PUBLISHER: Euromonitor International | PRODUCT CODE: 1523800
PUBLISHER: Euromonitor International | PRODUCT CODE: 1523800
The market for sweet biscuits, snack bars and fruit snacks in Malaysia is set to see a stagnant performance in retail volume terms in 2024, continuing the trend of the previous year. However, on a more positive note, the category is expected to see further expansion in constant (real) value terms, thanks to a shift away from plain biscuits towards more indulgent chocolate coated biscuits and cookies, which benefit from higher unit prices. Chocolate coated biscuits have also cannibalised sales fr...
Euromonitor International's Sweet Biscuits, Snack Bars and Fruit Snacks in Malaysia report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2019-2023, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are shaping the market in <|Year|> directly informs our forecasts to 2028, clearly indicating how the market is expected to change.
Product coverage: Fruit Snacks, Snack Bars, Sweet Biscuits.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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