HW Soft Drinks in the US

Description

With rising health awareness in the country, the number of US consumers monitoring their sugar intake and shopping for no sugar and no added sugar soft drinks continues to rise. Consumers are increasingly aware of the dangers of the overconsumption of sugar, and many are trying to cut back where possible. In addition, with the high rates of overweight and obesity in the US compared with the global average, more consumers are trying to maintain their pleasures, while also trying to lose weight, h...

Euromonitor International's HW Soft Drinks in USA report tracks the developments of health-associated product types and the healthy-option positioning of competing brands across different food sectors. It provides the latest retail sales data 2019-2023, allowing you to compare health and wellness categories with each other or in the context of the total market for a sector. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, legislative context or lifestyle influences. Forecasts to 2028 illustrate how the market is set to change.

Product coverage: HW Asian Speciality Drinks, HW Bottled Water, HW Carbonates, HW Concentrates, HW Energy Drinks, HW Juice, HW RTD Coffee, HW RTD Tea, HW Soft Drinks by Type, HW Sports Drinks.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

Get a detailed picture of the HW Soft Drinks market;
Pinpoint growth sectors and identify factors driving change;
Understand the competitive environment, the market's major players and leading brands;
Use five-year forecasts to assess how the market is predicted to develop.

Product Code: HWFBUSsd

List Of Contents And Tables

KEY DATA FINDINGS

2023 DEVELOPMENTS

Concern about the overconsumption of sugar leads no sugar to see growing demand
As consumers look to improve their gut health, digestive health and probiotic/prebiotic soft drinks are key
Energy boosting is still one to watch, as consumers seek to cope with busy lives

PROSPECTS AND OPPORTUNITIES

Functional and health benefit claims set to drive growth across soft drinks categories
Natural set to remain a significant health and wellness claim in soft drinks, and will see continued growth
Good source of vitamins set to maintain growth, especially in concentrates

MARKET DATA

Table 1 Sales of Soft Drinks by Health and Wellness Type: Value 2019-2023
Table 2 Sales of Soft Drinks by Health and Wellness Type: % Value Growth 2019-2023
Table 3 Company Shares of No Sugar Soft Drinks (Biggest HW Type in Global Soft Drinks): % Value 2019-2023
Table 4 Company Shares of Energy Boosting Soft Drinks (2nd Biggest HW Type in Global Soft Drinks): % Value 2019-2023
Table 5 Company Shares of Natural Soft Drinks (3rd Biggest HW Type in Global Soft Drinks): % Value 2019-2023
Table 6 Company Shares of Good Source of Vitamins Soft Drinks (4th Biggest HW Type in Global Soft Drinks): % Value 2019-2023
Table 7 Company Shares of Gluten Free Soft Drinks (5th Biggest HW Type in Global Soft Drinks): % Value 2019-2023
Table 8 Forecast Sales of Soft Drinks by Health and Wellness Type: Value 2023-2028
Table 9 Forecast Sales of Soft Drinks by Health and Wellness Type: % Value Growth 2023-2028

HEALTH AND WELLNESS IN THE US

EXECUTIVE SUMMARY

Health and wellness in focus
Consumer weight trends
Consumer diet trends
Health-related deaths
Blood pressure and cholesterol levels
Diabetes prevalence