HW Soft Drinks in Hong Kong, China

Description

Although the World Health Organisation declared the COVID-19 pandemic to be over in early 2023, consumers in Hong Kong have retained a heightened sense of awareness around the impact of their diet on their health. During the pandemic, consumers were overweight or obese were found to be at greater risk of more severe symptoms from COVID-19. This has encouraged many people to re-evaluate their dietary choices. For instance, Euromonitor International's Voice of the Consumer survey from January-Febr...

Euromonitor International's HW Soft Drinks in Hong Kong, China report tracks the developments of health-associated product types and the healthy-option positioning of competing brands across different food sectors. It provides the latest retail sales data 2019-2023, allowing you to compare health and wellness categories with each other or in the context of the total market for a sector. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, legislative context or lifestyle influences. Forecasts to 2028 illustrate how the market is set to change.

Product coverage: HW Asian Speciality Drinks, HW Bottled Water, HW Carbonates, HW Concentrates, HW Energy Drinks, HW Juice, HW RTD Coffee, HW RTD Tea, HW Soft Drinks by Type, HW Sports Drinks.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

Get a detailed picture of the HW Soft Drinks market;
Pinpoint growth sectors and identify factors driving change;
Understand the competitive environment, the market's major players and leading brands;
Use five-year forecasts to assess how the market is predicted to develop.

Product Code: HWFBHKsd

List Of Contents And Tables

KEY DATA FINDINGS

2023 DEVELOPMENTS

Better for you claims find appeal with weight-conscious consumers while Asian speciality drinks benefit from increased focus on Chinese medicine
Both of these brands are found in supermarkets and through e-commerce.
Natural is leading claim despite marginal decline in demand
Juice squeezing more sales out of health-conscious consumers

PROSPECTS AND OPPORTUNITIES

Functional soft drinks expected to be key beneficiary of an increasingly health-conscious society
Vitasoy and Coca-Cola set to fuel strong growth in no sugar RTD tea through new product development and marketing
Lactose free and vegan claims likely to see further growth over forecast period

MARKET DATA

Table 1 Sales of Soft Drinks by Health and Wellness Type: Value 2019-2023
Table 2 Sales of Soft Drinks by Health and Wellness Type: % Value Growth 2019-2023
Table 3 Company Shares of No Sugar Soft Drinks (Biggest HW Type in Global Soft Drinks): % Value 2019-2023
Table 4 Company Shares of Energy Boosting Soft Drinks (2nd Biggest HW Type in Global Soft Drinks): % Value 2019-2023
Table 5 Company Shares of Natural Soft Drinks (3rd Biggest HW Type in Global Soft Drinks): % Value 2019-2023
Table 6 Company Shares of Good Source of Vitamins Soft Drinks (4th Biggest HW Type in Global Soft Drinks): % Value 2019-2023
Table 7 Company Shares of Gluten Free Soft Drinks (5th Biggest HW Type in Global Soft Drinks): % Value 2019-2023
Table 8 Forecast Sales of Soft Drinks by Health and Wellness Type: Value 2023-2028
Table 9 Forecast Sales of Soft Drinks by Health and Wellness Type: % Value Growth 2023-2028

HEALTH AND WELLNESS IN HONG KONG, CHINA

EXECUTIVE SUMMARY

Health and wellness in focus
Consumer diet trends
Health-related deaths
Blood pressure and cholesterol levels
Diabetes prevalence