Global Blowing In-Mold Labels Market - 2024-2031

Overview

Global Blowing In-Mold Labels Market reached US$ 1.1 billion in 2023 and is expected to reach US$ 1.6 billion by 2031, growing with a CAGR of 4.9% during the forecast period 2024-2031.

Government rules and standards are critical in driving the adoption of blowing in-mold labels in a variety of industries. Regulatory activities that promote sustainable packaging, consumer safety and labeling regulations push manufacturers to engage in cutting-edge labeling technologies such as blowing in-mold labels.

Furthermore, the implementation of legislation governing product traceability, serialization and anti-counterfeiting measures promotes the use of blowing in-mold labels as a reliable and compliant labeling solution in regulated industries such as medicines, food and cosmetics. With rising healthcare costs, aging populations and increased demand for pharmaceutical products, there's a growing need for creative packaging solutions that guarantee product safety, compliance and patient convenience.

In 2023, North America is expected to be the second-dominant region with about 25% of the global blowing in-mold labels market. Rising concerns about product tampering and counterfeiting in the region create considerable prospects for the blowing in-mold labels industry. The labels help brand owners meet regulatory requirements by inserting necessary product information, regulatory symbols and tamper-evident components into packaging containers. The Food Allergy Labeling and Consumer Protection Act was enacted in 2004 and the Food and Drugs Act of 1906 was passed in U.S.

Dynamics

Consumer Demand for Personalization

In an era of growing personalization and customisation, blown in-mold labels let businesses to create unique and bespoke packaging designs that appeal to their target audience. Digital printing technologies provide variable data printing, allowing firms to include personalized messages, graphics and promotions on packaging labels. The capacity to connect with consumers on a more personal level boosts brand loyalty, develops brand engagement and encourages repeat purchases, all of which help to propel the global blowing in-mold labels market forward.

Blowing in-mold labels provide brands with a platform for creative expression, allowing them to stand out on retail shelves with vibrant colors, inventive designs and luxury finishes. By spending in visually appealing packaging solutions, brands generate a differentiated identity, build brand equity and acquire a competitive position in the market.

Rising Demand for Packaged Food

The global blown in-mold labels market is being driven by increased demand for packaged goods in a variety of industries. With changing consumer habits, urbanization and globalization, there has been a considerable increase in the use of packaged products ranging from food and beverages to personal care and household goods. The increased demand needs efficient and innovative labeling solutions, such as blown in-mold labels, which give greater product presentation, brand identity and shelf appeal.

According to a report issued in March 2021 by the Foreign Agriculture Service of U.S. Department of Agriculture, frozen food consumption in Japan, especially frozen snacks, has been steadily increasing over the last decade. In March 2021, the European Commission also introduced new laws on the action plan for organic production, which will help to grow Europe's organic food and beverage market. It is predicted to generate demand for blowing in-mold labels during the forecast period.

Limited Compatibility and Production Efficiency

Adopting blowing-in-mold labeling technique requires a considerable initial investment in specialized machinery, molds and infrastructure. Blowing in-mold labels may not work with all containers, forms and packaging materials. Certain package styles or designs may present obstacles for BIML application, limiting the market's usability and potential growth in specific industries or product categories.

While BIML technology simplifies manufacturing processes, the speed and efficiency of production can be slower than with other labeling technologies such as pressure-sensitive or adhesive labels. Longer cycle times and preparation requirements might have an influence on total production output rates. A lack of education about blowing in-mold labels technology and its possibilities hamper market acceptance and expansion, especially where traditional labeling methods are more prominent.

Segment Analysis

The global blowing in-mold labels market is segmented based on material, printing technology, application and region.

Rising Shift Towards Sustainable Packaging in Food & Beverage Sector

Food & beverages are expected to be the dominant segment with over 1/4th of the market during the forecast period 2024-2031. With increased environmental consciousness, there is a greater emphasis on sustainable packaging alternatives. Blowing in-mold labels produced from recyclable materials with eco-friendly printing options promote sustainability and attract environmentally concerned consumers and businesses.

Muller Printing Technology, a manufacturer of molds and automation solutions for thin wall packaging, stated in September 2022 that their in-mold labelling automation technology would be used in sustainable Blowing molding packaging. The technology is introduced to produce a 100% monomaterial container composed of totally recyclable polypropylene, together with a wrap-around and bottom polypropylene-based label.

Geographical Penetration

Expansion of Food & Beverage Industry in Asia-Pacific

Asia-Pacific is expected to be the dominant region in the global blowing in-mold labels market covering over 30% of the market. The region's food and beverage industry is expanding rapidly due to shifting dietary trends and rising disposable incomes. Blowing in-mold labels are widely used to package a variety of food & beverage products, which drives market demand. India is the world's second most populous country and its food and beverage industry is expanding rapidly.

In accordance to the Indian Brand Equity Foundation, the Indian processed food sector is estimated to reach US$ 470 billion by 2025. Furthermore, according to India's Department for Promotion of Industry and Internal Trade, the proposed investment value in the food processing industry is US$ 1.55 billion in FY 2021, up from US$ 0.82 billion in FY 2020. Such an increasing demand for food & beverage in this region surge the growth blowing in-mold labels market.

Competitive Landscape

The major global players in the market include CCL Industries, Inc., Constantia Flexibles Group GmbH, Coveris Holdings S.A., Huhtamaki Group, Cenveo Inc., Hammer Packaging, Fuji Seal International Inc., Avery Dennison Corporation, Innovia Films Ltd. and Inland.

COVID-19 Impact Analysis

Economic uncertainty caused by the pandemic created financial restraints for firms across industries, influencing investment decisions and spending on packaging materials such as blown in-mold labels. Some corporations attempted to cut expenses by improving container designs, reducing product portfolios or deferring non-essential projects. With increased environmental concerns, there is a greater emphasis on sustainable packaging options.

Blowing in-mold labels produced from recyclable materials with eco-friendly printing options promote sustainability and attract environmentally conscious customers. The pandemic triggered heightened awareness of hygiene and safety precautions, leading to increased demand for packaging solutions that enhance product safety and integrity, such as blown in-mold labels with tamper-evident features.

Russia-Ukraine War Impact

Supply chain disruptions and geopolitical tensions caused by the conflict resulted in higher costs for manufacturers. To sustain production, they must acquire alternate raw materials or face greater transportation costs, which are then passed on to consumers. In reaction to geopolitical concerns and supply chain interruptions, Blowing in-mold labels producers investigate alternative raw material procurement strategies or diversify their supplier base to reduce risk.

It resulted in changes in the global supply chain dynamics for blowing in-mold labels, as manufacturers sought more stable and dependable raw materials. Changes in trade policies, sanctions and export restrictions placed on Russia or Ukraine had an impact on the packaging industry's regulatory environment and trade flows, including the blowing in-mold label market. Manufacturers must handle growing rules and compliance standards, which can add complexity and expense to their operations.

By Material

• Polypropylene
• Polyethylene
• Polyethylene Terephthalate (PET)
• Others

By Printing Technology

• Flexographic Printing
• Offset Printing
• Others

By Application

• Food & Beverages
• Chemicals
• Home & Personal Care
• Consumer Goods
• Others

By Region

• North America
  • U.S.
  • Canada
  • Mexico
• Europe
  • Germany
  • UK
  • France
  • Italy
  • Russia
  • Rest of Europe
• South America
  • Brazil
  • Argentina
  • Rest of South America
• Asia-Pacific
  • China
  • India
  • Japan
  • Australia
  • Rest of Asia-Pacific
• Middle East and Africa

Key Developments

• In 2024, Mold-Tek Packaging Limited made an investment in a Durst RSCi 510mm press with priming and varnishing stations to transform digital printing for in-mold labels.
• In 2023, SABIC teamed up with three in-mold labeling experts to show the use of certified sustainable polypropylene resins in mono-PP thin-wall container packaging without sacrificing quality, processability, safety or convenience. The single-step IML method decorates the part inside the mold, making the label an integrated part of the packaging.
• In 2023, Multi-Color Corporation, one of the world's major label producers, is happy to announce the acquisition of Korsini, a leading in-mold label solutions provider based in Turkey.

Why Purchase the Report?

• To visualize the global blowing in-mold labels market segmentation based on material, printing technology, application and region, as well as understand key commercial assets and players.
• Identify commercial opportunities by analyzing trends and co-development.
• Excel data sheet with numerous data points of blowing in-mold labels market-level with all segments.
• PDF report consists of a comprehensive analysis after exhaustive qualitative interviews and an in-depth study.
• Product mapping available as excel consisting of key products of all the major players.

The global blowing in-mold labels market report would provide approximately 61 tables, 55 figures and 194 pages.

Target Audience 2024

• Manufacturers/ Buyers
• Industry Investors/Investment Bankers
• Research Professionals
• Emerging Companies