PUBLISHER: Euromonitor International | PRODUCT CODE: 1534822
PUBLISHER: Euromonitor International | PRODUCT CODE: 1534822
Health continues to be top-of-mind for many Japanese consumers. However, the health needs of consumers are becoming more diverse and specific, ranging from weight management to the improvement of gut health, sleep, supplementary nutrients, etc. Consumers continue to pay close attention to the specific health benefits that they want, so they can improve any health-related issues about which they have concerns. As a result, there is a growing need for products that meet individual health concerns.
Euromonitor International's HW Hot Drinks in Japan report tracks the developments of health-associated product types and the healthy-option positioning of competing brands across different food sectors. It provides the latest retail sales data 2019-2023, allowing you to compare health and wellness categories with each other or in the context of the total market for a sector. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, legislative context or lifestyle influences. Forecasts to 2028 illustrate how the market is set to change.
Product coverage: HW Coffee, HW Hot Drinks by Type, HW Other Hot Drinks, HW Tea.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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