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PUBLISHER: Euromonitor International | PRODUCT CODE: 1520360

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PUBLISHER: Euromonitor International | PRODUCT CODE: 1520360

Tobacco in India

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PAGES: 46 Pages
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After seeing declines during the first year of the pandemic in 2020, cigarettes experienced volume and current value growth in India in 2021 and 2022, which continued for a third year in 2023. This was due to increased office occupancy, moderate price hikes, and a focus on premiumisation. According to commercial real estate firm Cushman and Wakefield, office occupancy rates increased significantly, averaging 70% in November 2023, up from 40-50% in 2022. To offer employees flexibility and retain...

Euromonitor International's Tobacco in India report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2019-2023, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be the new legislative, distribution or pricing issues. Forecasts to 2028 illustrate how the market is set to change.

Product coverage: Cigarettes, Cigarettes (Illicit+Legal), Cigars, Cigarillos and Smoking Tobacco, Smokeless Tobacco, E-Vapour Products and Heated Tobacco.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Tobacco market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market's major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Product Code: TBIN

TABLE OF CONTENTS

List Of Contents And Tables

EXECUTIVE SUMMARY

  • Tobacco in 2023: The big picture
  • 2023 key trends
  • Competitive landscape
  • Retailing developments
  • What next for tobacco?

OPERATING ENVIRONMENT

  • Legislation
  • Legislative overview
  • Summary 1 Legislation Summary at a Glance
  • Minimum legal smoking age
  • Smoking prevalence
  • Health warnings
  • Plain packaging
  • Advertising and sponsorship
  • Point-of-sale display bans
  • Smoking in public places
  • Flavoured tobacco product ban
  • Vapour products

PRODUCTION/IMPORTS/EXPORTS

MARKET INDICATORS

  • Table 1 Number of Adult Smokers by Gender 2018-2023

MARKET DATA

  • Table 2 Sales of Tobacco by Category: Volume 2018-2023
  • Table 3 Sales of Tobacco by Category: Value 2018-2023
  • Table 4 Sales of Tobacco by Category: % Volume Growth 2018-2023
  • Table 5 Sales of Tobacco by Category: % Value Growth 2018-2023
  • Table 6 Forecast Sales of Tobacco by Category: Volume 2023-2028
  • Table 7 Forecast Sales of Tobacco by Category: Value 2023-2028
  • Table 8 Forecast Sales of Tobacco by Category: % Volume Growth 2023-2028
  • Table 9 Forecast Sales of Tobacco by Category: % Value Growth 2023-2028

DISCLAIMER

SOURCES

  • Summary 2 Research Sources

CIGARETTES IN INDIA

KEY DATA FINDINGS

2023 DEVELOPMENTS

  • Increased office occupancy, moderate price hikes, and focus on premiumisation aids the growth of cigarettes in India
  • ITC Ltd leads the oligopolistic cigarettes category in the country, on the back of a robust portfolio and vast distribution
  • Marlboro brand grows significantly on the back of the use of Flue-Cured Virginia (FCV) tobacco, affordability, and availability

PROSPECTS AND OPPORTUNITIES

  • Inflation for Flue-Cured Virginia (FCV) tobacco could impede the momentum of the category
  • India likely to remain a single-stick consumption market, owing to macroeconomic factors
  • High illicit consumption continues to pose a threat to legal sales

TAXATION AND PRICING

  • Taxation rates
  • Summary 3 Taxation and Duty Levies as of 2023
  • Average cigarette pack price breakdown
  • Summary 4 Average Cigarette Pack Price Breakdown: Brand Examples

CATEGORY DATA

  • Table 10 Sales of Cigarettes: Volume 2018-2023
  • Table 11 Sales of Cigarettes by Category: Value 2018-2023
  • Table 12 Sales of Cigarettes: % Volume Growth 2018-2023
  • Table 13 Sales of Cigarettes by Category: % Value Growth 2018-2023
  • Table 14 Sales of Cigarettes by Blend: % Volume 2018-2023
  • Table 15 Sales of Cigarettes by Standard/Menthol/Capsule: % Volume 2018-2023
  • Table 16 Sales of Cigarettes by Regular/Slim/Superslim/Microslim: % Volume 2018-2023
  • Table 17 Sales of Cigarettes by Pack Size: % Volume 2018-2023
  • Table 18 Sales of Cigarettes by Price Band: % Volume 2018-2023
  • Table 19 NBO Company Shares of Cigarettes: % Volume 2019-2023
  • Table 20 LBN Brand Shares of Cigarettes: % Volume 2020-2023
  • Table 21 Sales of Cigarettes by Distribution Format: % Volume 2018-2023
  • Table 22 Illicit Trade Estimate of Cigarettes: Volume 2018-2023
  • Table 23 Forecast Sales of Cigarettes: Volume 2023-2028
  • Table 24 Forecast Sales of Cigarettes by Category: Value 2023-2028
  • Table 25 Forecast Sales of Cigarettes: % Volume Growth 2023-2028
  • Table 26 Forecast Sales of Cigarettes by Category: % Value Growth 2023-2028
  • Table 27 Forecast Sales of Cigarettes by Blend: % Volume 2023-2028
  • Table 28 Forecast Sales of Cigarettes by Standard/Menthol/Capsule: % Volume 2023-2028
  • Table 29 Forecast Sales of Cigarettes by Regular/Slim/Superslim/Microslim: % Volume 2023-2028
  • Table 30 Forecast Sales of Cigarettes by Pack Size: % Volume 2023-2028
  • Table 31 Forecast Sales of Cigarettes by Price Band: % Volume 2023-2028

CIGARS, CIGARILLOS AND SMOKING TOBACCO IN INDIA

KEY DATA FINDINGS

2023 DEVELOPMENTS

  • Ambience and distribution help to improve penetration for cigars and cigarillos
  • Manufacturers feel that uniform taxation is the biggest impediment to sales of cigars and cigarillos

PROSPECTS AND OPPORTUNITIES

  • Brands target premium consumers and take on perception biases
  • Hookah establishments have been reeling under bans in different states across India since the pandemic

CATEGORY DATA

  • Table 32 Sales of Cigars, Cigarillos and Smoking Tobacco by Category: Volume 2018-2023
  • Table 33 Sales of Cigars, Cigarillos and Smoking Tobacco by Category: Value 2018-2023
  • Table 34 Sales of Cigars, Cigarillos and Smoking Tobacco by Category: % Volume Growth 2018-2023
  • Table 35 Sales of Cigars, Cigarillos and Smoking Tobacco by Category: % Value Growth 2018-2023
  • Table 36 Sales of Cigars by Size: % Volume 2018-2023
  • Table 37 Sales of Cigarillos by Price Platform 2018-2023
  • Table 38 NBO Company Shares of Cigars and Cigarillos: % Volume 2019-2023
  • Table 39 LBN Brand Shares of Cigars and Cigarillos: % Volume 2020-2023
  • Table 40 NBO Company Shares of Cigars: % Volume 2019-2023
  • Table 41 LBN Brand Shares of Cigars: % Volume 2020-2023
  • Table 42 NBO Company Shares of Cigarillos: % Volume 2019-2023
  • Table 43 LBN Brand Shares of Cigarillos: % Volume 2020-2023
  • Table 44 NBO Company Shares of Smoking Tobacco: % Volume 2019-2023
  • Table 45 LBN Brand Shares of Smoking Tobacco: % Volume 2020-2023
  • Table 46 NBO Company Shares of Pipe Tobacco: % Volume 2019-2023
  • Table 47 LBN Brand Shares of Pipe Tobacco: % Volume 2020-2023
  • Table 48 NBO Company Shares of Fine Cut Tobacco: % Volume 2019-2023
  • Table 49 LBN Brand Shares of Fine Cut Tobacco: % Volume 2020-2023
  • Table 50 Distribution of Cigars and Cigarillos by Format: % Volume 2018-2023
  • Table 51 Distribution of Smoking Tobacco by Format: % Volume 2018-2023
  • Table 52 Forecast Sales of Cigars, Cigarillos and Smoking Tobacco by Category: Volume 2023-2028
  • Table 53 Forecast Sales of Cigars, Cigarillos and Smoking Tobacco by Category: Value 2023-2028
  • Table 54 Forecast Sales of Cigars, Cigarillos and Smoking Tobacco by Category: % Volume Growth 2023-2028
  • Table 55 Forecast Sales of Cigars, Cigarillos and Smoking Tobacco by Category: % Value Growth 2023-2028

SMOKELESS TOBACCO, E-VAPOUR PRODUCTS AND HEATED TOBACCO IN INDIA

KEY DATA FINDINGS

2023 DEVELOPMENTS

  • Unorganised market and unethical practices drive demand for smokeless tobacco in India
  • The Indian government has implemented a ban on e-vapour products to prevent the category from becoming mainstream
  • The ban on Electronic Nicotine Delivery Systems (ENDS) spells the end for heated tobacco products in India

PROSPECTS AND OPPORTUNITIES

  • Smokeless tobacco escapes the impact of regulation and legislation in some respects
  • Illicit e-vapour products continue to be an issue for the government

CATEGORY INDICATORS

  • Table 56 Number of Adult Vapers 2018-2023

CATEGORY DATA

  • Table 57 Sales of Smokeless Tobacco by Category: Volume 2018-2023
  • Table 58 Sales of Smokeless Tobacco by Category: % Volume Growth 2018-2023
  • Table 59 Sales of E-Vapour Products by Category: Volume 2018-2023
  • Table 60 Sales of E-Vapour Products by Category: % Volume Growth 2018-2023
  • Table 61 Sales of Tobacco Heating Devices: Volume 2018-2023
  • Table 62 Sales of Tobacco Heating Devices: % Volume Growth 2018-2023
  • Table 63 Sales of Heated Tobacco: Volume 2018-2023
  • Table 64 Sales of Heated Tobacco: % Volume Growth 2018-2023
  • Table 65 Sales of Tobacco Free Oral Nicotine: Volume 2018-2023
  • Table 66 Sales of Tobacco Free Oral Nicotine: % Volume Growth 2018-2023
  • Table 67 Sales of Tobacco Free Oral Nicotine by Category: Value 2018-2023
  • Table 68 Sales of Tobacco Free Oral Nicotine: % Value Growth 2018-2023
  • Table 69 Sales of Smokeless Tobacco, E-Vapour Products and Heated Tobacco by Category: Value 2018-2023
  • Table 70 Sales of Smokeless Tobacco, E-Vapour Products and Heated Tobacco by Category: % Value Growth 2018-2023
  • Table 71 Sales of E-Liquids by Nicotine Strength: % Value 2020-2023
  • Table 72 NBO Company Shares of Smokeless Tobacco: % Volume 2019-2023
  • Table 73 LBN Brand Shares of Smokeless Tobacco: % Volume 2020-2023
  • Table 74 NBO Company Shares of E-Vapour Products: % Value 2019-2023
  • Table 75 LBN Brand Shares of E-Vapour Products: % Value 2020-2023
  • Table 76 NBO Company Shares of Tobacco Heating Devices: % Volume 2019-2023
  • Table 77 LBN Brand Shares of Tobacco Heating Devices: % Volume 2020-2023
  • Table 78 NBO Company Shares of Heated Tobacco: % Volume 2019-2023
  • Table 79 LBN Brand Shares of Heated Tobacco: % Volume 2020-2023
  • Table 80 NBO Company Shares of Tobacco Free Oral Nicotine: % Volume 2019-2023
  • Table 81 LBN Brand Shares of Tobacco Free Oral Nicotine: % Volume 2020-2023
  • Table 82 Distribution of Smokeless Tobacco by Format: % Volume 2018-2023
  • Table 83 Distribution of E-Vapour Products by Format: % Value 2018-2023
  • Table 84 Distribution of Tobacco Heating Devices by Format: % Volume 2018-2023
  • Table 85 Distribution of Heated Tobacco by Format: % Volume 2018-2023
  • Table 86 Forecast Sales of Smokeless Tobacco by Category: Volume 2023-2028
  • Table 87 Forecast Sales of Smokeless Tobacco by Category: % Volume Growth 2023-2028
  • Table 88 Forecast Sales of E-Vapour Products by Category: Volume 2023-2028
  • Table 89 Forecast Sales of E-Vapour Products by Category: % Volume Growth 2023-2028
  • Table 90 Forecast Sales of Tobacco Heating Devices: Volume 2023-2028
  • Table 91 Forecast Sales of Tobacco Heating Devices: % Volume Growth 2023-2028
  • Table 92 Forecast Sales of Heated Tobacco: Volume 2023-2028
  • Table 93 Forecast Sales of Heated Tobacco: % Volume Growth 2023-2028
  • Table 94 Forecast Sales of Tobacco Free Oral Nicotine: Volume 2023-2028
  • Table 95 Forecast Sales of Tobacco Free Oral Nicotine: % Volume Growth 2023-2028
  • Table 96 Forecast Sales of Tobacco Free Oral Nicotine by Category: Value 2023-2028
  • Table 97 Forecast Sales of Tobacco Free Oral Nicotine by Category: % Value Growth 2023-2028
  • Table 98 Forecast Sales of Smokeless Tobacco, E-Vapour Products and Heated Tobacco by Category: Value 2023-2028
  • Table 99 Forecast Sales of Smokeless Tobacco, E-Vapour Products and Heated Tobacco by Category: % Value Growth 2023-2028
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Manager - EMEA

+32-2-535-7543

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Christine Sirois

Manager - Americas

+1-860-674-8796

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