NRT Smoking Cessation Aids in Italy

Description

OTC NRT smoking cessation aids is set to see a slight decline in retail value sales in current terms in Italy in 2024. In fact, the category is declining in both volume and value. Amongst the different NRT categories, NRT gum and NRT lozenges are holding up relatively well in the market due to the practicality and discretion offered by these formats. The efficacy of NRT gum has also been confirmed by scientific studies demonstrating that chewing NRT gum can help people to quit smoking. The nicot...

Euromonitor International's NRT Smoking Cessation Aids in Italy report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2019-2023, allowing you to identify the sectors driving growth. Forecasts to 2028 illustrate how the market is set to change.

Product coverage: NRT Gum, NRT Inhalators, NRT Lozenges, NRT Patches, Other NRT.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

Get a detailed picture of the NRT Smoking Cessation Aids market;
Pinpoint growth sectors and identify factors driving change;
Understand the competitive environment, the market's major players and leading brands;
Use five-year forecasts to assess how the market is predicted to develop.

Product Code: CHITsa

List Of Contents And Tables

KEY DATA FINDINGS

2024 DEVELOPMENTS

In a shrinking NRT smoking cessation aids market, sprays are seen as an innovation opportunity to limit decline
Affordable prescription alternatives drive shift in smoking cessation behaviour, putting additional pressure on NRT products
New tobacco alternatives increasingly gaining traction amongst consumers, posing a further threat to NRT smoking cessation aids

PROSPECTS AND OPPORTUNITIES

Potential restrictions on e-cigarettes and heated tobacco could open the door for NRT smoking cessation aids rebound
Economic downturn weakens NRT smoking cessation aids as consumers prioritise essential spending and explore alternative smoking cessation approaches
Newly approved nicotine pouches threaten Italian NRT smoking cessation aids category with lower prices, new flavours, and appeal to younger smokers

CATEGORY INDICATORS

Table 1 Number of Smokers by Gender 2019-2024

CATEGORY DATA

Table 2 Sales of NRT Smoking Cessation Aids by Category: Value 2019-2024
Table 3 Sales of NRT Smoking Cessation Aids by Category: % Value Growth 2019-2024
Table 4 NBO Company Shares of NRT Smoking Cessation Aids: % Value 2020-2024
Table 5 LBN Brand Shares of NRT Smoking Cessation Aids: % Value 2021-2024
Table 6 Forecast Sales of NRT Smoking Cessation Aids by Category: Value 2024-2029
Table 7 Forecast Sales of NRT Smoking Cessation Aids by Category: % Value Growth 2024-2029

CONSUMER HEALTH IN ITALY

EXECUTIVE SUMMARY

Consumer health in 2024: The big picture
2024 key trends
Competitive landscape
Retailing developments
What next for consumer health?

MARKET INDICATORS

Table 8 Consumer Expenditure on Health Goods and Medical Services: Value 2019-2024
Table 9 Life Expectancy at Birth 2019-2024

MARKET DATA

Table 10 Sales of Consumer Health by Category: Value 2019-2024
Table 11 Sales of Consumer Health by Category: % Value Growth 2019-2024
Table 12 NBO Company Shares of Consumer Health: % Value 2020-2024
Table 13 LBN Brand Shares of Consumer Health: % Value 2021-2024
Table 14 Penetration of Private Label in Consumer Health by Category: % Value 2019-2024
Table 15 Distribution of Consumer Health by Format: % Value 2019-2024
Table 16 Distribution of Consumer Health by Format and Category: % Value 2024
Table 17 Forecast Sales of Consumer Health by Category: Value 2024-2029
Table 18 Forecast Sales of Consumer Health by Category: % Value Growth 2024-2029

NRT Smoking Cessation Aids in Italy

Description

Table of Contents

Why buy this report?

TABLE OF CONTENTS