Europe Biscuits Market, By Type; By Category; By Distribution Channel; By Country, Trend Analysis, Competitive Landscape & Forecast, 2019-2030

List of Tables

Europe Biscuits Market at CAGR of Tasty 5% to Surpass USD 88 Billion by 2030

Europe Biscuits Market is thriving due to a rising demand for convenient snacks, growing health awareness driving a demand for healthier ingredients, product innovations, expanding e-commerce, and growing consumer preference for premium and organic options.

BlueWeave Consulting, a leading strategic consulting and market research firm, in its recent study, estimated Europe Biscuits Market size by value at USD 63.03 billion in 2023. During the forecast period between 2024 and 2030, BlueWeave expects Europe Biscuits Market size to expand at a CAGR of 5% reaching a value of USD 88.17 billion by 2030. Europe Biscuits Market is driven by rising consumer demand for convenient, on-the-go snacks, increasing disposable income, and evolving tastes favoring premium and health-focused biscuits. Innovations in flavors, gluten-free and organic options, and packaging boost appeal, catering to health-conscious and indulgent consumers alike. Growing online retail channels also expand accessibility, while seasonal and festive biscuit assortments enhance market growth. Major brands' efforts in sustainable sourcing and eco-friendly packaging further attract environmentally aware consumers in Europe.

Opportunity - Increasing Online Sales

Growing e-commerce sector across the region is a significant driver for Europe Biscuits Market, as consumers increasingly prefer the convenience of online shopping. Enhanced accessibility to a variety of biscuit options through online platforms, coupled with targeted digital marketing and discounts, encourages higher purchase volumes. The COVID-19 pandemic further accelerated this shift, making online channels crucial for reaching consumers. As brands optimize their online presence, online sales are expected to contribute substantially to the growth of Europe Biscuit Market.

Impact of Escalating Geopolitical Tensions on Europe Biscuits Market

Escalating geopolitical tensions could impact Europe Biscuits Market by disrupting supply chains, increasing ingredient costs, and affecting cross-border trade efficiency. Heightened trade restrictions and sanctions can lead to shortages of essential raw materials, impacting production timelines and raising prices for manufacturers and consumers. Additionally, currency fluctuations and economic uncertainty reduce consumer spending power, especially for non-essential goods like biscuits, affecting sales volume. Companies may shift toward regional sourcing to mitigate risk, potentially leading to higher prices and altered product offerings.

Non-Premium Biscuits Segment Leads Europe Biscuits Market

The non-premium biscuits segment holds major share of Europe Biscuits Market, fueled by strong consumer demand for budget-friendly, convenient snack options. With broad appeal due to lower pricing, extensive availability, and a diverse range of flavors and formats, non-premium biscuits attract a large customer base. Although premium biscuits are gaining traction, offering unique flavors and higher-quality ingredients, non-premium options remain particularly dominant in cost-conscious markets. This segment also benefits from robust performance in retail channels and wide-ranging appeal, securing its position as the top category in the region's biscuit industry.

Competitive Landscape

Europe Biscuits Market is fiercely competitive, with numerous companies vying for a larger market share. Major companies in the market include Mondelez International Inc., Nestle SA, Britannia Industries Ltd, United Biscuits (UK) Limited, Burton's Biscuit Company, Walkers Shortbread Ltd, Parle Products Pvt Ltd, Lotus Bakeries NV, Kellogg Company, Danone, and PepsiCo. These companies use various strategies, including increasing investments in their R&D activities, mergers, and acquisitions, joint ventures, collaborations, licensing agreements, and new product and service releases to further strengthen their position in Europe Biscuits Market.

The in-depth analysis of the report provides information about growth potential, upcoming trends, and statistics of Europe Biscuits Market. It also highlights the factors driving forecasts of total market size. The report promises to provide recent technology trends in Europe Biscuits Market and industry insights to help decision-makers make sound strategic decisions. Further, the report also analyzes the growth drivers, challenges, and competitive dynamics of the Market.

Product Code: BWC24830

1. Research Framework

1.1. Research Objective
1.2. Product Overview
1.3. Market Segmentation

2. Executive Summary

3. Europe Biscuits Market Insights

3.1. Industry Value Chain Analysis
3.2. DROC Analysis
- 3.2.1. Growth Drivers
  - 3.2.1.1. Rising Demand for Convenience Foods
  - 3.2.1.2. Increasing Health Consciousness
  - 3.2.1.3. Innovations in Product Offerings
  - 3.2.1.4. Expanding Online Retail Channels
- 3.2.2. Restraints
  - 3.2.2.1. Fluctuating Health Trends and Alternative Snacks
  - 3.2.2.2. High Entry Barriers
  - 3.2.2.3. Regulatory Changes
  - 3.2.2.4. Supply Chain Issues
- 3.2.3. Opportunities
  - 3.2.3.1. Expansion Growing Demand for Premium Biscuits
  - 3.2.3.2. Expansion in Emerging Markets
  - 3.2.3.3. Product Innovations
  - 3.2.3.4. Increasing Online Sales
- 3.2.4. Challenges
  - 3.2.4.1. Economic Intense Competition
  - 3.2.4.2. Changing Consumer Preferences
  - 3.2.4.3. Economic Fluctuations
  - 3.2.4.4. Environmental Concerns Disruptions
3.3. Technological Advancements/Recent Developments
3.4. Regulatory Framework
3.5. Porter's Five Forces Analysis
- 3.5.1. Bargaining Power of Suppliers
- 3.5.2. Bargaining Power of Buyers
- 3.5.3. Threat of New Entrants
- 3.5.4. Threat of Substitutes
- 3.5.5. Intensity of Rivalry

4. Europe Biscuits Market: Marketing Strategies

5. Europe Biscuits Market: Pricing Analysis

6. Europe Biscuits Market Overview

6.1. Market Size & Forecast, 2019-2030
- 6.1.1. By Value (USD Million)
6.2. Market Share & Forecast
- 6.2.1. By Type
  - 6.2.1.1. Crackers & Savory Biscuits
  - 6.2.1.2. Sweet Biscuits
  - 6.2.1.3. Functional/Energetic Biscuits
- 6.2.2. By Category
  - 6.2.2.1. Premium Biscuits
  - 6.2.2.2. Non-Premium Biscuits
- 6.2.3. By Distribution Channel
  - 6.2.3.1. Supermarkets & Hypermarkets
  - 6.2.3.2. Convenience Stores
  - 6.2.3.3. Specialist Stores
  - 6.2.3.4. Online Retail
- 6.2.4. By Country
  - 6.2.4.1. Germany
  - 6.2.4.2. United Kingdom
  - 6.2.4.3. Italy
  - 6.2.4.4. France
  - 6.2.4.5. Spain
  - 6.2.4.6. The Netherlands
  - 6.2.4.7. Rest of Europe

7. Europe Biscuits Market Overview

7.1. Market Size & Forecast, 2019-2029
- 7.1.1. By Value (USD Million)
7.2. Market Share & Forecast
- 7.2.1. By Type
- 7.2.2. By Category
- 7.2.3. By Distribution Channel
- 7.2.4. By Distribution Channel

8. Italy Biscuits Market Overview

8.1. Market Size & Forecast, 2019-2029
- 8.1.1. By Value (USD Million)
8.2. Market Share & Forecast
- 8.2.1. By Type
- 8.2.2. By Category
- 8.2.3. By Distribution Channel
- 8.2.4. By Country

9. France Biscuits Market Overview

9.1. Market Size & Forecast, 2019-2029
- 9.1.1. By Value (USD Million)
9.2. Market Share & Forecast
- 9.2.1. By Type
- 9.2.2. By Category
- 9.2.3. By Distribution Channel
- 9.2.4. By Country

10. Spain Biscuits Market Overview

10.1. Market Size & Forecast, 2019-2029
- 10.1.1. By Value (USD Million)
10.2. Market Share & Forecast
- 10.2.1. By Type
- 10.2.2. By Category
- 10.2.3. By Distribution Channel
- 10.2.4. By Country

11. The Netherlands Biscuits Market Overview

11.1. Market Size & Forecast, 2019-2029
- 11.1.1. By Value (USD Million)
11.2. Market Share & Forecast
- 11.2.1. By Type
- 11.2.2. By Category
- 11.2.3. By Distribution Channel
- 11.2.4. By Country

12. Rest of Europe Biscuits Market Overview

12.1. Market Size & Forecast, 2019-2029
- 12.1.1. By Value (USD Million)
12.2. Market Share & Forecast
- 12.2.1. By Type
- 12.2.2. By Category
- 12.2.3. By Distribution Channel
- 12.2.4. By Country

13. Competitive Landscape

13.1. List of Key Players and Their Offerings
13.2. Europe Biscuits Market Company Market Share Analysis, 2022
13.3. Competitive Benchmarking, By Operating Parameters
13.4. Key Strategic Developments (Mergers, Acquisitions, Partnerships, etc.)

14. Impact of Escalating Geopolitical Tensions on Europe Biscuits Market

15. Company Profiles (Company Overview, Financial Matrix, Competitive Landscape, Key Personnel, Key Competitors, Contact Address, Strategic Outlook, and SWOT Analysis)

15.1. Mondelez International Inc.
15.2. Nestle SA
15.3. Britannia Industries Ltd
15.4. United Biscuits (UK) Limited
15.5. Burton's Biscuit Company
15.6. Walkers Shortbread Ltd
15.7. Parle Products Pvt Ltd
15.8. Lotus Bakeries NV
15.9. Kellogg Company
15.10. Danone
15.11. PepsiCo
15.12. Other Prominent Players

16. Key Strategic Recommendations

17. Research Methodology

17.1. Qualitative Research
- 17.1.1. Primary & Secondary Research
17.2. Quantitative Research
17.3. Market Breakdown & Data Triangulation
- 17.3.1. Secondary Research
- 17.3.2. Primary Research
17.4. Breakdown of Primary Research Respondents, By Region
17.5. Assumptions & Limitations

*Financial information of non-listed companies can be provided as per availability.

**The segmentation and the companies are subject to modifications based on in-depth secondary research for the final deliverable.