Consumer Health in Bosnia and Herzegovina

TABLE OF CONTENTS

List Of Contents And Tables

EXECUTIVE SUMMARY

• Consumer health in 2024: The big picture
• 2024 key trends
• Competitive landscape
• Retailing developments
• What next for consumer health?

MARKET INDICATORS

• Table 1 Consumer Expenditure on Health Goods and Medical Services: Value 2019-2024
• Table 2 Life Expectancy at Birth 2019-2024

MARKET DATA

• Table 3 Sales of Consumer Health by Category: Value 2019-2024
• Table 4 Sales of Consumer Health by Category: % Value Growth 2019-2024
• Table 5 NBO Company Shares of Consumer Health: % Value 2020-2024
• Table 6 LBN Brand Shares of Consumer Health: % Value 2021-2024
• Table 7 Penetration of Private Label by Category: % Value 2019-2024
• Table 8 Distribution of Consumer Health by Format: % Value 2019-2024
• Table 9 Distribution of Consumer Health by Format and Category: % Value 2024
• Table 10 Forecast Sales of Consumer Health by Category: Value 2024-2029
• Table 11 Forecast Sales of Consumer Health by Category: % Value Growth 2024-2029

APPENDIX

• OTC registration and classification
• Vitamins and dietary supplements registration and classification
• Self-medication/self-care and preventive medicine
• Switches

DISCLAIMER

DEFINITIONS

SOURCES

• Summary 1 Research Sources

ANALGESICS IN BOSNIA AND HERZEGOVINA

KEY DATA FINDINGS

2024 DEVELOPMENTS

• Saturation and moderate growth amid demographic challenges
• Increased interest in paediatric ibuprofen despite controversy
• Non-steroidal anti-inflammatory drugs (NSAIDs) gain traction

PROSPECTS AND OPPORTUNITIES

• Moderate growth expected amid demographic pressures
• Paediatric ibuprofen to lead value growth
• Sustained interest in NSAIDs like ketoprofen and naproxen

CATEGORY DATA

• Table 12 Sales of Analgesics by Category: Value 2019-2024
• Table 13 Sales of Analgesics by Category: % Value Growth 2019-2024
• Table 14 NBO Company Shares of Analgesics: % Value 2020-2024
• Table 15 LBN Brand Shares of Analgesics: % Value 2021-2024
• Table 16 Forecast Sales of Analgesics by Category: Value 2024-2029
• Table 17 Forecast Sales of Analgesics by Category: % Value Growth 2024-2029

COUGH, COLD AND ALLERGY (HAY FEVER) REMEDIES IN BOSNIA AND HERZEGOVINA

KEY DATA FINDINGS

2024 DEVELOPMENTS

• Resurgence in allergy remedies amid climate shifts and post-pandemic adjustments
• Nasal sprays lead sales growth due to convenience and effectiveness
• Antihistamines see rising demand as allergies become a growing health issue

PROSPECTS AND OPPORTUNITIES

• Slower growth for cough remedies as nasal sprays and antihistamines take the lead
• Nasal sprays expected to maintain strong growth due to convenience
• Decline in nasal decongestant drops as nasal sprays dominate

CATEGORY DATA

• Table 18 Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: Value 2019-2024
• Table 19 Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: % Value Growth 2019-2024
• Table 20 NBO Company Shares of Cough, Cold and Allergy (Hay Fever) Remedies: % Value 2020-2024
• Table 21 LBN Brand Shares of Cough, Cold and Allergy (Hay Fever) Remedies: % Value 2021-2024
• Table 22 Forecast Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: Value 2024-2029
• Table 23 Forecast Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: % Value Growth 2024-2029

DIGESTIVE REMEDIES IN BOSNIA AND HERZEGOVINA

KEY DATA FINDINGS

2024 DEVELOPMENTS

• Increasing importance of digestive health in modern lifestyles
• Growth in demand for digestive enzymes and paediatric laxatives
• Laxatives and diarrhoeal remedies face decline amid market maturity

PROSPECTS AND OPPORTUNITIES

• Conflicting trends to shape future of digestive remedies
• Steady growth expected for digestive enzymes and paediatric laxatives
• Mature categories to see slower growth due to market limitations

CATEGORY DATA

• Table 24 Sales of Digestive Remedies by Category: Value 2019-2024
• Table 25 Sales of Digestive Remedies by Category: % Value Growth 2019-2024
• Table 26 NBO Company Shares of Digestive Remedies: % Value 2020-2024
• Table 27 LBN Brand Shares of Digestive Remedies: % Value 2021-2024
• Table 28 Forecast Sales of Digestive Remedies by Category: Value 2024-2029
• Table 29 Forecast Sales of Digestive Remedies by Category: % Value Growth 2024-2029

DERMATOLOGICALS IN BOSNIA AND HERZEGOVINA

KEY DATA FINDINGS

2024 DEVELOPMENTS

• Steady demand driven by health and wellness trends
• Topical antifungals see surge in demand
• Medicated shampoos maintain market strength despite maturity

PROSPECTS AND OPPORTUNITIES

• Market maturity and demographic decline pose challenges
• Hair loss treatments set for continued demand
• Hair loss treatments and topical allergy remedies poised for fastest growth

CATEGORY DATA

• Table 30 Sales of Dermatologicals by Category: Value 2019-2024
• Table 31 Sales of Dermatologicals by Category: % Value Growth 2019-2024
• Table 32 NBO Company Shares of Dermatologicals: % Value 2020-2024
• Table 33 LBN Brand Shares of Dermatologicals: % Value 2021-2024
• Table 34 Forecast Sales of Dermatologicals by Category: Value 2024-2029
• Table 35 Forecast Sales of Dermatologicals by Category: % Value Growth 2024-2029

WOUND CARE IN BOSNIA AND HERZEGOVINA

KEY DATA FINDINGS

2024 DEVELOPMENTS

• Stable demand amidst inflationary pressure and demographic challenges
• Sticking plasters/adhesive bandages remain the top-performing subcategory
• First aid kit requirements sustain demand

PROSPECTS AND OPPORTUNITIES

• Future growth constrained by demographic decline and market saturation
• Sticking plasters/adhesive bandages to drive future category growth
• E-commerce expansion offers new opportunities for wound care

CATEGORY DATA

• Table 36 Sales of Wound Care by Category: Value 2019-2024
• Table 37 Sales of Wound Care by Category: % Value Growth 2019-2024
• Table 38 NBO Company Shares of Wound Care: % Value 2020-2024
• Table 39 LBN Brand Shares of Wound Care: % Value 2021-2024
• Table 40 Forecast Sales of Wound Care by Category: Value 2024-2029
• Table 41 Forecast Sales of Wound Care by Category: % Value Growth 2024-2029

VITAMINS IN BOSNIA AND HERZEGOVINA

KEY DATA FINDINGS

2024 DEVELOPMENTS

• Health and wellness trends drive strong growth in vitamins
• Vitamin B category remains robust amidst fitness and lifestyle changes
• Innovation continues to drive category expansion

PROSPECTS AND OPPORTUNITIES

• Market saturation to temper future growth
• Vitamin E to witness the strongest growth over the forecast period
• E-commerce to double sales of vitamins by 2028

CATEGORY DATA

• Table 42 Sales of Vitamins by Category: Value 2019-2024
• Table 43 Sales of Vitamins by Category: % Value Growth 2019-2024
• Table 44 Sales of Multivitamins by Positioning: % Value 2019-2024
• Table 45 NBO Company Shares of Vitamins: % Value 2020-2024
• Table 46 LBN Brand Shares of Vitamins: % Value 2021-2024
• Table 47 Forecast Sales of Vitamins by Category: Value 2024-2029
• Table 48 Forecast Sales of Vitamins by Category: % Value Growth 2024-2029

DIETARY SUPPLEMENTS IN BOSNIA AND HERZEGOVINA

KEY DATA FINDINGS

2024 DEVELOPMENTS

• Strong consumer demand driven by health and wellness trends
• Probiotic supplements experience fastest growth
• Product innovation drives expansion in dietary supplements

PROSPECTS AND OPPORTUNITIES

• Steady consumer demand forecast, with calcium supplements facing stagnation
• Probiotic supplements to lead growth in dietary supplements
• E-commerce growth to boost dietary supplements sales

CATEGORY DATA

• Table 49 Sales of Dietary Supplements by Category: Value 2019-2024
• Table 50 Sales of Dietary Supplements by Category: % Value Growth 2019-2024
• Table 51 Sales of Dietary Supplements by Positioning: % Value 2019-2024
• Table 52 NBO Company Shares of Dietary Supplements: % Value 2020-2024
• Table 53 LBN Brand Shares of Dietary Supplements: % Value 2021-2024
• Table 54 Forecast Sales of Dietary Supplements by Category: Value 2024-2029
• Table 55 Forecast Sales of Dietary Supplements by Category: % Value Growth 2024-2029

WEIGHT MANAGEMENT AND WELLBEING IN BOSNIA AND HERZEGOVINA

KEY DATA FINDINGS

2024 DEVELOPMENTS

• Significant consumer interest driven by health and wellness trends
• Meal replacement: A key driver of growth
• Weight loss supplements see growth amidst strong online sales

PROSPECTS AND OPPORTUNITIES

• Stable demand with demographic challenges
• Meal replacement and slimming products to see continued growth
• E-commerce and social media to drive future growth

CATEGORY DATA

• Table 56 Sales of Weight Management and Wellbeing by Category: Value 2019-2024
• Table 57 Sales of Weight Management and Wellbeing by Category: % Value Growth 2019-2024
• Table 58 NBO Company Shares of Weight Management and Wellbeing: % Value 2020-2024
• Table 59 LBN Brand Shares of Weight Management and Wellbeing: % Value 2021-2024
• Table 60 Forecast Sales of Weight Management and Wellbeing by Category: Value 2024-2029
• Table 61 Forecast Sales of Weight Management and Wellbeing by Category: % Value Growth 2024-2029

SPORTS NUTRITION IN BOSNIA AND HERZEGOVINA

KEY DATA FINDINGS

2024 DEVELOPMENTS

• Growth in sports nutrition driven by fitness culture
• Rising demand for protein/energy bars
• Continued popularity of protein/energy bars

PROSPECTS AND OPPORTUNITIES

• Ongoing benefits from the full recovery of sports facilities
• Rapid growth expected for sports protein RTD
• Steady demand for sports protein powder despite market saturation

CATEGORY DATA

• Table 62 Sales of Sports Nutrition by Category: Value 2019-2024
• Table 63 Sales of Sports Nutrition by Category: % Value Growth 2019-2024
• Table 64 NBO Company Shares of Sports Nutrition: % Value 2020-2024
• Table 65 LBN Brand Shares of Sports Nutrition: % Value 2021-2024
• Table 66 Forecast Sales of Sports Nutrition by Category: Value 2024-2029
• Table 67 Forecast Sales of Sports Nutrition by Category: % Value Growth 2024-2029

HERBAL/TRADITIONAL PRODUCTS IN BOSNIA AND HERZEGOVINA

KEY DATA FINDINGS

2024 DEVELOPMENTS

• Rising popularity of herbal/traditional products amid health trends
• Herbal/traditional vitamins and dietary supplements grow amidst market saturation
• Herbal/traditional topical analgesics gain market share

PROSPECTS AND OPPORTUNITIES

• Stable demand for herbal/traditional products forecasted
• Herbal/traditional vitamins and dietary supplements lead future growth
• Herbal/traditional sleep aids to see continued growth

CATEGORY DATA

• Table 68 Sales of Herbal/Traditional Products: Value 2019-2024
• Table 69 Sales of Herbal/Traditional Products: % Value Growth 2019-2024
• Table 70 NBO Company Shares of Herbal/Traditional Products: % Value 2020-2024
• Table 71 LBN Brand Shares of Herbal/Traditional Products: % Value 2021-2024
• Table 72 Forecast Sales of Herbal/Traditional Products: Value 2024-2029
• Table 73 Forecast Sales of Herbal/Traditional Products: % Value Growth 2024-2029

PAEDIATRIC CONSUMER HEALTH IN BOSNIA AND HERZEGOVINA

KEY DATA FINDINGS

2024 DEVELOPMENTS

• Increased focus on paediatric-specific products
• Strong demand for paediatric vitamins and dietary supplements
• Rising popularity of paediatric cough/cold remedies

PROSPECTS AND OPPORTUNITIES

• Stable demand for paediatric consumer health
• E-commerce boost for paediatric vitamins and dietary supplements
• Paediatric ibuprofen faces reputation challenges but stable demand

CATEGORY DATA

• Table 74 Sales of Paediatric Consumer Health by Category: Value 2019-2024
• Table 75 Sales of Paediatric Consumer Health by Category: % Value Growth 2019-2024
• Table 76 Forecast Sales of Paediatric Consumer Health by Category: Value 2024-2029
• Table 77 Forecast Sales of Paediatric Consumer Health by Category: % Value Growth 2024-2029