PUBLISHER: Euromonitor International | PRODUCT CODE: 1562186
PUBLISHER: Euromonitor International | PRODUCT CODE: 1562186
Eye Care in Italy
Eye care is set to see retail value sales grow in current terms in Italy in 2024. The category continues to perform well, driven in particular by the standard eye care category. Artificial tears have become increasingly popular in recent years and continue to show market stability, confirming themselves as a key eye care product. However, the early arrival of the warm season meant that the allergy eye care category started to see significant sales somewhat earlier than in the previous year. This...
Euromonitor International's Eye Care in Italy report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2019-2023, allowing you to identify the sectors driving growth. Forecasts to 2028 illustrate how the market is set to change.
Product coverage: Allergy Eye Care, Standard Eye Care.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Eye Care market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market's major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
TABLE OF CONTENTS
List Of Contents And Tables
KEY DATA FINDINGS
2024 DEVELOPMENTS
- Early spring allergies prompt eye care sales growth, but artificial tears retains lead in the category
- Ageing population and digital habits lead to dry eye issues fostering demand for eye care products
- Contact lens surge drives demand for eye hygiene and moisture products
PROSPECTS AND OPPORTUNITIES
- Ageing population trend in Italy expected to increase demand for anti-degenerative supplements and senior-oriented eye care solutions
- Elevated air pollution levels in Italy poised to drive demand for protective eye care products
- Increasingly active lifestyles in Italy expected to drive demand for sport-specific and allergy relief eye care products
CATEGORY DATA
- Table 1 Sales of Eye Care by Category: Value 2019-2024
- Table 2 Sales of Eye Care by Category: % Value Growth 2019-2024
- Table 3 NBO Company Shares of Eye Care: % Value 2020-2024
- Table 4 LBN Brand Shares of Eye Care: % Value 2021-2024
- Table 5 Forecast Sales of Eye Care by Category: Value 2024-2029
- Table 6 Forecast Sales of Eye Care by Category: % Value Growth 2024-2029
CONSUMER HEALTH IN ITALY
EXECUTIVE SUMMARY
- Consumer health in 2024: The big picture
- 2024 key trends
- Competitive landscape
- Retailing developments
- What next for consumer health?
MARKET INDICATORS
- Table 7 Consumer Expenditure on Health Goods and Medical Services: Value 2019-2024
- Table 8 Life Expectancy at Birth 2019-2024
MARKET DATA
- Table 9 Sales of Consumer Health by Category: Value 2019-2024
- Table 10 Sales of Consumer Health by Category: % Value Growth 2019-2024
- Table 11 NBO Company Shares of Consumer Health: % Value 2020-2024
- Table 12 LBN Brand Shares of Consumer Health: % Value 2021-2024
- Table 13 Penetration of Private Label in Consumer Health by Category: % Value 2019-2024
- Table 14 Distribution of Consumer Health by Format: % Value 2019-2024
- Table 15 Distribution of Consumer Health by Format and Category: % Value 2024
- Table 16 Forecast Sales of Consumer Health by Category: Value 2024-2029
- Table 17 Forecast Sales of Consumer Health by Category: % Value Growth 2024-2029
APPENDIX
- OTC registration and classification
- Vitamins and dietary supplements registration and classification
- Self-medication/self-care and preventive medicine
- Switches
DISCLAIMER
DEFINITIONS
SOURCES
- Summary 1 Research Sources
