Smart Collar Tag for Cow Market - 2023-2030

Overview

Global Smart Collar Tag for Cow Market reached US$ 321.3 million in 2022 and is expected to reach US$ 556.6 million by 2030, growing with a CAGR of 7.11% during the forecast period 2023-2030.

Smart collar tags are used to monitor the health of individual cows. They can track vital signs, detect illnesses early, and even provide alerts to farmers when an animal is in distress. This trend has been crucial for improving the overall well-being of cattle and reducing losses. Smart collar tags have been increasingly equipped with IoT (Internet of Things) technology to provide real-time data on the health and location of cattle.

GPS technology has been integrated into smart collar tags to track the location of cattle. Geofencing capabilities allow farmers to set virtual boundaries and receive alerts if an animal strays beyond the designated area. This is valuable for preventing cattle theft and managing grazing patterns. In January 2020, Chipsafer-a livestock monitoring solution-providing company launched a solar-powered collar, solution for cattle management. This collar provides security against cattle theft. The company created this solution to stop cattle rustling incidents, particularly in Kenya.

Asia Pacific is among the growing regions in the global smart collar tag for cow market covering more than 1/3rd of the market due to its larger dairy consumption. For instance, according to the Press Information Bureau Government of India, India contributes 23% of the world's milk production, making it the largest producer in the world. This demand has driven the need for improved dairy farming practices, which smart collar tags can facilitate

Dynamics

Increasing Demand in Dairy Farming Applications

The increasing demand for smart collar tags for cow applications in dairy farming is a significant driver for the growth of this market. According to the World Wildlife Fund, around 270 million dairy cows are cared for by millions of farmers worldwide who produce milk. Dairy farming has specific requirements and challenges, and smart collar tags offer several advantages that cater to these needs, thus fueling their adoption and market growth.

Dairy farmers often manage large herds of cows, making it challenging to monitor individual animals. Smart collar tags provide real-time data on each cow's location, health status, and behavior. This enables more effective herd management, including tracking the milking schedules, feeding routines, and breeding cycles of individual cows. By monitoring each cow's milk production and behavior, farmers can identify cows that may need special attention or treatment, leading to increased milk yields and better overall productivity.

Focus on Cattle Health Monitoring Solutions

The focus on cattle health monitoring solutions is a significant driver behind the market growth of smart collar tags for cows. These solutions are gaining prominence due to their ability to enhance cattle health management, leading to improved overall herd well-being and productivity.

Cattle tracking solutions, such as smart collar tags, enable farmers to efficiently manage their livestock. With these tags, they can monitor the location, health, and behavior of individual cows or entire herds in real-time. This leads to better decision-making in terms of feeding, breeding, and health management. A neck collar offered by Afimilk, AfiCollar, alerts users to the presence of heat and continuously tracks their eating and chewing to manage their health and digestion.

High Product Cost

The upfront costs associated with implementing smart collar tag systems can be a significant barrier to adoption, especially for small-scale farmers with limited budgets. The cost of purchasing the tags, infrastructure, and data analysis tools can be prohibitive for some. Beyond the initial investment, ongoing operational and maintenance costs, including the need for periodic battery replacement or recharging, can strain the budgets of farmers.

Farmers and livestock operators typically incur a significant upfront cost when purchasing and installing smart collar tag systems. This includes the cost of the tags themselves, associated hardware, software, and infrastructure setup. The initial investment can be substantial, especially for smaller farms with limited budgets. Maintenance of smart collar tag systems requires technical expertise. Farm operators may need to hire or train personnel with the necessary technical skills to manage and maintain the technology. This can increase labor and operational costs.

Segment Analysis

The global smart collar tag for cow market is segmented based on product, application and region.

Effective Use of Collar Tag in Tracking

Cattle tracking solutions, such as smart collar tags, enable farmers to efficiently manage their livestock. Tracking allows farmers to monitor the whereabouts of their cattle at all times. This is especially important for extensive grazing systems or large farms where cows have access to a wide area. Efficient herd management is essential for keeping the cattle safe, preventing straying, and ensuring they are in the right place at the right time.

In Colorado, cow herds are almost completely unrestrained. In an experiment by the US Bureau of Land Management to employ virtual fencing on thousands of cattle across more than 2000 square kilometers of land in the state, they are contained not by actual fences but rather by them. With the use of an app linked to GPS-enabled collars, these virtual fences allow farmers or ranchers to control the movement of their herds.

Source: DataM Intelligence Analysis (2023)

Geographical Penetration

Asia-Pacific's Growing Dairy Industry

Asia-Pacific is home to a significant portion of the world's agricultural sector, including dairy and cattle farming. The sheer size of the dairy production in this region creates a substantial market for smart collar tags. According to the Department of Animal Husbandry and Dairying, India is the largest producer of milk across the globe. Milk production increased by 5.81% annually between 2019-2020 and 2020-21, reaching 198.44 million tonnes and 209.96 million tonnes, respectively. This demand has driven the need for improved dairy farming practices, which smart collar tags can facilitate.

Asia-Pacific has seen significant advancements in technology adoption, including IoT (Internet of Things) and precision agriculture. For instance, in September 2022, by utilizing artificial intelligence and the Internet of Things, a Gujarat-based manufacturer of dairy equipment created a smart tag that informs farmers when to artificially inseminate their cows. If a cow wears this collar around its neck, alert farmers when the cow's body temperature indicates it's ready for insemination. This technology can save farmers time and money by ensuring timely pregnancies, optimizing breeding practices, and improving overall herd management.

Source: DataM Intelligence Analysis (2023)

Competitive Landscape

The major global players include Diamond Dotz, Paint With Diamonds, Diamond Art Club, Diamond Art Home, Leisure Arts, Diamond Painting Pro, Pretty Neat Creative, DIY Moon Shop, Yiwu Kaina Arts and CARREAU.

COVID-19 Impact Analysis

COVID Impact

The pandemic disrupted global supply chains, affecting the production and distribution of smart collar tags and related components. This led to delays in manufacturing and delivery, which, in turn, impacted market growth. Economic uncertainty resulting from the pandemic led to cautious spending across industries, including agriculture. Many farmers and livestock operators faced financial challenges, which influenced their willingness to invest in new technologies like smart collar tags.

The pandemic highlighted vulnerabilities in global food supply chains. As a result, there was an increased focus on making the agricultural sector more resilient to disruptions. Smart collar tags, with their potential to improve livestock management and traceability, gained attention as tools for enhancing supply chain resilience.

Russia- Ukraine War Impact

The conflict disrupted global supply chains, affecting the production and distribution of products, including smart collar tags. Disruptions in the supply chain can lead to delays in manufacturing and delivery, potentially impacting market growth.

Geopolitical instability can create economic uncertainty, which can affect consumer and business confidence. Farmers and livestock operators may be more cautious about making investments in technology, including smart collar tags, during uncertain times.

By Product

• GPS Based
• Radio Based
• Others

By Application

• Tracking
• Training
• Monitoring
• Others

By Region

• North America
  • U.S.
  • Canada
  • Mexico
• Europe
  • Germany
  • UK
  • France
  • Italy
  • Russia
  • Rest of Europe
• South America
  • Brazil
  • Argentina
  • Rest of South America
• Asia-Pacific
  • China
  • India
  • Japan
  • Australia
  • Rest of Asia-Pacific
• Middle East and Africa

Key Developments

• In March 2023, Kiwi ag-tech, Haltar, a New Zealand agtech startup, planted NZ$85 million Series C for its cow collars.
• In February 2022, Semtech Corporation, a top supplier of high-performance analog and mixed-signal semiconductors, advanced algorithms, and related technologies, announced a partnership with Smart Paddock, an Australian business that makes smart tags for the livestock industry.
• In April 2021, Halter, a New Zealand-based manufacturer of a "smart collar" for fence-free dairy farming, secured $32 million in a Series B round of funding.

Why Purchase the Report?

• To visualize the global smart collar tag for cow market segmentation based on product, application and region, as well as understand key commercial assets and players.
• Identify commercial opportunities by analyzing trends and co-development.
• Excel data sheet with numerous data points of smart collar tag for cow market-level with all segments.
• PDF report consists of a comprehensive analysis after exhaustive qualitative interviews and an in-depth study.
• Product mapping available as Excel consisting of key products of all the major players.

The global smart collar tag for cow market report would provide approximately 53 tables,48 figures and 181 Pages.

Target Audience 2023

• Manufacturers/ Buyers
• Industry Investors/Investment Bankers
• Research Professionals
• Emerging Companies