Aloe Vera-based Skin and Hair Products Market -2023-2030

Overview

Global Aloe Vera-based Skin and Hair Products Market reached US$ 1.2 billion in 2022 and is expected to reach US$ 1.9 billion by 2030, growing with a CAGR of 6.5% during the forecast period 2023-2030.

The demand for aloe vera-based skin and hair products is increasing among consumers. These products are designed to offer multiple benefits, including moisturization, hydration, soothing effects, and promoting healthy skin and hair. This has resulted in the expansion of the market for aloe vera-based products.

In addition, as the demand for aloe vera-based products is increasing, manufacturers are offering a wide range of aloe vera-based skin and hair products in their portfolios. For instance, in March 2022, Clensta International launched the Red Aloe Vera range of skincare products. The SPF lotion, hair serum, face serum, and under eye cream are for women, and intimate brightening scrub, face brightening, and detan scrub are for men.

The aloe vera gel products account for the largest share. Asia-Pacific region shows the dominance in global aloe vera-based skin and hair products, as the manufacturers in this region are launching various aloe vera products to reach the consumer's demand in this region, which help in driving the market growth.

Dynamics

Increasing Demand for Natural-Based Cosmetic Products

The cosmetic industries are witnessing a profound shift of consumer preferences from synthetic products to natural cosmetics which significantly increases the demand for aloe vera-based skin and hair products. As aloe vera contains vitamins, minerals, enzymes, and antioxidants that contribute to its nourishing and healing properties, making it a popular choice among consumers seeking natural and effective skincare and haircare solutions.

Furthermore, manufacturing companies are currently prioritizing the development of a diverse range of products that are based on aloe vera. For instance, in August 2021, Forever Living launched a new lightweight formula Aloe Body Lotion, it quickly delivers the benefits of pure aloe vera and other moisturizing ingredients for Intensive dry skin.

Increase in Product Development

The versatility of aloe vera as an ingredient allows for the development of a wide range of products, including creams, lotions, gels, shampoos, conditioners, masks and more. This adaptability caters to diverse consumer bases and plays a crucial role in propelling the growth of the global market for aloe vera-based skin and hair products.

Furthermore, companies are investing in research and development to create innovative formulations that enhance the efficacy of aloe vera-based products. For instance, in October 2023, Ulta Beauty launched Aloe Vera Gel Hair Care with natural ingredients. The new range includes a volume shampoo and volume conditioner, moisture shampoo and moisture conditioner.

Quality and Purity of the Products

Aloe Vera offers numerous benefits, but issues related to product quality and purity can indeed act as restraints on the market growth. Poor quality control measures during the manufacturing process may lead to contamination or adulteration of aloe vera products, which could affect the product quality, consumers' trust and adoption rate.

Segment Analysis

The global aloe vera-based skin and hair products market is segmented based on product type, distribution channel, end-user, and region.

Increasing Demand for Aloe Vera Gel Products

The aloe vera gel segment accounts for the largest share of global aloe vera-based skin and hair products. Consumers and cosmetic industries are highly opting for aloe vera gel in various products as a natural ingredient, as it is water-rich and has excellent moisturizing properties, anti-fungal properties, and others making it effective in hydrating the skin and hair, also helps control dandruff and promoting health skin and hair growth.

In addition, many cosmetic companies are developing and introducing aloe vera-based products in their portfolios. For instance, in June 2020, Emami launched two varieties of organic aloe vera gel under the Boro Plus brand, which are BoroPlus 100% Organic Aloe Vera Gel and BoroPlus 100% Organic Aloe Vera Gel Haldi Chandan Kesar.

Geographical Penetration

Product Launches in Asia-Pacific

The Asia-Pacific region shows dominance in global aloe vera-based skin and hair products, as the consumers in this region are highly adopting aloe vera-based products as natural and organic skin and hair care practices, which helps in propelling the growth of the global aloe vera-based skin and hair products market.

Furthermore, as the demand for natural skin care products increases among consumers, major market players have launched new products in the region. For instance, in November 2022, FLP India launched aloe body wash and cleansers aloe liquid soap in the market. Aloe Body Wash helps to clean skin and promote hydration.

Competitive Landscape

The major global players in the market include Himalaya Wellness Company, Terry Laboratories, JASON Natural Products, Inc., COOLA LLC., Sun Bum LLC., Avalon Natural Products, Inc., Desert Essence, Sundial Brands LLC., Pacifica Beauty LLC, and Lily of The Desert

COVID-19 Impact Analysis

During the pandemic, people become more conscious about skin and hair care. Aloe vera products have gained popularity due to their potential health benefits, leading to an increased demand for aloe vera supplements and juices. Also, the growth of e-commerce has been accelerated by the pandemic, which has also benefited the aloe vera products market. Consumers now have easy access to a wide range of aloe vera-based items online.

Russia-Ukraine War Impact

The war has resulted in instability in currency exchange rates. As a result, the cost of importing or exporting aloe vera products may be affected, which can impact pricing and profitability for companies operating in the market. The war has also led to trade restrictions, sanctions, and logistical issues, which have affected the import and export of goods.

By Product Type

• Aloe Vera Gel
• Lotion/Creams
• Face and Body Wash
• Shampoos and Conditioners
• Shaving Supplies
• Others

By Distribution Channel

• Hypermarkets/Supermarkets
• Specialty Stores
• Convenience Stores
• Others

By End User

• Women
• Men
• Unisex

By Region

• North America
  • U.S.
  • Canada
  • Mexico
• Europe
  • Germany
  • UK
  • France
  • Italy
  • Russia
  • Rest of Europe
• South America
  • Brazil
  • Argentina
  • Rest of South America
• Asia-Pacific
  • China
  • India
  • Japan
  • Australia
  • Rest of Asia-Pacific
• Middle East and Africa

Key Developments

• In July 2023, Organic Harvest, an organic beauty and personal care brand, certified by ECOCERT launched an all-new range of organic Aloe Vera Gel. Available in 4 different variants, the new Organic Aloe Vera Gel is gender neutral and ideal for varying skin and hair types for all age groups.
• In May 2022, Juicy Chemistry launched all-new certified organic aloe vera gel & aloe vera juice.
• In June 2020, Emami Limited introduced a unique Ayurvedic-based 100% organic Aloe Vera Gel under the BoroPlus brand, catering to a rising market of discriminating consumers who are constantly searching for natural, herbal, and organic solutions for daily grooming routine.

Why Purchase the Report?

• To visualize the global aloe vera-based skin and hair products market segmentation based on product type, distribution channel, end-user, and region, as well as understand key commercial assets and players.
• Identify commercial opportunities by analyzing trends and co-development.
• Excel data sheet with numerous data points of aloe vera-based skin and hair products market-level with all segments.
• PDF report consists of a comprehensive analysis after exhaustive qualitative interviews and an in-depth study.
• Product mapping available as Excel consisting of key products of all the major players.

The global aloe vera-based skin and hair products market report would provide approximately 62 tables, 56 figures, and 210 Pages.

Target Audience 2023

• Manufacturers/ Buyers
• Industry Investors/Investment Bankers
• Research Professionals
• Emerging Companies