PUBLISHER: Euromonitor International | PRODUCT CODE: 1548048
PUBLISHER: Euromonitor International | PRODUCT CODE: 1548048
The health and wellness trend came to the fore following the outbreak of COVID-19 and although the World Health Organisation declared the health crisis to be over in early 2023 there remained a heightened demand for snacks with health and wellness claims. Encouraged by this demand players continued to launch of a wide range of healthy snacks options in 2023. Snacks based on vegetables and options accompanied by claims such as high protein, high fibre and good source of vitamins all grew in 2023.
Euromonitor International's HW Snacks in Hong Kong, China report tracks the developments of health-associated product types and the healthy-option positioning of competing brands across different food sectors. It provides the latest retail sales data 2019-2023, allowing you to compare health and wellness categories with each other or in the context of the total market for a sector. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, legislative context or lifestyle influences. Forecasts to 2028 illustrate how the market is set to change.
Product coverage: HW Confectionery, HW Ice Cream, HW Savoury Snacks, HW Snacks by Type, HW Sweet Biscuits, Snack Bars and Fruit Snacks.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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