Global Packaging Design Services Market is estimated to be valued at US$ 24.63 Bn in 2023, and is expected to reach US$ 32.42Bn by 2030, exhibiting a compound annual growth rate (CAGR) of 4% from 2023 to 2030.
Report Coverage |
Report Details |
Base Year: |
2022 |
Market Size in 2023: |
US$ 24.63 Bn |
Historical Data for: |
2018 to 2021 |
Forecast Period: |
2023 - 2030 |
Forecast Period 2023 to 2030 CAGR: |
4.00% |
2030 Value Projection: |
US$ 32.42 Bn |
Figure 1. Global Packaging Design Services Market Share (%), By Region, 2023

Packaging design services help companies to build a strong brand identity and connect with customers in a unique way. The packaging design process involves connecting ancillary design elements with regulatory information, imagery, typography, materials, form, and structure. A well-designed package can help a product stand out on store shelves, provide important information to consumers, and create a memorable experience that encourages repeat purchases.
Packaging design services typically involve working with a team of designers and branding experts to create a package that reflects the company's values, mission, and personality. This can include everything from choosing the right colors and fonts to creating custom graphics and illustrations. The goal is to create a package that not only looks great, but also effectively communicates the product's benefits and unique selling points.
In addition to creating a strong brand identity, packaging design services can also help companies to stay competitive in a crowded marketplace. By investing in high-quality packaging, companies can differentiate themselves from their competitors and create a more memorable experience for consumers.
Market Dynamics:
A key driver of the global packaging design services market is increasing importance of sustainability and environmental concerns. Businesses are seeking packaging designs that align with their sustainability goals and resonate with environmentally conscious consumers. Many companies are also switching to eco-friendly, recyclable packaging materials and reducing waste. The growing demand for customized packaging solutions across different industries is also driving the growth of the global packaging design services market.
However, older packaging machines and new designs in packaging material are expected to hamper the growth of the market.
Key features of the study:
- This report provides in-depth analysis of the global packaging design services market, and provides market size (US$ Bn) and compound annual growth rate (CAGR%) for the forecast period (2023-2030), considering 2022 as the base year
- It elucidates potential revenue opportunities across different segments and explains attractive investment proposition matrices for this market
- This study also provides key insights about market drivers, restraints, opportunities, new product launches or approval, market trends, regional outlook, and competitive strategies adopted by key players
- It profiles key players in the global packaging design services market based on the following parameters - company highlights, products portfolio, key highlights, financial performance, and strategies
- Key companies covered as a part of this study include Schawk, Inc. (SGK Inc.), Interbrand Corporation, Packaging Corporation of America (PCA), Tetra Pak International S.A., Amcor plc., Rieke Packaging Systems, Landaal Packaging Systems, Gerresheimer AG, TricorBraun Inc., Design Packaging, Inc.,
- Insights from this report would allow marketers and the management authorities of the companies to make informed decisions regarding their future product launches, type up-gradation, market expansion, and marketing tactics
- Global packaging design services market report caters to various stakeholders in this industry including investors, suppliers, product manufacturers, distributors, new entrants, and financial analysts
- Stakeholders would have ease in decision-making through various strategy matrices used in analyzing the global packaging design services market
Detailed Segmentation:
- By Service Type:
- Graphic Design Services
- Structural Design Services
- Packaging Material Selection Services
- Branding and Identity Services
- Prototype Development Services
- Sustainability and Eco-friendly Design Services
- By Packaging Type:
- Primary Packaging
- Secondary Packaging
- Tertiary Packaging
- By Industry Vertical:
- Food and Beverage
- Cosmetics and Personal Care
- Pharmaceuticals and Healthcare
- Consumer Electronics
- Automotive
- Homecare and Cleaning Products
- E-commerce
- Others
- By Design Approach:
- Customized Packaging Design
- Standard Packaging Design
- Innovative and Creative Design
- Sustainable Packaging Design
- By Target Market:
- Small and Medium Enterprises (SMEs)
- Large Enterprises
- Startups
- By Region:
- North America
- Europe
- Asia Pacific
- Latin America
- Middle East & Africa
- Company Profile:
- Schawk, Inc. (SGK Inc.)
- Interbrand Corporation
- Packaging Corporation of America (PCA)
- Tetra Pak International S.A.
- Amcor plc
- Rieke Packaging Systems
- Landaal Packaging Systems
- Gerresheimer AG
- TricorBraun Inc.
- Design Packaging, Inc