PUBLISHER: Euromonitor International | PRODUCT CODE: 1493858
PUBLISHER: Euromonitor International | PRODUCT CODE: 1493858
Pet care in Germany is experiencing some shifts, driven by changing consumer behaviours and market dynamics. Despite a slowdown in the growth of the pet population, the industry continues to flourish, propelled by enduring trends such as humanisation, premiumisation, and sustainability. Major players such as Masterfoods GmbH (for Mars) and Nestle Purina PetCare Deutschland GmbH maintain their strength, with brands such as Whiskas and Felix leading cat food. Despite the rise of online sales, pet...
Euromonitor International's Pet Care in Germany report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2019-2023, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2028 illustrate how the market is set to change.
Product coverage: Pet Food, Pet Products.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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