Need help finding what you are looking for?
Contact Us
PUBLISHER: Euromonitor International | PRODUCT CODE: 1523873
PUBLISHER: Euromonitor International | PRODUCT CODE: 1523873
Consumer Electronics in Malaysia
PUBLISHED:
PAGES: 91 Pages
DELIVERY TIME: 1-2 business days
SELECT AN OPTION
Consumer electronics in Malaysia continues to be affected by inflation at the end of the review period. Indeed, the rate of inflation in 2024 is set to be marginally higher than in 2023, but lower than in 2022. The annual inflation rate for food and non-alcoholic beverages has been moving significantly above the country's overall annual inflation rate. As a result, Malaysian consumers, especially in low-income households, face considerable price pressure in terms of food consumption. Food consum...
Euromonitor International's Consumer Electronics in Malaysia report offers a comprehensive guide to the size and shape of the in-home, portable and in-car consumer electronics products markets at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, distribution or pricing issues. Forecasts illustrate how the market is set to change.
Product coverage: Computers and Peripherals, In-Car Entertainment, In-Home Consumer Electronics, Portable Consumer Electronics.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Consumer Electronics market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market's major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
Product Code: CEMY
TABLE OF CONTENTS
List Of Contents And Tables
EXECUTIVE SUMMARY
- Consumer electronics in 2024: The big picture
- 2024 key trends
- Competitive landscape
- Retailing developments
- What next for consumer electronics?
MARKET DATA
- Table 1 Sales of Consumer Electronics by Category: Volume 2019-2024
- Table 2 Sales of Consumer Electronics by Category: Value 2019-2024
- Table 3 Sales of Consumer Electronics by Category: % Volume Growth 2019-2024
- Table 4 Sales of Consumer Electronics by Category: % Value Growth 2019-2024
- Table 5 NBO Company Shares of Consumer Electronics: % Volume 2020-2024
- Table 6 LBN Brand Shares of Consumer Electronics: % Volume 2021-2024
- Table 7 Distribution of Consumer Electronics by Channel: % Volume 2019-2024
- Table 8 Forecast Sales of Consumer Electronics by Category: Volume 2024-2029
- Table 9 Forecast Sales of Consumer Electronics by Category: Value 2024-2029
- Table 10 Forecast Sales of Consumer Electronics by Category: % Volume Growth 2024-2029
- Table 11 Forecast Sales of Consumer Electronics by Category: % Value Growth 2024-2029
DISCLAIMER
SOURCES
- Summary 1 Research Sources
COMPUTERS AND PERIPHERALS IN MALAYSIA
KEY DATA FINDINGS
2024 DEVELOPMENTS
- Sluggish demand amid economic uncertainty and replacement/upgrade delays
- Local consumers tighten spending as the new sales and service tax (SST) takes effect on 1 March 2024
- Gaming computers to aid category as esports turns mainstream
PROSPECTS AND OPPORTUNITIES
- Cannibalisation to limit retail volume growth potential
- E-commerce sales on the rise but appliances and electronics specialists retain strong appeal
- "Green" and paperless initiatives to hurt the demand for new printers, laptops and monitors
CATEGORY DATA
- Table 12 Sales of Computers and Peripherals by Category: Volume 2019-2024
- Table 13 Sales of Computers and Peripherals by Category: Value 2019-2024
- Table 14 Sales of Computers and Peripherals by Category: % Volume Growth 2019-2024
- Table 15 Sales of Computers and Peripherals by Category: % Value Growth 2019-2024
- Table 16 Sales of Computers by Category: Business Volume 2019-2024
- Table 17 Sales of Computers by Category: Business Value MSP 2019-2024
- Table 18 Sales of Computers by Category: Business Volume Growth 2019-2024
- Table 19 Sales of Computers by Category: Business Value MSP Growth 2019-2024
- Table 20 NBO Company Shares of Computers and Peripherals: % Volume 2020-2024
- Table 21 LBN Brand Shares of Computers and Peripherals: % Volume 2021-2024
- Table 22 Distribution of Computers and Peripherals by Channel: % Volume 2019-2024
- Table 23 Forecast Sales of Computers and Peripherals by Category: Volume 2024-2029
- Table 24 Forecast Sales of Computers and Peripherals by Category: Value 2024-2029
- Table 25 Forecast Sales of Computers and Peripherals by Category: % Volume Growth 2024-2029
- Table 26 Forecast Sales of Computers and Peripherals by Category: % Value Growth 2024-2029
- Table 27 Forecast Sales of Computers by Category: Business Volume 2024-2029
- Table 28 Forecast Sales of Computers by Category: Business Value MSP 2024-2029
- Table 29 Forecast Sales of Computers by Category: Business Volume Growth 2024-2029
- Table 30 Forecast Sales of Computers by Category: Business Value MSP Growth 2024-2029
IN-CAR ENTERTAINMENT IN MALAYSIA
KEY DATA FINDINGS
2024 DEVELOPMENTS
- New cars with built-in devices hurt aftermarket sales
- Rising take up of EVs and Waze provides further blows to category sales
- The landscape remains competitive in a declining category
PROSPECTS AND OPPORTUNITIES
- E-commerce on the rise but physical stores dominate distribution
- Local tourism tax and ride-hailing services offer bright spots but music streaming services increase redundancy fears
- Smartphones and pre-installed systems to continue to see a move away from aftermarket in-car entertainment
CATEGORY DATA
- Table 31 Sales of In-Car Entertainment by Category: Volume 2019-2024
- Table 32 Sales of In-Car Entertainment by Category: Value 2019-2024
- Table 33 Sales of In-Car Entertainment by Category: % Volume Growth 2019-2024
- Table 34 Sales of In-Car Entertainment by Category: % Value Growth 2019-2024
- Table 35 NBO Company Shares of In-Car Entertainment: % Volume 2020-2024
- Table 36 LBN Brand Shares of In-Car Entertainment: % Volume 2021-2024
- Table 37 Distribution of In-Car Entertainment by Channel: % Volume 2019-2024
- Table 38 Forecast Sales of In-Car Entertainment by Category: Volume 2024-2029
- Table 39 Forecast Sales of In-Car Entertainment by Category: Value 2024-2029
- Table 40 Forecast Sales of In-Car Entertainment by Category: % Volume Growth 2024-2029
- Table 41 Forecast Sales of In-Car Entertainment by Category: % Value Growth 2024-2029
HOME AUDIO AND CINEMA IN MALAYSIA
KEY DATA FINDINGS
2024 DEVELOPMENTS
- Wireless speakers negatively impact home audio and cinema
- Soundbars help home cinema and speaker systems buck the decline trend
- Cautious optimism over the property market but economic fears persist
PROSPECTS AND OPPORTUNITIES
- Retailers to look to BNPL and an omnichannel approach to lure consumers
- Manufacturers and retailers need to continue to push soundbars
- Rising trend for refurbished/used products to dampen growth
CATEGORY DATA
- Table 42 Sales of Home Audio and Cinema by Category: Volume 2019-2024
- Table 43 Sales of Home Audio and Cinema by Category: Value 2019-2024
- Table 44 Sales of Home Audio and Cinema by Category: % Volume Growth 2019-2024
- Table 45 Sales of Home Audio and Cinema by Category: % Value Growth 2019-2024
- Table 46 NBO Company Shares of Home Audio and Cinema: % Volume 2020-2024
- Table 47 LBN Brand Shares of Home Audio and Cinema: % Volume 2021-2024
- Table 48 Distribution of Home Audio and Cinema by Channel: % Volume 2020-2024
- Table 49 Forecast Sales of Home Audio and Cinema by Category: Volume 2024-2029
- Table 50 Forecast Sales of Home Audio and Cinema by Category: Value 2024-2029
- Table 51 Forecast Sales of Home Audio and Cinema by Category: % Volume Growth 2024-2029
- Table 52 Forecast Sales of Home Audio and Cinema by Category: % Value Growth 2024-2029
HOME VIDEO IN MALAYSIA
KEY DATA FINDINGS
2024 DEVELOPMENTS
- Cautiously optimistic property market offers growth potential
- Streaming continues to make video players redundant
- Consumers look for value for money in a tough 2024 as the new sales and service tax comes into force
PROSPECTS AND OPPORTUNITIES
- Improving performance of TVs but further strong losses anticipated for video players
- Rising trend for refurbished/used products to dampen growth
- Streaming to continue to impact home video
CATEGORY DATA
- Table 53 Sales of Home Video by Category: Volume 2019-2024
- Table 54 Sales of Home Video by Category: Value 2019-2024
- Table 55 Sales of Home Video by Category: % Volume Growth 2019-2024
- Table 56 Sales of Home Video by Category: % Value Growth 2019-2024
- Table 57 Sales of LCD TVs by Network Connectivity: % Retail Volume 2019-2024
- Table 58 NBO Company Shares of Home Video: % Volume 2020-2024
- Table 59 LBN Brand Shares of Home Video: % Volume 2021-2024
- Table 60 Distribution of Home Video by Channel: % Volume 2019-2024
- Table 61 Forecast Sales of Home Video by Category: Volume 2024-2029
- Table 62 Forecast Sales of Home Video by Category: Value 2024-2029
- Table 63 Forecast Sales of Home Video by Category: % Volume Growth 2024-2029
- Table 64 Forecast Sales of Home Video by Category: % Value Growth 2024-2029
- Table 65 Forecast Sales of LCD TVs by Network Connectivity: % Retail Volume 2024-2029
IMAGING DEVICES IN MALAYSIA
KEY DATA FINDINGS
2024 DEVELOPMENTS
- Imaging devices continue to feel the heat from smartphones but tourism offers some respite for digital camcorders
- Emergence of lower-priced alternatives exerts some pressure on GoPro
- E-commerce on the rise but physical stores retain a strong preference
PROSPECTS AND OPPORTUNITIES
- Influencers and digital content creators to spur sales
- Online promotions and BNPL are likely to make imaging devices more attractive purchases
- Rising trend for refurbished/used products to dampen new purchases
CATEGORY DATA
- Table 66 Sales of Imaging Devices by Category: Volume 2019-2024
- Table 67 Sales of Imaging Devices by Category: Value 2019-2024
- Table 68 Sales of Imaging Devices by Category: % Volume Growth 2019-2024
- Table 69 Sales of Imaging Devices by Category: % Value Growth 2019-2024
- Table 70 NBO Company Shares of Imaging Devices: % Volume 2020-2024
- Table 71 LBN Brand Shares of Imaging Devices: % Volume 2021-2024
- Table 72 Distribution of Imaging Devices by Channel: % Volume 2019-2024
- Table 73 Forecast Sales of Imaging Devices by Category: Volume 2024-2029
- Table 74 Forecast Sales of Imaging Devices by Category: Value 2024-2029
- Table 75 Forecast Sales of Imaging Devices by Category: % Volume Growth 2024-2029
- Table 76 Forecast Sales of Imaging Devices by Category: % Value Growth 2024-2029
PORTABLE PLAYERS IN MALAYSIA
KEY DATA FINDINGS
2024 DEVELOPMENTS
- Slow economic improvement and lifestyle tax relief offer sales opportunities
- Young consumers' lifestyles and streaming services are significant contributors to sales of wireless speakers
- Moves towards omnichannel retailing as both offline and online channels enjoy popularity
PROSPECTS AND OPPORTUNITIES
- Technological advancements to boost wireless speakers but derail e-readers
- Streaming services and TV box to boost upgrades of wireless speakers for better cinematic experience
- BNPL and broadband packages likely to boost wireless speakers
CATEGORY DATA
- Table 77 Sales of Portable Players by Category: Volume 2019-2024
- Table 78 Sales of Portable Players by Category: Value 2019-2024
- Table 79 Sales of Portable Players by Category: % Volume Growth 2019-2024
- Table 80 Sales of Portable Players by Category: % Value Growth 2019-2024
- Table 81 NBO Company Shares of Portable Players: % Volume 2020-2024
- Table 82 LBN Brand Shares of Portable Players: % Volume 2021-2024
- Table 83 Distribution of Portable Players by Channel: % Volume 2019-2024
- Table 84 Forecast Sales of Portable Players by Category: Volume 2024-2029
- Table 85 Forecast Sales of Portable Players by Category: Value 2024-2029
- Table 86 Forecast Sales of Portable Players by Category: % Volume Growth 2024-2029
- Table 87 Forecast Sales of Portable Players by Category: % Value Growth 2024-2029
MOBILE PHONES IN MALAYSIA
KEY DATA FINDINGS
2024 DEVELOPMENTS
- Rahmah 5G package roll-outs provide a welcome push for smartphones
- Samsung and Honor are big winners through the national 5G programme
- Transsion creates a buzz with affordable smartphones
PROSPECTS AND OPPORTUNITIES
- Influencers and digital content creators to aid category profile and growth
- E-commerce sales on the rise while Telcos emerge
- Refurbished/used products to dampen new sales
CATEGORY DATA
- Table 88 Sales of Mobile Phones by Category: Volume 2019-2024
- Table 89 Sales of Mobile Phones by Category: Value 2019-2024
- Table 90 Sales of Mobile Phones by Category: % Volume Growth 2019-2024
- Table 91 Sales of Mobile Phones by Category: % Value Growth 2019-2024
- Table 92 Sales of Smartphones by Screen Size: % Retail Volume 2021-2024
- Table 93 NBO Company Shares of Mobile Phones: % Volume 2020-2024
- Table 94 LBN Brand Shares of Mobile Phones: % Volume 2021-2024
- Table 95 Distribution of Mobile Phones by Channel: % Volume 2019-2024
- Table 96 Forecast Sales of Mobile Phones by Category: Volume 2024-2029
- Table 97 Forecast Sales of Mobile Phones by Category: Value 2024-2029
- Table 98 Forecast Sales of Mobile Phones by Category: % Volume Growth 2024-2029
- Table 99 Forecast Sales of Mobile Phones by Category: % Value Growth 2024-2029
- Table 100 Forecast Sales of Smartphones by Screen Size: % Retail Volume 2024-2029
WEARABLE ELECTRONICS IN MALAYSIA
KEY DATA FINDINGS
2024 DEVELOPMENTS
- Health and fitness trends contribute to higher adoption of wearable electronics
- Young consumers prefer smartwatches for their additional on-the-go features
- E-commerce continues to gain ground on appliances and electronics specialists
PROSPECTS AND OPPORTUNITIES
- Increasingly sophisticated and affordable offer to pique the interest of consumers
- Electronic payments and affordable payment plans to provide demand drivers in the forecast period
- Rising trend for refurbished/used products to hit new purchase rates
CATEGORY DATA
- Table 101 Sales of Wearable Electronics by Category: Volume 2019-2024
- Table 102 Sales of Wearable Electronics by Category: Value 2019-2024
- Table 103 Sales of Wearable Electronics by Category: % Volume Growth 2019-2024
- Table 104 Sales of Wearable Electronics by Category: % Value Growth 2019-2024
- Table 105 NBO Company Shares of Wearable Electronics: % Volume 2020-2024
- Table 106 LBN Brand Shares of Wearable Electronics: % Volume 2021-2024
- Table 107 Distribution of Wearable Electronics by Channel: % Volume 2019-2024
- Table 108 Forecast Sales of Wearable Electronics by Category: Volume 2024-2029
- Table 109 Forecast Sales of Wearable Electronics by Category: Value 2024-2029
- Table 110 Forecast Sales of Wearable Electronics by Category: % Volume Growth 2024-2029
- Table 111 Forecast Sales of Wearable Electronics by Category: % Value Growth 2024-2029
HEADPHONES IN MALAYSIA
KEY DATA FINDINGS
2024 DEVELOPMENTS
- TWS earbuds drive headphones
- Gaming headbands to the fore as esports turns mainstream
- Headphones remains a fiercely competitive environment
PROSPECTS AND OPPORTUNITIES
- Young consumers' lifestyles and commutes to contribute to fast demand
- E-commerce reigns but physical stores maintain a robust presence
- Rising trend for refurbished/used products is likely to dampen growth potential
CATEGORY DATA
- Table 112 Sales of Headphones by Category: Volume 2019-2024
- Table 113 Sales of Headphones by Category: Value 2019-2024
- Table 114 Sales of Headphones by Category: % Volume Growth 2019-2024
- Table 115 Sales of Headphones by Category: % Value Growth 2019-2024
- Table 116 NBO Company Shares of Headphones: % Volume 2020-2024
- Table 117 LBN Brand Shares of Headphones: % Volume 2021-2024
- Table 118 Distribution of Headphones by Channel: % Volume 2019-2024
- Table 119 Forecast Sales of Headphones by Category: Volume 2024-2029
- Table 120 Forecast Sales of Headphones by Category: Value 2024-2029
- Table 121 Forecast Sales of Headphones by Category: % Volume Growth 2024-2029
- Table 122 Forecast Sales of Headphones by Category: % Value Growth 2024-2029
Have a question?
SELECT AN OPTION
Have a question?
Questions? Please give us a call or visit the contact form.