PUBLISHER: Coherent Market Insights | PRODUCT CODE: 1358070
PUBLISHER: Coherent Market Insights | PRODUCT CODE: 1358070
The Under Eye Serum Market size is expected to reach US$ 8.27 billion by 2030, from US$ 3.6 billion in 2022, at a CAGR of 12.6% during the forecast period.
Report Coverage | Report Details | ||
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Base Year: | 2022 | Market Size in 2023: | US$ 3.6 Bn |
Historical Data for: | 2018 to 2021 | Forecast Period: | 2023 - 2030 |
Forecast Period 2023 to 2030 CAGR: | 12.60% | 2030 Value Projection: | US$ 8.27 Bn |
Under Eye Serum is a skincare product that is specifically designed to target the delicate skin under the eyes. This area is particularly prone to issues such as dark circles, puffiness, and fine lines, making it a common concern for many individuals. The demand for under eye serums has been increasing significantly in recent years, driven by the growing awareness of the importance of skincare and the desire for a youthful appearance.
The Market Dynamics:
The market dynamics of the under eye serum market are driven by several factors. Firstly, the increasing focus on personal grooming and self-care has led to a rise in the demand for skincare products, including under eye serums. Additionally, the growing awareness about the harmful effects of environmental factors such as pollution and exposure to UV radiation has prompted consumers to seek products that can protect and rejuvenate their skin.
On the other hand, there are some restraints that can hinder the growth of the under eye serum market. The high price of premium brands and the availability of cheaper alternatives in the market can act as barriers for some consumers. Moreover, the lack of standardization and regulation in the industry can lead to concerns about the efficacy and safety of under eye serums.
However, the under eye serum market also presents several opportunities for growth. The increasing disposable income, particularly in emerging economies, allows consumers to invest in higher-end skincare products. Additionally, the rise of e-commerce and online retail platforms has made it easier for consumers to access a wide range of under eye serums and make informed purchasing decisions.
Under Eye Serum Market Segmentation: