Global Online Video Platform Market Size Study & Forecast, by Type, by Component, by Streaming Type, by End-user, and Regional Analysis, 2023-2030

Description

List of Tables

Global Online Video Platform Market is valued at approximately USD 8.09 billion in 2022 and is anticipated to grow with a healthy growth rate of more than 20.7% during the forecast period 2023-2030. An Online Video Platform (OVP) is a fee-based software that enables content owners to transcode, manage, publish, track, and monetize video content online. It supports live streaming, recording, and on-demand hosting, gaining traction on handheld devices such as smartphones and tablets due to their compatibility with playing video content anytime, anywhere. Operating on a Software as a Service (SaaS) model, an OVP allows video producers to efficiently handle input, conversion, management, publishing, analysis, storage, and monetization of online videos. This model caters to the growing preference for online video content over traditional methods such as television. Media and entertainment industries are increasingly relying on OVPs to streamline video content processes, contributing to the global market's expansion. The surge in online video production investments, coupled with increased spending on online video advertising are the leading factors that are fueling the market growth across the globe.

In addition, the increasing penetration of internet and smartphones strengthens the market reach of online video platforms for smooth video streaming experiences, which, in turn, augmenting the market demand at a substantial rate. According to the International Telecommunication Union, in 2012, the global internet user base was estimated at around 2.4 billion individuals. This figure has consistently grown at a rate of 8.24%, reaching approximately 5.3 billion internet users by the year 2022.. The adoption of smartphones and tablets has made online video consumption easily accessible, with OVPs capitalizing on mobile technology. Also, the rising popularity of online video content over traditional media has led to increased demand for OVPs, as users increasingly turn to online platforms for entertainment, education, and information, driving market expansion. Live streaming features on platforms such as Twitch and YouTube garner massive audiences for gaming, e-commerce, concerts, and real-time events. Moreover, the increasing investment in online video production, as well as the advancements in video technology presents various lucrative opportunities over the forecast years. However, the possibilities of network congestion due to slow networks and the availability of open-source video platforms are hindering the market growth throughout the forecast period of 2023-2030.

The key regions considered for the Global Online Video Platform Market study include Asia Pacific, North America, Europe, Latin America, and Middle East & Africa. North America dominated the market in 2022 owing to the rising implementation of advanced 5G network technology, enhancing the speed and agility of online video platforms. Additionally, a high number of enterprises are leveraging these platforms to promote their products and services, thereby enhancing their brand identity. Whereas, Asia Pacific is expected to grow at the fastest CAGR over the forecast years. The growing use of video-on-demand and live-streaming videos on online platforms within the media and entertainment sector, facilitated by increasing internet penetration in the region is significantly propelling the market demand. The popularity of user-generated video content on free hosting platforms such as YouTube is contributing significantly to the surge in online video platform usage. Moreover, the availability of live video streaming features on social media platforms such as Facebook and LinkedIn are further amplifying the overall user base on online video platforms, which is fueling market growth.

Major market players included in this report are:

Akamai Technologies
Brightcove Inc.
Comcast Cable Communications Management, LLC
Endavo Media.
Frame.io, Inc.
Kaltura, Inc.
Limelight Networks
Longtail Ad Solutions, Inc. (JW PLAYER)
MediaMelon Inc
Ooyala Inc. (Telstra)

Recent Developments in the Market:

In April 2023, Akamai, a U.S.-based content delivery network company, unveiled innovative cloud-based streaming video computing capabilities during the 2023 NAB Show. These enhancements were designed to support Over-the-Top (OTT) operators in delivering superior, customized video experiences to users while simultaneously reducing operational costs and enhancing content monetization efforts. Akamai also introduced modifications to its Common Media Client Data (CMCD) specification and expanded its program by incorporating new Qualified Computing Partners.
In March 2022, K16 Solutions announced the company's collaboration with Panopto Partner, aiming to streamline the transition for customers migrating from legacy providers to Panopto's video platform. This partnership is set to enhance the previously laborious conversion process, often carried out manually on a file-by-file or link-by-link basis. Accordingly, it allows end users to accomplish more tasks in a more time-efficient manner.
In April 2022, Vimeo declared the launch of its enterprise video services directly on the Google Cloud Marketplace for developers. This allows users from diverse industries to seamlessly integrate video into their operations. Additionally, Vimeo offers advanced video software at the enterprise level, enabling businesses to create, manage, deliver, and monetize video content securely and efficiently.

Global Online Video Platform Market Report Scope:

Historical Data - 2020 - 2021
Base Year for Estimation - 2022
Forecast period - 2023-2030
Report Coverage - Revenue forecast, Company Ranking, Competitive Landscape, Growth factors, and Trends
Segments Covered - Type, Component, Streaming Type, End-user, Region
Regional Scope - North America; Europe; Asia Pacific; Latin America; Middle East & Africa
Customization Scope - Free report customization (equivalent up to 8 analyst's working hours) with purchase. Addition or alteration to country, regional & segment scope*

The objective of the study is to define market sizes of different segments & countries in recent years and to forecast the values to the coming years. The report is designed to incorporate both qualitative and quantitative aspects of the industry within countries involved in the study.

The report also caters detailed information about the crucial aspects such as driving factors & challenges which will define the future growth of the market. Additionally, it also incorporates potential opportunities in micro markets for stakeholders to invest along with the detailed analysis of competitive landscape and product offerings of key players. The detailed segments and sub-segment of the market are explained below:

By Type:

Video processing
Video management
Video distribution
Video analytics
Others

By Component:

Solution
Services

By Streaming Type:

Live streaming
Video on demand

By End-user:

Media & entertainment
BFSI
Retail
Education
IT and telecom
Others

By Region:

North America
U.S.
Canada
Europe
UK
Germany
France
Spain
Italy
ROE
Asia Pacific
China
India
Japan
Australia
South Korea
RoAPAC
Latin America
Brazil
Mexico
Middle East & Africa
Saudi Arabia
South Africa
Rest of Middle East & Africa

Chapter 1. Executive Summary

1.1. Market Snapshot
1.2. Global & Segmental Market Estimates & Forecasts, 2020-2030 (USD Billion)
- 1.2.1. Online Video Platform Market, by Region, 2020-2030 (USD Billion)
- 1.2.2. Online Video Platform Market, by Type, 2020-2030 (USD Billion)
- 1.2.3. Online Video Platform Market, by Component, 2020-2030 (USD Billion)
- 1.2.4. Online Video Platform Market, by Streaming Type, 2020-2030 (USD Billion)
- 1.2.5. Online Video Platform Market, by End-user, 2020-2030 (USD Billion)
1.3. Key Trends
1.4. Estimation Methodology
1.5. Research Assumption

Chapter 2. Global Online Video Platform Market Definition and Scope

2.1. Objective of the Study
2.2. Market Definition & Scope
- 2.2.1. Industry Evolution
- 2.2.2. Scope of the Study
2.3. Years Considered for the Study
2.4. Currency Conversion Rates

Chapter 3. Global Online Video Platform Market Dynamics

3.1. Online Video Platform Market Impact Analysis (2020-2030)
- 3.1.1. Market Drivers
  - 3.1.1.1. Rapid penetration of Internet and smartphones
  - 3.1.1.2. Rising spending on online video advertising
- 3.1.2. Market Challenges
  - 3.1.2.1. Possibilities of network congestion due to slow network
  - 3.1.2.2. Availability of open-source video platforms
- 3.1.3. Market Opportunities
  - 3.1.3.1. Increasing investment in online video production
  - 3.1.3.2. Advancements in video technology

Chapter 4. Global Online Video Platform Market Industry Analysis

4.1. Porter's 5 Force Model
- 4.1.1. Bargaining Power of Suppliers
- 4.1.2. Bargaining Power of Buyers
- 4.1.3. Threat of New Entrants
- 4.1.4. Threat of Substitutes
- 4.1.5. Competitive Rivalry
4.2. Porter's 5 Force Impact Analysis
4.3. PEST Analysis
- 4.3.1. Political
- 4.3.2. Economical
- 4.3.3. Social
- 4.3.4. Technological
- 4.3.5. Environmental
- 4.3.6. Legal
4.4. Top investment opportunity
4.5. Top winning strategies
4.6. COVID-19 Impact Analysis
4.7. Disruptive Trends
4.8. Industry Expert Perspective
4.9. Analyst Recommendation & Conclusion

Chapter 5. Global Online Video Platform Market, by Type

5.1. Market Snapshot
5.2. Global Online Video Platform Market by Type, Performance - Potential Analysis
5.3. Global Online Video Platform Market Estimates & Forecasts by Type 2020-2030 (USD Billion)
5.4. Online Video Platform Market, Sub Segment Analysis
- 5.4.1. Video processing
- 5.4.2. Video management
- 5.4.3. Video distribution
- 5.4.4. Video analytics
- 5.4.5. Others

Chapter 6. Global Online Video Platform Market, by Component

6.1. Market Snapshot
6.2. Global Online Video Platform Market by Component, Performance - Potential Analysis
6.3. Global Online Video Platform Market Estimates & Forecasts by Component 2020-2030 (USD Billion)
6.4. Online Video Platform Market, Sub Segment Analysis
- 6.4.1. Solution
- 6.4.2. Services

Chapter 7. Global Online Video Platform Market, by Streaming Type

7.1. Market Snapshot
7.2. Global Online Video Platform Market by Streaming Type, Performance - Potential Analysis
7.3. Global Online Video Platform Market Estimates & Forecasts by Streaming Type 2020-2030 (USD Billion)
7.4. Online Video Platform Market, Sub Segment Analysis
- 7.4.1. Live streaming
- 7.4.2. Video on demand

Chapter 8. Online Video Platform Market, by End-user

8.1. Market Snapshot
8.2. Global Online Video Platform Market by End-user, Performance - Potential Analysis
8.3. Global Online Video Platform Market Estimates & Forecasts by End-user 2020-2030 (USD Billion)
8.4. Online Video Platform Market, Sub Segment Analysis
- 8.4.1. Media & entertainment
- 8.4.2. BFSI
- 8.4.3. Retail
- 8.4.4. Education
- 8.4.5. IT and telecom
- 8.4.6. Others

Chapter 9. Global Online Video Platform Market, Regional Analysis

9.1. Top Leading Countries
9.2. Top Emerging Countries
9.3. Online Video Platform Market, Regional Market Snapshot
9.4. North America Online Video Platform Market
- 9.4.1. U.S. Online Video Platform Market
  - 9.4.1.1. Type breakdown estimates & forecasts, 2020-2030
  - 9.4.1.2. Component breakdown estimates & forecasts, 2020-2030
  - 9.4.1.3. Streaming Type breakdown estimates & forecasts, 2020-2030
  - 9.4.1.4. End-user breakdown estimates & forecasts, 2020-2030
- 9.4.2. Canada Online Video Platform Market
9.5. Europe Online Video Platform Market Snapshot
- 9.5.1. U.K. Online Video Platform Market
- 9.5.2. Germany Online Video Platform Market
- 9.5.3. France Online Video Platform Market
- 9.5.4. Spain Online Video Platform Market
- 9.5.5. Italy Online Video Platform Market
- 9.5.6. Rest of Europe Online Video Platform Market
9.6. Asia-Pacific Online Video Platform Market Snapshot
- 9.6.1. China Online Video Platform Market
- 9.6.2. India Online Video Platform Market
- 9.6.3. Japan Online Video Platform Market
- 9.6.4. Australia Online Video Platform Market
- 9.6.5. South Korea Online Video Platform Market
- 9.6.6. Rest of Asia Pacific Online Video Platform Market
9.7. Latin America Online Video Platform Market Snapshot
- 9.7.1. Brazil Online Video Platform Market
- 9.7.2. Mexico Online Video Platform Market
9.8. Middle East & Africa Online Video Platform Market
- 9.8.1. Saudi Arabia Online Video Platform Market
- 9.8.2. South Africa Online Video Platform Market
- 9.8.3. Rest of Middle East & Africa Online Video Platform Market

Chapter 10. Competitive Intelligence

10.1. Key Company SWOT Analysis
- 10.1.1. Company 1
- 10.1.2. Company 2
- 10.1.3. Company 3
10.2. Top Market Strategies
10.3. Company Profiles
- 10.3.1. Akamai Technologies
  - 10.3.1.1. Key Information
  - 10.3.1.2. Overview
  - 10.3.1.3. Financial (Subject to Data Availability)
  - 10.3.1.4. Product Summary
  - 10.3.1.5. Recent Developments
- 10.3.2. Brightcove Inc.
- 10.3.3. Comcast Cable Communications Management, LLC
- 10.3.4. Endavo Media.
- 10.3.5. Frame.io, Inc.
- 10.3.6. Kaltura, Inc.
- 10.3.7. Limelight Networks
- 10.3.8. Longtail Ad Solutions, Inc. (JW PLAYER)
- 10.3.9. MediaMelon Inc
- 10.3.10. Ooyala Inc. (Telstra)

Chapter 11. Research Process

11.1. Research Process
- 11.1.1. Data Mining
- 11.1.2. Analysis
- 11.1.3. Market Estimation
- 11.1.4. Validation
- 11.1.5. Publishing
11.2. Research Attributes
11.3. Research Assumption

LIST OF TABLES

TABLE 1. Global Online Video Platform Market, report scope
TABLE 2. Global Online Video Platform Market estimates & forecasts by Region 2020-2030 (USD Billion)
TABLE 3. Global Online Video Platform Market estimates & forecasts by Type 2020-2030 (USD Billion)
TABLE 4. Global Online Video Platform Market estimates & forecasts by Component 2020-2030 (USD Billion)
TABLE 5. Global Online Video Platform Market estimates & forecasts by Streaming Type 2020-2030 (USD Billion)
TABLE 6. Global Online Video Platform Market estimates & forecasts by End-user 2020-2030 (USD Billion)
TABLE 7. Global Online Video Platform Market by segment, estimates & forecasts, 2020-2030 (USD Billion)
TABLE 8. Global Online Video Platform Market by region, estimates & forecasts, 2020-2030 (USD Billion)
TABLE 9. Global Online Video Platform Market by segment, estimates & forecasts, 2020-2030 (USD Billion)
TABLE 10. Global Online Video Platform Market by region, estimates & forecasts, 2020-2030 (USD Billion)
TABLE 11. Global Online Video Platform Market by segment, estimates & forecasts, 2020-2030 (USD Billion)
TABLE 12. Global Online Video Platform Market by region, estimates & forecasts, 2020-2030 (USD Billion)
TABLE 13. Global Online Video Platform Market by segment, estimates & forecasts, 2020-2030 (USD Billion)
TABLE 14. Global Online Video Platform Market by region, estimates & forecasts, 2020-2030 (USD Billion)
TABLE 15. Global Online Video Platform Market by segment, estimates & forecasts, 2020-2030 (USD Billion)
TABLE 16. Global Online Video Platform Market by region, estimates & forecasts, 2020-2030 (USD Billion)
TABLE 17. U.S. Online Video Platform Market estimates & forecasts, 2020-2030 (USD Billion)
TABLE 18. U.S. Online Video Platform Market estimates & forecasts by segment 2020-2030 (USD Billion)
TABLE 19. U.S. Online Video Platform Market estimates & forecasts by segment 2020-2030 (USD Billion)
TABLE 20. Canada Online Video Platform Market estimates & forecasts, 2020-2030 (USD Billion)
TABLE 21. Canada Online Video Platform Market estimates & forecasts by segment 2020-2030 (USD Billion)
TABLE 22. Canada Online Video Platform Market estimates & forecasts by segment 2020-2030 (USD Billion)
TABLE 23. UK Online Video Platform Market estimates & forecasts, 2020-2030 (USD Billion)
TABLE 24. UK Online Video Platform Market estimates & forecasts by segment 2020-2030 (USD Billion)
TABLE 25. UK Online Video Platform Market estimates & forecasts by segment 2020-2030 (USD Billion)
TABLE 26. Germany Online Video Platform Market estimates & forecasts, 2020-2030 (USD Billion)
TABLE 27. Germany Online Video Platform Market estimates & forecasts by segment 2020-2030 (USD Billion)
TABLE 28. Germany Online Video Platform Market estimates & forecasts by segment 2020-2030 (USD Billion)
TABLE 29. France Online Video Platform Market estimates & forecasts, 2020-2030 (USD Billion)
TABLE 30. France Online Video Platform Market estimates & forecasts by segment 2020-2030 (USD Billion)
TABLE 31. France Online Video Platform Market estimates & forecasts by segment 2020-2030 (USD Billion)
TABLE 32. Italy Online Video Platform Market estimates & forecasts, 2020-2030 (USD Billion)
TABLE 33. Italy Online Video Platform Market estimates & forecasts by segment 2020-2030 (USD Billion)
TABLE 34. Italy Online Video Platform Market estimates & forecasts by segment 2020-2030 (USD Billion)
TABLE 35. Spain Online Video Platform Market estimates & forecasts, 2020-2030 (USD Billion)
TABLE 36. Spain Online Video Platform Market estimates & forecasts by segment 2020-2030 (USD Billion)
TABLE 37. Spain Online Video Platform Market estimates & forecasts by segment 2020-2030 (USD Billion)
TABLE 38. RoE Online Video Platform Market estimates & forecasts, 2020-2030 (USD Billion)
TABLE 39. RoE Online Video Platform Market estimates & forecasts by segment 2020-2030 (USD Billion)
TABLE 40. RoE Online Video Platform Market estimates & forecasts by segment 2020-2030 (USD Billion)
TABLE 41. China Online Video Platform Market estimates & forecasts, 2020-2030 (USD Billion)
TABLE 42. China Online Video Platform Market estimates & forecasts by segment 2020-2030 (USD Billion)
TABLE 43. China Online Video Platform Market estimates & forecasts by segment 2020-2030 (USD Billion)
TABLE 44. India Online Video Platform Market estimates & forecasts, 2020-2030 (USD Billion)
TABLE 45. India Online Video Platform Market estimates & forecasts by segment 2020-2030 (USD Billion)
TABLE 46. India Online Video Platform Market estimates & forecasts by segment 2020-2030 (USD Billion)
TABLE 47. Japan Online Video Platform Market estimates & forecasts, 2020-2030 (USD Billion)
TABLE 48. Japan Online Video Platform Market estimates & forecasts by segment 2020-2030 (USD Billion)
TABLE 49. Japan Online Video Platform Market estimates & forecasts by segment 2020-2030 (USD Billion)
TABLE 50. South Korea Online Video Platform Market estimates & forecasts, 2020-2030 (USD Billion)
TABLE 51. South Korea Online Video Platform Market estimates & forecasts by segment 2020-2030 (USD Billion)
TABLE 52. South Korea Online Video Platform Market estimates & forecasts by segment 2020-2030 (USD Billion)
TABLE 53. Australia Online Video Platform Market estimates & forecasts, 2020-2030 (USD Billion)
TABLE 54. Australia Online Video Platform Market estimates & forecasts by segment 2020-2030 (USD Billion)
TABLE 55. Australia Online Video Platform Market estimates & forecasts by segment 2020-2030 (USD Billion)
TABLE 56. RoAPAC Online Video Platform Market estimates & forecasts, 2020-2030 (USD Billion)
TABLE 57. RoAPAC Online Video Platform Market estimates & forecasts by segment 2020-2030 (USD Billion)
TABLE 58. RoAPAC Online Video Platform Market estimates & forecasts by segment 2020-2030 (USD Billion)
TABLE 59. Brazil Online Video Platform Market estimates & forecasts, 2020-2030 (USD Billion)
TABLE 60. Brazil Online Video Platform Market estimates & forecasts by segment 2020-2030 (USD Billion)
TABLE 61. Brazil Online Video Platform Market estimates & forecasts by segment 2020-2030 (USD Billion)
TABLE 62. Mexico Online Video Platform Market estimates & forecasts, 2020-2030 (USD Billion)
TABLE 63. Mexico Online Video Platform Market estimates & forecasts by segment 2020-2030 (USD Billion)
TABLE 64. Mexico Online Video Platform Market estimates & forecasts by segment 2020-2030 (USD Billion)
TABLE 65. RoLA Online Video Platform Market estimates & forecasts, 2020-2030 (USD Billion)
TABLE 66. RoLA Online Video Platform Market estimates & forecasts by segment 2020-2030 (USD Billion)
TABLE 67. RoLA Online Video Platform Market estimates & forecasts by segment 2020-2030 (USD Billion)
TABLE 68. Saudi Arabia Online Video Platform Market estimates & forecasts, 2020-2030 (USD Billion)
TABLE 69. South Africa Online Video Platform Market estimates & forecasts by segment 2020-2030 (USD Billion)
TABLE 70. RoMEA Online Video Platform Market estimates & forecasts by segment 2020-2030 (USD Billion)
TABLE 71. List of secondary sources, used in the study of global Online Video Platform Market
TABLE 72. List of primary sources, used in the study of global Online Video Platform Market
TABLE 73. Years considered for the study
TABLE 74. Exchange rates considered

List of tables and figures and dummy in nature, final lists may vary in the final deliverable

LIST OF FIGURES

FIG 1. Global Online Video Platform Market, research methodology
FIG 2. Global Online Video Platform Market, Market estimation techniques
FIG 3. Global Market size estimates & forecast methods
FIG 4. Global Online Video Platform Market, key trends 2022
FIG 5. Global Online Video Platform Market, growth prospects 2023-2030
FIG 6. Global Online Video Platform Market, porters 5 force model
FIG 7. Global Online Video Platform Market, pest analysis
FIG 8. Global Online Video Platform Market, value chain analysis
FIG 9. Global Online Video Platform Market by segment, 2020 & 2030 (USD Billion)
FIG 10. Global Online Video Platform Market by segment, 2020 & 2030 (USD Billion)
FIG 11. Global Online Video Platform Market by segment, 2020 & 2030 (USD Billion)
FIG 12. Global Online Video Platform Market by segment, 2020 & 2030 (USD Billion)
FIG 13. Global Online Video Platform Market by segment, 2020 & 2030 (USD Billion)
FIG 14. Global Online Video Platform Market, regional snapshot 2020 & 2030
FIG 15. North America Online Video Platform Market 2020 & 2030 (USD Billion)
FIG 16. Europe Online Video Platform Market 2020 & 2030 (USD Billion)
FIG 17. Asia pacific Online Video Platform Market 2020 & 2030 (USD Billion)
FIG 18. Latin America Online Video Platform Market 2020 & 2030 (USD Billion)
FIG 19. Middle East & Africa Online Video Platform Market 2020 & 2030 (USD Billion)