024, as consumers look for support in achieving their fitness goals. While in the past sports nutrition sales have been largely limited to professional athletes and bodybuilders, demand has since grown to reach amateur fitness enthusiasts. This is in part linked to social media with consumers becoming more image conscious, with younger consumers in particular often sharing photos and videos of their achievements in t...
Euromonitor International's Sports Nutrition in Malaysia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2019-2023, allowing you to identify the sectors driving growth. Forecasts to 2028 illustrate how the market is set to change.
Product coverage: Sports Non-Protein Products, Sports Protein Products.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Sports Nutrition market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market's major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
TABLE OF CONTENTS
List Of Contents And Tables
KEY DATA FINDINGS
2024 DEVELOPMENTS
- Sports protein powder continues as key driver of growth, with clear whey protein emerging as popular option
- Convenient consumption formats cater to busy on-the-go lifestyles
- Plant-based sports nutrition continues to gain traction
PROSPECTS AND OPPORTUNITIES
- Healthy growth expected, led by spots protein powder, as manufacturers focus on more specialised products
- On-the-go sports nutrition formats will see stronger demand
- Distribution likely to see a further shift online
CATEGORY DATA
- Table 1 Sales of Sports Nutrition by Category: Value 2019-2024
- Table 2 Sales of Sports Nutrition by Category: % Value Growth 2019-2024
- Table 3 NBO Company Shares of Sports Nutrition: % Value 2020-2024
- Table 4 LBN Brand Shares of Sports Nutrition: % Value 2021-2024
- Table 5 Forecast Sales of Sports Nutrition by Category: Value 2024-2029
- Table 6 Forecast Sales of Sports Nutrition by Category: % Value Growth 2024-2029
CONSUMER HEALTH IN MALAYSIA
EXECUTIVE SUMMARY
- Consumer health in 2024: the big picture
- 2024 key trends
- Competitive landscape
- Retailing developments
- What's next for consumer health?
MARKET INDICATORS
- Table 7 Consumer Expenditure on Health Goods and Medical Services: Value 2019-2024
- Table 8 Life Expectancy at Birth 2019-2024
MARKET DATA
- Table 9 Sales of Consumer Health by Category: Value 2019-2024
- Table 10 Sales of Consumer Health by Category: % Value Growth 2019-2024
- Table 11 NBO Company Shares of Consumer Health: % Value 2020-2024
- Table 12 LBN Brand Shares of Consumer Health: % Value 2021-2024
- Table 13 Penetration of Private Label in Consumer Health by Category: % Value 2019-2024
- Table 14 Distribution of Consumer Health by Format: % Value 2019-2024
- Table 15 Distribution of Consumer Health by Format and Category: % Value 2024
- Table 16 Forecast Sales of Consumer Health by Category: Value 2024-2029
- Table 17 Forecast Sales of Consumer Health by Category: % Value Growth 2024-2029
APPENDIX
- OTC registration and classification
- Vitamins and dietary supplements registration and classification
- Self-medication/self-care and preventive medicine
- Switches
DISCLAIMER
DEFINITIONS
SOURCES
- Summary 1 Research Sources
