Global Anionic Surfactant Market - 2023-2030

Market Overview

The global anionic surfactant market reached US$ XX million in 2022 and is projected to record significant growth by reaching up to US$ XX million by 2030, growing at a CAGR of XX% during the forecast period (2023-2030).

Surfactants, also known as surface active agents or organic chemicals, change the characteristics of water. A distinctive class of adaptable amphiphilic compounds known as surfactants is a key component of cleaning products. Surfactants are typically divided into three categories: anionic surfactants, cationic surfactants and nonionic surfactants. This classification is based on the molecule's nature and type of surface active moiety group. An extremely wide range of surfactant-based applications uses anionic surfactants because they are negatively charged, relatively less expensive and have a higher pH. Carboxylates, sulfonates, dispersants, sulfates or phosphates are components of anionic surfactants. Anionic surfactants act as foaming agents and have hydrophobic properties. Anionic surfactants have a variety of characteristics, including the ability to tolerate hard water, detergency and foam stability.

Anionic surfactants can be available in various forms depending on the product type, including paste, water-thin and viscous liquids, powders and granules for dry product formulations and several anionic surfactants are used in the cleaning sector due to the variety of cleaning applications. It provides excellent detergency and cleaning quality for producing liquid duty detergents, technical cleaning agents and dishwashing detergents. The products made with anionic surfactants are suitable for various cleaning applications due to their excellent foaming characteristics and ease of thickening with salt. Water-containing solutions, particularly short fatty alcohol products, exhibit significant rapid action. The global anionic surfactants market is segmented into type and application segments.

Market Dynamics

Anionic surfactants include sodium stearate, sodium dodecyl benzene sulphonate, alcohol sulfates, alkylbenzene sulphonates, phosphoric acid esters, carboxylic acid salts and others. Cleaning products frequently use anionic surfactants. Additionally, they have a variety of direct and indirect uses in our everyday lives, such as in personal care items, household cleaners and industrial processes used in the production of pharmaceuticals, food and oil.

The use of household detergents is gradually increasing due to the growing population. Since anionic surfactants are primarily used in household detergents, the market for these substances is anticipated to grow significantly over the coming years. The market growth is anticipated to be driven by the rising global demand for personal care products. Surfactant-based new innovative processes are anticipated to rank among the key variables influencing the market's growth during the forecast period.

Growing demand for Bio-based and Green Surfactant products to drive the market growth

The adoption of substitutes in petroleum-based synthetic products results from the rising demand for environmentally friendly technologies. Applications for bio-surfactants in products include emulsifying agents, biocides for sulfate-reducing bacteria, anticorrosive and many other uses. They are used in several industries, including home care, industrial cleaning and others, because of their versatility and effectiveness.

Significant R&D has allowed high-quality and high-functionality bio-surfactant formulations to move from the lab to broader commercial-scale production. These formulations can be made from biomass/plant oils or via fermentation using sugar/yeast. Therefore, it is anticipated that bio-based surfactants will gain recognition as multifunctional materials made from hydrophilic and oily/hydrocarbon-type carbon sources that are miscible with microorganism substrates in the culture medium. The innovation of bio-based products that can replace petroleum-based products and are environmentally friendly is greatly aided by biotechnology. Furthermore, the growing demand for bio-based green surfactants bolsters the global anionic surfactants market growth.

Price volatility for raw materials impedes market expansion

The price of raw materials fluctuates because of environmental issues and the price of crude oil. Surfactant effects on the environment, such as toxicity and degradability, influence raw materials costs. Regional government bodies mandate the rules for resource use and environmental protection. Low raw material prices and technological limitations in the commercial production of petroleum products are anticipated to restrain market growth.

COVID-19 Impact Analysis

During COVID-19, the market for anionic surfactants witnessed a further boost. Due to the pandemic and the escalating concern over cleanliness and hygiene, the household industry has rapidly expanded. To reduce the risk of spreading the COVID-19 virus, people were more focused on cleaning products and disinfectants, which supports the demand for surfactants amidst the pandemic period. According to the Household and Commercial Products Association (HCPA), in 2020, home care products like cleaners, surfactants and disinfectants for residential and commercial properties have a market value of about US$ 180 billion annually. Increased consumption of the products above during COVID-19 increased product demand. Additionally, due to the need for hygiene, the demand for surfactant products has been growing exponentially over time.

The coronavirus disease has had a significant impact on people all over the world. People have become more health-conscious due to the severity of the COVID-19 pandemic. The demand for premium personal care and hygiene products is rising as people become more health conscious. The surfactant industry is currently experiencing extremely high demand as a result. Given the situation, it is anticipated that people will begin to prioritize health and hygiene, contributing to the surfactant industry's continued expansion in the years to come.

Segment Analysis

The global anionic surfactant market is segmented based on type, application and region.

Owing to cleaning, the demand for home care products is bolstering the demand for anionic surfactants

The market for anionic surfactants is expanding due to households using more cleaning products. Surfactants are used in various household products, including carpet cleaners, floor cleaners, laundry detergents and dishwashing soaps. They can remove dirt, oil and other unwanted particles from dishes, clothes and other surfaces in home care applications. Furthermore, the factor mentioned above implied that this home care market segment would control the global anionic surfactant market during the forecasted period.

Geographical Analysis

The global anionic surfactant market is segmented based on type, application and region.

Higher consumption in countries like China and India lead to the expansion of the anionic surfactant market in the Asia-Pacific

Due to advancements in end-user industries, particularly in developing economies, such as detergents and personal care products, the surfactant market is predicted to grow steadily. Low prices and the easy availability of surfactants, which have an even wider range of applications, are additional factors that will boost demand.

Asia-Pacific captures the majority of market shares in the global anionic surfactant market. The growth in the region can be attributed to the increasing demand for home care and personal care products from developing countries such as China, Japan and India. The rising population depicts the higher household product consumption in the region. Low manufacturing cost aids the growth of these agents in the Asia-Pacific, which boosts the demand for anionic surfactants in the region. China is the largest consumer in the region and importer of nonionic products, exhibiting excellent growth prospects.

Competitive Landscape

In order to develop effective technologies and increase production rates to meet market demand, manufacturers are making many strategic decisions in the global anionic surfactant market. The primary focus areas include product launches, collaborations, strategic mergers and acquisitions. The key players in the market are AkzoNobel N.V., BASF SE, Clariant AG, Dowdupont, Evonik Industries AG, Croda International PLC, Stepan Company, Huntsman Corporation, Kao Corporation and Galaxy Surfactants.

BASF

Overview: BASF is headquartered in Germany and was founded in 1965, the German multinational largest chemical manufacturer. It has provided customers with high-performance chemical solutions while employing about 11,000 persons. BASF's product offering includes six segments: chemicals, materials, surface technologies, industrial solutions, agricultural solutions and nutrition & care. It operates in the Americas, Europe, Asia-Pacific and MEA. BASF has its subsidiary in Ludwigshafen as BASF SE and one manufacturing facility in Sandefjord. If it gets down to leaching, solvent extraction, flotation, solid/liquid separation and tailings management, BASF mining solutions offer sustainable solutions that improve productivity, recovery and flexibility. Performance Chemicals is a division of BASF that includes mining solutions. The division's product line includes oilfield chemicals, plastic additives and fuel and lubricant solutions. Its innovative solutions benefit consumers from various industries, including Chemicals, Plastics, Consumer Goods, Energy & Resources and Automotive & Transportation.

Product Portfolio:

Texapon N 70: The product Texapon N 70 is a product of BASF's anionic surfactants group and its product is suitable for EU Ecolabel, Ecocert, Bio-Based Surfactants, Nordic Swan and (Optionally) RSPO Certified. It serves application includes the following:

• Dishwashing
• Food and Beverage Processing
• Hard Surface Cleaning
• Food Service and Kitchen Hygiene
• Commercial Laundry
• Institutional Cleaning and Sanitation
• Vehicle and Transportation Care

Key Development: In March 2022, Plantapon Soy, a bio-based anionic surfactant made from soy protein, was developed by BASF Care Creations. It has benefits for sustainability. The ingredient is suitable for vegan formulations and natural cosmetic standards like COSMOS. It is made from non-GMO soybean sourced from Europe and coconut oil. Plantapon Soy meets the requirements of ISO 16128 because it is entirely natural in origin. The ingredient is also appropriate for formulations that bear the label "cruelty-free." Plantapon Soy is appropriate for various rinse-off applications, from shampoo and body wash to liquid soap and baby cleansing products, due to its mildness, which has reportedly been demonstrated in eye irritation and patch tests. It is also a good substitute for surfactants containing sulfate or ethylene oxide derivatives.

Why Purchase the Report?

• To visualize the global anionic surfactant market segmentation based on type, application and region, as well as understand key commercial assets and players.
• Identify commercial opportunities in the global anionic surfactant market by analyzing trends and co-development.
• Excel data sheet with numerous data points of anionic surfactant market-level with all segments.
• PDF report consisting of cogently put together market analysis after exhaustive qualitative interviews and in-depth market study.
• Product mapping available as excel consisting of key products of all the major market players.

The global anionic surfactant market report would provide approximately 53 tables, 55 figures and 230 Pages.

Target Audience 2023

• Manufacturers/ Buyers
• Industry Investors/Investment Bankers
• Research Professionals
• Emerging Companies