Homewares in Malaysia

Description

Homewares in Malaysia saw steady growth in current value terms in 2023. Sales were boosted by the increasing emphasis on aesthetic appeal as consumers looked for stylish and modern cookware, ovenware, and other homewares to enhance the visual appeal of their homes. This trend was driven by social media platforms such as Facebook and Instagram where individuals and influencers showcase beautiful homewares, inspiring Malaysians to invest in these products. Moreover, the growing popularity of home...

Euromonitor International's Homewares in Malaysia report offers a comprehensive guide to the size and shape of market demand at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the categories driving growth. It also identifies the leading companies and their brands, and offers strategic analysis of key factors influencing demand - from new product developments, consumer lifestyles, route to market and pricing issues. Forecasts to 2028 illustrate how market demand is expected to evolve in the medium-term

Product coverage: Dining, Kitchen.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

Get a detailed picture of the Homewares market;
Pinpoint growth sectors and identify factors driving change;
Understand the competitive environment, the market's major players and leading brands;
Use five-year forecasts to assess how the market is predicted to develop.

Product Code: HOMEMYhw

List Of Contents And Tables

KEY DATA FINDINGS

2023 DEVELOPMENTS

Sales of homewares in Malaysia on the rise as consumers look to improve the visual appeal of their homes
An increased focus on home cooking boosts demand for ovenware
Tupperware remains the top homewares brand in Malaysia, owing to its wide product range

PROSPECTS AND OPPORTUNITIES

Homewares could see growth limited by market saturation in Malaysia
Department stores set to remain the top choice as they offer personalised services and a wide range of products
Homewares could experience a degree of premiumisation despite economic challenges with a strong focus on sustainability

CATEGORY DATA

Table 1 Sales of Homewares by Category: Value 2018-2023
Table 2 Sales of Homewares by Category: % Value Growth 2018-2023
Table 3 Sales of Homewares by Material: % Value 2018-2023
Table 4 NBO Company Shares of Homewares: % Value 2019-2023
Table 5 LBN Brand Shares of Homewares: % Value 2020-2023
Table 6 Distribution of Homewares by Format: % Value 2018-2023
Table 7 Forecast Sales of Homewares by Category: Value 2023-2028
Table 8 Forecast Sales of Homewares by Category: % Value Growth 2023-2028

HOME AND GARDEN IN MALAYSIA

EXECUTIVE SUMMARY

Home and garden in 2023: The big picture
2023 key trends
Competitive landscape
Retailing developments
What next for home and garden?

MARKET DATA

Table 9 Sales of Home and Garden by Category: Value 2018-2023
Table 10 Sales of Home and Garden by Category: % Value Growth 2018-2023
Table 11 NBO Company Shares of Home and Garden: % Value 2019-2023
Table 12 LBN Brand Shares of Home and Garden: % Value 2020-2023
Table 13 Penetration of Private Label in Home and Garden by Category: % Value 2018-2023
Table 14 Distribution of Home and Garden by Format: % Value 2018-2023
Table 15 Distribution of Home and Garden by Format and Category: % Value 2023
Table 16 Forecast Sales of Home and Garden by Category: Value 2023-2028
Table 17 Forecast Sales of Home and Garden by Category: % Value Growth 2023-2028

DISCLAIMER

SOURCES

Summary 1 Research Sources